SEON
SEON is an AI-driven fraud prevention and AML compliance platform serving fintechs, banks, payment providers, iGaming operators and retailers. Built on 900+ proprietary first-party risk signals, it delivers unified fraud, identity verification and AML capabilities via a single API with hybrid subscription and usage-based pricing.
- Company typePrivate
- Founded2017
- HeadquartersAustin, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What SEON does
SEON Technologies Ltd. is an AI-driven fraud prevention and AML compliance platform founded in 2017 in Budapest, Hungary by Tamas Kadar and Bence Jendruszak, with operating headquarters now in Austin, Texas. The company sells a unified AI Command Center that combines fraud prevention, identity verification, AML screening, transaction monitoring and case management on a single API, underpinned by 900+ proprietary first-party risk signals spanning identity, device, network and digital presence — a data scale that exceeds the 20-30 signals typical of legacy fraud tools and is reinforced by 5 billion annual fraud checks and 90M+ monthly API calls. Core product modules include Digital Footprint, Device Intelligence, Identity Verification, Liveness Detection, Proof of Address, Customer Screening, Payment Screening, AML Transaction Monitoring, Case Management and AI/Machine Learning scoring with explainability and an autonomous AML Screening Agent; a Managed Risk Services overlay provides consultative support. SEON runs a hybrid revenue model combining annual enterprise subscriptions with usage-based per-API-call pricing (approximately $0.04-$0.08 per call) at an average contract value around $55,000/year, supplemented by professional services and partner channel revenue through a three-track global Partner Program. The go-to-market is sales-led with self-serve API/SDK onboarding and marketplace distribution (Shopify App Store, AWS Marketplace), targeting fintechs, digital banks, payment service providers, iGaming operators, retailers and regulated financial institutions across North America, EMEA and Asia-Pacific. Reported revenue is $34.8M ARR across ~200 direct customers and 5,000+ indirect end-customers; the company has raised approximately $187 million across seed through Series C, most recently a $80M Series C in September 2025 led by Sixth Street Growth at a then-implied enterprise value supported by a 2022 valuation of $500M.
SEON firmographics
Firmographics- Name
- SEON
- Legal name
- SEON Technologies Ltd.
- Website
- https://seon.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- SEON is an AI-driven fraud prevention and AML compliance platform serving fintechs, banks, payment providers, iGaming operators and retailers. Built on 900+ proprietary first-party risk signals, it delivers unified fraud, identity verification and AML capabilities via a single API with hybrid subscription and usage-based pricing.
- Ownership category
- akta.pro rank
SEON industry classification
Industry- Product category
- Fraud Prevention and AML Compliance Software
- NAICS
- Security Systems Services (except Locksmiths) (561621)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Fraud Prevention & Identity Verification (IDV/KYC) (BPAMAEAI)
- akta.pro secondary industries
- AML/KYC, KYB & Identity Verification (VASP/Travel Rule) (FSAPAJAC), Risk Scoring, Credit & Fraud Analytics (counterparty/wallet risk) (FSAPAJAF), Privacy, Data Protection & Compliance (zk compliance, GDPR/PII handling) (FSAPAJAM), Consumer Identity Verification (KYC) & Fraud Risk for Credit (FSAKAKAD)
Keywords
Where SEON is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
SEON business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- API-Based Subscription: Recurring platform subscription with usage-based pricing component of four to eight cents per API call; average customer contract value approximately $55,000 per year
- Usage-Based API Consumption: Consumption-based charges per API call processed (90+ million API calls processed monthly); aligns price with customer transaction volume
- Managed Risk Services: Professional services offering providing dedicated fraud consultants, tailored strategy and proactive monitoring for enterprise customers as an extension of in-house teams
- Partner Channel Revenue: Indirect revenue through global Partner Program with Referral & Resell, Data & Integration, and Strategic Alliance tracks including co-selling support and deal registration
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Annual | Enterprise subscription with usage-based API consumption |
| Usage-based | Pay-as-you-go | Usage-based API pricing component |
Go-to-market motion5 records
Distribution channels8 records
Marketing channels12 records
SEON product offering
Product offeringCore offering
SEON provides an AI-powered command center for fraud prevention and AML compliance, delivered as a unified platform via a single API and SDKs. It combines 900+ proprietary first-party risk signals across identity, device, network and digital presence with AI-driven scoring, rules-based decisioning, identity verification (IDV), sanctions/payment screening, real-time transaction monitoring, and case management to detect fraud and meet AML obligations across the customer lifecycle.
Product overview
SEON's offering is a single unified AI Command Center for fraud prevention and AML compliance, architected as a platform-plus-modules product on a shared 900+ real-time data signal foundation. The core platform (Real-time Risk Signals / Data) feeds all downstream modules: Fraud Prevention combines Digital Footprint and Device Intelligence capabilities; Identity Verification combines ID Verification, Liveness Detection, and Proof of Address; AML Compliance combines Customer Screening, Payment Screening, AML Transaction Monitoring, and Case Management. AI & Machine Learning provides adaptive decisioning, explainability, and automation across all modules. Managed Risk Services is an optional consulting add-on. The whole stack is accessible via a single Fraud API and a unified SDK across iOS, Android, Web, and Flutter, deployable in approximately 14 days.
Differentiator
Problem solved
Functional benefit
Products and services
- Fraud Prevention Unified fraud prevention solution that stops bonus abuse, synthetic identity fraud, account takeovers, and chargebacks with 900+ real-time signals and AI scoring. Combines digital footprint analysis, device intelligence, behavioral biometrics, and AI agent detection across the entire customer lifecycle. Targeted at fintechs, banks, iGaming operators, payments providers and retailers.
- AML Compliance
Quantifiable outcome
- Average 14-day implementation vs. multi-month industry norm
- +14 more outcomes
Companies that use SEON
Customer profileNamed customers33 records
Segments6 records
Ideal customer profiles6 records
SEON technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability14 records
Feature10 records
SEON partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- PaytentlycorePartnership announced February 2026 between SEON and Paytently (Malta-based licensed payment institution regulated by the Malta Financial Services Authority). SEON's fraud prevention and AML capabilities are integrated into Paytently's payment orchestration platform, providing real-time fraud detection, risk scoring, sanctions and PEP screening, device intelligence and centralized case management.
- Global Partner Program (multi-track)coreSEON launched a global Partner Program with three tracks - Referral & Resell Partners, Data & Integration Partners, and Strategic Alliance Partners - targeting systems integrators, advisory firms, cloud providers, data orchestration partners and SaaS platforms. Includes technical enablement, co-selling support, co-marketing resources and a partner portal for deal registration. Active expansion across NA, EMEA and APAC with LATAM rollout planned for 2026.
- DomainecoreStrategic partnership announced January 2026 between SEON and Domaine (global Shopify design and development partner). SEON's fraud prevention software is integrated into Domaine's Shopify migration and implementation projects. Domaine supports 100+ brands in the US, Canada, and Europe. June 2026 milestone: launch of a Shopify-native fraud prevention app embedding SEON's capabilities directly into Shopify workflows.
- Amazon Web Services (AWS)coreSEON has earned three AWS Competencies (Financial Services, Retail, and Small and Medium Business), becoming one of only 14 ISVs out of 140,000+ AWS Partner Network members to hold the SMB Competency. Platform processes 15M+ daily fraud checks on AWS infrastructure; available via AWS Marketplace. Customers can implement SEON via direct API or AWS Marketplace.
Scale indicators17 records
Recent moves8 records
Expansion highlights7 records
SEON competitors and assessment
Company assessmentDirect peers
- Sift: Sift is a direct competitor in digital fraud prevention, offering AI-powered risk decisioning across account takeover, payment fraud and content abuse for fintechs, marketplaces and ecommerce — directly overlapping SEON's fraud prevention product line.
- Persona: Persona is a direct competitor in identity verification and KYC, offering configurable IDV, document verification and liveness checks — directly overlapping SEON's ID Verification, Liveness and Proof of Address products.
- Alloy: Alloy is a direct competitor in identity decisioning and fraud/KYC orchestration for banks and fintechs, with a single API covering IDV, AML and fraud — overlapping SEON's unified command center architecture.
- Sumsub: Sumsub is a direct competitor in KYC, AML and fraud prevention, serving fintech, crypto, iGaming and ecommerce with verification, screening and transaction monitoring — directly overlapping SEON's full stack.
- Sardine: Sardine is a direct competitor offering fraud and AML compliance for fintechs and digital banks, using device intelligence and behavioral data — closely overlapping SEON's fintech/digital banking segment.
- Socure: Socure is a direct competitor in identity verification and fraud risk scoring, serving large banks, fintechs and gaming operators with ML-based KYC and synthetic identity detection — overlapping SEON's IDV and digital footprint offerings.
- Feedzai: Feedzai is a direct competitor in fraud and AML for financial services, with risk scoring and transaction monitoring used by tier-1 banks — overlapping SEON's AML Compliance and Fraud Prevention products.
- Veriff: Veriff is a direct competitor in identity verification and KYC, serving fintech, mobility and online gaming operators — overlapping SEON's IDV and liveness capabilities.
Emerging players
- Arkose Labs: Arkose Labs focuses on bot management and account takeover prevention rather than full AML, but its risk-decisioning platform competes for the same fraud budgets as SEON at large digital platforms.
Broad incumbents
- NICE Actimize: NICE Actimize is an established AML and fraud incumbent serving tier-1 banks and financial institutions with enterprise-grade compliance tools — represents the legacy vendor SEON's modern real-time AML stack displaces.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
SEON social profiles
Digital presenceSEON compliance and trust
Trust signalCompliance3 records
SEON financial estimates
Financial estimateRevenue estimate
Valuation estimate
SEON leadership team
Management profileNumber of profiles
Profiles11 records
SEON funding detail
Funding detailFunding overview
Funding rounds7 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SEON M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SEON
What does SEON do?
SEON provides an AI-powered command center for fraud prevention and AML compliance, delivered as a unified platform via a single API and SDKs. It combines 900+ proprietary first-party risk signals across identity, device, network and digital presence with AI-driven scoring, rules-based decisioning, identity verification (IDV), sanctions/payment screening, real-time transaction monitoring, and case management to detect fraud and meet AML obligations across the customer lifecycle.
Is SEON a public or private company?
SEON is a private company. It is classified as venture growth investor backed and is currently operating.
When was SEON founded?
SEON was founded in 2017. It employs 251 to 500 people.
Where is SEON based?
SEON is headquartered in Austin, United States, in the North America region.
How does SEON make money?
Four revenue lines are on record. API-Based Subscription is the primary driver. The others are usage-Based API Consumption, managed Risk Services and partner Channel Revenue.
Who are SEON's main competitors?
Direct peers on record are Sift, Persona, Alloy, Sumsub, Sardine, Socure, Feedzai and Veriff. Arkose Labs is listed as an emerging player. NICE Actimize is listed as a broad incumbent.
Does SEON have an API?
Yes. SEON offers a single unified Fraud API that provides access to fraud prevention, AML screening, transaction monitoring, and case management. The REST-based API supports email, phone, and IP intelligence, device fingerprinting signals, AML screening data, and real-time risk scoring with millisecond response times. A single SDK is provided across iOS, Android, Web and Flutter, enabling integration in as little as 14 days. Authentication is via API keys (partner portal supports deal registration and lead management). MCP-enabled AI capability available for integration with AI tools including Claude, Gemini, ChatGPT and Copilot. Developer documentation is at docs.seon.io/api-reference.
What industry is SEON in?
SEON's product category is Fraud Prevention and AML Compliance Software. Its primary akta.pro industry code is BPAMAEAI, Fraud Prevention & Identity Verification (IDV/KYC), with a secondary code of FSAPAJAC, AML/KYC, KYB & Identity Verification (VASP/Travel Rule). Its NAICS code is 561621 and its SIC code is 6200.