Higgsfield
Higgsfield is an AI-native creative platform that aggregates 30-plus generative video, image, and audio models into a unified workspace, serving 24M-plus individual creators and social media marketers alongside 390-plus Fortune 500 enterprise customers through subscriptions and the Supercomputer 2.0 agentic marketing platform.
- Company typePrivate
- Founded2025
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingSoftware
What Higgsfield does
Higgsfield is an AI-native creative platform that aggregates more than 30 generative AI models — including proprietary offerings (Soul 2.0, Nano Banana Pro, Seed Audio 1.0) and third-party frontier models (Sora 2, Kling 3.0, Veo 3.1, Seedance 2.0, Flux 2, Grok Imagine, Gemini Omni Flash) — into a unified workspace for image, video, and audio production. The platform is built on NVIDIA Blackwell GPU infrastructure deployed through Nebius AI Cloud, with native Model Context Protocol (MCP) integrations that allow AI agents such as Claude, Cursor, and Hermes to orchestrate creative workflows. Core products include Cinema Studio 3.5 for AI-assisted filmmaking with director controls and multi-shot rendering, Marketing Studio for converting product links into video ads, and Higgsfield Original Series, described as the first AI-native streaming platform with crowdsourced pilot greenlighting. A proprietary agentic layer (Supercomputer 2.0) coordinates the model stack to autonomously run marketing campaigns for enterprise customers.
The company serves a hybrid customer base: 24 million-plus individual creators and social media marketers on freemium-to-$149/month subscription tiers (with 85% of usage attributed to social media marketers), supplemented by an enterprise sales motion targeting Fortune 500 brands, with 390-plus logos reported and a claim of 78% of the Fortune 500 using the platform. Revenue is generated through credit-based subscription plans, enterprise contracts, usage-based generation fees, and a creator marketplace powered by Stripe Connect. Headcount is expanding from approximately 70 to a planned 300 employees by year-end 2026, supported by roughly $138 million in cumulative funding across a $8M seed (April 2024), $50M Series A (September 2025), and $80M Series A extension (January 2026) that valued the company at $1.3 billion. The company reported a $500M annualized revenue run rate as of June 2026, up 10x from September 2025, and achieved cash-flow positive status by end of May 2026.
Higgsfield firmographics
Firmographics- Name
- Higgsfield
- Legal name
- Higgsfield AI
- Website
- https://higgsfield.ai
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Higgsfield is an AI-native creative platform that aggregates 30-plus generative video, image, and audio models into a unified workspace, serving 24M-plus individual creators and social media marketers alongside 390-plus Fortune 500 enterprise customers through subscriptions and the Supercomputer 2.0 agentic marketing platform.
- Ownership category
- akta.pro rank
Where Higgsfield is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Higgsfield business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Plans: Credit-based subscription model with multiple tiers ranging from free to $149/month. Credits used for generation based on model, duration, and resolution. Annual plans available with up to 30% discounts.
- Enterprise Licensing: Enterprise sales to Fortune 500 companies for marketing automation and ad production. Supercomputer 2.0 platform targeting enterprise marketing workflows.
- Creator Marketplace: Marketplace enabling creators from US, UK, South Korea, Japan, and Canada to sell and monetize AI-generated content. Powered by Stripe Connect with revenue share arrangements.
- Usage-Based Generation: Credit consumption for video/image generation priced by model, duration, and resolution. Total cost significantly lower than traditional agency retainers or production costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for new users |
| Subscription | Monthly | Business tier at $49/month |
| Subscription | Monthly | Ultra tier at $84/month |
| Subscription | Monthly | Full range $0 to $149/month |
| Subscription | Annual | Seedance 2.0 4K promotional pricing |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels6 records
Higgsfield product offering
Product offeringCore offering
Higgsfield provides an AI-native creative suite that aggregates 30+ generative AI models (proprietary Soul 2.0 and Nano Banana Pro plus third-party Sora 2, Kling 3.0, Veo 3.1, Seedance 2.0, GPT Image 2, Flux 2) into a unified platform for generating images, videos, and audio. The platform serves individual creators and social media marketers via self-serve subscriptions and Fortune 500 enterprises through its Supercomputer marketing automation platform, with products spanning Cinema Studio 3.5 filmmaking, Marketing Studio ad creation, Soul ID character consistency, and the AI-native streaming platform Higgsfield Original Series.
Product overview
Higgsfield is an AI-native creative suite combining multiple generation modalities (image, video, audio) through a unified platform-access model architecture. The core platform provides access to 30+ AI models including proprietary models (Soul 2.0, Nano Banana Pro, Seed Audio 1.0) alongside third-party integrations (Sora 2, Kling 3.0, Veo 3.1, Seedance 2.0, GPT Image 2, Flux 2, Grok Imagine, Gemini Omni Flash). Key product modules include Cinema Studio 3.5 for professional filmmaking with AI director controls, Supercomputer for agentic workflow automation, Marketing Studio for automated ad creation, Higgsfield Original Series for AI-generated streaming content, and an Apps ecosystem with 30+ one-click effects. The platform supports MCP integration enabling AI agents (Claude, OpenClaw, Hermes, Cursor) to orchestrate creative workflows. Subscription tiers range from free basic to $149/month professional plans, with enterprise team plans available.
Differentiator
Problem solved
Functional benefit
Brands
- Diffuse: Mobile app launched in April 2024 for creating personalized AI-generated videos and human characters on iOS and Android
- Cinema Studio
- Supercomputer
- Higgsfield Original Series
- Soul ID
- Marketing Studio
- Canvas
- Higgsfield MCP
Products and services
- Higgsfield Platform AI-native creative suite combining image generation, video generation, audio creation, and autonomous agents in a unified workspace. Access to 30+ AI models including proprietary Soul and Nano Banana alongside third-party models (Sora 2, Kling, Veo, Seedance). Supports text, image, sketch, pose, audio, and video inputs for generation. Available to individual creators and enterprise teams.
- Cinema Studio 3.5 Professional AI filmmaking environment combining video generation with camera controls, reusable characters, locations, props, AI co-director (Mr. Higgs), real-time collaboration, and access to all image and video models. Features genre selection and enables creators to produce professional scenes up to 16x more efficiently. Targeted at filmmakers, production studios, and professional creators.
- Supercomputer (Supercomputer 2.0) Agentic AI system that coordinates multiple models and tools for autonomous creative execution. Includes skills for UGC Try-On, AI Influencer creation, product animation, and marketing strategy. Powers Claude MCP integration for natural language creative direction. Targeted at enterprise marketing teams and Fortune 500 brands for autonomous ad creation, launch, and optimization.
- MCP & CLI Model Context Protocol server and command-line interface enabling AI agents (Claude, OpenClaw, Hermes, NemoClaw, Cursor) to access Higgsfield's generation capabilities for image and video creation directly from agent conversations. No API keys required, authenticates via existing Higgsfield account. Targeted at developers and AI agent builders.
- Marketing Studio AI-powered ad production tool that converts product URLs or links into UGC and professional video ads. Includes Click-to-Ad feature for automated commercial creation with brand consistency. Targeted at marketers, brands, and e-commerce advertisers.
- Higgsfield Original Series First AI-native streaming platform for producing and distributing full episodes created using generative AI. Features crowdsourced pilot development where audiences vote on which concepts advance to full series, plus an AI Likeness Licensing framework for ethical influencer participation. Targeted at independent filmmakers, creators, and viewers.
- Soul ID / Soul 2.0 Character consistency technology enabling users to train and reuse consistent characters across images, videos, and campaigns. Upload reference photos once to generate a cohesive character across all generations. Targeted at marketers, filmmakers, and creators needing consistent character branding.
Quantifiable outcome
- Revenue grew 10x from $50M to $500M annualized run rate within approximately 9 months
- +5 more outcomes
Companies that use Higgsfield
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Higgsfield technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability12 records
Feature10 records
Higgsfield partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- NVIDIAcoreNVIDIA Blackwell GPU infrastructure provider through Nebius AI Cloud and NVIDIA Cloud Partners. Platform migrated to Blackwell reducing model training time by 30%. Supercomputer 2.0 built on NVIDIA's Agent Toolkit. Self-healing infrastructure using NVIDIA NVSentinel and DCGM tools.
- Claude / AnthropiccoreMCP (Model Context Protocol) integration enabling Claude AI agents to generate images and videos directly from conversations. Part of Higgsfield Supercomputer capabilities.
- ByteDance / VolcenginecoreSeedance 2.0 video generation model provider. Made available on Higgsfield platform with 4K support, up to 12 simultaneous media inputs, and 15-second clips. Used for Hell Grind feature film production.
- Aitore ZholdaskaliminorKazakh filmmaker who directed 'Hell Grind' AI feature film in partnership with Higgsfield using Seedance 2.0. Also directing 'Arena Zero' sci-fi epic for Higgsfield Original Series.
- Qatar AirwaysminorGlobal brand using Higgsfield platform to replace traditional video production workflows alongside agency Secret Level.
- Nebius AI CloudcorePrimary infrastructure partner providing NVIDIA Blackwell GPU compute. Enabled fast iteration cycles and reliable training runs for multi-billion-parameter diffusion model training. Reduced model training time by 30% and enabled enterprise-grade reliability.
- StripecorePayment and financial infrastructure partner enabling global expansion, usage-based billing, and creator marketplace launch. Products include Connect, Link, Billing, Tax, Radar achieving 95.6% payment authorization rate across US, Europe, and Australia. Higgsfield doubled revenue run rate since partnering.
- Taz Patel (former Perplexity)coreFormer Perplexity ad executive hired as VP of platform partnerships to convert self-serve usage into formal agency and brand relationships.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Higgsfield competitors and assessment
Company assessmentMarket position
Strengths4 records
Weaknesses4 records
Competitive moat7 records
Key highlights7 records
Customer concentration
Higgsfield social profiles
Digital presenceHiggsfield financial estimates
Financial estimateRevenue estimate
Valuation estimate
Higgsfield leadership team
Management profileNumber of profiles
Profiles4 records
Higgsfield funding detail
Funding detailFunding overview
Funding rounds4 records
Investors32 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Higgsfield M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Higgsfield
What does Higgsfield do?
Higgsfield provides an AI-native creative suite that aggregates 30+ generative AI models (proprietary Soul 2.0 and Nano Banana Pro plus third-party Sora 2, Kling 3.0, Veo 3.1, Seedance 2.0, GPT Image 2, Flux 2) into a unified platform for generating images, videos, and audio. The platform serves individual creators and social media marketers via self-serve subscriptions and Fortune 500 enterprises through its Supercomputer marketing automation platform, with products spanning Cinema Studio 3.5 filmmaking, Marketing Studio ad creation, Soul ID character consistency, and the AI-native streaming platform Higgsfield Original Series.
Is Higgsfield a public or private company?
Higgsfield is a private company. It is classified as venture growth investor backed and is currently operating.
When was Higgsfield founded?
Higgsfield was founded in 2025. It employs 101 to 250 people.
Where is Higgsfield based?
Higgsfield is headquartered in San Francisco, United States, in the North America region.
How does Higgsfield make money?
Four revenue lines are on record. Subscription Plans are the primary driver. The others are enterprise Licensing, creator Marketplace and usage-Based Generation.
Does Higgsfield have an API?
Yes. Higgsfield offers an MCP (Model Context Protocol) server that gives AI agents access to external tools for generating images, creating videos, training characters, and browsing creation history. No API keys required - users authenticate through their Higgsfield account. The MCP server URL is https://mcp.higgsfield.ai/mcp. Supports Claude (web, Cowork, and Claude Code), OpenClaw, Hermes Agent, and NemoClaw. Also offers a CLI tool for developers. Developer documentation is at higgsfield.ai/mcp.