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Cashfree Payments

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uuid00002ia

Namestring
Cashfree Payments
Legal namestring
Cashfree Payments India Private Limited
Websiteurl
cashfree.com
Company typeenum
Private
Founded yearint
2015
Descriptiontext

Cashfree Payments India Private Limited is a Bengaluru-based fintech founded in 2015 by Akash Sinha and Reeju Datta, incubated by PayPal, that provides full-stack payment processing, payouts, and API banking infrastructure to over one million Indian businesses. The platform is anchored on three core rails — a Payment Gateway supporting 180+ payment modes, a Payouts engine for 24/7 bulk disbursements, and a SecureID KYC suite — extended by sub-products including One Click Checkout, Payment Links, Payment Forms, UPI AutoPay, eNACH, Subscriptions, softPOS, and the newly added International Payment Gateway. Technology is built on proprietary infrastructure including an in-house UPI Switch capable of 12K+ transactions per second, an in-house card switch with direct Visa/Mastercard/RuPay connectivity, AI-driven smart routing, and a 100M+ saved customer data network. The company holds all three RBI licences — Payment Aggregator (266/2025), Prepaid Payment Instrument (209/2024), and the first non-banking PA-Cross Border licence for both imports and exports — and is PCI DSS, ISO 9001, and ISO 27001 certified.

Cashfree earns revenue primarily through per-transaction fees on payment gateway processing, e-mandate recurring payments, cross-border transactions (projected to grow from 10-15% to 25% of revenue), and value-added services including identity verification and SoftPOS, with an enterprise field-sales motion complemented by self-serve onboarding (under 2 hours) and API-led embedded distribution through Shopify, WooCommerce, Magento, and Zoho plugins. As of FY26, revenue is reported at close to ₹1,000 crore (~$119M USD), up from ~₹640 crore in FY25, with the company having achieved monthly EBITDA profitability while processing over $80 billion annually for customers including Swiggy, Zepto, RedBus, Nykaa, Cred, and Bigbasket. The company is backed by SBI, Y Combinator, KRAFTON, and Apis Partners (the latter two co-led a $53M Series C in February 2025), and is preparing for a potential IPO within 2-3 years targeting ₹3,000-4,000 crore in revenue.

Short descriptiontext

Cashfree Payments is a Bengaluru-based fintech founded in 2015 that provides full-stack payment processing, payouts, and API banking infrastructure to over one million Indian merchants, including Swiggy, Zepto, Nykaa, and Cred, processing more than $80 billion annually under RBI Payment Aggregator, PPI, and PA-Cross Border licences.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersBengaluru, India
HQ citystring
Bengaluru
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Keyword5 values
payment gateway services, cross-border payments, API banking platform, payouts processing, KYC verification services
Industry3 codes
1A2A Checkout & Merchant Acceptance Solutions
CodeFSAMAFAFPrimaryYes
2Embedded Payments (Pay-ins, Pay-outs, Wallets)
CodeFSAGALABPrimaryNo
3Bank-to-Bank Transfers & Pay-by-Bank (Consumer & Merchant)
CodeFSAMAFACPrimaryNo
NAICS code3 codes
  • Financial Transactions Processing, Reserve, and Clearinghouse Activities522320
  • Credit Card Issuing52221
  • Activities Related to Credit Intermediation5223
SIC code3 codes
  • Functions Related To Depository Banking, Nec6099
  • Short-Term Business Credit Institutions6153
  • Personal Credit Institutions6141
Product category
Payment Processing Platform
GTM motion5 records

Each record includes

Type, Description, Source

Revenue model6 records
1Payment Gateway Transaction Fees
TypeTransaction Fee
Description

Revenue earned per transaction processed through the payment gateway, supporting 180+ payment modes including UPI, cards, net banking, wallets, BNPL, EMI, and COD; pay only for actual transactions with no setup or maintenance fees

cashfree.com
2e-Mandate / Recurring Payments Fees
TypeTransaction Fee
Description

Per-mandate setup fees (₹5 per mandate) and per-debit transaction fees (₹5 per debit) for automating recurring payments including subscriptions, loan EMIs, insurance premiums, and SIPs

cashfree.com
3Cross-Border Payments Revenue
TypeTransaction Fee
Description

Revenue from cross-border transactions including import/export flows, with margins higher than domestic transactions; projected to grow from 10-15% of total revenue to 25% within a few years; multi-currency wallets and PSP license in GIFT City enabling international expansion

thehindubusinessline.com
4Value-Added Services (SecureID, SoftPOS, eNACH)
TypeUsage Based
Description

Revenue from identity verification (SecureID), Video KYC, SoftPOS solutions, eNACH mandate services, and other developer APIs; monetized per verification or as part of bundled enterprise offerings

cxotoday.com
5Enterprise API Banking Platform (Payouts)
TypeSubscription Recurring
Description

Revenue from API-based Payouts service enabling businesses to send money 24x7 to bank accounts, UPI IDs, cards, and wallets for vendor payouts, wage disbursements, bulk refunds; structured recurring payments for fintechs with built-in compliance

cnbctv18.com
6Embedded Payments / Partner Revenue
TypeAffiliate Referral
Description

Revenue from embedded payments offering, affiliate program, and partner integrations where platforms integrate Cashfree's payment infrastructure into their own products; monetized via revenue sharing and per-transaction fees

cashfree.com
Cost components5 values
Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Pricing details3 tiers
110th Anniversary limited period offer: 1.6% (down from 1.95%) for India payment gateway pricing
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

India's best payment gateway pricing with limited period offer at 1.6% (down from 1.95%); no setup, maintenance, or hidden fees; pay only for actual transactions

cashfree.com:443
2e-Mandate: ₹5 per mandate setup + ₹5 per debit transaction
ModelUsage-basedBilling cadencePay-as-you-go
Notes

Setup fee ₹5 per mandate; transaction cost ₹5 per debit; significantly lower than competitors (Razorpay ₹10/mandate, PayU ₹7/mandate); supports Aadhaar, NetBanking, Debit Cards, and UPI AutoPay

cashfree.com
3180+ payment modes with custom enterprise pricing
ModelOtherBilling cadencePay-as-you-go
Notes

Customized pricing for businesses based on transaction volumes, industry category, and selected payment solutions; support for UPI, Cards, NetBanking, Wallets, EMI, Pay Later, Cardless EMI; instant refunds included

cashfree.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 5 records shown
1Cashfree Here
Description

India's first payments extension for AI applications, enabling in-chat UPI and card transactions within conversational AI platforms such as ChatGPT and Claude, announced at the India AI Impact Summit 2026.

expresscomputer.in
+4 more records
Core offering1 text field

Cashfree Payments is a payments and API banking platform that enables businesses to accept payments, make payouts, verify identities, and process cross-border transactions across 180+ payment modes including UPI, cards, net banking, wallets, and BNPL. The platform serves over 1 million businesses processing $80B+ annually through its payment gateway, payouts, SecureID KYC verification, and international payment products, supported by in-house UPI Switch and Card Switch infrastructure.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Cashfree Payments operates a platform-plus-modules architecture rather than a single product. The platform is anchored on three core rails — Payment Gateway (acceptance), Payouts (disbursement), and Secure ID (KYC and identity verification) — and is wrapped by newer core offerings including the International Payment Gateway, Embedded Payments, softPOS, One Escrow, Agentic Payments, Cashfree Here, and Pulse. Each core rail is extended by a portfolio of sub-products and add-on modules: under Payment Gateway sit One Click Checkout (built on the acquired Zecpe technology), Payment Links, Payment Forms, Buy Now Pay Later, Easy Split, BBPS-Biller, UPI QR Code, Subscriptions, UPI AutoPay, eNACH, and CardLink; under Payouts sit Cashgram, Fund Sources / Connected Banking (the flowWise acquired brand), and Instant Settlements; under Secure ID sit Video KYC, 1-Click Onboarding, Bank Account Verification, Aadhaar Verification, Aadhaar eSign, Face Match, and other document/identity APIs; under International Payments sit Global Collections, Global Payouts, and Send International Payments. Cross-cutting risk modules RiskShield Payment Gateway and RiskShield Payouts layer AI-driven fraud detection and smart routing across the rails, while Agentic Payments and Cashfree Here extend the platform to AI-agent and in-chat commerce via OpenAI Apps SDK and Anthropic MCP integrations.

Product and service1 record
1Payment Gateway
Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Razorpay is India's leading payment gateway and payout aggregator offering acceptance, payouts, and recurring billing with similar API-first architecture; it is Cashfree's most direct domestic competitor, backed by similar growth-stage VC investors and serving the same SMB-to-enterprise merchant base.

TypeDirect peer
Description

PayU is a global payment aggregator with a large India business offering payment gateway, payouts, and lending products; it competes head-to-head with Cashfree in Indian online checkout and is among the top three payment aggregators by merchant volume in India.

TypeDirect peer
Description

Pine Labs provides online and in-store payment acceptance plus payouts and lending infrastructure for Indian merchants; following its Setu acquisition it competes with Cashfree in payment gateway, payouts, and developer-first APIs, particularly for enterprise retailers.

TypeDirect peer
Description

BillDesk is one of India's oldest payment aggregators and BBPS biller operators offering payment gateway, recurring billing, and bill collection products directly comparable to Cashfree's gateway and BBPS-Biller offerings.

TypeDirect peer
Description

CCAvenue is a long-standing Indian payment gateway supporting 200+ payment modes and competing directly with Cashfree in SMB and mid-market online acceptance; it overlaps heavily in product breadth and merchant target segment.

TypeBroad incumbent
Description

PhonePe is a dominant UPI-driven consumer payments app that has expanded into payment gateway and merchant acquiring through PhonePe Payment Services; while consumer-first, its gateway competes with Cashfree for merchant acceptance at scale.

TypeBroad incumbent
Description

Paytm operates a broad consumer payments and financial services platform with a payment gateway business serving online and offline merchants; its gateway offering overlaps with Cashfree's core acceptance product within a much wider fintech portfolio.

TypeDirect peer
Description

Mobikwik is an Indian digital payments and financial services platform offering payment gateway, payouts, and wallet services directly comparable to Cashfree, particularly in the SMB and tier-2/3 merchant segments.

TypeEmerging player
Description

Stripe is a global payment processor that has expanded into India, offering APIs for online acceptance and recurring billing that directly compete with Cashfree's developer-first gateway, particularly for cross-border and SaaS merchants.

TypeBroad incumbent
Description

Adyen is a global enterprise payment platform that, like Cashfree, owns its in-house processing stack and supports cross-border acceptance; while focused on large global enterprises, it competes with Cashfree for international merchants selling into India and Indian enterprises selling abroad.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration18 records

Each record includes

Title, Type, Description, Source

AI capability18 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature10 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds7 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors9 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Cashfree Payments

Payment Processing Platformcashfree.com

Cashfree Payments is a Bengaluru-based fintech founded in 2015 that provides full-stack payment processing, payouts, and API banking infrastructure to over one million Indian merchants, including Swiggy, Zepto, Nykaa, and Cred, processing more than $80 billion annually under RBI Payment Aggregator, PPI, and PA-Cross Border licences.

What Cashfree Payments does

Cashfree Payments India Private Limited is a Bengaluru-based fintech founded in 2015 by Akash Sinha and Reeju Datta, incubated by PayPal, that provides full-stack payment processing, payouts, and API banking infrastructure to over one million Indian businesses. The platform is anchored on three core rails — a Payment Gateway supporting 180+ payment modes, a Payouts engine for 24/7 bulk disbursements, and a SecureID KYC suite — extended by sub-products including One Click Checkout, Payment Links, Payment Forms, UPI AutoPay, eNACH, Subscriptions, softPOS, and the newly added International Payment Gateway. Technology is built on proprietary infrastructure including an in-house UPI Switch capable of 12K+ transactions per second, an in-house card switch with direct Visa/Mastercard/RuPay connectivity, AI-driven smart routing, and a 100M+ saved customer data network. The company holds all three RBI licences — Payment Aggregator (266/2025), Prepaid Payment Instrument (209/2024), and the first non-banking PA-Cross Border licence for both imports and exports — and is PCI DSS, ISO 9001, and ISO 27001 certified.

Cashfree earns revenue primarily through per-transaction fees on payment gateway processing, e-mandate recurring payments, cross-border transactions (projected to grow from 10-15% to 25% of revenue), and value-added services including identity verification and SoftPOS, with an enterprise field-sales motion complemented by self-serve onboarding (under 2 hours) and API-led embedded distribution through Shopify, WooCommerce, Magento, and Zoho plugins. As of FY26, revenue is reported at close to ₹1,000 crore (~$119M USD), up from ~₹640 crore in FY25, with the company having achieved monthly EBITDA profitability while processing over $80 billion annually for customers including Swiggy, Zepto, RedBus, Nykaa, Cred, and Bigbasket. The company is backed by SBI, Y Combinator, KRAFTON, and Apis Partners (the latter two co-led a $53M Series C in February 2025), and is preparing for a potential IPO within 2-3 years targeting ₹3,000-4,000 crore in revenue.

Cashfree Payments firmographics

Firmographics
Name
Cashfree Payments
Legal name
Cashfree Payments India Private Limited
Website
https://cashfree.com
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Cashfree Payments is a Bengaluru-based fintech founded in 2015 that provides full-stack payment processing, payouts, and API banking infrastructure to over one million Indian merchants, including Swiggy, Zepto, Nykaa, and Cred, processing more than $80 billion annually under RBI Payment Aggregator, PPI, and PA-Cross Border licences.
Ownership category
akta.pro rank

Cashfree Payments industry classification

Industry
Product category
Payment Processing Platform
NAICS
Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Credit Card Issuing (52221), Activities Related to Credit Intermediation (5223)
SIC
Functions Related To Depository Banking, Nec (6099), Short-Term Business Credit Institutions (6153), Personal Credit Institutions (6141)
akta.pro primary industry
A2A Checkout & Merchant Acceptance Solutions (FSAMAFAF)
akta.pro secondary industries
Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), Bank-to-Bank Transfers & Pay-by-Bank (Consumer & Merchant) (FSAMAFAC)

Keywords

  • Payment gateway services
  • Cross-border payments
  • API banking platform
  • Payouts processing
  • KYC verification services

Where Cashfree Payments is headquartered

Location

Headquarters

HQ city
Bengaluru
HQ country
India
HQ region
Asia

Markets served

Cashfree Payments business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Payment Gateway Transaction Fees: Revenue earned per transaction processed through the payment gateway, supporting 180+ payment modes including UPI, cards, net banking, wallets, BNPL, EMI, and COD; pay only for actual transactions with no setup or maintenance fees
  2. e-Mandate / Recurring Payments Fees: Per-mandate setup fees (₹5 per mandate) and per-debit transaction fees (₹5 per debit) for automating recurring payments including subscriptions, loan EMIs, insurance premiums, and SIPs
  3. Cross-Border Payments Revenue: Revenue from cross-border transactions including import/export flows, with margins higher than domestic transactions; projected to grow from 10-15% of total revenue to 25% within a few years; multi-currency wallets and PSP license in GIFT City enabling international expansion
  4. Value-Added Services (SecureID, SoftPOS, eNACH): Revenue from identity verification (SecureID), Video KYC, SoftPOS solutions, eNACH mandate services, and other developer APIs; monetized per verification or as part of bundled enterprise offerings
  5. Enterprise API Banking Platform (Payouts): Revenue from API-based Payouts service enabling businesses to send money 24x7 to bank accounts, UPI IDs, cards, and wallets for vendor payouts, wage disbursements, bulk refunds; structured recurring payments for fintechs with built-in compliance
  6. Embedded Payments / Partner Revenue: Revenue from embedded payments offering, affiliate program, and partner integrations where platforms integrate Cashfree's payment infrastructure into their own products; monetized via revenue sharing and per-transaction fees

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-go10th Anniversary limited period offer: 1.6% (down from 1.95%) for India payment gateway pricing
Usage-basedPay-as-you-goe-Mandate: ₹5 per mandate setup + ₹5 per debit transaction
OtherPay-as-you-go180+ payment modes with custom enterprise pricing

Go-to-market motion5 records

Cashfree Payments product offering

Product offering

Core offering

Cashfree Payments is a payments and API banking platform that enables businesses to accept payments, make payouts, verify identities, and process cross-border transactions across 180+ payment modes including UPI, cards, net banking, wallets, and BNPL. The platform serves over 1 million businesses processing $80B+ annually through its payment gateway, payouts, SecureID KYC verification, and international payment products, supported by in-house UPI Switch and Card Switch infrastructure.

Product overview

Cashfree Payments operates a platform-plus-modules architecture rather than a single product. The platform is anchored on three core rails — Payment Gateway (acceptance), Payouts (disbursement), and Secure ID (KYC and identity verification) — and is wrapped by newer core offerings including the International Payment Gateway, Embedded Payments, softPOS, One Escrow, Agentic Payments, Cashfree Here, and Pulse. Each core rail is extended by a portfolio of sub-products and add-on modules: under Payment Gateway sit One Click Checkout (built on the acquired Zecpe technology), Payment Links, Payment Forms, Buy Now Pay Later, Easy Split, BBPS-Biller, UPI QR Code, Subscriptions, UPI AutoPay, eNACH, and CardLink; under Payouts sit Cashgram, Fund Sources / Connected Banking (the flowWise acquired brand), and Instant Settlements; under Secure ID sit Video KYC, 1-Click Onboarding, Bank Account Verification, Aadhaar Verification, Aadhaar eSign, Face Match, and other document/identity APIs; under International Payments sit Global Collections, Global Payouts, and Send International Payments. Cross-cutting risk modules RiskShield Payment Gateway and RiskShield Payouts layer AI-driven fraud detection and smart routing across the rails, while Agentic Payments and Cashfree Here extend the platform to AI-agent and in-chat commerce via OpenAI Apps SDK and Anthropic MCP integrations.

Differentiator

Problem solved

Functional benefit

Brands

  • Cashfree Here: India's first payments extension for AI applications, enabling in-chat UPI and card transactions within conversational AI platforms such as ChatGPT and Claude, announced at the India AI Impact Summit 2026.
  • Pulse
  • SecureID
  • Agentic Payments
  • RiskShield

Products and services

  • Payment Gateway

Companies that use Cashfree Payments

Customer profile

Segments1 record

Ideal customer profiles4 records

Cashfree Payments technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability18 records

Feature10 records

Cashfree Payments partnerships and signals

Strategic signal

Recent moves7 records

Expansion highlights6 records

Cashfree Payments competitors and assessment

Company assessment

Direct peers

  • Razorpay: Razorpay is India's leading payment gateway and payout aggregator offering acceptance, payouts, and recurring billing with similar API-first architecture; it is Cashfree's most direct domestic competitor, backed by similar growth-stage VC investors and serving the same SMB-to-enterprise merchant base.
  • PayU India: PayU is a global payment aggregator with a large India business offering payment gateway, payouts, and lending products; it competes head-to-head with Cashfree in Indian online checkout and is among the top three payment aggregators by merchant volume in India.
  • Pine Labs: Pine Labs provides online and in-store payment acceptance plus payouts and lending infrastructure for Indian merchants; following its Setu acquisition it competes with Cashfree in payment gateway, payouts, and developer-first APIs, particularly for enterprise retailers.
  • BillDesk: BillDesk is one of India's oldest payment aggregators and BBPS biller operators offering payment gateway, recurring billing, and bill collection products directly comparable to Cashfree's gateway and BBPS-Biller offerings.
  • CCAvenue: CCAvenue is a long-standing Indian payment gateway supporting 200+ payment modes and competing directly with Cashfree in SMB and mid-market online acceptance; it overlaps heavily in product breadth and merchant target segment.
  • Mobikwik: Mobikwik is an Indian digital payments and financial services platform offering payment gateway, payouts, and wallet services directly comparable to Cashfree, particularly in the SMB and tier-2/3 merchant segments.

Broad incumbents

  • PhonePe (Payment Services): PhonePe is a dominant UPI-driven consumer payments app that has expanded into payment gateway and merchant acquiring through PhonePe Payment Services; while consumer-first, its gateway competes with Cashfree for merchant acceptance at scale.
  • Paytm (Paytm Payment Services): Paytm operates a broad consumer payments and financial services platform with a payment gateway business serving online and offline merchants; its gateway offering overlaps with Cashfree's core acceptance product within a much wider fintech portfolio.
  • Adyen: Adyen is a global enterprise payment platform that, like Cashfree, owns its in-house processing stack and supports cross-border acceptance; while focused on large global enterprises, it competes with Cashfree for international merchants selling into India and Indian enterprises selling abroad.

Emerging players

  • Stripe (India operations): Stripe is a global payment processor that has expanded into India, offering APIs for online acceptance and recurring billing that directly compete with Cashfree's developer-first gateway, particularly for cross-border and SaaS merchants.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

Cashfree Payments social profiles

Digital presence

Cashfree Payments compliance and trust

Trust signal

Compliance5 records

Cashfree Payments financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Cashfree Payments leadership team

Management profile

Number of profiles

Profiles7 records

Cashfree Payments subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Cashfree Payments funding detail

Funding detail

Funding overview

Funding rounds7 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Cashfree Payments M&A and investment

M&A and investment

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cashfree Payments

What does Cashfree Payments do?

Cashfree Payments is a payments and API banking platform that enables businesses to accept payments, make payouts, verify identities, and process cross-border transactions across 180+ payment modes including UPI, cards, net banking, wallets, and BNPL. The platform serves over 1 million businesses processing $80B+ annually through its payment gateway, payouts, SecureID KYC verification, and international payment products, supported by in-house UPI Switch and Card Switch infrastructure.

Is Cashfree Payments a public or private company?

Cashfree Payments is a private company. It is classified as venture growth investor backed and is currently operating.

When was Cashfree Payments founded?

Cashfree Payments was founded in 2015. It employs 501 to 1,000 people.

Where is Cashfree Payments based?

Cashfree Payments is headquartered in Bengaluru, India, in the Asia region.

How does Cashfree Payments make money?

Six revenue lines are on record. Payment Gateway Transaction Fees are the primary driver. The others are e-Mandate / Recurring Payments Fees, cross-Border Payments Revenue, value-Added Services (SecureID, SoftPOS, eNACH), enterprise API Banking Platform (Payouts) and embedded Payments / Partner Revenue.

Who are Cashfree Payments's main competitors?

Direct peers on record are Razorpay, PayU India, Pine Labs, BillDesk, CCAvenue and Mobikwik. Broad incumbents are PhonePe (Payment Services), Paytm (Paytm Payment Services) and Adyen. Stripe (India operations) is listed as an emerging player.

Does Cashfree Payments have an API?

Yes. Cashfree Payments offers public REST APIs spanning payment gateway, payouts, refunds, settlements, identity/KYC verification, and webhooks. Developers can build, automate, and integrate end-to-end payment flows. SDKs and code samples are available for curl, Java, Python, PHP, Node.js and other languages. A sandbox/test environment is available. The Cashfree Here extension integrates with the OpenAI Apps SDK and Anthropic Model Context Protocol (MCP) frameworks, enabling AI chat applications to invoke payment capabilities. Developer documentation is at www.cashfree.com/docs.

What industry is Cashfree Payments in?

Cashfree Payments's product category is Payment Processing Platform. Its primary akta.pro industry code is FSAMAFAF, A2A Checkout & Merchant Acceptance Solutions, with a secondary code of FSAGALAB, Embedded Payments (Pay-ins, Pay-outs, Wallets). Its NAICS code is 522320 and its SIC code is 6099.

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FstechApple Pay launches in India with Axis BankApple launched Apple Pay in India with Axis Bank, enabling contactless payments via iPhone, iPad, and Apple Watch. The service is available for eligible Visa and Mastercard credit cards, with Mac support coming soon. It will be accepted at merchants like Apple Store, Blinkit, and Zomato, with more partners to follow.Inc42More Code, More Review: How AI Is Changing EngineeringAt Inc42's CTO Summit, panellists said AI coding tools are shifting engineering work toward design, review, and testing, prompting teams to rethink productivity. Cashfree Payments CTO Ramkumar Venkatesan said the company has automated 97% of its test cases and now spends more on virtual testing environments than on AI tools. The discussion emphasized that code output alone does not measure engineering performance.EntrackrApple Pay launches in India with Axis Bank cards; Razorpay, Cashfree and others enable merchant supportApple launched Apple Pay in India with Axis Bank as its first partner, supporting Visa and Mastercard credit cards. The service is enabled across merchant networks via Razorpay, Cashfree, and others, and will be accepted at millions of merchants, including Apple Store and Zomato. Mac support is expected soon.MintFintechs bet on AI agents to retain merchants as acquisition costs rise and margins thinFour Indian payment providers—Razorpay, Cashfree, BharatPe, and PayU—launched AI agent suites to automate merchant back-office tasks. Razorpay's agents reportedly boost topline by 15-30%, while others offer free access to build stickiness. The move aims to retain merchants as acquisition costs rise and margins thin.Analytics InsightCashfree vs Razorpay vs PhonePe vs Paytm: Which Payment Gateway Offers Better Value?Cashfree, Razorpay, PhonePe, and Paytm are compared on value for merchants. Cashfree offers 0% MDR on domestic transactions up to ₹20 lakh, next-day settlement, and dedicated account management for eligible new merchants. The article concludes Cashfree provides the strongest combined value for new businesses.www.passionateinmarketing.comCashfree Launches Mithai Joint Family CampaignCashfree launched its 'Mithai Joint Family' campaign for the festive season, featuring comedian Biswa Kalyan Rath. The campaign promotes its zero payment gateway fees for new merchants' first ₹20 lakh in sales, part of a broader initiative. The campaign also marks Cashfree's first major communication under its new brand identity.Financial ExpressUPI MDR could shift focus from volumes to high-value paymentsIndia's UPI framework introduces a 0.4% merchant discount rate on person-to-merchant transactions above Rs 2,000, capped at Rs 300 for amounts over Rs 75,000. The levy aims to shift focus from transaction volumes to high-value use cases, with payments companies like MobiKwik and Cashfree seeing revenue opportunities. The framework is expected to protect small merchants while funding ecosystem investments.The Times of IndiaOne of a Kind: A Celebration of India’s Next-Generation FoundersThe Economic Times and Cashfree Payments hosted the One of a Kind Awards, celebrating India's next-generation founders. The event highlighted early-stage founders, AI-led entrepreneurship, and fintech innovation, emphasizing timely recognition.The Times of IndiaAgentic payments could test India’s data-localisation rules: Cashfree’s Reeju DattaCashfree's CEO Reeju Datta said India's data-localisation rules may need review as personal AI agents make payments. He noted agents could access card vaults outside India, risking leaks, and Cashfree keeps sensitive data within its systems. He urged regulators to consider how these principles apply in an agentic world.MintSmaller banks turn to fintechs to take control of merchant paymentsMid-sized and small finance banks are partnering with fintechs like Pine Labs, Cashfree, and Phi Commerce to offer white-label merchant payment services. The arrangement lets banks retain merchant accounts and earn a net take rate of 5-7 basis points, with UPI processing ₹314.23 trillion in FY26.