axio
Axio is an Indian RBI-registered NBFC and digital lending platform offering BNPL, personal loans, and personal finance management to consumers, distributed primarily through embedded partnerships with Amazon Pay Later and Xiaomi across 3,000+ merchants.
- Company typePrivate
- Founded2015
- HeadquartersBangalore, India
- Headcount251–500
- GTM typeB2C
- OfferingServices
What axio does
Axio (legally CapFloat Financial Services Private Limited, formerly Capital Float and Walnut) is an India-based digital lending platform that operates as an RBI-registered Non-Banking Financial Company (NBFC). The company offers three products on a unified consumer app: a Buy Now Pay Later (BNPL) facility at partner checkout, personal loans, and a Personal Finance Manager that automates expense tracking by reading transaction messages. As of 2025, Axio serves more than 15 million customers including 10 million credit customers, is enabled at over 3,000 merchants, and processes approximately $1 billion in annual loan disbursals, with a reported low NPA portfolio.
Its core technology is an NBFC-licensed digital lending stack integrated with e-commerce and OEM partner APIs, enabling embedded credit at points of sale. Distribution is concentrated through two anchor OEM partnerships: Amazon Pay Later (BNPL embedded at Amazon.in checkout) and Xiaomi India (personal loans for device purchasers), supplemented by a self-serve mobile app on iOS and Android and a merchant reseller network. A wholly-owned subsidiary, Axio Digital Private Limited, acts as a Lending Service Provider that originates and services loans under co-lending arrangements with banks and financial institutions, providing Default Loss Guarantees to co-lenders.
The business model blends three revenue streams: transaction and interchange fees on BNPL, interest income on personal loans, and fees from co-lending arrangements. Personal-loan eligibility is restricted to Amazon Pay Later and Xiaomi users, structurally tying the highest-yield product to two large counterparties. Following Amazon's $200 million all-cash acquisition in September 2025, Axio operates as a wholly-owned subsidiary of Amazon and is positioned to support Amazon's broader India financial services roadmap, including planned small business loans and cash management solutions.
axio firmographics
Firmographics- Name
- axio
- Legal name
- CapFloat Financial Services Private Limited
- Website
- https://axio.co.in
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Axio is an Indian RBI-registered NBFC and digital lending platform offering BNPL, personal loans, and personal finance management to consumers, distributed primarily through embedded partnerships with Amazon Pay Later and Xiaomi across 3,000+ merchants.
- Ownership category
- akta.pro rank
axio industry classification
Industry- Product category
- Consumer Digital Lending
- NAICS
- Sales Financing (52222)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- E-commerce & Digital Checkout Installment Financing (FSAKAFAC)
- akta.pro secondary industries
- Buy Now, Pay Later (BNPL) (CRAFALAD), BNPL Consumer Apps & Wallets (Discovery, Management) (FSAGAIAG)
Keywords
Where axio is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
axio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- BNPL Transaction Fees: Axio earns transaction fees from merchants and/or interchange fees on BNPL transactions when customers use the pay later option at checkout. Revenue accrues per transaction processed through the platform.
- Interest Income on Loans: The company generates interest income from personal loans and credit facilities extended to customers. Interest rates are competitive and based on creditworthiness assessments.
- Co-lending Arrangement Fees: Axio serves as a lending service provider and NBFC platform, partnering with banks and co-lenders to distribute loan products, earning fees for loan facilitation and servicing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Personal Finance Manager - Free tier with expense tracking and spending management features |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
axio product offering
Product offeringCore offering
Axio operates as an RBI-registered NBFC (under CapFloat Financial Services Private Limited) offering a unified digital platform with three core services: Buy Now Pay Later (BNPL) for flexible installment-based checkout at partner merchants, Personal Loans targeted at Amazon Pay Later and Xiaomi users, and a Personal Finance Manager app that auto-categorizes spending and provides budgeting tools. The platform processes roughly $1 billion in annual disbursals across 15 million+ customers and 3,000+ merchants, with distribution embedded inside Amazon Pay Later and Xiaomi India.
Product overview
Axio (brand name of CapFloat Financial Services Private Limited, formerly known as Capital Float, Walnut & Walnut 369) is an Indian fintech company operating as an RBI-registered NBFC. The platform offers a unified suite of three dynamic financial services: Personal Finance Manager (for spending tracking and budgeting), Buy Now Pay Later (BNPL for flexible shopping payments), and Personal Loans (for Amazon Pay Later and Xiaomi users). The company serves over 15 million customers including 10 million credit customers, partners with over 3,000 merchants, and processes approximately $1 billion in annual disbursements. Axio operates through its subsidiary Axio Digital Private Limited which functions as a Lending Service Provider (LSP) for co-lending arrangements.
Differentiator
Problem solved
Functional benefit
Products and services
- Buy Now Pay Later (BNPL)
- Personal Finance Manager
- Personal Loans
- Amazon Pay Later
- Axio Digital (Lending Service Provider)
Quantifiable outcome
- 15 million+ customers served
- +3 more outcomes
Companies that use axio
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
axio technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
axio partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Xiaomi IndiacoreAxio partners with Xiaomi India for loan disbursals through a finance program. The partnership enables Xiaomi customers to access personal loans and financing options when purchasing devices, with Axio providing the lending infrastructure and processing.
- Amazon Pay LatercoreAxio powers Amazon Pay Later, providing BNPL services at Amazon.in checkout. Under this arrangement, Axio provides credit facilities to Amazon customers for purchases on the platform, with repayments made in installments. Amazon refers customers to Axio's lending services at point of sale.
- Co-lending Partners (Banks and Financial Institutions)coreAxio operates co-lending arrangements with banks and regulated financial institutions. Under these partnerships, loans are jointly funded by Axio and the co-lender in specific proportions. Axio handles customer acquisition and servicing while partners provide capital.
Scale indicators9 records
Recent moves8 records
Expansion highlights4 records
axio competitors and assessment
Company assessmentDirect peers
- LazyPay (PayU): PayU-owned BNPL platform in India offering pay-later credit at online and offline merchants. Direct competitor to Axio's BNPL offering, targeting similar millennial/Gen Z consumer segments and embedding at digital checkout.
- Simpl: Indian one-tap BNPL platform that lets consumers pay later across a wide merchant network. Closely comparable to Axio on product (checkout BNPL), target customer (urban digital consumers), and merchant-led distribution model.
- Slice (now One): India-based consumer credit and BNPL fintech with a credit card and pay-later offering. Competes with Axio across consumer credit, BNPL at checkout, and personal loan products aimed at young professionals.
- Postpe (BharatPe): BNPL product from BharatPe offering credit lines for online and offline purchases in India. Directly comparable to Axio in pay-later mechanics, merchant integration, and credit underwriting for thin-file consumers.
- ZestMoney: India-focused digital lending platform offering EMI financing and BNPL, particularly for online shopping and consumer durables. Similar business model to Axio, with EMI installments at merchant checkout.
- PaySense (now L&T Finance FinGo): India-based digital lending platform offering personal loans and BNPL. Direct peer to Axio's personal loan business, especially serving salaried and self-employed consumers with limited credit history.
- MoneyTap: Indian app-based personal credit line and personal loan provider, in partnership with RBL Bank. Comparable to Axio's personal loan offering, focused on app-driven credit access for salaried consumers.
- PayLater by Flipkart (now Super.money): Flipkart's embedded BNPL product competing directly with Amazon Pay Later powered by Axio. Same use case — pay-in-installments at e-commerce checkout — and a natural substitute at the rival marketplace.
- KreditBee: Indian digital lending NBFC offering personal loans and small-ticket credit to young, salaried and self-employed consumers. Overlapping with Axio's customer segment (underbanked millennials) and loan-product mix.
Broad incumbents
- Dhani Loans (IndusInd Bank): Large-scale Indian consumer lending platform (now backed by IndusInd Bank) offering personal loans, BNPL, and digital credit lines. Comparable to Axio's product suite at greater scale and with bank-level funding access.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
axio social profiles
Digital presenceaxio financial estimates
Financial estimateRevenue estimate
Valuation estimate
axio leadership team
Management profileNumber of profiles
Profiles11 records
axio subsidiaries and ownership
Company hierarchySubsidiaries2 records
axio funding detail
Funding detailFunding overview
Funding rounds14 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
axio M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about axio
What does axio do?
Axio operates as an RBI-registered NBFC (under CapFloat Financial Services Private Limited) offering a unified digital platform with three core services: Buy Now Pay Later (BNPL) for flexible installment-based checkout at partner merchants, Personal Loans targeted at Amazon Pay Later and Xiaomi users, and a Personal Finance Manager app that auto-categorizes spending and provides budgeting tools. The platform processes roughly $1 billion in annual disbursals across 15 million+ customers and 3,000+ merchants, with distribution embedded inside Amazon Pay Later and Xiaomi India.
Is axio a public or private company?
axio is a private company. It is classified as corporate owned and is currently operating.
When was axio founded?
axio was founded in 2015. It employs 251 to 500 people.
Where is axio based?
axio is headquartered in Bangalore, India, in the Asia region.
How does axio make money?
Three revenue lines are on record. BNPL Transaction Fees are the primary driver. The others are interest Income on Loans and co-lending Arrangement Fees.
Who are axio's main competitors?
Direct peers on record are LazyPay (PayU), Simpl, Slice (now One), Postpe (BharatPe), ZestMoney, PaySense (now L&T Finance FinGo), MoneyTap, PayLater by Flipkart (now Super.money) and KreditBee. Dhani Loans (IndusInd Bank) is listed as a broad incumbent.
Does axio have an API?
No public API is recorded for axio.
What industry is axio in?
axio's product category is Consumer Digital Lending. Its primary akta.pro industry code is FSAKAFAC, E-commerce & Digital Checkout Installment Financing, with a secondary code of CRAFALAD, Buy Now, Pay Later (BNPL). Its NAICS code is 52222 and its SIC code is 6141.