Hocco
Hocco is an Ahmedabad-headquartered multi-brand ice cream and food company serving Indian consumers via premium ice cream, retail parlours, QSR outlets, and ready-to-eat meals distributed through 300+ GT distributors, quick-commerce platforms, B2B, and franchised stores across seven states.
- Company typePrivate
- Founded2023
- HeadquartersAhmedabad, India
- Headcount501–1,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Hocco does
Hocco is an Ahmedabad-headquartered multi-brand ice cream and food company built around a family lineage in the Indian frozen-dessert category, with the core Hocco Ice Cream brand launched commercially in October 2023 by the third-generation Chona family (previously founders of Havmor, sold to Lotte for ₹1,020 crore in 2017). The portfolio spans ice cream sold across tubs, cups, cones, candies, novelties, cakes, and party packs, alongside Hocco Creamery retail parlours, Hocco Eatery QSR outlets, Hocco Foods ready-to-eat meals enabled by retort technology, and premium sub-brand Huber & Holly. Manufacturing runs on dedicated cold-chain infrastructure at the Bavla (Ahmedabad) and Panipat facilities, with reported daily capacity of 250,000 liters scaling to 400,000 liters and RFID-enabled cold-chain tracking plus AI-assisted demand forecasting supporting inventory and distribution decisions.
Revenue mechanics blend four channels: general trade distributors (70% of sales via 300+ distributors across seven Indian states), quick-commerce platforms including Blinkit, Zepto, and Swiggy Instamart (15%), B2B/HoReCa sales (5-8%), and company-owned and franchised Hocco Creamery parlours. Pricing positions Hocco in the premium tier via culturally rooted Indian flavors (Aamchi, Modak, Barfi, Kesar Rasgulla, Filter Coffee) plus Western classics, with seasonal limited editions and partnerships such as Haldiram's Barfi reinforcing differentiation. Distribution is heavily seasonal, with ~55% of revenue concentrated in the March-June summer window, which shapes capacity, working capital, and margin cycles.
FY26 reported revenue stands at ₹530 crore (~130% YoY growth on a ₹32.38 crore FY24 base) with EBITDA losses of approximately ₹63 crore, against a target of ₹1,000 crore revenue and EBITDA breakeven in FY27. Capital backing totals ~₹481 crore (~$55M) across multiple rounds from June 2024 through April 2026, led by Sauce.vc and the Chona Family Office, at a ₹2,500 crore pre-money valuation at the April 2026 Series C. Beyond India, Hocco operates a Virginia, USA QSR outlet, has entered Chennai with seven outlets, and is planning a South India plant as part of a multi-brand, multi-geography expansion ahead of a stated IPO window within three years.
Hocco firmographics
Firmographics- Name
- Hocco
- Legal name
- Hocco Industries Private Limited
- Website
- https://hocco.in
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Hocco is an Ahmedabad-headquartered multi-brand ice cream and food company serving Indian consumers via premium ice cream, retail parlours, QSR outlets, and ready-to-eat meals distributed through 300+ GT distributors, quick-commerce platforms, B2B, and franchised stores across seven states.
- Ownership category
- akta.pro rank
Hocco industry classification
Industry- Product category
- Ice Cream & Frozen Desserts
- NAICS
- Ice Cream and Frozen Dessert Manufacturing (311520), Other Specialty Food Retailers (44529)
- SIC
- Ice Cream & Frozen Desserts (2024), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Ice Cream & Refrigerated Desserts (CRADACAE)
- akta.pro secondary industries
- Ice Cream & Gelato Shops (THAFAGAA), Ice Cream & Frozen Desserts Wholesale (AFAIAHAC), DTC Bakery & Desserts Delivery (AFAIANAF)
Keywords
Where Hocco is headquartered
LocationHeadquarters
- HQ city
- Ahmedabad
- HQ country
- India
- HQ region
- Asia
Offices6 records
Markets served
Hocco business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Ice Cream Sales (B2C): Primary revenue stream from sale of premium ice creams across multiple formats including tubs, cups, cones, candies, novelties, cakes, and party packs through general trade, quick commerce platforms, and company-owned parlours. General trade accounts for 70% of revenue.
- B2B Ice Cream Sales: Business-to-business ice cream supply accounting for 5-8% of revenue.
- Franchise Revenue: Revenue from franchise partners operating HOCCO Eatery, Hocco Creamery, Huber & Holly, and 1944 Hocco Kitchen outlets. The company offers comprehensive franchise support including training, location assistance, supply chain management, and marketing support.
- Merchandise Sales: Sale of branded merchandise including journals, tote bags, shirts, t-shirts, key chains, and phone charger covers through the HOCCO online shop.
- Restaurant Operations: Revenue from company-operated and franchise HOCCO Eatery restaurants serving Indian snacks, sandwiches, pizzas, burgers, biryanis, milkshakes, and combo meals. Also includes delivery through Zomato and Swiggy.
- Ready-to-Eat Foods: Sale of ready-to-eat and ready-to-cook meals including paneer dishes, rice dishes, gravies, biryani mixes, and desserts through retail channels and Amazon. Includes Jain-specific and export products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Huber Cakes (Ice Cream and Cake Fusion) |
| Unit Pricing | Pay-as-you-go | Merchandise - Phone Charger Covers |
| Unit Pricing | Pay-as-you-go | Merchandise - Key Chains |
| Unit Pricing | Pay-as-you-go | Merchandise - Candy Key Chains |
| Unit Pricing | Pay-as-you-go | Merchandise - Shirts |
| Unit Pricing | Pay-as-you-go | Merchandise - Tote Bags |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels7 records
Hocco product offering
Product offeringCore offering
Hocco manufactures and sells premium Indian-inspired ice cream across seven formats (tubs, cones, cups, candies, novelties, cakes, party packs) through general trade, quick commerce, B2B, and its own parlour network. Beyond ice cream, it operates casual dining restaurants (Hocco Eatery, Hocco Creamery, 1944 Hocco Kitchen) serving Indian street food and snacks, packages ready-to-eat meals using retort technology (Hocco Foods), runs a premium artisanal ice cream chain (Huber & Holly), and sells branded merchandise.
Product overview
Hocco is a multi-brand food and beverage company operating across ice cream, food service, and packaged foods. The core product is Hocco Ice Cream, a premium new-age ice cream brand with innovative Indian regional flavors available in multiple formats (tubs, cones, cups, candies, novelties, cakes, party packs). The portfolio includes Hocco Creamery (retail parlours), Hocco Eatery (casual dining restaurants), Hocco Foods (ready-to-eat packaged meals), and Huber & Holly (premium artisanal ice cream). Supporting brands include Hocco Merchandise (apparel and accessories) and the Hocco Chill Club (ambassador program). The company operates manufacturing facilities in Bavla (near Ahmedabad) and Panipat with combined capacity exceeding 400,000 liters per day, distributing through general trade (70%), quick commerce (15%), B2B (5-8%), and company-owned parlours.
Differentiator
Problem solved
Functional benefit
Brands
- Hocco Creamery: Ice cream retail stores and parlours offering Hocco ice cream products
- Hocco Eatery
- Hocco Foods
- HUBER & HOLLY
- PHAB
- Huber Cakes
- Bijlee
- Oh! Cone
- Chillo
Products and services
- Hocco Ice Cream Premium new-age ice cream brand featuring innovative Indian regional flavours, available in formats including tubs, cones, cups, candies, novelties, cakes, and party packs. Targeted at urban Indian consumers seeking premium, authentic Indian taste experiences.
- Hocco Creamery Ice cream parlour chain offering freshly served scoops and experiential retail across multiple Indian cities for individual consumers and families.
- Hocco Eatery Casual dining restaurant chain serving Indian comfort food including Chana Kulcha, Chana Puri, Pav Bhaji, grilled sandwiches, pizzas, burgers, biryanis, and milkshakes. Available via franchise and on Zomato and Swiggy for delivery.
- Hocco Foods Ready-to-Eat Meals Ready-to-eat and ready-to-cook Indian meals made with retort technology for 12-month preservative-free shelf life, including paneer dishes, biryanis, gravies, rice dishes, and Indian desserts. USDA Approved and BRC Certified. Sold on Amazon.in and exported for the Indian diaspora.
- Huber & Holly Premium Ice Cream Premium freshly churned ice cream sub-brand with 15+ retail stores across six Indian cities, offering artisanal flavours and ice cream-cake fusion products like Huber Cakes (Belgian Chocolate Truffle, Italian Mascarpone Tiramisu, Blueberry Crème Cake, Hazelnut Chocolate & Praline, Dubai Chocolate Kunafa) starting at Rs. 1,000.
- Hocco Merchandise Branded apparel and accessories sold through the Hocco Chill Shop, including t-shirts, shirts, polo shirts with mascot embroidery (priced Rs. 1,199–Rs. 1,499), tote bags (Rs. 399), iPhone charger covers (Rs. 299), key chains (Rs. 249–Rs. 349), and journals/notebooks.
- Hocco Franchise Program Franchise opportunities for Hocco Eatery, Hocco Creamery, Huber & Holly, and 1944 Hocco Kitchen outlets with comprehensive support including training, location assistance, supply chain management, and marketing support. Targets entrepreneurs seeking established brand and operational backing.
- 1944 Hocco Kitchen Restaurant brand in the Hocco portfolio available through franchise opportunities, operating alongside Hocco Eatery and Hocco Creamery under HRPL Restaurants Private Limited.
- Bijlee Caffeinated Ice Candy India's first caffeinated ice candy under the Hocco portfolio, an energy-infused ice candy format targeting Gen Z consumers seeking novel, functional snacking.
- Barfi Ice Cream Fusion dessert combining Haldiram's iconic Barfi sweet with Hocco ice cream, launched as a Diwali special through co-branding with Haldiram's.
- Modak Ice Cream Limited edition Modak-shaped ice cream launched for the Ganesh Chaturthi festival as a seasonal, culturally inspired offering under the Hocco brand.
- PHAB Brand/product line within the Hocco portfolio representing one of the sub-brands operated under Hocco Industries.
Quantifiable outcome
- 130% year-on-year revenue growth in FY26 to ₹530 crore
- +2 more outcomes
Companies that use Hocco
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Hocco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
Hocco partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- ShadowfaxminorShadowfax partnered with Inc42 to host the D2CX Converge Ahmedabad event where HOCCO participated in discussions about growth strategies and brand-building playbooks. Shadowfax is a logistics company enabling D2C brand distribution.
- Haldiram'sminorHOCCO collaborated with Haldiram's to create the Barfi Ice Cream, a fusion dessert combining ice cream with the iconic Haldiram's Barfi sweet. This partnership represents product innovation combining two iconic Indian food brands.
Scale indicators12 records
Recent moves12 records
Expansion highlights6 records
Hocco competitors and assessment
Company assessmentBroad incumbents
- Mother Dairy Ice Cream:
- Amul Ice Cream: India's largest ice cream brand by volume, operated by the Gujarat Cooperative Milk Marketing Federation. Competes with Hocco across all price tiers and distribution channels; the dominant incumbent Hocco must out-innovate to grow share.
- Vadilal Industries: One of India's largest ice cream manufacturers (publicly listed) with broad portfolio across price tiers and strong presence in Western and Northern India. Directly competes with Hocco in mass-premium segment and general trade distribution.
Direct peers
- Havmor Ice Cream (Lotte): Originally founded by the same Chona family and sold to South Korea's Lotte Confectionery for ₹1,020 crore in 2017. Direct peer with overlapping flavor profiles and Gujarat market presence; now backed by multinational resources that could pressure Hocco.
- Natural Ice Creams (NIC): Mumbai-based premium ice cream brand focused on natural, fruit-based Indian flavors. Closest peer in positioning — premium pricing, Indian-inspired flavors, parlour-led retail — competing directly for urban premium consumer share.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Hocco social profiles
Digital presenceHocco compliance and trust
Trust signalCompliance2 records
Hocco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hocco leadership team
Management profileNumber of profiles
Profiles9 records
Hocco subsidiaries and ownership
Company hierarchySubsidiaries5 records
Hocco funding detail
Funding detailFunding overview
Funding rounds5 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hocco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hocco
What does Hocco do?
Hocco manufactures and sells premium Indian-inspired ice cream across seven formats (tubs, cones, cups, candies, novelties, cakes, party packs) through general trade, quick commerce, B2B, and its own parlour network. Beyond ice cream, it operates casual dining restaurants (Hocco Eatery, Hocco Creamery, 1944 Hocco Kitchen) serving Indian street food and snacks, packages ready-to-eat meals using retort technology (Hocco Foods), runs a premium artisanal ice cream chain (Huber & Holly), and sells branded merchandise.
Is Hocco a public or private company?
Hocco is a private company. It is classified as family owned and is currently operating.
When was Hocco founded?
Hocco was founded in 2023. It employs 501 to 1,000 people.
Where is Hocco based?
Hocco is headquartered in Ahmedabad, India, in the Asia region.
How does Hocco make money?
Six revenue lines are on record. Ice Cream Sales (B2C) is the primary driver. The others are B2B Ice Cream Sales, franchise Revenue, merchandise Sales, restaurant Operations and ready-to-Eat Foods.
Who are Hocco's main competitors?
Broad incumbents on record are Mother Dairy Ice Cream, Amul Ice Cream and Vadilal Industries. Direct peers are Havmor Ice Cream (Lotte) and Natural Ice Creams (NIC).
Does Hocco have an API?
No public API is recorded for Hocco.
What industry is Hocco in?
Hocco's product category is Ice Cream & Frozen Desserts. Its primary akta.pro industry code is CRADACAE, Ice Cream & Refrigerated Desserts, with a secondary code of THAFAGAA, Ice Cream & Gelato Shops. Its NAICS code is 311520 and its SIC code is 2024.