HidrateSpark
HidrateSpark designs and sells smart stainless-steel water bottles with patented SipSense weight-sensing hydration tracking, sold DTC globally, through Apple Stores, and via corporate wellness programs to consumers, enterprises, and clinical researchers.
- Company typePrivate
- Founded2014
- HeadquartersHenderson, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What HidrateSpark does
HidrateSpark (legal entity HidrateSmart LLC) designs, manufactures, and sells smart water bottles and tumblers with hydration-tracking hardware and software, founded in 2014 and headquartered in Henderson, Nevada. The company's core technology is its patented SipSense system, a load-cell weight sensor that measures fluid intake in real time including with ice, syncing over Bluetooth to a companion iOS and Android app. The flagship PRO 2 line is offered in 21 oz, 30 oz, and 32 oz stainless-steel form factors priced at $79.99-$84.99, featuring 360-degree customizable glow reminders, USB-C charging with up to 21-day battery life, and built-in Apple Find My. A PREMIUM app subscription adds hydration scores, custom glow patterns via GlowStudio, drink-type tracking across 60+ beverages, and additional wallpapers; pricing for the subscription is not publicly disclosed. Accessories including replacement sensors, lids, and bottle bodies provide aftermarket revenue, while a corporate sales program offers custom-branded bottles for enterprise wellness programs.
The company sells through three channels: direct-to-consumer e-commerce on its Shopify storefront shipping to 10+ countries, Apple Stores worldwide, and a B2B corporate sales team. Named corporate customers include Apple, Google, Netflix, the American Heart Association, and Mayo Clinic. HidrateSpark's technology has been used in 5+ clinical trials at Mayo Clinic, Cleveland Clinic, Duke University, Penn Medicine, Children's Hospital of Philadelphia, and the University of Minnesota, including an NIH-funded validation study confirming accuracy within 3% of manual recordings and the multi-year Duke PUSH trial for prevention of urinary stones. The company has raised approximately $11.35M across disclosed funding rounds from 2015 through 2022, including a 2021 round of $6.54M and accelerator participation in Techstars Kansas City. Its operating geographies span North America, Europe, and Oceania, with customer scale cited at over 1 million lifetime users and a small team (11-50 employees) under co-founder and co-CEO Coleman Iverson and President David Asseoff.
HidrateSpark firmographics
Firmographics- Name
- HidrateSpark
- Legal name
- HidrateSmart LLC
- Website
- https://hidratespark.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- HidrateSpark designs and sells smart stainless-steel water bottles with patented SipSense weight-sensing hydration tracking, sold DTC globally, through Apple Stores, and via corporate wellness programs to consumers, enterprises, and clinical researchers.
- Ownership category
- akta.pro rank
HidrateSpark industry classification
Industry- Product category
- Smart Water Bottles
- akta.pro primary industry
- Hydration, Nutrition & Metabolic Tracking Devices (Smart Bottles, Breath/Metabolic Analyzers) (CRACAQAI)
Keywords
Where HidrateSpark is headquartered
LocationHeadquarters
- HQ city
- Henderson
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
HidrateSpark business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Smart Water Bottle Hardware Sales: Primary revenue stream from selling smart water bottles and tumblers. Products include PRO 2 line (21oz, 30oz tumbler, 32oz) and PRO 1 line. Also sells accessories including replacement sensors, lids, and bottle bodies.
- Premium App Subscription: Subscription-based revenue from HidrateSpark PREMIUM app features including hydration scores, drink type tracking (60+ beverages), GlowStudio custom patterns, 40+ wallpapers, and additional sound reminders.
- Corporate/Bulk Sales: B2B sales of custom branded smart bottles to enterprise clients for corporate wellness programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 21 oz HidrateSpark PRO 2 Smart Bottle |
| One time/ perpetual license | Pay-as-you-go | 30 oz HidrateSpark PRO 2 Tumbler |
| One time/ perpetual license | Pay-as-you-go | 32 oz HidrateSpark PRO 2 Smart Bottle |
| One time/ perpetual license | Pay-as-you-go | PRO 1 Generation Products |
| One time/ perpetual license | Pay-as-you-go | PRO 2 Accessories |
| Subscription | Monthly | PREMIUM App Subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
HidrateSpark product offering
Product offeringCore offering
HidrateSpark designs, manufactures, and sells smart stainless steel water bottles and tumblers equipped with patented SipSense weight-sensing technology that tracks every sip in real time via Bluetooth to a companion iOS/Android app. The current flagship PRO 2 line (21 oz bottle, 30 oz tumbler, 32 oz bottle) features customizable 360-degree glow reminders, Apple Find My integration, USB-C charging, and personalized hydration goals, supported by a freemium mobile app with an optional PREMIUM subscription tier for advanced analytics, custom glow patterns, and 60+ beverage tracking.
Product overview
HidrateSpark offers a hydration ecosystem comprising smart water bottles and tumblers paired with a mobile app. The current flagship product line is the HidrateSpark PRO 2, available in 21 oz, 30 oz, and 32 oz sizes, featuring patented SipSense technology for real-time sip tracking via weight sensing. The previous-generation HidrateSpark PRO uses similar but incompatible technology. All products sync via Bluetooth to the HidrateSpark App, which offers personalized hydration goals, gamification features, and social challenges. A PREMIUM subscription tier adds hydration scores, custom glow patterns, and expanded drink tracking. The company also offers enterprise bulk ordering with custom branding for corporate wellness programs.
Differentiator
Problem solved
Functional benefit
Brands
- HidrateSpark PRO: Smart water bottle product line with SipSense technology for hydration tracking
- HidrateSpark PRO 2
Products and services
- HidrateSpark PRO 2 Smart Water Bottle Current flagship smart stainless steel water bottles and tumblers (21 oz bottle, 30 oz tumbler, 32 oz bottle) featuring patented SipSense load-cell technology for real-time sip tracking, 360-degree customizable glow reminders, Bluetooth syncing, Apple Find My, USB-C charging with up to 21-day battery life, and double-wall vacuum insulation. Targeted at health-conscious individual consumers.
- HidrateSpark Mobile App iOS and Android application that syncs with HidrateSpark smart bottles via Bluetooth to track hydration, set personalized goals based on body metrics and activity, send reminders, and sync with Apple Health, Fitbit, Health Connect, and Withings. Offers free core features with optional PREMIUM subscription.
- HidrateSpark PREMIUM App Subscription Recurring subscription tier for the HidrateSpark mobile app that unlocks hydration scores, 40+ colorful wallpapers, GlowStudio for custom glow patterns with up to 6 colors, drink type tracking across 60+ beverages, and additional sound reminders. Sold to existing HidrateSpark bottle owners; 1 month free trial for new users.
- Corporate Bulk Sales / Custom Branded Bottles B2B offering of custom-branded HidrateSpark smart bottles supplied in bulk to enterprise clients for corporate wellness programs, featuring custom colors and company branding. Customers include Apple, Google, Netflix, Instagram, Mayo Clinic, the American Heart Association, and the Denver Broncos. Sold quote-based through a dedicated corporate sales channel.
- HidrateSpark PRO Smart Water Bottle (previous generation)
Quantifiable outcome
- Accuracy within 3% of manual recordings
- +3 more outcomes
Companies that use HidrateSpark
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles1 record
HidrateSpark technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature6 records
HidrateSpark partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered flagship and core.
- AppleflagshipApple serves as a major retail distribution partner, selling HidrateSpark products in Apple stores worldwide. HidrateSpark also integrates with Apple's Find My Network for bottle tracking and ecosystem.
- Apple HealthcoreHealth app integration allowing users to sync hydration data with Apple Health for comprehensive health tracking.
- FitbitcoreIntegration with Fitbit fitness trackers allowing hydration data to sync with fitness activity levels.
- Health ConnectcoreAndroid health platform integration for syncing hydration data with other health metrics.
- Withings Health MatecoreIntegration with Withings smart scales and health devices for comprehensive health monitoring.
- Mayo ClinicflagshipNIH-funded clinical study validating HidrateSpark's accuracy within 3% of manual recordings with Nurses and Surgeons at Mayo Clinic Rochester. Ongoing clinical research partnership.
- Cleveland ClinicflagshipClinical research partner conducting studies on hydration and health outcomes using HidrateSpark technology.
- Duke UniversityflagshipLeading the PUSH (Prevention of Urinary Stones with Hydration) clinical trial with 600+ participants since 2017, testing HidrateSpark's effectiveness in preventing stone recurrence.
- Children's Hospital of PhiladelphiacoreClinical research partner studying pediatric hydration patterns.
- Penn MedicinecoreClinical research partner conducting hydration studies using HidrateSpark technology.
- GooglecoreCorporate wellness program customer using HidrateSpark for employee hydration programs.
- NetflixcoreCorporate wellness program customer using HidrateSpark for employee hydration programs.
- American Heart AssociationcoreCorporate wellness partner promoting hydration for cardiovascular health.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
HidrateSpark competitors and assessment
Company assessmentDirect peers
- Cirkul: Cirkul sells personalized flavored water bottles with cartridge-based flavoring and a companion app, targeting the same hydration-conscious consumer with a hardware-plus-consumable model.
- LARQ: LARQ makes premium self-cleaning, insulated smart water bottles sold DTC and in retail at similar price points to HidrateSpark. It is the most direct head-to-head competitor in the connected hydration category.
Broad incumbents
- Thermos: Thermos is the legacy global leader in insulated drinkware and bottles. While not a 'smart' bottle, it competes for the same hydration occasion and shelf space at retail.
- YETI: YETI is a premium drinkware and cooler brand with strong retail presence and a similar premium pricing posture, competing for the same health-conscious, on-the-go consumer wallet share.
- Owala: Owala (a Helen of Troy brand) sells feature-rich insulated water bottles (FreeSip lid, etc.) at similar $25–$45 price points, increasingly competing for HidrateSpark's value-conscious hydration buyer.
- CamelBak: CamelBak is an established hydration brand (bottles and reservoirs) with broad retail distribution and sports/outdoor positioning, overlapping with HidrateSpark's fitness and wellness use cases.
- Brita: Brita (owned by Clorox) dominates the household water filtration category. While not a smart bottle, it competes for the consumer's daily hydration decision and the retail shelf set.
- Takeya: Takeya makes insulated sport bottles and cold-brew coffee makers at premium-but-accessible prices, overlapping with HidrateSpark's active-consumer use case.
- Simple Modern: Simple Modern is a fast-growing DTC-first insulated drinkware brand with broad Amazon and retail distribution, competing for the same middle-to-premium hydration consumer.
- Nalgene: Nalgene is an iconic reusable water bottle brand with strong collegiate/outdoor positioning and broad retail distribution, anchoring the entry-level reusable hydration category HidrateSpark sits above.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
HidrateSpark social profiles
Digital presenceHidrateSpark financial estimates
Financial estimateRevenue estimate
Valuation estimate
HidrateSpark leadership team
Management profileNumber of profiles
Profiles2 records
HidrateSpark funding detail
Funding detailFunding overview
Funding rounds7 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HidrateSpark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HidrateSpark
What does HidrateSpark do?
HidrateSpark designs, manufactures, and sells smart stainless steel water bottles and tumblers equipped with patented SipSense weight-sensing technology that tracks every sip in real time via Bluetooth to a companion iOS/Android app. The current flagship PRO 2 line (21 oz bottle, 30 oz tumbler, 32 oz bottle) features customizable 360-degree glow reminders, Apple Find My integration, USB-C charging, and personalized hydration goals, supported by a freemium mobile app with an optional PREMIUM subscription tier for advanced analytics, custom glow patterns, and 60+ beverage tracking.
Is HidrateSpark a public or private company?
HidrateSpark is a private company. It is classified as venture growth investor backed and is currently operating.
When was HidrateSpark founded?
HidrateSpark was founded in 2014. It employs 11 to 50 people.
Where is HidrateSpark based?
HidrateSpark is headquartered in Henderson, United States, in the North America region.
How does HidrateSpark make money?
Three revenue lines are on record. Smart Water Bottle Hardware Sales are the primary driver. The others are premium App Subscription and corporate/Bulk Sales.
Who are HidrateSpark's main competitors?
Direct peers on record are Cirkul and LARQ. Broad incumbents are Thermos, YETI, Owala, CamelBak, Brita, Takeya, Simple Modern and Nalgene.
Does HidrateSpark have an API?
No public API is recorded for HidrateSpark.
What industry is HidrateSpark in?
HidrateSpark's product category is Smart Water Bottles. Its primary akta.pro industry code is CRACAQAI, Hydration, Nutrition & Metabolic Tracking Devices (Smart Bottles, Breath/Metabolic Analyzers).