What Propel Software Solutions does

Propel Software Solutions is a private cloud-native SaaS company founded in 2015 and headquartered at 835 Main Street, Redwood City, California, with 101-250 employees. The company sells a unified Product Value Management (PVM) platform that combines Product Lifecycle Management (PLM), Product Information Management (PIM), and Quality Management System (QMS) capabilities into a single product thread connecting commercial and product teams. The platform is built exclusively on Salesforce and integrates with Salesforce CRM, Einstein AI, IBM Blockchain, and 15+ mechanical and electrical CAD tools through its DesignHub module. Propel targets three primary verticals: MedTech and Life Sciences (with deep regulatory compliance for FDA, ISO 13485, EU MDR, and IVDR), High Technology, and Consumer Goods, with named customers including Breg, MaryRuth's, MSA Safety, TOMZ Corporation, Axena Health, Formlabs, Savant Systems, AMS Technologies, and TRX.

The company's product portfolio comprises the core PVM/PLM/PIM/QMS suite, the DesignHub multi-CAD integration module (launched December 2025), Propel One AI (an automation and generative AI layer), Product Spotlight (a Salesforce user experience layer), and the Supplier Portal. Propel One AI provides generative AI, process automation, anomaly detection, knowledge retrieval, and autonomous agent capabilities across multimodal product data. The company operates an enterprise field sales motion with quote-based multi-year SaaS subscriptions and no public pricing, supplemented by distribution through the Salesforce AppExchange ecosystem. The go-to-market is content-led, anchored by the annual Propulsion user conference, the Product Success podcast, an active blog (Converged by Propel), and analyst relationships including Forrester Research.

Propel has raised $48 million in total venture funding across Series A through C rounds, with the most recent round a $20 million Series C led by Salesforce Ventures in September 2021, alongside co-investors including Ankona Capital Partners, Norwest, Alumni Ventures, Cloud Apps Capital Partners, and SignalFire. The company reported 42% year-over-year bookings growth in fiscal year 2026 (ending January 31, 2026), record Q4 bookings, its fifth consecutive Deloitte Technology Fast 500 recognition, and customer-reported outcomes including 40% reduction in change order cycle times, 100% data accuracy, $3.6 million in measurable business value over four years for MaryRuth's, 1,500% annual ROI, and 25% revenue growth with 20% headcount reduction for MSA Safety. The leadership team is led by CEO Ross Meyercord, founder and board member Ray Hein (formerly of Agile Software, Apttus, Vendavo, and Centric Software), CTO and co-founder Ron Hess (former principal architect at Kenandy and 10+ year Salesforce architect), and CRO Zack Jha (appointed October 2025 from Oracle, PTC, AWS, and Ketryx).

Name

Propel Software Solutions

Legal name

Propel Software Solutions, Inc.

Website

https://propelsoftware.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Propel Software Solutions provides a cloud-native Product Value Management platform combining PLM, PIM, and QMS on Salesforce. Founded 2015 and headquartered in Redwood City, California, the company serves enterprise manufacturers in MedTech, High Technology, and Consumer Goods through multi-year SaaS subscriptions.

Ownership category

akta.pro rank

Product category

Product Lifecycle Management (PLM) Software

NAICS

Software Publishers (5132), Software Publishers (51321), Software Publishers (513210), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Robotic Process Automation (RPA) Platforms (HDAEAHAB)

akta.pro secondary industry

Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF)

Keywords

• Product lifecycle management
• Quality management systems
• Product information management
• Cloud PLM software
• Product value management

Headquarters

HQ city

Santa Clara

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription Licensing: Propel operates on a subscription/SaaS model, providing cloud-based PLM, QMS, and PIM solutions on a recurring subscription basis. The company serves enterprise manufacturers with multi-year contracts typical of enterprise SaaS.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Propel Software Solutions provides a cloud-native Product Value Management (PVM) platform that unifies Product Lifecycle Management (PLM), Product Information Management (PIM), and Quality Management System (QMS) capabilities on a single Salesforce-based platform for enterprise manufacturers. The platform connects commercial and product teams through a continuous product thread, with additional modules including DesignHub (multi-CAD integration across 15+ design tools) and Propel One AI for workflow automation and generative AI. Propel serves high-tech, medtech, and consumer goods manufacturers with multi-year SaaS subscriptions and direct enterprise sales.

Product overview

Propel Software Solutions offers a unified cloud-native Product Value Management (PVM) platform that combines Product Lifecycle Management (PLM), Product Information Management (PIM), and Quality Management System (QMS) capabilities on a single platform built on Salesforce. The core platform connects commercial and product teams through a continuous product thread. Additional modules include DesignHub (multi-CAD integration), Propel One AI (workflow automation and generative AI), and Product Spotlight (Salesforce integration). The platform targets high tech, medtech, and consumer goods manufacturers, with customers reporting up to 40% reduction in change order cycle times and 100% data accuracy.

Differentiator

Problem solved

Functional benefit

Products and services

• Product Value Management (PVM) Cloud-native Product Value Management platform that combines PLM, PIM, and QMS on a single Salesforce-based platform, creating a unified product thread that connects commercial and product teams to accelerate decision-making across the enterprise. Targeted at enterprise manufacturers in high-tech, medtech, and consumer goods.
• Product Lifecycle Management (PLM) Cloud-native PLM solution that enables manufacturers to transform their business, optimize customer experiences, and achieve product success through smarter and faster collaboration on a modern cloud platform.
• Product Information Management (PIM) Dynamic Product Information Management solution that unites marketing and development teams with concurrent workflows, data continuity, and collaboration throughout the entire product lifecycle.
• Quality Management System (QMS) Cloud-native Quality Management System driving continuous quality improvements and regulatory compliance for manufacturers, supporting FDA, ISO 13485, EU MDR, and IVDR standards.
• DesignHub Multi-CAD integration platform that connects over 15 mechanical and electrical design tools directly to Propel's PLM system, improving data accuracy and collaboration for manufacturers.
• Propel One AI AI-powered platform that automates workflows and enhances decision-making across teams using connected product data. Enables manufacturers to build AI-ready product records and implements generative AI capabilities for product companies.

Quantifiable outcome

• 42% year-over-year bookings growth for FY2026
• +6 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability8 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• TOMZ CorporationcoreStrategic or Co-development PartnerTOMZ Corporation is a strategic CDMO partner to global top-tier MedTech OEMs. As both a customer and strategic partner, TOMZ uses Propel for quality management and compliance, demonstrating Propel's value in regulated medical device manufacturing environments.
• Forrester ResearchminorStrategic or Co-development PartnerForrester Research VP and Principal Analyst George Lawrie collaborated with Propel at Propulsion 2023 to discuss PLM and the future of manufacturing. Forrester named Propel a Strong Performer in their PLM Wave report.

Scale indicators8 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• PTC: PTC's Windchill is the leading enterprise PLM platform and Propel's most direct competitor. PTC has been aggressively moving Windchill to the cloud and adding AI capabilities, directly competing with Propel's PVM positioning for the same enterprise manufacturing customers.
• MasterControl: MasterControl is a leading QMS provider for regulated manufacturers (MedTech, life sciences), the same primary vertical Propel targets with its Propel for MedTech offering. Propel's own content directly targets MasterControl customers as candidates for replacement.
• Aras: Aras Innovator is an enterprise open-source PLM platform competing in the same cloud-modernization narrative as Propel. Aras serves large manufacturers seeking flexible, modern PLM alternatives to legacy incumbents — directly comparable customer base and value proposition.
• Centric Software: Centric Software provides PLM and PIM solutions specifically for consumer goods, retail, and fashion — directly overlapping with Propel's Consumer Goods segment and its PIM offering. Centric is led by a former Propel founder executive (Ray Hein held senior positions there).
• Arena Solutions: Arena Solutions offered cloud-native PLM for discrete manufacturers and high-tech companies before being acquired by PTC. It represents the cloud-PLM category Propel competes in, particularly for high-tech and electronics manufacturers.

Broad incumbents

• Siemens Digital Industries Software: Siemens Teamcenter is the dominant PLM platform globally, serving the same enterprise manufacturers as Propel. As part of Siemens' broader digital industries portfolio (CAD, simulation, IoT), it competes with Propel across both PLM and adjacent product-data workflows.
• Oracle (Agile PLM): Oracle Agile PLM is the legacy on-premise PLM system Propel explicitly positions against in its content marketing. Oracle's broader application and cloud infrastructure portfolio makes it a broad incumbent competing for the same manufacturing IT modernization budgets.

Emerging players

• Greenlight Guru: Greenlight Guru provides purpose-built QMS and PLM for medical device companies, competing head-to-head with Propel for MedTech in the regulated device market. A focused emerging player with overlapping MedTech customer base.
• Veeva Systems: Veeva's QualityOne and Vault QMS serve life sciences manufacturers, overlapping with Propel's life sciences vertical. While Veeva is much larger and broader, the QMS competitive overlap in regulated life sciences is direct.
• Upchain: Upchain is a cloud PLM platform targeting mid-market and enterprise manufacturers with rapid implementation. It competes with Propel for cloud-PLM deals, particularly in the high-tech and industrial segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/propelPLM
• Facebookfacebook.com/propelPLM
• LinkedInlinkedin.com/company/propelsoftware

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds4 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Propel Software Solutions