Splitero
Splitero is a San Diego-based fintech founded in 2021 that provides Home Equity Investments (HEIs), advancing homeowners lump-sum cash in exchange for a share of their home's future value, with no monthly payments and no income requirements. It serves equity-rich, often credit-challenged or self-employed homeowners across 14 US states.
- Company typePrivate
- Founded2021
- HeadquartersSan Diego, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Splitero does
Splitero is a San Diego-based fintech founded in 2021 by Michael Gifford (CEO) and David Zvaifler (COO) that provides Home Equity Investments (HEIs) to US homeowners. The company advances homeowners a lump sum of cash, ranging from $50,000 to $500,000 or 25% of the home's value, in exchange for a contractual share of the property's future appreciation or depreciation, with no monthly payments, no income or employment requirements, and a 500 minimum credit score. The product is differentiated by the proprietary Maturity Match™ structure, which aligns the HEI term (10-30 years) with the homeowner's remaining primary mortgage timeline, and a Safety Cap that limits the company's gross return to a 17.99% Annual Rate Compounded Monthly.
The underlying technology stack centers on a proprietary Option Purchase Agreement framework supported by automated valuation models (AVMs) for initial property valuations, combined with third-party hybrid appraisals (in-person inspections paired with desk review) for complex or higher-value properties. The company operates a direct-to-consumer digital funnel with sub-two-minute pre-qualification, complemented by inside sales via a toll-free homeowner advisor line and an affiliated real estate brokerage (Splitero Homes) that supports homeowners exiting the HEI through sale. A dedicated institutional capital markets effort, led by a VP of Capital Markets, targets banks, family offices, REITs, and insurance companies as investors in Splitero's securitization program.
Splitero's revenue model combines a 4.99% origination fee on each HEI with the longer-term appreciation share realized upon homeowner repurchase via sale, refinance, or cash settlement. The company has executed $579.3M in securitizations across two deals (inaugural $283.3M in November 2025 with Blue Owl Capital, Antarctica Capital, and Kingsbridge; $296M rated deal in June 2026 led by Barclays and Nomura), supplemented by $650M in dedicated capital commitments. Operating across 14 states, Splitero maintains a 101-250 person team, an Executive Board seat at the Coalition for Home Equity Partnership, and flagship sports marketing partnerships with the LA Chargers and LA Kings.
Splitero firmographics
Firmographics- Name
- Splitero
- Legal name
- Splitero, Inc.
- Website
- https://splitero.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Splitero is a San Diego-based fintech founded in 2021 that provides Home Equity Investments (HEIs), advancing homeowners lump-sum cash in exchange for a share of their home's future value, with no monthly payments and no income requirements. It serves equity-rich, often credit-challenged or self-employed homeowners across 14 US states.
- Ownership category
- akta.pro rank
Splitero industry classification
Industry- Product category
- Home Equity Investment (Consumer Lending)
- NAICS
- Mortgage and Nonmortgage Loan Brokers (522310), Mortgage and Nonmortgage Loan Brokers (52231), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Asset-Backed Securities (6189), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Home Equity Loan & HELOC Intermediation (FSAEAEAD)
Keywords
Where Splitero is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Splitero business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain
Revenue model
- Home Equity Investment Origination: Splitero provides homeowners with lump-sum cash in exchange for a share of their home's future value. Revenue is generated through origination fees (4.99% of investment amount) and the appreciation share when homeowners repurchase their option (via home sale, refinance, or cash settlement). The company shares in both appreciation and depreciation of home value.
- Securitization and Capital Markets: Splitero packages and securitizes their HEI investments, attracting institutional capital from Blue Owl, Antarctica Capital, and other investors. This provides funding liquidity and generates fee income from structuring these transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Home Equity Investment with 4.99% origination fee |
| Other | Multi-year contract | Savings compared to alternatives |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Splitero product offering
Product offeringCore offering
Splitero provides homeowners with a lump-sum cash payment (ranging from $50,000 minimum to $500,000 maximum or 25% of home value) in exchange for a percentage share of the home's future appreciation or depreciation under a proprietary Option Purchase Agreement. The Home Equity Investment (HEI) requires no monthly payments, no income or employment verification, and only a 500 minimum credit score, with terms structured via the Maturity Match™ framework to align with the homeowner's remaining primary mortgage timeline (10-30 years) and a Safety Cap that limits Splitero's gross return.
Product overview
Splitero is a financial technology company offering a single core product: the Home Equity Investment (HEI), supplemented by Splitero Homes, an affiliated real estate brokerage. The HEI is a lump-sum cash product where homeowners exchange equity for a share of their home's future value with no monthly payments. The company has expanded from California to fourteen states since its 2021 founding.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Equity Investment (HEI) Splitero's flagship financial product providing homeowners with a lump-sum cash payment ($50,000 minimum, up to $500,000 or 25% of home value) in exchange for a percentage share of the home's future appreciation or depreciation under a proprietary Option Purchase Agreement. Includes no monthly payments, no income or employment requirements, a 500 minimum credit score, terms of 10-30 years aligned via Maturity Match™ with the homeowner's primary mortgage, and a Safety Cap limiting company gross return to 17.99% Annual Rate Compounded Monthly. For homeowners with at least 25% equity in properties appraised between $200,000 and $5,000,000 in 14 eligible U.S. states.
- Splitero Homes (Affiliated Real Estate Brokerage) Wholly-owned real estate brokerage that helps Splitero HEI homeowners sell their homes for the highest price when exiting the Home Equity Investment, aligning the brokerage's incentives with Splitero's interest in maximizing sale proceeds. Licensed by the California Department of Real Estate with David Zvaifler as Responsible Broker (License #01901432).
Quantifiable outcome
- Average homeowner saves $32,085 compared to credit card loans over 5-year period
- +3 more outcomes
Companies that use Splitero
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Splitero technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Splitero partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- Coalition for Home Equity Partnership (CHEP)coreSplitero joined CHEP as an Executive Board Member in April 2026. General Counsel John Pingel joined the CHEP Board of Directors alongside leaders from founding members Hometap Equity Partners, Point Digital Finance, and Unlock Technologies. CHEP is a national non-profit representing companies that offer shared equity products, focused on consumer protection, education, and industry standards.
- Los Angeles ChargersflagshipMulti-year partnership making Splitero an Official Home Equity Partner of the LA Chargers. Includes branding at SoFi Stadium, content production, and community outreach efforts to promote financial wellness and home equity access for Southern California homeowners.
- Los Angeles KingsflagshipOfficial Home Equity Partner of the Los Angeles Kings, partnering with the NHL team to reach homeowners throughout Southern California through game-day and online engagement, helping LA families access equity without monthly payment burden.
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
Splitero competitors and assessment
Company assessmentBroad incumbents
- Kiavi (formerly LendingHome): Kiavi is a residential real estate investor/bridge lender and was the prior employer of Splitero CEO Michael Gifford. While Kiavi focuses on fix-and-flip and rental loans rather than HEI, it overlaps with Splitero in homeowner equity access and target borrower segments, making it a relevant comparable for talent pedigree and category adjacency.
- Sundae: Sundae operates a marketplace for selling distressed or outdated homes directly to investors, and was another prior employer of Splitero's CEO. It overlaps with Splitero in homeowner liquidity, property valuation, and the SoCal homeowner segment, providing an analogous comp for customer-acquisition and home-valuation capabilities.
- Rocket Mortgage: Rocket is the largest U.S. mortgage lender and offers HELOCs and cash-out refinances — the traditional products Splitero displaces for credit-constrained homeowners. Rocket's scale and balance sheet make it the dominant incumbent whose inefficiencies create Splitero's market opportunity.
- United Wholesale Mortgage (UWM): UWM is the largest U.S. wholesale mortgage lender, providing HELOCs and cash-out refinance products through broker channels. As a broad incumbent in the home equity access space, UWM is a relevant comp for capital markets scale, securitization activity, and the wholesale distribution model.
Direct peers
- Point Digital Finance: Point (formerly known as Point) is a leading HEI provider offering homeowners cash for a share of home appreciation. Co-founding CHEP member alongside Splitero, Point is one of Splitero's most direct competitors in product, target segment, and securitization-backed capital model.
- Unlock Technologies: Unlock is an HEI provider giving homeowners a lump sum in exchange for a share of future home value. Another CHEP co-founding member, Unlock competes head-to-head with Splitero on product mechanics, customer profile, and institutional securitization strategy.
- Figure Technologies: Figure is a fintech that has launched shared-appreciation/home equity products alongside its broader HELOC and blockchain-finance offerings. As a well-capitalized, multi-product competitor in the homeowner equity-access space, Figure is a relevant comparable for Splitero's HEI product line and securitization activity.
- Hometap Equity Partners: Hometap is one of the largest U.S. home equity investment (HEI) companies, offering homeowners cash in exchange for a share of their home's future value — directly comparable to Splitero's core HEI product, with similar target customers (equity-rich, credit-constrained homeowners) and a similar no-monthly-payment structure.
Emerging players
- Patch Homes: Patch Homes offers shared-appreciation home equity investments in select U.S. markets with comparable product mechanics (no monthly payments, lump sum for share of appreciation). It is a relevant emerging-player comparable focused on a narrower geographic footprint than Splitero.
- Aven: Aven is an emerging consumer fintech offering a home-equity-backed credit card to homeowners, addressing a similar under-served segment as Splitero (creditworthy but liquidity-constrained homeowners). It is a relevant emerging-player comparable as an alternative home-equity monetization model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Splitero social profiles
Digital presenceSplitero financial estimates
Financial estimateRevenue estimate
Valuation estimate
Splitero leadership team
Management profileNumber of profiles
Profiles12 records
Splitero subsidiaries and ownership
Company hierarchySubsidiaries1 record
Splitero funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Splitero M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Splitero
What does Splitero do?
Splitero provides homeowners with a lump-sum cash payment (ranging from $50,000 minimum to $500,000 maximum or 25% of home value) in exchange for a percentage share of the home's future appreciation or depreciation under a proprietary Option Purchase Agreement. The Home Equity Investment (HEI) requires no monthly payments, no income or employment verification, and only a 500 minimum credit score, with terms structured via the Maturity Match™ framework to align with the homeowner's remaining primary mortgage timeline (10-30 years) and a Safety Cap that limits Splitero's gross return.
Is Splitero a public or private company?
Splitero is a private company. It is classified as venture growth investor backed and is currently operating.
When was Splitero founded?
Splitero was founded in 2021. It employs 101 to 250 people.
Where is Splitero based?
Splitero is headquartered in San Diego, United States, in the North America region.
How does Splitero make money?
Two revenue lines are on record. Home Equity Investment Origination is the primary driver. The others are securitization and Capital Markets.
Who are Splitero's main competitors?
Broad incumbents on record are Kiavi (formerly LendingHome), Sundae, Rocket Mortgage and United Wholesale Mortgage (UWM). Direct peers are Point Digital Finance, Unlock Technologies, Figure Technologies and Hometap Equity Partners. Emerging players are Patch Homes and Aven.
Does Splitero have an API?
No public API is recorded for Splitero.
What industry is Splitero in?
Splitero's product category is Home Equity Investment (Consumer Lending). Its primary akta.pro industry code is FSAEAEAD, Home Equity Loan & HELOC Intermediation. Its NAICS code is 522310 and its SIC code is 6189.