Desjardins
Desjardins is Canada's largest cooperative financial group, founded in 1900, offering integrated banking, insurance, and wealth management services to retail and business members across Quebec, Ontario, Atlantic Canada, and Florida, with C$280 billion AUM post-Guardian Capital acquisition.
- Company typePrivate
- Founded1900
- HeadquartersMontréal, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Desjardins does
Desjardins (legal entity: Fédération des caisses Desjardins du Québec) is a member-owned cooperative financial group founded in 1900 by Alphonse Desjardins and headquartered in Lévis, Quebec. It is the largest cooperative financial group in Canada, ranked 1st in Canada and 8th globally among cooperative and mutual organizations by revenue according to the World Cooperative Monitor 2025. The organization serves both retail individuals and business/enterprise customers across Quebec, Ontario, Atlantic Canada, and Florida, with a deeply diversified customer base spanning more than 14 distinct segments including retail consumers, businesses, agricultural, manufacturing, professional services, healthcare, technology, newcomers, educators, autonomous investors, and pre-retirees/retirees.
The company operates an integrated platform across banking, insurance, and wealth management. Its core technology infrastructure centers on the AccèsD online banking platform and mobile applications (for both individuals and businesses), Disnat online brokerage, and digital insurance policy management systems. Following the March 2026 closure of the C$1.67 billion Guardian Capital Group acquisition, Desjardins Global Asset Management oversees approximately C$280 billion in assets under management and advisement. The organization employs 10,000+ people and reported surplus earnings of C$3.8 billion (up 14%) with more than C$4 billion in available capital. AI capabilities are deployed in fraud/anomaly detection, predictive analytics for product recommendations, and automated decision-making for insurance underwriting, though AI is not positioned as a customer-facing differentiator.
Desjardins generates revenue through four primary streams: traditional banking services (deposits, loans, mortgages, credit products on interest income); insurance (property/casualty and life/health through broker networks and direct channels on premiums); wealth management (management fees on AUM); and investment products and online brokerage (transaction-based and fee-based through Disnat). The cooperative structure returns surplus to members through ristourne (rebates), creating a distinctive member-owned competitive positioning. Distribution operates through physical credit union branches and service points, digital self-serve platforms, broker networks, and dedicated enterprise sales teams, with executive leadership currently driving a strategic expansion to reach C$500 billion in AUM within five years and national expansion beyond Quebec.
Desjardins firmographics
Firmographics- Name
- Desjardins
- Legal name
- Fédération des caisses Desjardins du Québec
- Website
- https://desjardins.com
- Company type
- Private
- Founded year
- 1900
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Desjardins is Canada's largest cooperative financial group, founded in 1900, offering integrated banking, insurance, and wealth management services to retail and business members across Quebec, Ontario, Atlantic Canada, and Florida, with C$280 billion AUM post-Guardian Capital acquisition.
- Ownership category
- akta.pro rank
Desjardins industry classification
Industry- Product category
- Cooperative Banking and Financial Services
- NAICS
- Credit Unions (52213), Finance and Insurance (52), Trust, Fiduciary, and Custody Activities (523991)
- SIC
- Savings Institutions, Not Federally Chartered (6036), Finance Services (6199), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Private Client Custody & Brokerage (Execution, Reporting, Safekeeping) (FSAAABAN)
- akta.pro secondary industries
- Fund Accounting & NAV Services (Asset Servicing) (FSAAAOAF), Global Custody (Cross-Border & Multi-Market) (FSAFAHAA)
Keywords
Where Desjardins is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Desjardins business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Banking Services: Traditional banking services including deposits, loans, mortgages, and credit products. Core revenue stream from interest income on lending and spread-based products across retail and business segments.
- Insurance: Property and casualty insurance as well as life and health insurance products distributed through broker networks and direct channels. Premium-based revenue model.
- Wealth Management: Investment management, advisory services, and financial planning for individuals and businesses. Revenue from management fees on assets under management.
- Investment Products and Online Brokerage: Mutual funds, ETFs, and other investment products through Disnat online brokerage platform. Transaction-based and fee-based revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Savings Account promotional rate |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Desjardins product offering
Product offeringCore offering
Desjardins is a member-owned cooperative financial group offering a comprehensive suite of banking, insurance, and wealth management services. It provides transactional banking (deposits, mortgages, credit cards, loans), property and casualty insurance, life and health insurance, mutual funds, ETFs, online brokerage, group retirement savings, and asset management to individuals and businesses, primarily across Canada with a Florida presence.
Product overview
Desjardins is a financial cooperative offering a comprehensive suite of banking, insurance, and wealth management products and services. The company operates a platform-plus-services model centered on its digital banking platforms (AccèsD for individuals and AccèsD Affaires for businesses), complemented by mobile applications, online brokerage (Disnat), group retirement savings plans, ETFs and mutual funds, and property & casualty insurance. Following the 2026 acquisition of Guardian Capital Group, the company expanded its wealth management capabilities under Desjardins Global Asset Management, now overseeing approximately C$280 billion in assets. The product portfolio includes transactional banking, credit products, savings and investment vehicles, insurance coverage, and wealth advisory services.
Differentiator
Problem solved
Functional benefit
Brands
- AccèsD: Online and mobile banking services platform for personal banking customers
- AccèsD Affaires
- Desjardins Courtage en ligne (Disnat)
- Desjardins Gestion de patrimoine Valeurs mobilières
- Desjardins Assurances
- Desjardins Capital
- Desjardins Capital Markets
- Fiducie Desjardins
- Desjardins Florida Branch
Products and services
- AccèsD Online and mobile banking platform enabling users to manage accounts, transfer funds, pay bills, deposit checks, and view insurance policies from anywhere. Designed for individual retail customers.
- AccèsD Affaires Business online banking platform for managing company finances, paying bills, processing payroll, managing direct deposits, and handling government remittances. Designed for business and enterprise customers.
- Desjardins Mobile App Mobile application for iOS and Android providing banking and insurance services on the go, available on App Store and Google Play.
- Desjardins Courtage en ligne (Disnat) Online brokerage service for self-directed investing in stocks, ETFs, and other securities. Targets autonomous investors.
- Épargne-retraite collective Group retirement savings plans offered through employers, including collective RRSPs and TFSAs with lower management fees than individual plans.
- Desjardins ETFs Exchange-traded funds offered by Desjardins Investments Inc., including fixed income, equity, multifactor net-zero emissions pathway, and alternative ETFs.
- Desjardins Funds Mutual fund lineup managed by Desjardins Investments Inc., with various fund categories including equity, fixed income, and sustainable investing options.
- Gestion de patrimoine (Wealth Management) Wealth management services including wealth advisory, estate planning, and investment management for high-net-worth individuals.
- Assurances auto et habitation Property and casualty insurance products for auto and home coverage, accessible through online portal and mobile app.
- Desjardins Global Asset Management Asset management platform overseeing approximately C$280 billion in assets under management and advisement, serving institutional and private wealth clients.
- Credit Cards Consumer credit card products including rewards programs (such as BONIDOLLARS) for individual customers.
- Mortgages (Hypothèque) Residential mortgage products including specialized programs for teachers and educators, offered to individual consumers.
- Personal Loans and Lines of Credit Personal loans and credit lines for individual consumers.
- Business Financing and Loans Commercial financing, working capital loans, equipment financing, and trade finance for businesses.
- Capital Markets Services Capital markets services for businesses including underwriting, block trades, and bought deals through Desjardins Capital Markets.
Quantifiable outcome
- Ranked 1st in Canada and 8th globally among cooperatives by revenue
Companies that use Desjardins
Customer profileSegments14 records
Ideal customer profiles3 records
Desjardins technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Desjardins partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Transat A.T. Inc.minorLoyalty program partnership where Desjardins cardholders receive benefits when booking travel with Transat A.T.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Desjardins competitors and assessment
Company assessmentDirect peers
- Central 1 Credit Union: Canadian credit union central serving British Columbia and Ontario credit unions. Most direct structural peer as a cooperative federation providing shared services, treasury, and digital banking infrastructure to member credit unions across Canada.
- The Co-operators Group: Canadian cooperative financial services group primarily focused on property and casualty insurance, with wealth management operations. Directly comparable cooperative structure serving similar Canadian retail and business customers with insurance and investment products.
- CI Financial: Canadian asset and wealth management firm with significant AUM. Directly comparable as a Canadian-domiciled asset manager competing with Desjardins Global Asset Management for institutional and retail wealth distribution across mutual funds, ETFs, and managed solutions.
- iA Financial Group (Industrial Alliance): Quebec-headquartered insurance and wealth management company with strong Quebec market presence. Comparable as a Quebec-anchored financial services peer with overlapping insurance, wealth management, and investment products serving similar customer segments.
- Meridian Credit Union: One of Canada's largest credit unions based in Ontario with retail banking, wealth, and insurance offerings. Comparable as a Canadian credit union serving retail and business customers with diversified financial products and digital banking capabilities.
Broad incumbents
- Sun Life Financial: One of Canada's largest financial services companies with significant insurance, wealth management, and asset management operations. Comparable as a broad incumbent overlapping with Desjardins' insurance and wealth management franchises, though publicly traded and globally diversified.
- Manulife Financial: Major Canadian financial services group with insurance, wealth and asset management, and banking operations globally. Comparable scale and product overlap with Desjardins' insurance and asset management arms, especially given Manulife Investment Management competing with the new Desjardins Global Asset Management platform.
- National Bank of Canada: Canadian Schedule I chartered bank with Quebec retail/commercial banking, wealth management, and capital markets operations. Direct competitor in Quebec banking market and across most lines of business, though structured as a publicly-traded bank rather than cooperative.
- Royal Bank of Canada (RBC): Canada's largest bank with retail, commercial, wealth management, insurance, and capital markets operations. Largest broad incumbent competitor across essentially every Desjardins product line, including the recently expanded asset management business via RBC Global Asset Management.
Emerging players
- Wealthsimple: Canadian digital wealth management platform offering low-cost investing, ETFs, and robo-advisory services. Emerging competitor to Desjardins' Disnat brokerage and traditional wealth management, particularly with younger customers, though serving a different customer experience niche.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Desjardins social profiles
Digital presenceDesjardins compliance and trust
Trust signalCompliance3 records
Desjardins financial estimates
Financial estimateRevenue estimate
Valuation estimate
Desjardins leadership team
Management profileNumber of profiles
Profiles7 records
Desjardins subsidiaries and ownership
Company hierarchySubsidiaries6 records
Desjardins funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Desjardins M&A and investment
M&A and investmentM&A7 records
Investments36 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Desjardins
What does Desjardins do?
Desjardins is a member-owned cooperative financial group offering a comprehensive suite of banking, insurance, and wealth management services. It provides transactional banking (deposits, mortgages, credit cards, loans), property and casualty insurance, life and health insurance, mutual funds, ETFs, online brokerage, group retirement savings, and asset management to individuals and businesses, primarily across Canada with a Florida presence.
Is Desjardins a public or private company?
Desjardins is a private company. It is classified as management employee owned and is currently operating.
When was Desjardins founded?
Desjardins was founded in 1900. It employs 11 to 50 people.
Where is Desjardins based?
Desjardins is headquartered in Montréal, Canada, in the North America region.
How does Desjardins make money?
Four revenue lines are on record. Banking Services are the primary driver. The others are insurance, wealth Management and investment Products and Online Brokerage.
Who are Desjardins's main competitors?
Direct peers on record are Central 1 Credit Union, The Co-operators Group, CI Financial, iA Financial Group (Industrial Alliance) and Meridian Credit Union. Broad incumbents are Sun Life Financial, Manulife Financial, National Bank of Canada and Royal Bank of Canada (RBC). Wealthsimple is listed as an emerging player.
Does Desjardins have an API?
No public API is recorded for Desjardins.
What industry is Desjardins in?
Desjardins's product category is Cooperative Banking and Financial Services. Its primary akta.pro industry code is FSAAABAN, Private Client Custody & Brokerage (Execution, Reporting, Safekeeping), with a secondary code of FSAAAOAF, Fund Accounting & NAV Services (Asset Servicing). Its NAICS code is 52213 and its SIC code is 6036.