Carbon Reform

What Carbon Reform does

Carbon Reform is a Philadelphia-headquartered climate-tech startup founded in 2020 that builds a Carbon Reduction System (CRS) for commercial buildings, combining retrofit hardware, advanced indoor-air-quality sensors, and intelligent ventilation controls to cut HVAC energy use, improve indoor air quality, and permanently mineralize captured CO2 into limestone. The platform comprises three core hardware components — the Carbon Capsule (modular CO2 capture unit that mineralizes CO2 into solid limestone at ambient temperature), the Carbon Console (intelligent control center integrating sensors, dashboards, and proprietary Demand Control Decarbonization software), and the Carbon Canister (plug-and-play spot IAQ treatment) — supplemented by an IO IAQ Sensor measuring seven parameters and a Low Carbon Limestone byproduct stream that feeds into concrete, paint, and carpet applications.

The company sells the CRS as a turnkey Energy Conservation Measure priced on anticipated energy savings rather than as upfront capex, with a stated payback window of 4-7 years for full-building deployment and roughly two years for the Carbon Canister. GTM combines enterprise field sales to commercial building owners with channel partnerships through sustainability consultants and Energy Service Companies (ESCOs), anchored geographically in the Mid-Atlantic and Northeast and reinforced by cohort programs such as the Maryland BEPS Leadership Program. Target verticals are commercial offices, education (K-12 and higher education), hospitality, and buildings subject to Building Energy Performance Standards (BEPS, LL97, BERDO, Regulation 28). Carbon Reform has raised approximately $9M to date from strategic investors including Cisco Foundation, Firstrust, and Exelon, and maintains pilot relationships with utilities (Baltimore Gas and Electric, New Jersey Natural Gas) and an international deployment via Kajima Corporation in Tokyo.

Name

Carbon Reform

Legal name

Carbon Reform, Inc.

Website

https://carbonreform.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Carbon Reform is a Philadelphia-based climate-tech startup, founded in 2020, that builds the Carbon Reduction System — hardware, sensors, and ventilation-control software — to cut HVAC energy use, improve indoor air quality, and permanently mineralize CO2 into limestone for commercial buildings. It sells primarily to commercial offices, education, hospitality, and regulated-building owners in the Mid-Atlantic and Northeast.

Ownership category

akta.pro rank

Product category

Building Decarbonization Systems

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)

akta.pro primary industry

Carbon Removal Project Development, Financing & Offtake (Developers, Aggregators, Buyers Clubs) (EUABAFAL)

akta.pro secondary industries

Industrial Carbon Capture Integration & Retrofit Engineering (Capture-Ready, Balance-of-Plant) (EUABAJAJ), Emissions Controls & Environmental Retrofit Services (SCR/FGD/ESP, CEMS) (EUAEALAL)

Keywords

• Carbon capture technology
• Indoor air quality
• Building decarbonization
• HVAC energy reduction
• Commercial building retrofit

Headquarters

HQ city

Newark

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Carbon Reduction System (Hardware + Software): Sale and installation of the Carbon Reduction System as a turnkey ECM (Energy Conservation Measure) for commercial buildings. Pricing is based on anticipated energy savings with payback calculated over 2-7 years. The system includes hardware (Carbon Capsule, Carbon Console, Carbon Canister) and ongoing monitoring services.
2. Energy Savings / Utility Bill Reduction: Revenue derived from HVAC energy cost reductions achieved through the CRS. The system reduces HVAC energy usage by 40-60% and building-wide energy costs by 16-20%, with savings visible on utility bills from day one of installation.
3. Carbon Credits / ESG Revenue: Buildings can generate carbon removal credits through the permanent CO2 sequestration process, creating additional revenue streams for building owners. The company helps customers capitalize on energy savings and carbon credits.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Carbon Reform designs, manufactures, and installs the Carbon Reduction System (CRS), a turnkey energy conservation measure for commercial buildings that combines retrofit hardware (Carbon Capsule), advanced IAQ sensors, and intelligent controls (Carbon Console with Demand Control Decarbonization) to capture CO2 and pollutants, permanently mineralize CO2 into limestone, and reduce HVAC energy consumption. Customers receive a tailored drop-in ECM with no major construction, integration with existing building automation, and ongoing monitoring.

Product overview

Carbon Reform offers a platform-plus-modules architecture centered on the Carbon Reduction System (CRS), which combines three core hardware products: the Carbon Capsule (modular CO2 capture hardware), Carbon Console (intelligent controls with sensors and dashboard), and Carbon Canister (plug-and-play spot treatment). The CRS works as an integrated decarbonization solution for commercial buildings that lowers HVAC energy by up to 60%, improves indoor air quality, and permanently captures CO2. Supporting the hardware are software modules including the proprietary Demand Control Decarbonization (DCD) technology and IO IAQ Sensor array. The system transforms captured CO2 into Low Carbon Limestone byproduct for use in construction materials. The company operates primarily in the Northeast and Mid-Atlantic regions, targeting large commercial buildings for ESG compliance and energy cost reduction.

Differentiator

Problem solved

Functional benefit

Brands

• Carbon Reduction System (CRS): An engineered solution for commercial buildings that delivers a practical and profitable way to decarbonize through retrofit hardware, advanced sensors, and intelligent controls.
• Carbon Console
• Carbon Canister
• Carbon Capsule

Products and services

• Carbon Reduction System (CRS) An engineered, turnkey Energy Conservation Measure for commercial buildings that combines retrofit hardware (Carbon Capsule), advanced sensors, and intelligent controls (Carbon Console with Demand Control Decarbonization) to capture CO2, VOCs, particulates, and pathogens while reducing HVAC energy usage by up to 60% and building Energy Use Intensity by up to 20%. Designed for large commercial offices, education facilities, and hospitality venues seeking ESG compliance or energy cost reduction.
• Carbon Capsule Modular hardware at the heart of the Carbon Reduction System that purifies indoor air of CO2, VOCs, particulates, and pathogens. Uses a proprietary CO2 removal medium to permanently sequester captured CO2 in a carbon-negative limestone cartridge via ambient-temperature mineralization, allowing safe reduction of outside air intake and reducing HVAC energy costs.
• Carbon Console Intelligent control center of the Carbon Reduction System that integrates advanced sensors, a comprehensive dashboard, and proprietary Demand Control Decarbonization (DCD) software. Continuously monitors CO2, VOCs, particulates, temperature, and humidity and can be deployed standalone or added to an existing CRS for ventilation optimization and energy performance.
• Carbon Canister Plug-and-play air purification device that permanently removes CO2 and contaminants from indoor spaces without installation. Features UV-C light, CO2 removal medium, MERV 8 and MERV 13 filters, and activated carbon filter. Designed for spot treatment of conference rooms, classrooms, workout spaces, and other high-traffic areas; plugs into a standard outlet.
• Maryland BEPS Leadership Program Cohort service program for Maryland commercial building owners delivering full-building Carbon Reduction System installation, incentives support, and guidance to comply with Building Energy Performance Standards (BEPS). Participants receive assessment, deployment, and compliance documentation for a fixed cohort of eight buildings.

Quantifiable outcome

• Reduces HVAC energy usage by up to 60%
• +7 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

Three partnerships are on record, tiered pilot partner.

• Baltimore Gas and Electric (BGE)pilot partnerStrategic or Co-development PartnerBGE installed Carbon Reform's Carbon Capsule pilot at their Spring Gardens facility as part of BGE's Path to Clean initiative. This pilot demonstrates technology viability for utility sector decarbonization.
• Kajima Corporationpilot partnerTechnology or IntegrationCarbon Reform and Kajima Corporation pioneered carbon capture technology with IAQ sensor installation at Kajima Technical Research Institute in Tokyo, Japan. This represents international deployment of Carbon Reform's technology.
• New Jersey Natural Gas (NJNG)pilot partnerStrategic or Co-development PartnerNJNG installed Carbon Reform's Carbon Reduction System at their Lakewood operations center, marking the first deployment in New Jersey. NJNG aims to demonstrate technology viability to other businesses as part of broader decarbonization strategy.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Carrier Global: HVAC and building systems incumbent with Healthy Buildings portfolio and Abound carbon optimization platform. Targets the same commercial building decarbonization and IAQ use cases as Carbon Reform.
• Carbon Clean: Industrial-scale carbon capture provider using proprietary amine-based solvent technology, primarily for heavy industry (cement, steel, refineries). Operates in the carbon capture space but targets industrial point sources rather than commercial building IAQ applications.
• Trane Technologies: Global HVAC and building systems incumbent serving the same commercial real estate customers with packaged units, building automation, and energy services. Could bundle competing IAQ/CO2 capture solutions into existing service contracts, posing a competitive threat.
• Johnson Controls: Building automation, HVAC, and energy services incumbent with OpenBlue platform serving commercial real estate. Competes in building controls and decarbonization services where Carbon Reform's DCD technology operates.

Direct peers

• Enverid Technologies: Direct competitor offering indoor air quality and HVAC load reduction through CO2 capture technology for commercial buildings. Enverid's HEGA technology captures CO2 from building return air, closely mirroring Carbon Reform's Carbon Capsule approach and serving the same commercial real estate and IAQ use cases.
• 75F: Building automation and HVAC optimization provider targeting commercial buildings with IoT sensors and predictive controls. Competes with Carbon Reform's Carbon Console/DCD offering on the ventilation optimization and energy savings angle, though without the carbon capture component.

Emerging players

• Kelvin: Building decarbonization platform that delivers HVAC optimization and electrification solutions for commercial real estate. Overlaps with Carbon Reform's DCD ventilation control and energy savings value proposition, though Kelvin emphasizes electrification rather than carbon capture.
• Heirloom Carbon: Direct air capture company using limestone-based mineralization technology. Shares Carbon Reform's mineralization chemistry at a different scale (industrial DAC vs. indoor point-source capture), making it a category peer in carbon removal rather than a direct commercial competitor.
• CarbonCapture Inc. Direct air capture company developing modular carbon removal systems. Operates in the broader carbon removal category alongside Carbon Reform but focuses on atmospheric DAC rather than indoor building capture.

Others

• 3Degrees: Carbon credit and renewable energy solutions provider. While not a technology competitor, 3Degrees serves the same corporate ESG and carbon offset buyer segment that Carbon Reform targets for carbon credit monetization from its mineralization process.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/carbon-reform

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carbon Reform