What Pacific Asset Management does

Pacific Asset Management is a London-based multi-boutique asset manager operating as the trading name of Pacific Capital Partners Limited (FCA FRN 171200, SEC-registered), managing in excess of £16.8 billion of client assets across a diversified product platform. The firm's capabilities span multi-asset solutions (including model portfolios available on all major UK adviser platforms), single-manager active strategies in Emerging Markets, Global, and North American equities, liquid alternatives (G10 Macro Rates, Efficient Diversification/Alternative Risk Premia, Global Active Credit, Credit Alpha), and listed infrastructure via a $600M UCITS partnership with Maple-Brown Abbott. Underlying technology is a proprietary quantitative platform enabling systematic risk oversight, rules-based trade execution and full portfolio transparency, with sub-brands IPX (co-manufacturing for advisers/DFMs) and EnlightenESG extending reach into adviser technology and sustainability.

The firm operates a recurring-fee revenue model based on assets under management, with a typical UK active manager blended fee structure (the Efficient Diversification Fund charges under 20bps) and targets two principal customer segments: financial advisers/wealth managers (served via model portfolios on adviser platforms and the IPX co-manufacturing channel) and institutional investors (pension funds, insurers, sovereign wealth funds) served through a direct sales team. Distribution is hybrid — direct sales (regional directors such as Tim Field covering the North of England) combined with channel partnerships (Maple-Brown Abbott for UK/European infrastructure distribution) — and the firm has SEC registration enabling a cross-border operational footprint across UK, 13 European jurisdictions, the US, Canada, Uruguay and South Africa.

The business is undergoing a major ownership transition: in February 2026, ASX-listed Pinnacle Investment Management Group acquired the remaining 79.2% stake for approximately £212.4 million (A$418.8 million), bringing Pacific fully under Pinnacle's multi-boutique umbrella and adding complementary international distribution to Pinnacle's AUD 202.5 billion aggregate affiliate FUM. Concurrent strategic activity includes the acquisition of Viewforth Partners (June 2025), senior US equities hires from Findlay Park and Border to Coast (John Feeley, Paul Allison, Preston Park), and multiple 2025–2026 product launches spanning liquid alternatives, US equities and ESG.

Name

Pacific Asset Management

Legal name

Pacific Capital Partners Limited

Website

https://www.pacificam.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Pacific Asset Management is a London-based multi-boutique asset manager (trading name of Pacific Capital Partners Limited, FCA- and SEC-registered) managing £16.8bn+ AUM across multi-asset, equity, credit and liquid alternatives strategies, serving UK/European financial advisers and institutional investors via direct sales, adviser platforms and channel partnerships.

Ownership category

akta.pro rank

Product category

Asset Management

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394), Open-End Investment Funds (525910), Other Financial Vehicles (52599)

SIC

Investment Advice (6282)

akta.pro primary industry

Multi-Manager / Multi-PM Platforms (FSAHAKAD)

akta.pro secondary industries

Multi-Asset Solutions for Institutional (Pensions/Endowments/Sovereigns) (FSAAAJAJ), Managed Account Platforms (Separately Managed Accounts / Customized Portfolios) (FSAHAKAC)

Keywords

• Asset management
• Multi-asset solutions
• Institutional investment
• Adviser model portfolios
• Alternative risk premia

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Management Fees on Assets Under Management: Pacific Asset Management earns management fees based on assets under management across its multi-asset, equity, credit, and liquid alternatives strategies. The firm manages in excess of £16.8 billion of client assets, generating recurring management fee revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Pacific Asset Management manages in excess of £16.8 billion of client assets across multi-asset solutions, single-manager equities (Emerging Markets, Global, North American Opportunities, Global Infrastructure), liquid alternatives (G10 Macro Rates, Efficient Diversification/Alternative Risk Premia, Global Active Credit, Credit Alpha), and model portfolio solutions available on all major UK adviser platforms. The firm acts as UK and European distribution partner for the Maple-Brown Abbott Global Listed Infrastructure Fund and operates the IPX co-manufacturing platform for advisers and DFMs.

Product overview

Pacific Asset Management is an asset manager based in London managing £16.8 bn of client assets, operating as a multi-capability investment platform. The core product portfolio includes Model Portfolio Solutions (tech-enabled adviser solutions across all major platforms), single manager solutions (Emerging Markets Equity, Global Equities, Global Infrastructure, North American Opportunities), Liquid Alternatives (G10 Macro Rates, Efficient Diversification/Alternative Risk Premia, Global Active Credit, Credit Alpha), and co-manufactured solutions (IPX by Pacific for adviser/DFM technology, EnlightenESG for sustainability insights). Key fund products include the UCITS Efficient Diversification Fund, Pacific North American Opportunities Fund, EM Equity Income, Sustainable Fund Range, and Accumulator Fund Range. The firm also distributes the Pacific Maple-Brown Abbott Global Listed Infrastructure Fund in partnership with Australian boutique Maple-Brown Abbott.

Differentiator

Problem solved

Functional benefit

Brands

• IPX by Pacific: Co-manufactured investment solutions for advisers and DFMs.
• EnlightenESG

Products and services

• Model Portfolio Solutions Tech-enabled adviser solutions with portfolios available on all major UK adviser platforms, blending active, passive and factor investment styles for financial advisers.
• Emerging Markets Equity Emerging markets equity strategy with an all-cap value focused approach, managed by a highly experienced team for institutional and adviser clients.
• EM Equity Income Emerging markets equity income strategy aiming to provide consistent real returns and income by investing in high-yielding EM stocks, managed by the same experienced team as the EM long-only strategy.
• Global Equities Global equities proposition distinguished by a deep focus on identifying high quality, growing businesses for institutional and adviser clients.
• Global Infrastructure Global listed infrastructure strategy investing in quality, sustainable infrastructure assets offering inflation protection and low volatility.
• Pacific North American Opportunities Fund High-conviction North American equities strategy focusing on inefficient markets where skilled active managers can excel, led by John Feeley.
• G10 Macro Rates Liquid alternatives strategy blending experience, proprietary technology and implementation efficiency to generate alpha in global interest rate and foreign exchange markets.
• Efficient Diversification Alternative risk premia strategies providing systematic non-directional factor investing solutions using proprietary risk premia across interest rate and FX markets.
• Pacific Efficient Diversification Fund UCITS strategy providing access to alternative risk premia through a transparent, liquid and cost-effective vehicle; combines five individual risk premia strategies across interest rate and FX markets implementing value, momentum and carry factors, with an 8% volatility target and maximum leverage of 2x.
• Global Active Credit Focus on alpha generation in liquid, high-grade credit, managed in partnership with leading global active credit manager Coolabah Capital Investments.
• Credit Alpha Active credit strategies targeting alpha generation in credit markets for institutional and adviser clients.
• Sustainable Fund Range Multi-asset ESG-focused fund range for sustainable investing, blending sustainability integration with Pacific's multi-asset expertise.
• Accumulator Fund Range Multi-asset fund range focused on accumulation strategies for long-term wealth building through diversified portfolios.
• Longevity & Social Change Fund Thematic fund focusing on longevity and social change investment opportunities for advisers and institutional investors.
• Pacific Maple-Brown Abbott Global Listed Infrastructure Fund UCITS listed infrastructure fund providing exposure to global listed infrastructure assets, distributed by Pacific Asset Management in the UK and Europe in partnership with Australian boutique Maple-Brown Abbott; the strategy has outperformed its index over one, three and five years and returned 10% by end of February.
• IPX by Pacific Co-manufactured investment solutions platform for advisers and DFMs, providing investment fiduciary and asset manager technology including cloud-based data warehousing for asset owners.
• EnlightenESG ESG platform helping investors understand what sustainability in investing means to them through educational content and tools.

Quantifiable outcome

• The Pacific Maple-Brown Abbott Global Listed Infrastructure Fund has outperformed its index over one, three, and five years and returned 10% by end of February.
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Maple-Brown AbbottcoreStrategic or Co-development Partner · 15 January 2026Pacific Asset Management partnered with Australian boutique manager Maple-Brown Abbott to launch a $600 million UCITS infrastructure fund. The fund transfers Maple-Brown Abbott's existing UCITS-listed infrastructure strategy into Pacific's UCITS fund structure, combining Pacific's distribution network with Maple-Brown Abbott's infrastructure investment expertise. Pacific also acts as UK and European distribution partner for the Pacific Maple-Brown Abbott Global Listed Infrastructure Fund, which has outperformed its index over one, three, and five years and returned 10% by end of February.
• Louis Cucciniello and Ross Wright (Internal Leadership)coreOthers · 1 May 2025The Pacific Efficient Diversification Fund is managed by Pacific's Diversifying Assets team led by Louis Cucciniello and the Quantitative Investment team led by Ross Wright. The teams combined their expertise to launch the UCITS alternative risk premia strategy, implementing five individual risk premia strategies across interest rate and FX markets.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Jupiter Fund Management: UK-listed active asset manager with comparable multi-capability offering (equities, fixed income, alternatives) serving UK advisers and institutional clients. Similar scale and product breadth overlap with Pacific's multi-asset, EM equity, and global equities franchises.
• Liontrust Asset Management: London-based active asset manager distributing through UK financial advisers and DFMs, with multi-asset and equity capabilities. Highly comparable go-to-market, distribution through adviser platforms, and similar focus on high-conviction active strategies.
• Rathbones Group: UK wealth and asset manager offering discretionary fund management, multi-asset portfolios, and funds via adviser and DFM channels. Comparable adviser-channel distribution and multi-asset model portfolio services.
• Brooks Macdonald: UK discretionary fund manager and wealth manager providing model portfolios and multi-asset solutions to financial advisers — directly comparable to Pacific's Model Portfolio Solutions and IPX-by-Pacific offerings.
• Tatton Asset Management: UK-based model portfolio and DFM provider serving advisers on major platforms. Directly comparable in model portfolio services and adviser-platform distribution focus.
• Quilter Investors: UK wealth manager with multi-asset and single-strategy funds distributed through advisers and platforms, with comparable institutional and retail reach via the same distribution channels Pacific uses.
• Troy Asset Management: London-based boutique active asset manager focused on global equities and multi-asset strategies distributed through UK advisers and institutions. Comparable size, boutique positioning, and active investment philosophy.

Broad incumbents

• Man Group: Large London-headquartered alternative and multi-strategy manager. Comparable in systematic/quantitative capabilities (similar to Pacific's Efficient Diversification Fund and G10 Macro Rates) and listed infrastructure exposure, but at significantly greater scale.
• AQR Capital Management: Large systematic asset manager running alternative risk premia, multi-asset, and factor strategies globally. Comparable product architecture to Pacific's Efficient Diversification Fund but at much greater scale and global reach.

Emerging players

• Maple-Brown Abbott: Australian boutique asset manager specialising in listed infrastructure and Asia-Pacific equities. Directly comparable via the co-developed Pacific Maple-Brown Abbott Global Listed Infrastructure Fund partnership and overlapping institutional investor base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pacific-asset-management

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific Asset Management