Drip
Drip Shop Live is a San Francisco-based live commerce marketplace where individual collectors and resellers run real-time video streams — primarily box breaks of sealed trading cards and memorabilia — to sell across ten hobbyist categories including Pokemon, MTG, sports cards, and Funkos.
- Company typePrivate
- Founded2021
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What Drip does
Drip Shop Live, operating under the legal entity Flourish Cares, Inc., is a San Francisco-based live commerce marketplace purpose-built for the collectibles and hobbyist vertical. The platform enables individual sellers and resellers to conduct real-time live video streams — most notably "box breaks," where sealed trading card and memorabilia products are opened on camera and items distributed to viewers in real time — alongside instant pack sales and a secondary marketplace for individual collectible listings. It organizes activity across ten collector categories: Pokemon, Sports Cards, Coins & Currency, Video Games, Anime, Dragon Ball Z, Magic: The Gathering, Weiss Schwarz, Funkos, and Comics.
The underlying technology combines live video streaming, integrated real-time chat, and marketplace transaction infrastructure delivered via web and native iOS/Android applications. The company monetizes through transaction fees on completed marketplace sales and live commerce events. Go-to-market is community-led and direct-to-consumer: the platform builds audience through organic social presence across Discord, YouTube, Facebook, Instagram, and X, with no evidence of an enterprise sales motion, channel partners, or disclosed pricing tiers.
The company was founded circa 2020-2021 and has raised approximately $28.5 million in disclosed funding, most notably a $23 million round in May 2022 led by Base10 Partners, Eniac Ventures, Harlem Capital, and Kindred Ventures. It remains privately held with a headcount in the 51-100 range, operating as a niche player in the live shopping sector where category leader Whatnot has raised approximately $975 million per third-party analysis.
Drip firmographics
Firmographics- Name
- Drip
- Legal name
- Flourish Cares, Inc.
- Website
- https://dripshop.live
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Drip Shop Live is a San Francisco-based live commerce marketplace where individual collectors and resellers run real-time video streams — primarily box breaks of sealed trading cards and memorabilia — to sell across ten hobbyist categories including Pokemon, MTG, sports cards, and Funkos.
- Ownership category
- akta.pro rank
Drip industry classification
Industry- Product category
- Live Commerce Collectibles Marketplace
- NAICS
- Hobby, Toy, and Game Retailers (45912), All Other Miscellaneous Retailers (459999)
- SIC
- Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Social Commerce & Livestream Shopping Platforms (BPAMAGAJ)
- akta.pro secondary industries
- Live Shopping Platforms (CRAFANAD), Live Commerce & Shoppable Creator Campaigns (BPAFAHAL), Collectible Card Games (CCG/TCG) Retail (CRALAGAC), Collectible Card Games (CCGs/LCGs) Retail (CRALALAG)
Keywords
Where Drip is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Drip business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Transaction/Commission-based Commerce: Platform facilitates live shopping transactions between buyers and sellers, likely earning a commission or take rate on completed sales. Sellers conduct live box breaks and instant pack sales with the platform monetizing through transaction fees.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
Drip product offering
Product offeringCore offering
Drip Shop Live is a live commerce platform that enables individual sellers to conduct real-time streaming sessions (box breaks) where sealed collectibles are opened live and items allocated to participants, alongside instant pack purchases and a secondary marketplace. The platform serves hobbyist collector communities across 10 categories including Pokemon, sports cards, Magic: The Gathering, anime merchandise, Funkos, video games, and comics. Buyers and sellers interact through integrated live chat during streams.
Product overview
Drip Shop Live is a single unified live shopping platform for collectibles and hobbyist niches, combining real-time video streaming, live chat, instant pack sales, and a marketplace into one service. The platform centers on 'box breaks' where sellers open sealed collectible packs live while viewers watch and purchase spots. Core offerings include Live Streams for real-time commerce, Instant Packs for direct purchases, and a Marketplace for broader collectibles trading, all serving categories such as Pokemon, Sports Cards, Magic: The Gathering, Video Games, Anime, Comics, and Toys/Funkos.
Differentiator
Problem solved
Functional benefit
Products and services
- Drip Shop Live Platform A live commerce platform enabling individual sellers to stream real-time box break events and instant pack sales to collectors, with integrated live chat, instant pack purchasing, and a secondary marketplace. Serves hobbyist communities across Pokemon, sports cards, Magic: The Gathering, anime, Funkos, video games, coins and currency, Dragon Ball Z, Weiss Schwarz, and comics.
Companies that use Drip
Customer profileSegments2 records
Ideal customer profiles2 records
Drip technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Drip partnerships and signals
Strategic signalScale indicators2 records
Recent moves2 records
Expansion highlights4 records
Drip competitors and assessment
Company assessmentDirect peers
- Whatnot: Whatnot is the dominant live shopping marketplace for collectibles (trading cards, sports cards, Funkos, comics). It is the closest direct competitor to Drip, with overlapping categories (Pokemon, Magic, sports cards) and an identical box-break commerce model, but operates at significantly greater scale with ~$975M raised.
- Fanatics Collect: Fanatics Collect (formerly PWCC Marketplace) operates a sports card and memorabilia trading marketplace with live auction and buy-now functionality. It overlaps with Drip's sports cards category and shares the collector-focused buyer persona, but is more sports-centric and lacks Drip's TCG/anime breadth.
- Goldin Auctions: Goldin runs a high-end sports card and memorabilia auction marketplace serving serious collectors. It is comparable to Drip in target buyer (collectors) and category (sports cards) but differentiated by auction format and high-value inventory versus Drip's accessible, real-time box breaks.
Broad incumbents
- eBay: eBay operates eBay Live, a live shopping feature, and runs one of the largest secondary marketplaces for collectibles including trading cards, Funkos, and comics. While not vertically specialized, eBay's massive buyer base and seller tooling (authentication, managed payments) make it a broad incumbent exerting competitive pressure on niche live commerce players.
- StockX: StockX operates a secondary marketplace for sneakers, streetwear, trading cards, electronics, and collectibles with authentication at the core. It is comparable to Drip's marketplace business for collectors but does not focus on live commerce or box breaks; it serves an overlapping buyer persona with broader category coverage.
- Mercari: Mercari operates a peer-to-peer marketplace in the US with significant activity in collectibles, trading cards, and hobby items. While not live-commerce focused, it competes for the same hobbyist buyer persona and provides a comparison point for general collectibles marketplace dynamics.
- Twitch: Twitch is the dominant live streaming platform and represents the broader incumbent in real-time video + chat. While Twitch does not focus on collectibles commerce, it serves as the technological and UX benchmark for live streaming experiences that Drip's box break features must match.
Emerging players
- Rally: Rally is a fractional collectibles marketplace where users buy and sell shares of high-value items (sports cards, trading cards, memorabilia). It overlaps with Drip's collector audience and sports card focus but uses an investment-oriented fractional ownership model rather than live commerce.
- Alt (formerly ALT 101): Alt is a digital platform for valuing, buying, and selling collectible cards with a focus on sports and TCG. It overlaps with Drip on trading card buyer persona and uses similar category structure but emphasizes vaulting, lending, and appraisal services rather than live commerce.
Others
- Discords (community layer): Discord is the community chat platform where many collectibles hobbyists already gather. Drip itself leverages Discord for community engagement, and the platform represents both an ecosystem partner and a potential substitute risk for community-driven commerce flows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Drip social profiles
Digital presenceDrip financial estimates
Financial estimateRevenue estimate
Valuation estimate
Drip leadership team
Management profileNumber of profiles
Drip funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Drip M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Drip
What does Drip do?
Drip Shop Live is a live commerce platform that enables individual sellers to conduct real-time streaming sessions (box breaks) where sealed collectibles are opened live and items allocated to participants, alongside instant pack purchases and a secondary marketplace. The platform serves hobbyist collector communities across 10 categories including Pokemon, sports cards, Magic: The Gathering, anime merchandise, Funkos, video games, and comics. Buyers and sellers interact through integrated live chat during streams.
Is Drip a public or private company?
Drip is a private company. It is classified as venture growth investor backed and is currently operating.
When was Drip founded?
Drip was founded in 2021. It employs 51 to 100 people.
Where is Drip based?
Drip is headquartered in San Francisco, United States, in the North America region.
How does Drip make money?
One revenue line is on record: transaction/Commission-based Commerce.
Who are Drip's main competitors?
Direct peers on record are Whatnot, Fanatics Collect and Goldin Auctions. Broad incumbents are eBay, StockX, Mercari and Twitch. Emerging players are Rally and Alt (formerly ALT 101). Discords (community layer) is listed as an others.
Does Drip have an API?
No public API is recorded for Drip.
What industry is Drip in?
Drip's product category is Live Commerce Collectibles Marketplace. Its primary akta.pro industry code is BPAMAGAJ, Social Commerce & Livestream Shopping Platforms, with a secondary code of CRAFANAD, Live Shopping Platforms. Its NAICS code is 45912 and its SIC code is 5945.