Sendmarc
Sendmarc is a cloud-native email authentication platform that automates DMARC, SPF, DKIM, and BIMI management to protect organizations from phishing, domain spoofing, and brand impersonation, serving enterprises, SMBs, MSPs, and government entities globally.
- Company typePrivate
- Founded2018
- HeadquartersWilmington, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Sendmarc does
Sendmarc is a cloud-native email authentication and domain protection platform founded in 2018 and headquartered in Johannesburg, South Africa. Its core product is a DMARC (Domain-based Message Authentication, Reporting, and Conformance) management platform that automates the configuration, monitoring, and enforcement of DMARC, SPF, DKIM, BIMI, and VMC protocols to prevent phishing, domain spoofing, and brand impersonation attacks. The platform extends beyond core DMARC with add-on modules including Breach Detection (dark web credential monitoring), Lookalike Domain Defense (copycat domain detection and takedown), and BIMI (verified brand logo display in inboxes), plus a suite of free DNS/DKIM/SPF lookup tools. The company is SOC 2 Type II certified and supports compliance with email authentication requirements from Microsoft, Google, Yahoo, PCI DSS 4.0, HIPAA, GDPR, and NIST/CMMC standards.
Sendmarc serves a hybrid customer base spanning enterprise organizations (e.g., Mr Price Group, Growthpoint Properties), small and medium businesses, managed service providers (MSPs), and government entities. Its go-to-market combines direct enterprise field sales, an inside-sales motion for mid-market/SMB, a channel-first MSP partner program with multi-tenant management and white-label capabilities, self-service signup for SMBs, and community-led education through DMARC standards initiatives. The company monetizes via tiered annual SaaS subscriptions (Starter, Professional/Premium, Enterprise, Government, MSP) priced on a quote basis by domain count, organizational size, and feature scope.
The company has raised approximately $7 million in disclosed funding, anchored by a Series A in February 2023, and operates four offices spanning South Africa (HQ), the United States (Wilmington, DE), the Netherlands (Haarlem), and Argentina (Buenos Aires). Its leadership team comprises three co-founders—Sam Hutchinson (CEO), Sacha Matulovich (CSO), Keith Thompson (CTO)—alongside a full C-suite including COO, CFO, CRO, CPO, and a Chief Innovation and AI Officer. Sendmarc has accumulated numerous G2 awards across Spring and Winter 2026 cycles, including Leader, Momentum Leader, Easiest Admin, Easiest Setup, Best Support, Highest User Adoption, and Best Estimated ROI.
Sendmarc firmographics
Firmographics- Name
- Sendmarc
- Legal name
- Sendmarc
- Website
- https://sendmarc.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Sendmarc is a cloud-native email authentication platform that automates DMARC, SPF, DKIM, and BIMI management to protect organizations from phishing, domain spoofing, and brand impersonation, serving enterprises, SMBs, MSPs, and government entities globally.
- Ownership category
- akta.pro rank
Sendmarc industry classification
Industry- Product category
- Email Authentication and Anti-Phishing Security
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Email Authentication & Domain Protection (DMARC/SPF/DKIM) (HDADAKAC)
- akta.pro secondary industries
- Email Phishing & BEC Protection (HDADAKAB), Email & Collaboration Threat Detection/Response (ICR/CTDR) (HDADAKAI)
Keywords
Where Sendmarc is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Sendmarc business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Tiered SaaS subscription model providing access to the email authentication platform, with pricing based on organizational size, domain count, and feature requirements. Recurring annual or monthly billing with dedicated support tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Starter / Professional / Enterprise tiers |
| Subscription | Annual | MSP-specific pricing |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels7 records
Sendmarc product offering
Product offeringCore offering
Sendmarc provides a cloud-native email authentication and domain protection platform built around DMARC, with additional modules for SPF, DKIM, BIMI, breach detection, and lookalike domain defense. The platform automates the configuration, monitoring, and enforcement of email authentication policies to prevent phishing, spoofing, and brand impersonation, and is delivered to enterprises, government entities, SMBs, and managed service providers primarily via SaaS subscriptions.
Product overview
Sendmarc is a unified email authentication platform built around its core DMARC (Domain-based Message Authentication, Reporting, and Conformance) product. The platform uses a core-plus-modules architecture where DMARC serves as the foundation for email protection, supplemented by add-on modules including Breach Detection (dark web monitoring for compromised credentials), Lookalike Domain Defense (copycat domain monitoring), and BIMI (email logo branding). The offering includes tiered plans: a Free Trial for basic DMARC reporting, Premium for advanced management with unlimited domains and forensic reports, Enterprise & Government for regulated environments with specialized service agreements, and a dedicated MSP Platform for managed service providers to manage multiple client domains. The company also provides free lookup and analysis tools for DMARC, DNS, SPF, DKIM, and email headers.
Differentiator
Problem solved
Functional benefit
Products and services
- DMARC Core email authentication platform that implements DMARC to protect domains from phishing, spoofing, and impersonation by providing visibility, policy enforcement, and real-time threat detection across an organization's domains from a single dashboard.
- Breach Detection Security monitoring solution that monitors multiple sources including the dark web to discover if business systems or user credentials have been compromised, and provides alerts for new breaches.
- Lookalike Domain Defense Domain monitoring solution that detects and monitors copycat domains resembling an organization's domain, alerts on these threats, and enables defensive action against brand impersonation attacks.
- BIMI Brand Indicators for Message Identification (BIMI) management solution, including VMC certificate acquisition and management, that enables email branding by displaying verified company logos beside emails in supporting inboxes, working with DMARC enforcement.
- DMARC Enterprise Enterprise-grade DMARC solution with advanced analytics, custom reporting dashboards, multi-domain management, specialized service agreements, project management, CAB approval processes, supply chain analysis and audit, and proactive implementation coordination.
- DMARC Platform for MSPs Multi-tenant partner-first platform enabling managed service providers to deploy, enforce, and manage DMARC across their entire client base with consolidated reporting, real-time alerts, co-branded offerings, and PSA integration.
- DMARC Premium Plan Comprehensive paid tier offering unlimited domains, unlimited data history, forensic reports, blocklist monitoring, MTA-STS and TLS reporting, SSO, and managed service offerings with engineer training and certification.
- Free DMARC Tools A suite of free tools including DMARC Lookup, DNS Lookup, SPF Lookup, DKIM Lookup, Email Header Analysis, Domain Checker, and CNAME Lookup for analyzing and assessing domain security.
Quantifiable outcome
- Automated protection against email domain spoofing and brand impersonation
- +2 more outcomes
Companies that use Sendmarc
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Sendmarc technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
Feature5 records
Sendmarc partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- MSP PartnerscoreManaged service provider partners resell or white-label Sendmarc's email security solutions to their customer bases, extending market reach to SMB and mid-market segments.
- Reseller PartnersminorAuthorized reseller partners distribute email security solutions to small and medium businesses under reseller agreements.
Scale indicators2 records
Sendmarc competitors and assessment
Company assessmentDirect peers
- Valimail: US-based DMARC-focused platform providing automated email authentication, SPF/DKIM management and anti-spoofing for enterprises — directly competes with Sendmarc's core offering and serves the same buyer profile.
- dmarcian: One of the original DMARC-as-a-service vendors offering monitoring, policy enforcement and managed services for enterprise senders — operates in the same niche with comparable SaaS pricing and protocol focus.
- Red Sift (OnDMARC): UK-based email security platform whose OnDMARC product competes head-on with Sendmarc; bundles DMARC, SPF, DKIM and BIMI management with adjacent security capabilities for enterprise and MSP customers.
- Fraudmarc: Specialist DMARC reporting, forensic analysis and anti-fraud platform targeted at financial institutions and high-volume senders — narrower than Sendmarc but competes for the same enterprise authentication budget.
Broad incumbents
- Proofpoint: Large public cybersecurity vendor offering a broad email security and anti-phishing suite that includes DMARC/email authentication capabilities — competes with Sendmarc in enterprise deals, especially where buyers prefer a single-suite approach.
- Mimecast: Established email security platform providing anti-phishing, threat intelligence and email authentication management — listed as a Sendmarc integration partner but also a broader-suite competitor for enterprise budgets.
- Avanan (Check Point Harmony Email): Cloud email security suite (now part of Check Point) that includes anti-phishing and inbox protection; appears as a Sendmarc integration partner and competes for enterprise email-security wallet share.
Emerging players
- PowerDMARC: DMARC-focused SaaS offering managed email authentication, SPF/DKIM/BIMI support and MSP white-label programs — comparable in scope and target customer but smaller and earlier-stage than Sendmarc.
- EasyDMARC: Email authentication SaaS providing DMARC, SPF, DKIM and BIMI management with MSP/MSSP-friendly tooling — comparable product surface area and overlapping SMB/mid-market positioning.
Others
- KnowBe4: Security awareness and phishing simulation platform that integrates with Sendmarc; adjacent rather than directly competitive but frequently considered alongside email authentication vendors in enterprise security stacks.
Market position
Strengths5 records
Weaknesses5 records
Key risks5 records
Key highlights7 records
Customer concentration
Sendmarc social profiles
Digital presenceSendmarc compliance and trust
Trust signalCompliance2 records
Sendmarc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sendmarc leadership team
Management profileNumber of profiles
Profiles9 records
Sendmarc funding detail
Funding detailFunding overview
Funding rounds3 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sendmarc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sendmarc
What does Sendmarc do?
Sendmarc provides a cloud-native email authentication and domain protection platform built around DMARC, with additional modules for SPF, DKIM, BIMI, breach detection, and lookalike domain defense. The platform automates the configuration, monitoring, and enforcement of email authentication policies to prevent phishing, spoofing, and brand impersonation, and is delivered to enterprises, government entities, SMBs, and managed service providers primarily via SaaS subscriptions.
Is Sendmarc a public or private company?
Sendmarc is a private company. It is classified as venture growth investor backed and is currently operating.
When was Sendmarc founded?
Sendmarc was founded in 2018. It employs 51 to 100 people.
Where is Sendmarc based?
Sendmarc is headquartered in Wilmington, United States, in the North America region.
How does Sendmarc make money?
One revenue line is on record: saaS Subscription.
Who are Sendmarc's main competitors?
Direct peers on record are Valimail, dmarcian, Red Sift (OnDMARC) and Fraudmarc. Broad incumbents are Proofpoint, Mimecast and Avanan (Check Point Harmony Email). Emerging players are PowerDMARC and EasyDMARC. KnowBe4 is listed as an others.
Does Sendmarc have an API?
No public API is recorded for Sendmarc.
What industry is Sendmarc in?
Sendmarc's product category is Email Authentication and Anti-Phishing Security. Its primary akta.pro industry code is HDADAKAC, Email Authentication & Domain Protection (DMARC/SPF/DKIM), with a secondary code of HDADAKAB, Email Phishing & BEC Protection. Its NAICS code is 5182 and its SIC code is 7372.