University of Alabama
The University of Alabama is Alabama's flagship public R1 research university, founded in 1831, serving nearly 50,000 students, faculty, and staff across 12 colleges and 200+ degree programs through its Tuscaloosa campus, UA Online, and the Crimson Tide athletics platform.
- Company typePrivate
- Founded1831
- HeadquartersTuscaloosa, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What University of Alabama does
The University of Alabama (UA), founded in 1831 in Tuscaloosa, is Alabama's flagship public research university and the state's first public institution of higher education. Operating under the University of Alabama System, UA serves nearly 50,000 students, faculty, and staff across 12 colleges and schools offering 200+ majors and degree programs, supported by 30 research institutes and centers. The institution holds the Carnegie R1 classification denoting very high research activity and is accredited by SACSCOC, with compliance for FERPA and GDPR.
UA's revenue model is diversified across five core streams: tuition and fees (differentiated by residency status and program, billed annually), state appropriations from the State of Alabama, research grants and contracts (federal, state, and industry — including NIH, NASA, EPA, and U.S. DOT), philanthropic donations through the Rising Tide 2.0 capital campaign (the most successful higher education capital campaign in Alabama history), and athletics revenue from the Crimson Tide brand via the rolltide.com platform encompassing ticket sales, media rights, merchandise, and NIL partnerships. Distribution channels span on-campus delivery at the 3.5-square-mile Tuscaloosa campus, UA Online for distance learners (100+ programs), rolltide.com for athletics direct-to-consumer engagement, and OTIDE for continuing education.
UA's technology and product portfolio centers on its Capstone Convergence enterprise modernization (Workday and Okta cloud platforms replacing legacy Ellucian Banner), a High Performance Computing and Data Center with GPU clusters and petabyte-scale storage, and a portfolio of specialized research facilities including the Alabama Mobility and Power Center (battery/EV research with Honeywell), Alabama Water Institute, and counter-drone security infrastructure (D-Fend EnforceAir). New academic products include the announced School of Data Science (opening 2027) and the COMPASS brain health evaluation program (launched 2026-03). UA maintains strategic partnerships with Microchip Technology (hydrogen maser manufacturing), Honeywell (battery AI), TekStream (cybersecurity operations), the U.S. Navy (maritime workforce), USGS, Florida International University, and the University of Alabama in Huntsville (SMART manufacturing initiative). The institution operates under President Dr. Peter J. Mohler (since 2025), succeeding Stuart R. Bell who led UA from 2015 to 2025 including its elevation to R1 status.
University of Alabama firmographics
Firmographics- Name
- University of Alabama
- Legal name
- The University of Alabama
- Website
- https://ua.edu
- Company type
- Private
- Founded year
- 1831
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- The University of Alabama is Alabama's flagship public R1 research university, founded in 1831, serving nearly 50,000 students, faculty, and staff across 12 colleges and 200+ degree programs through its Tuscaloosa campus, UA Online, and the Crimson Tide athletics platform.
- Ownership category
- akta.pro rank
University of Alabama industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public Research Universities with Comprehensive Graduate & Professional Schools (EDAHAAAF)
Keywords
Where University of Alabama is headquartered
LocationHeadquarters
- HQ city
- Tuscaloosa
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
University of Alabama business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Tuition and Fees: Revenue from undergraduate and graduate student tuition, mandatory fees, and program-specific charges
- Athletics Revenue: Revenue from athletics programs including ticket sales, media rights, merchandise, and donations through Yea Alabama fan engagement platform
- Research Grants and Contracts: Federal, state, and industry funding for sponsored research programs across multiple disciplines
- Philanthropic Donations: Campaign fundraising including Rising Tide 2.0 major donor and alumni giving programs
- State Appropriations: State of Alabama government funding support for public university operations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard tuition rates for undergraduate and graduate programs |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels5 records
University of Alabama product offering
Product offeringCore offering
The University of Alabama is a public research university that delivers higher education services through 12 colleges and schools offering 200+ undergraduate, graduate, doctoral, and certificate degree programs, supported by 30 research institutes and centers. Its core educational delivery combines on-campus instruction at the 3.5-square-mile Tuscaloosa campus with the UA Online platform for flexible remote learning, complemented by NCAA Division I athletics programs (Crimson Tide) and R1-classified sponsored research.
Product overview
The University of Alabama is a higher education institution offering a comprehensive portfolio of academic programs across 12 colleges and schools, including over 200 majors and degree programs. The institution's product portfolio includes the School of Data Science (announced 2026, opening 2027), which will centralize AI, analytics, and high-power computing as Alabama's first dedicated data science school; and the COMPASS brain injury evaluation program, an interdisciplinary healthcare service supporting individuals with brain injuries at no cost through state funding. UA Online provides access to 100+ undergraduate, graduate, doctoral, and certificate programs in flexible online formats. The institution operates research facilities including the Alabama Mobility and Power Center for battery research, and provides campus security services through counter-drone technology deployment.
Differentiator
Problem solved
Functional benefit
Brands
- Future Ready Flagship: UA's strategic initiative focused on developing leaders and workforce for the future, advancing research and innovation, and strengthening communities across Alabama and beyond.
- Rising Tide 2.0
- Crimson Tide
- Capstone
Products and services
- On-Campus Degree Programs (200+ Majors, 12 Colleges and Schools)
- UA Online (100+ Online Programs)
Quantifiable outcome
- 55% fewer insurance claims for FORTIFIED standard homes after Hurricane Sally
- +3 more outcomes
Companies that use University of Alabama
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
University of Alabama technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature6 records
University of Alabama partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- D-Fend SolutionscoreCounter-drone technology supplier providing EnforceAir system for campus security and airspace protection at the University of Alabama
- Microchip TechnologycorePartner for hydrogen maser manufacturing facility on campus, producing precision time measurement technology
- HoneywellcoreBattery research collaboration through Alabama Mobility and Power Center for electric vehicle and energy storage technology development
- TekStreamcoreStudent-powered Security Operations Center partnerships providing cybersecurity training and operations experience for students
- U.S. NavycoreMaritime workforce development collaboration for training and preparing students for naval careers
- Hochschule EsslingenminorAutomotive engineering exchange program partnership with German university for student and faculty exchanges
- Mercedes-Benz US InternationalminorAutomotive engineering exchange program supporting engineering education and industry connections
- Yea AlabamacoreOfficial fan experience platform and NIL (Name, Image, Likeness) facilitation partner for athletics programs
- AVOminorTide Fest partnership for athletics fan engagement and event promotion
- Coca-ColaminorRecycling support partnership for sustainability initiatives on campus
- USGSminorWater research collaboration including hub tours and joint research initiatives at the Alabama Water Institute
- Alabama Department of Rehabilitation ServicesminorBrain injury evaluation program collaboration for healthcare education and community service
- Tuscaloosa City SchoolsminorLeadership degree partnership providing educational pathways for K-12 educators in the local school district
- Florida International UniversityminorHurricane research collaboration for studying severe weather impacts and resilience
- University of Alabama in HuntsvillecoreSMART (Sustainable, Manufacturing, Automation, Robotics, and Technology) manufacturing initiative partnership across the University of Alabama System
Scale indicators11 records
Recent moves6 records
Expansion highlights7 records
University of Alabama competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
University of Alabama social profiles
Digital presenceUniversity of Alabama compliance and trust
Trust signalCompliance3 records
University of Alabama financial estimates
Financial estimateRevenue estimate
Valuation estimate
University of Alabama leadership team
Management profileNumber of profiles
Profiles3 records
University of Alabama funding detail
Funding detailFunding overview
Funding rounds5 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
University of Alabama M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about University of Alabama
What does University of Alabama do?
The University of Alabama is a public research university that delivers higher education services through 12 colleges and schools offering 200+ undergraduate, graduate, doctoral, and certificate degree programs, supported by 30 research institutes and centers. Its core educational delivery combines on-campus instruction at the 3.5-square-mile Tuscaloosa campus with the UA Online platform for flexible remote learning, complemented by NCAA Division I athletics programs (Crimson Tide) and R1-classified sponsored research.
Is University of Alabama a public or private company?
University of Alabama is a private company. It is classified as state government owned and is currently operating.
When was University of Alabama founded?
University of Alabama was founded in 1831. It employs 1,001 to 5,000 people.
Where is University of Alabama based?
University of Alabama is headquartered in Tuscaloosa, United States, in the North America region.
How does University of Alabama make money?
Five revenue lines are on record. Tuition and Fees are the primary driver. The others are athletics Revenue, research Grants and Contracts, philanthropic Donations and state Appropriations.
Does University of Alabama have an API?
No public API is recorded for University of Alabama.
What industry is University of Alabama in?
University of Alabama's product category is Higher Education. Its primary akta.pro industry code is EDAHAAAF, Public Research Universities with Comprehensive Graduate & Professional Schools. Its NAICS code is 6113 and its SIC code is 8200.