One

What One does

One Finance, Inc. (DBA OnePay) is a US-based mobile-first fintech founded in 2019 and headquartered in San Francisco, operating a consumer financial super-app built around the Walmart ecosystem. The platform bundles FDIC-insured banking (provided through partner banks Coastal Community Bank and Lead Bank) with a $1/month Credit Builder Loan (serviced by OneProgress Services LLC), a CashRewards Mastercard (issued by Synchrony Bank), a Pay Later BNPL product (originated by WebBank and powered by Klarna), an investing platform (brokerage by One Growth Securities LLC with clearing/custody by DriveWealth LLC), a crypto trading feature (powered by Zero Hash), a rewards-bearing digital wallet, free credit score monitoring, and free tax filing. Architecture is mobile-native, self-serve, and product-led; distribution relies on app stores, employer and gig-platform partnerships (@Work, Spark Drivers), and embedded Walmart integration.

OnePay serves budget-conscious consumers and Walmart shoppers as the primary segment, with secondary focus on gig-economy workers (delivery drivers via Spark) and employers seeking financial wellness benefits. The company monetizes through credit card interchange on CashRewards spend, BNPL interest revenue share (9.99%-35.99% APR), the $1/month Credit Builder subscription, brokerage-related fees, crypto transaction fees, and interchange on debit activity. Regulatory status includes FDIC pass-through deposit insurance, FINRA/SIPC membership for investing, and Mastercard licensing for card products; OnePay is explicitly a financial technology company, not a bank. The firm is privately held, venture-backed (cumulative disclosed funding of approximately $66M across 2019-2021 rounds led by Foundation Capital and Progressive Investment Company), employs 251-500 people, and reports millions of customers with 151K+ Google Play reviews and a 4.9/5 Apple App Store average rating.

Name

One

Legal name

One Finance, Inc.

Website

https://onefinance.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Digital Banking / Consumer Fintech

NAICS

Credit Card Issuing (522210)

SIC

Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Finance Services (6199)

akta.pro primary industry

Card Issuing Platforms (Issuer Processing) (FSAGABAD)

akta.pro secondary industry

Embedded Deposit Accounts & Digital Wallet Infrastructure (FSAGALAE)

Keywords

• Mobile banking services
• Credit builder loans
• Buy now pay later
• Cryptocurrency trading platform
• Cashback credit cards

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Credit Builder Subscription: Monthly subscription fee of $1/month for credit builder program access. Low-cost entry product designed to acquire customers and build credit relationship.
2. Credit Card Interchange: Earns interchange fees on CashRewards Mastercard transactions. Cash back costs (3-5% at Walmart) partially offset by interchange revenue and potentially cross-subsidized by other services.
3. Installment Financing Interest: Revenue from Pay Later installment loans with APR ranging 9.99%-35.99% based on creditworthiness. Originated through Klarna/WebBank partnership with OnePay receiving a share.
4. Investment Platform Revenue: Revenue from investment account services offered through One Growth Securities LLC. Brokerage services with associated fees.
5. Crypto Trading Fees: Fees from cryptocurrency transactions, as disclosed in customer agreement. Cryptocurrency custody and trading powered by Zero Hash.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

One (OnePay) is a mobile-first financial technology platform offering FDIC-insured banking, credit builder loans, stock investing, cryptocurrency trading, cashback credit cards, buy-now-pay-later financing, and digital wallet services through a single app, primarily designed for Walmart shoppers and budget-conscious consumers. Banking and lending services are delivered through partner banks (Coastal Community Bank, Lead Bank, Synchrony Bank, WebBank), while OnePay itself is not a bank. The platform earns revenue from subscriptions, interchange, interest, brokerage fees, and crypto transaction fees.

Product overview

OnePay is a financial technology company offering a comprehensive digital banking and financial services platform designed primarily for Walmart shoppers. The core offering centers on Banking products (Banking and Banking+ tiers) paired with a Credit Builder Loan for credit-building purposes. The platform expands into financial services including stock investing (OnePay Invest), cryptocurrency trading (OnePay Crypto), credit cards (OnePay CashRewards Mastercard), and buy-now-pay-later financing (OnePay Pay Later). Additional value-added services include a digital Wallet with rewards points, free Credit Score monitoring, and free Tax filing. The platform also serves enterprise clients through dedicated Employer, Gig Platforms, and HR Tech offerings. All banking services are provided through partner banks (Coastal Community Bank and Lead Bank) with FDIC insurance coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• OnePay Banking Digital banking platform offering early direct deposit access, high-yield savings, and a secured debit card (Builder Card) that helps build credit with every swipe, for individual consumers.
• OnePay Banking+ Premium banking tier providing enhanced benefits including Early Pay (up to 2 days advance on direct deposits) and high-yield savings, available to customers with $500+ in direct deposits or $5,000+ balance.
• OnePay Credit Builder Loan Credit-building loan program with zero fees and zero interest at $1/month, reporting activity to credit bureaus to help consumers establish or improve credit history.
• OnePay Invest Stock market investing platform allowing customers to start investing with as little as $1, with brokerage services provided by One Growth Securities LLC (FINRA/SIPC member) and clearing/custody by DriveWealth LLC.
• OnePay Crypto Cryptocurrency trading feature enabling users to buy, sell, and track cryptocurrency within the app, with transaction and custody services powered by Zero Hash.
• OnePay CashRewards Mastercard Mastercard credit card offering unlimited 3% cash back at Walmart (5% for Walmart+ members), zero annual fee, issued by Synchrony Bank pursuant to a Mastercard license, with variable Purchase APR of 20.99% or 31.49%.
• OnePay Pay Later Buy-now-pay-later financing service available at Walmart, powered by Klarna with loans issued by WebBank, offering monthly financing rates from 9.99%-35.99% APR based on creditworthiness.
• OnePay Wallet Digital wallet that earns OnePay Points when used with any credit or debit card, redeemable for cash back when banking through OnePay.
• OnePay Taxes Free tax filing service available to customers who bank through OnePay.

Quantifiable outcome

• 151K+ Google Play reviews with high user satisfaction
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core.

• OneProgress Services LLCcoreTechnology or IntegrationNMLS ID 2460509. Provides credit builder loan program services and manages loan servicing. Powers the $1/month Credit Builder Loan product that reports to credit bureaus.
• One Growth Securities LLCcoreTechnology or IntegrationFINRA/SIPC member providing brokerage services for OnePay Invest platform. Enables stock market investing starting at $1 within the OnePay app.
• DriveWealth LLCcoreTechnology or IntegrationFINRA/SIPC member providing clearing and custody services for OnePay Invest platform. Handles trade execution and asset custody.
• Zero Hash LLC and Zero Hash Liquidity Services LLCcoreTechnology or IntegrationProvides cryptocurrency transaction and custody services for OnePay Crypto through agreement with OneProgress Assets LLC. Enables buy, sell, and track cryptocurrency functionality in the app.
• KlarnacoreTechnology or IntegrationPowers the OnePay Pay Later installment financing product. Provides BNPL platform technology for flexible payment options at Walmart.
• MastercardcoreTechnology or IntegrationLicensor for Mastercard payment network. OnePay Builder Card and CashRewards Card operate on Mastercard network enabling global acceptance.
• WalmartcoreStrategic or Co-development PartnerPrimary retail partner enabling customer acquisition through Walmart ecosystem. OnePay services are designed for Walmart shoppers with 3-5% cash back at Walmart, Pay Later at Walmart, and integration with Walmart shopping experience.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Chime: Chime is a leading US neobank offering fee-free checking, savings, secured credit building, and earned-wage access. It is the most direct competitor to OnePay's mobile-first banking core, targeting similar underbanked consumers with a partner-bank model.
• Cash App (Block): Cash App bundles banking, debit card, P2P, Bitcoin trading, stock investing, and tax filing into one mobile app — directly mirroring OnePay's super-app proposition to mass-market consumers. It is publicly listed and substantially larger.
• SoFi: SoFi offers checking, savings, credit cards, investing, crypto, and personal loans through a chartered national bank. It competes with OnePay across nearly every product line and benefits from holding its own bank charter rather than relying on partners.
• Current: Current is a mobile-first neobank emphasizing credit building, early payday, and points-based rewards for underbanked consumers — directly overlapping OnePay's Banking+ and Credit Builder propositions.
• Dave: Dave offers budgeting, early wage access, and a banking account (via partner bank) targeting gig and hourly workers — closely aligned with OnePay's @Work and Spark Driver employer/gig channel strategy.
• Step: Step is a mobile-first banking and credit-building platform aimed at teens, young adults, and families — directly overlapping OnePay's secured card and credit builder offering for younger, credit-invisible users.
• Affirm: Affirm is a leading US BNPL lender that competes directly with OnePay Pay Later (powered by Klarna). Affirm's wider merchant footprint and balance-sheet lending model make it the most relevant competitor in OnePay's BNPL module.
• Varo Bank: Varo is a chartered digital bank offering checking, savings, and credit-building products to underbanked consumers — competing head-to-head with OnePay's banking and credit builder core, with the structural advantage of holding its own bank charter.

Broad incumbents

• Green Dot: Green Dot is a large fintech and bank holding company that powers banking-as-a-service for many retail partners (including Walmart historically) and competes with OnePay in the underbanked and prepaid debit card space. Its BaaS platform overlaps OnePay's embedded-finance thesis.
• PayPal: PayPal offers digital wallet, Pay Later (BNPL), credit card, crypto trading, and rewards — overlapping every module in OnePay's super-app. As a much larger incumbent with established brand and merchant relationships, it represents a significant competitive ceiling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/joinonepay
• YouTubeyoutube.com/@OnePay
• Facebookfacebook.com/joinonepay
• LinkedInlinkedin.com/company/joinonepay
• Instagraminstagram.com/joinonepay

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds7 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about One