Cymbiotika LLC
Cymbiotika is a San Diego-based wellness company that develops and sells liposomal delivery supplements across 12 health categories through DTC e-commerce, subscriptions, and 4,000+ retail locations including Target, Ulta Beauty, Whole Foods, and Equinox, serving health-conscious, fitness, and longevity-focused consumers.
- Company typePrivate
- Founded2019
- HeadquartersSan Diego, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cymbiotika LLC does
Cymbiotika LLC is a San Diego-based, privately held wellness company founded in 2018 that develops and sells liposomal nutrient delivery supplements in liquid packet form. The company's core technology is a proprietary liposomal encapsulation system that protects active ingredients through digestion; internal clinical data and a forthcoming double-blind study with The University of Queensland and RDC Global (expected completion June 2026) claim up to 3X greater bioavailability compared to traditional supplement formats. The product portfolio spans 12 benefit categories (Skin, Detox, Energy, Fitness, Gut Health, Stress Relief, Brain Health, Healthy Aging, Immunity, Recovery, Sleep, Heart, Joint & Bone) with core SKUs including Liposomal Glutathione, Liposomal Vitamin C, Liposomal NAD+, Liposomal Magnesium Complex, Shilajit Liquid Complex, Advanced Liposomal Creatine, and the Liposomal Brain Complex (Golden Mind).
The business operates a hybrid direct-to-consumer and retail model. DTC revenue runs through the company website (with localized sites for Canada, UK, Middle East, and Australia), a subscription tier offering 30-40% discounts, free shipping sitewide, and a 60-day money-back guarantee. Retail revenue is sourced through wholesale partnerships at scale: Target (1,900+ stores at $29.99 per box), Ulta Beauty (1,000+ stores launching March 2026 with NAD+ as an exclusive SKU), Whole Foods Market, Equinox gyms, and experiential hospitality venues including the Fontainebleau Las Vegas wellness café (opened July 2025). Pricing for premium SKUs extends to $66 per box for Shilajit Liquid Complex.
The company was bootstrapped to $150M-$200M in trailing-twelve-month revenue and five consecutive years of profitability before taking its first outside capital: a $30M debt facility from RevTek Capital in November 2024 and a $25M seed round in November 2025 led by hospitality mogul David Grutman with 50+ celebrity investors including The Weeknd, Post Malone, Jonas Brothers, Kendall Jenner, Hailey Bieber, and Zac Efron. Cymbiotika has appeared on the Inc. 5000 three times (No. 347 in 2024) and was ranked No. 10 on Inc.'s 2025 Pacific Region Fastest-Growing Private Companies. The company reports 60,000+ subscribers, 100M+ packets sold globally, 4,000+ global points of distribution, and a target of $500M in annual revenue by 2028.
Cymbiotika LLC firmographics
Firmographics- Name
- Cymbiotika LLC
- Legal name
- CYMBIOTIKA LLC
- Website
- https://Cymbiotika.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cymbiotika is a San Diego-based wellness company that develops and sells liposomal delivery supplements across 12 health categories through DTC e-commerce, subscriptions, and 4,000+ retail locations including Target, Ulta Beauty, Whole Foods, and Equinox, serving health-conscious, fitness, and longevity-focused consumers.
- Ownership category
- akta.pro rank
Cymbiotika LLC industry classification
Industry- Product category
- Dietary Supplements
- NAICS
- Food (Health) Supplement Retailers (456191)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Healthy Aging & Cognitive Support Supplements (CRADAGAM)
- akta.pro secondary industries
- Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI), Probiotics & Digestive Health Supplements (CRADAGAF), Sports & Performance Nutrition Foods Manufacturing (Protein Foods, Energy Gels/Bars) (AFAKAJAE), Herbal & Botanical Supplements (CRADAGAD)
Keywords
Where Cymbiotika LLC is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Cymbiotika LLC business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure
Revenue model
- Direct-to-Consumer Supplement Sales: Primary revenue from selling liquid liposomal supplement packets across categories including energy, fitness, brain health, gut health, skin health, and recovery. Products sold through company website with subscription options offering 30% savings.
- Retail Distribution: Revenue from wholesale distribution through major retail partners including Target, Ulta Beauty, and Whole Foods Market. Products priced at $29.99 per box at Target.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing at Target |
| Subscription | Monthly | Subscription tiers with increasing discounts |
| Unit Pricing | Pay-as-you-go | Premium Shilajit product |
Go-to-market motion4 records
Distribution channels8 records
Marketing channels7 records
Cymbiotika LLC product offering
Product offeringCore offering
Cymbiotika develops, manufactures, and sells liquid and packet-based liposomal dietary supplements organized across twelve benefit categories including Skin, Detox, Energy, Fitness, Gut Health, Brain Health, Healthy Aging, Immunity, Recovery, Sleep, and Heart, Joint & Bone. Products are sold directly to consumers through the company's own e-commerce storefront with a subscription model, and through mass-market retail partners including Target, Ulta Beauty, Whole Foods Market, and Equinox. The company's differentiation centers on a proprietary liposomal nutrient delivery system claimed to provide up to 3X greater bioavailability than traditional supplement formats, supported by clinical studies.
Product overview
Cymbiotika is a science-backed wellness brand specializing in liposomal nutrient delivery supplements. The company offers a comprehensive portfolio of liquid/packet-based supplements organized across 12 benefit categories (Skin, Detox, Energy, Fitness, Gut Health, Stress Relief, Brain Health, Healthy Aging, Immunity, Recovery, Sleep, Heart, Joint & Bone). Core products include Liposomal Glutathione, Liposomal Vitamin C, Liposomal NAD+, Shilajit Liquid Complex, and Advanced Liposomal Creatine. The brand differentiates through proprietary liposomal delivery technology claimed to provide 3X greater absorption than standard supplements, with clinical trials conducted on finished products. Products are available via direct-to-consumer subscription, major retail partners (Target, Ulta Beauty, Whole Foods), and international locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Liposomal Glutathione Liposomal glutathione supplement designed to combat premature aging by supporting detoxification and cellular health; clinical data shows 50% increase in glutathione levels over baseline in one dose.
- Shilajit Liquid Complex Ready-to-use superfood supplement containing 200mg of high-altitude Himalayan shilajit blended with organic honey, cacao, hazelnut butter, and Icelandic sea salt; targets sustained energy, mental clarity, and muscle recovery.
- Advanced Liposomal Creatine Advanced liposomal creatine supplement designed to enhance strength, energy, recovery, and cognitive performance, overcoming issues associated with traditional creatine powders.
- Liposomal NAD+ Liposomal NAD+ supplement supporting cellular health and healthy aging, positioned as an Ulta Beauty exclusive at launch.
- Liposomal Vitamin D3 + K2 + CoQ10 Plant-based liposomal supplement supporting bone, immune, and cardiovascular health with added MK-4 and MK-7 vitamin K forms and CoQ10.
- Liposomal Vitamin B12 + B6 Liposomal B vitamin complex supporting cellular energy and mood.
- Liposomal Magnesium Complex Liposomal magnesium supplement supporting cognitive function, cardiovascular health, and sleep; clinical data showed 71% of users reported better sleep after 14 days.
- Liposomal Vitamin C Liposomal Vitamin C supplement supporting immune health, collagen production, and healthy aging through enhanced absorption technology and third-party testing.
- Liposomal Magnesium L-Threonate Brain-health liposomal magnesium L-Threonate supplement marketed as the #1 brain boosting supplement, promoting mental sharpness and clarity.
- Liposomal Brain Complex (Golden Mind) Cognitive-support liposomal supplement featuring Zembrin (South African herb Kana), Bacopa, Rhodiola, Huperzine A, and Phosphatidylcholine; supports focus, memory, mood, and stress response.
Quantifiable outcome
- 3X better absorption over standard supplements
- +5 more outcomes
Companies that use Cymbiotika LLC
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Cymbiotika LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Cymbiotika LLC partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor, core and flagship.
- The Anthem HotelminorWellness brand partnership providing welcome gifts to guests booking the Soccer Legends Suite, part of The Anthem's strategy to create immersive programming tied to major sporting and cultural events in Los Angeles.
- Whole Foods MarketcoreNationwide launch at select Whole Foods Market stores bringing premium liposomal supplements to the grocery aisle. Positions Cymbiotika to reach ingredient-conscious shoppers and advance the industry shift toward bioavailability.
- Gary Brecka / The Ultimate HumanflagshipStrategic partnership to incorporate Brecka's wellness protocol with Cymbiotika's liposomal nutrient delivery technology. Cymbiotika becomes featured supplement partner within Brecka's wellness ecosystem, integrating formulations into protocols targeting energy, longevity, recovery, and metabolic health. Includes product integrations and educational initiatives.
- Ulta BeautycoreMajor retail partnership launching products in over 1,000 Ulta Beauty stores nationwide starting March 29, 2026, with online launch March 15, 2026. NAD+ supplement exclusive to Ulta at launch. Represents Cymbiotika's first major beauty retail expansion.
- Leo Beauty ClubminorInternational collaboration making Cymbiotika's liposomal supplement products available for testing and purchase at Leo Beauty Club locations in Kyiv, Warsaw, and Dubai. Curates science-driven wellness brands with clean formulations.
- The University of Queensland and RDC GlobalminorClinical study partnership funding a double-blind clinical study to compare the absorption of Cymbiotika's liposomal formulations against traditional supplement formats. Expected to complete in June 2026.
- TargetcoreNationwide launch across all 1,900+ Target stores and Target.com in October 2025 at $29.99 per box. Cymbiotika was recognized with the 2025 Target Partner Award for this partnership.
- Fontainebleau Las VegasminorFirst wellness café opened at Fontainebleau Las Vegas, aiming to enhance the health and wellness experience for hotel visitors.
Scale indicators15 records
Recent moves11 records
Expansion highlights7 records
Cymbiotika LLC competitors and assessment
Company assessmentDirect peers
- AG1 (Athletic Greens): AG1 is the category-defining daily greens and supplements powder brand. Like Cymbiotika, AG1 sells premium subscription-based wellness products D2C and through major retail (Target, Costco), targeting health-conscious consumers with a science-led positioning — the closest direct comparable on premium positioning, D2C-plus-retail GTM, and growth profile.
- Ritual: Ritual is a science-backed DTC supplement brand known for traceable ingredients and clinical positioning. Comparable to Cymbiotika on premium subscription pricing, science-led brand storytelling, and expansion into major retail (Target), though Ritual historically focused on multivitamins while Cymbiotika spans a broader benefit portfolio.
- Thorne: Thorne is a premium supplement brand built on practitioner-grade formulations, NSF-certified quality, and clinical substantiation. Comparable to Cymbiotika on premium positioning, bioavailability/clinical claims, and use of clinically-studied ingredients like Zembrin and Bacopa in cognitive support SKUs.
- Moon Juice: Moon Juice is a premium wellness brand selling adaptogens, superpowders, and supplements with a beauty-from-within positioning. Comparable to Cymbiotika on premium D2C pricing, female-skewing consumer base, and crossover from supplements into functional foods and experiential retail.
- Care/of: Care/of is a personalized supplement brand acquired by Bayer that pioneered D2C subscription vitamins with quiz-driven personalization. Comparable to Cymbiotika on D2C subscription mechanics, science-led brand positioning, and expansion into major retail (Target).
- Vital Proteins: Vital Proteins is a premium collagen and supplement brand owned by Nestlé. Comparable to Cymbiotika on premium supplement positioning, broad portfolio across beauty, fitness, and wellness, and mass-retail distribution (Target, Whole Foods) where the brands directly compete for shelf space.
- Olly (Unilever): Olly is a mass-market supplement and functional nutrition brand sold through Target, Ulta, and grocery. Comparable to Cymbiotika on retail footprint in Target and Ulta specifically, gummy/functional format leadership, and beauty-from-within positioning aimed at female consumers.
- Seed Health: Seed Health is a microbiome-focused supplement company with a science-led, clinically-substantiated positioning. Comparable to Cymbiotika on premium D2C subscription pricing, clinical study partnerships with academic institutions, and emphasis on bioavailability and delivery technology.
Emerging players
- Hum Nutrition: Hum Nutrition is a beauty-from-within supplement brand sold at Sephora and Target. Comparable to Cymbiotika on beauty-retail channel expansion (overlapping with Ulta), female-skewing consumer base, and premium subscription pricing for targeted wellness SKUs like skin, hair, and sleep.
- Needed: Needed is a practitioner-formulated prenatal and women's health nutrition brand. Comparable to Cymbiotika on premium D2C positioning, science-led formulations with practitioner input, and expansion into areas like women's health and longevity that overlap with Cymbiotika's planned menopause-focused line.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cymbiotika LLC social profiles
Digital presenceCymbiotika LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cymbiotika LLC leadership team
Management profileNumber of profiles
Profiles4 records
Cymbiotika LLC funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cymbiotika LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cymbiotika LLC
What does Cymbiotika LLC do?
Cymbiotika develops, manufactures, and sells liquid and packet-based liposomal dietary supplements organized across twelve benefit categories including Skin, Detox, Energy, Fitness, Gut Health, Brain Health, Healthy Aging, Immunity, Recovery, Sleep, and Heart, Joint & Bone. Products are sold directly to consumers through the company's own e-commerce storefront with a subscription model, and through mass-market retail partners including Target, Ulta Beauty, Whole Foods Market, and Equinox. The company's differentiation centers on a proprietary liposomal nutrient delivery system claimed to provide up to 3X greater bioavailability than traditional supplement formats, supported by clinical studies.
Is Cymbiotika LLC a public or private company?
Cymbiotika LLC is a private company. It is classified as venture growth investor backed and is currently operating.
When was Cymbiotika LLC founded?
Cymbiotika LLC was founded in 2019. It employs 101 to 250 people.
Where is Cymbiotika LLC based?
Cymbiotika LLC is headquartered in San Diego, United States, in the North America region.
How does Cymbiotika LLC make money?
Two revenue lines are on record. Direct-to-Consumer Supplement Sales are the primary driver. The others are retail Distribution.
Who are Cymbiotika LLC's main competitors?
Direct peers on record are AG1 (Athletic Greens), Ritual, Thorne, Moon Juice, Care/of, Vital Proteins, Olly (Unilever) and Seed Health. Emerging players are Hum Nutrition and Needed.
Does Cymbiotika LLC have an API?
No public API is recorded for Cymbiotika LLC.
What industry is Cymbiotika LLC in?
Cymbiotika LLC's product category is Dietary Supplements. Its primary akta.pro industry code is CRADAGAM, Healthy Aging & Cognitive Support Supplements, with a secondary code of CRADAGAI, Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots). Its NAICS code is 456191 and its SIC code is 2833.