TMON

What TMON does

TMON (티몬) is a South Korean deal-based e-commerce marketplace founded in 2010 and operated as a subsidiary of Qoo10 Group, connecting Korean domestic consumers with approximately 10,000 partner merchants offering more than 1 million products across categories including clothing and daily necessities. The platform monetizes via marketplace commissions on transactions and distributes through its own website and mobile application, supplemented by referral partnerships with Korean card issuers and financial institutions. TMON scaled materially through eight disclosed funding rounds totaling roughly $1.18 billion between 2010 and 2021, with backers including KKR, CPP Investments, Anchor Equity Partners, and PS Alliance.

In July 2024, TMON filed for court receivership alongside its sister company WeMakePrice after severe liquidity problems caused delayed payments to approximately 330,000 vendors and consumers, with damages estimated at around 1.85 trillion won. Prosecutors subsequently accused TMON, WeMakePrice, and Interpark Commerce of embezzling approximately 100 billion won through unfair intergroup transactions within Qoo10 Group. In 2025, TMON was acquired by Oasis (오아시스) through corporate rehabilitation proceedings; the company prepared a September 2025 relaunch with the lowest-commission, fastest-settlement value proposition but postponed it indefinitely due to ongoing complaints from payment-crisis victims, leaving operations in a suspended state with only remaining staff continuing rehabilitation procedures.

Name

TMON

Legal name

TMON (티몬)

Website

https://tmon.co.kr

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

TMON is a South Korean deal-based e-commerce marketplace that connects roughly 10,000 partner merchants offering over 1 million products with Korean domestic consumers across categories including clothing and daily necessities.

Ownership category

akta.pro rank

Product category

E-commerce Marketplace

akta.pro primary industry

Corporate Booking Platforms & Online TMCs (THAKAAAG)

akta.pro secondary industries

Travel Fulfillment & After-Hours/Agent Assist Services (White-Label TMC Operations) (THACAAAJ), Identity, Profiles & Traveler Data Management (SSO, Preferences, GDPR) (THALAGAL)

Keywords

• Online retail marketplace
• E-commerce platform
• Deal-based shopping
• Consumer goods marketplace
• Online shopping mall

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. E-commerce marketplace commissions: TMON operates as an online retail marketplace earning commissions from merchant partners. The company committed to offering lowest commission rates and prompt settlement payments as part of its relaunch strategy.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

TMON operates a South Korean deal-based e-commerce marketplace platform that connects domestic consumers with approximately 10,000 merchant partners offering over 1 million products across categories including mart (groceries/daily necessities), travel, local commerce, clothing, and general consumer goods. The platform generates revenue by taking commissions on transactions completed between consumers and third-party merchant partners, with the company historically positioned as a 'tribute' (domestic) Korean e-commerce alternative.

Product overview

TMON is a single-platform e-commerce marketplace operated as a division of Qoo10 Group. The platform connects consumers with approximately 10,000 partner merchants offering over 1 million products through a deal-based shopping model. Following court receivership proceedings, TMON underwent corporate rehabilitation and was acquired by Oasis, with plans to relaunch operations with the remaining staff focused on revitalizing the platform.

Differentiator

Problem solved

Functional benefit

Products and services

• TMON Marketplace Platform Korean deal-based e-commerce marketplace platform operated by TMON (a subsidiary of Qoo10 Group, subsequently acquired by Oasis in 2025) that connects domestic Korean consumers with approximately 10,000 merchant partners offering over 1 million products across categories such as mart, travel, local, clothing, and daily necessities. Customers access the marketplace via the TMON website and mobile app.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Oasis (acquirer)coreStrategic or Co-development PartnerOasis was identified as the successful acquirer of TMON through court rehabilitation proceedings. Oasis provided the foundation for TMON's corporate revival and was instrumental in preparations for the company's relaunch, with the team working weekends and overnight to prepare for business resumption.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Coupang: Coupang is South Korea's largest e-commerce marketplace with dominant rocket delivery logistics. It is the most direct competitive threat to TMON for both Korean consumers (product selection, fast delivery) and merchant partners (commission rates, settlement reliability).
• Naver Shopping: Naver Shopping is Korea's leading search-driven e-commerce platform, leveraging Naver's dominant search and portal traffic. It competes directly with TMON for consumer mindshare and merchant listings, particularly in the multi-category deal/discount shopping segment TMON historically targeted.
• 11Street (SK Stoa): 11Street is a major Korean open marketplace operated by SK Group, offering multi-category consumer goods similar to TMON. It directly competes for the same merchant partner base and domestic Korean consumers that TMON's relaunch would target.
• Gmarket: Gmarket is one of Korea's longest-running horizontal e-commerce marketplaces, now operated by eBay Korea (Emart). It competes directly with TMON in multi-category online retail and auction-format listings for both consumers and SMB merchants.
• WeMakePrice: WeMakePrice was TMON's sister company under Qoo10 Group and a direct competitor in the deal/discount social commerce segment. It filed for court receivership alongside TMON in July 2024 due to the same liquidity crisis, and the parallel failure highlights the shared structural vulnerabilities of the business model.
• SSG.com: SSG.com is Shinsegae's online marketplace combining its department store assortment with third-party merchant offerings. It competes with TMON in multi-category retail and offers a comparable combination of branded goods, daily necessities, and merchant-supplied products.
• Interpark Commerce: Interpark Commerce was a sister company of TMON under Qoo10 Group, operating a Korean online marketplace with multi-category offerings. It is a directly comparable marketplace business that, like TMON and WeMakePrice, was declared bankrupt following the Qoo10 liquidity crisis.
• Lotte On: Lotte On is Lotte Group's integrated online marketplace combining its department store, mart, and third-party merchant offerings. It is a direct horizontal marketplace competitor to TMON, particularly in fashion, beauty, and daily necessities categories.

Emerging players

• Kakao Gift / KakaoTalk Store: Kakao's commerce offerings (Gift, Talk Store) leverage the dominant Korean messaging super-app to facilitate consumer-to-merchant transactions. While more focused on gift/social commerce, it represents an emerging distribution channel that could absorb demand that TMON historically served.
• Musinsa: Musinsa is Korea's leading fashion-focused e-commerce platform, having expanded from a curated apparel marketplace into a broader vertical commerce player. While TMON is horizontal, Musinsa competes directly in the fashion category that has historically been a major traffic driver for TMON's marketplace.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/tmonkr
• LinkedInlinkedin.com/company/tmon

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds8 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TMON