Producer.ai (formerly Riffusion)
Producer.ai (formerly Riffusion) is an AI music generation platform, acquired by Google in February 2026 and operating as Google Flow Music, enabling individual creators and musicians to compose full-length songs with vocals from text prompts, with stem splitting and AI music video features.
- Company typePrivate
- Founded2022
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Producer.ai (formerly Riffusion) does
Producer.ai (formerly Riffusion) is an AI music generation platform founded in 2023 by Seth Forsgren and Hayk Martiros, originally known for synthesizing music from visual cues using diffusion-based generative models. The platform enables users to generate full-length songs with rich musicality and dynamic vocals from text descriptions and visual prompts, and supports capabilities including stem splitting, remix workflows, AI music video generation, and personalized style recommendations that adapt to individual creative preferences over time.
In February 2026, Google acquired Producer.ai and re-platformed it as Google Flow Music (flowmusic.app), integrating Google's Lyria 3 frontier music model and Veo video model into the product. The platform now offers an in-browser studio for composing, publishing, and sharing music, plus vibe-code features allowing users to build custom DAWs, audio plugins, and music games. The Chainsmokers (Alex Pall and Andrew Taggart) joined as advisors following the October 2023 seed round, providing music industry creative direction.
The company operates a self-serve, freemium go-to-market model with no credit card required to start, targeting individual creators, hobbyists, musicians, and producers globally rather than enterprise customers. Prior to the Google acquisition, Producer.ai/Riffusion generated revenue through subscription or usage-based access to its music synthesis capabilities. Specific pricing tiers were not publicly disclosed. The firm maintained 1-10 employees and was based in San Francisco, raising $4 million in seed funding from Greycroft, South Park Commons, Sky9 Capital, and The Chainsmokers in October 2023 before its acquisition.
Producer.ai (formerly Riffusion) firmographics
Firmographics- Name
- Producer.ai (formerly Riffusion)
- Website
- https://www.producer.ai
- Company type
- Private
- Founded year
- 2022
- Operating status
- Acquired
- Headcount range
- 1–10 employees
- Short description
- Producer.ai (formerly Riffusion) is an AI music generation platform, acquired by Google in February 2026 and operating as Google Flow Music, enabling individual creators and musicians to compose full-length songs with vocals from text prompts, with stem splitting and AI music video features.
- Ownership category
- akta.pro rank
Producer.ai (formerly Riffusion) industry classification
Industry- Product category
- AI Music Generation Software
- NAICS
- Record Production and Distribution (51225)
- SIC
- Phonograph Records & Prerecorded Audio Tapes & Disks (3652)
- akta.pro primary industry
- AI Music Creation & Assistive Tools (Generation, Separation, Mastering) (MPAIAIAG)
Keywords
Where Producer.ai (formerly Riffusion) is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Producer.ai (formerly Riffusion) business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales
Revenue model
- AI Music Generation Platform: Riffusion transitioned to a commercial enterprise offering AI music generation tools to creators and artists, generating revenue through subscription or usage-based access to its music synthesis capabilities.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Producer.ai (formerly Riffusion) product offering
Product offeringCore offering
Producer.ai (formerly Riffusion), now operating as Google Flow Music, is a browser-based AI music generation platform that creates full-length songs with dynamic vocals from text descriptions and visual cues. The platform uses Google's Lyria 3 frontier music model and Veo video model to enable composing, publishing, and sharing music, generating AI music videos, splitting audio stems, and vibe-coding custom audio plugins and DAWs.
Product overview
Producer.ai (formerly Riffusion) is an AI music platform that generates music from text descriptions and visual cues. Originally developed as Riffusion by Seth Forsgren and Hayk Martiros, the company transitioned into a commercial enterprise and was later acquired by Google. The platform enables AI-driven music creation and has attracted interest from major tech companies and artists, with The Chainsmokers serving as advisors.
Differentiator
Problem solved
Functional benefit
Products and services
- Google Flow Music A self-serve AI music creation platform available globally at flowmusic.app that lets individual creators compose, publish, and share full-length songs with dynamic vocals using the Lyria 3 frontier music model. Includes text-to-music generation, AI music video creation with Veo, stem splitting, and personalized style learning.
- AI Music Video An AI music video generation feature within Google Flow Music that uses the Veo video model to produce music videos from user audio, with control over characters, aesthetics, and visual details, aimed at individual creators.
Companies that use Producer.ai (formerly Riffusion)
Customer profileSegments3 records
Ideal customer profiles2 records
Producer.ai (formerly Riffusion) technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature6 records
Producer.ai (formerly Riffusion) partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- The ChainsmokersminorThe Chainsmokers (Alex Pall and Andrew Taggart) joined Riffusion as advisors following the $4 million funding round. The Grammy-nominated EDM duo provides music industry expertise and creative direction to the company.
Scale indicators2 records
Recent moves7 records
Expansion highlights4 records
Producer.ai (formerly Riffusion) competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Customer concentration
Producer.ai (formerly Riffusion) social profiles
Digital presenceProducer.ai (formerly Riffusion) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Producer.ai (formerly Riffusion) leadership team
Management profileNumber of profiles
Profiles3 records
Producer.ai (formerly Riffusion) funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Producer.ai (formerly Riffusion) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Producer.ai (formerly Riffusion)
What does Producer.ai (formerly Riffusion) do?
Producer.ai (formerly Riffusion), now operating as Google Flow Music, is a browser-based AI music generation platform that creates full-length songs with dynamic vocals from text descriptions and visual cues. The platform uses Google's Lyria 3 frontier music model and Veo video model to enable composing, publishing, and sharing music, generating AI music videos, splitting audio stems, and vibe-coding custom audio plugins and DAWs.
Is Producer.ai (formerly Riffusion) a public or private company?
Producer.ai (formerly Riffusion) is a private company. It is classified as corporate owned and is currently acquired.
When was Producer.ai (formerly Riffusion) founded?
Producer.ai (formerly Riffusion) was founded in 2022. It employs 1 to 10 people.
Where is Producer.ai (formerly Riffusion) based?
Producer.ai (formerly Riffusion) is headquartered in San Francisco, United States, in the North America region.
How does Producer.ai (formerly Riffusion) make money?
One revenue line is on record: AI Music Generation Platform.
Does Producer.ai (formerly Riffusion) have an API?
No public API is recorded for Producer.ai (formerly Riffusion).
What industry is Producer.ai (formerly Riffusion) in?
Producer.ai (formerly Riffusion)'s product category is AI Music Generation Software. Its primary akta.pro industry code is MPAIAIAG, AI Music Creation & Assistive Tools (Generation, Separation, Mastering). Its NAICS code is 51225 and its SIC code is 3652.