What Real Capital Analytics does

Real Capital Analytics, Inc. is a commercial real estate data and analytics firm founded in 2000 and headquartered in New York. It operates as a wholly owned subsidiary of MSCI Inc., acquired in 2021 and integrated within MSCI's Real Assets business segment alongside Investment Property Databank Limited. The firm tracks U.S. commercial real estate transaction volumes, portfolio and entity-level deal activity, distressed asset market share dynamics, and real estate investment advisor rankings across geographies including the United States and India. It delivers market intelligence on CRE liquidity (e.g., May 2026 U.S. CRE volumes of $42 billion, +15% YoY; portfolio/entity-level deals +205% YoY), cycle comparisons (current distressed share at 3% vs. 20% peak post-2008 GFC), and advisor benchmarking (e.g., JLL at 48% India market share on USD 4.3 billion transaction value in 2025).

Its core product is a commercial real estate transaction data and analytics platform providing market intelligence, pricing indices, and investment advisory analytics. Products are delivered via enterprise data feeds, SaaS platforms, client portals, and research publications under the brand "MSCI Real Capital Analytics." Distribution is executed through MSCI's global enterprise sales infrastructure, and the firm benefits from MSCI's 7,100+ client organisations across 100+ countries and presence in 27+ countries. Underlying technology comprises proprietary CRE transaction databases and analytical models supporting market share analysis, distress tracking, and advisor ranking methodologies.

The business model is subscription-based, recurring revenue from enterprise B2B clients, with quote-based annual pricing typical for institutional data providers. Go-to-market is sales-led, targeting institutional real estate investors, real estate investment advisors, and debt funds/private credit investors. Marketing reaches institutional buyers via research publications, the MSCI Research Weekly newsletter, industry events, webinars, and content marketing. Revenue is not disclosed separately; Real Capital Analytics operates within MSCI Inc., which reported FY2025 total operating revenues of approximately US$3.1 billion.

Name

Real Capital Analytics

Legal name

Real Capital Analytics, Inc.

Website

https://rcanalytics.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Real Capital Analytics is a commercial real estate data and analytics firm providing transaction intelligence, distressed asset analysis, and investment advisor rankings to institutional real estate investors, advisors, and debt funds. It operates as a wholly owned subsidiary of MSCI Inc. within the Real Assets segment.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Data & Analytics

NAICS

Portfolio Management and Investment Advice (52394), Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Real Estate Market Research & Economic Advisory (Demand/Supply, Location Analytics) (BPAJANAD)

Keywords

• Commercial real estate data
• CRE transaction analytics
• Real estate market intelligence
• Property investment data
• Real estate benchmarks

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Data and Analytics Subscriptions: Real Capital Analytics provides commercial real estate data and analytics to institutional clients via subscription-based data feeds, SaaS platforms, and client portals. MSCI's total operating revenues for FY2025 were approximately US$3.1 billion.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Real Capital Analytics provides commercial real estate transaction data and analytics to institutional clients, tracking U.S. and global CRE deal activity at the portfolio and entity level. Its offerings include transaction volume data, market liquidity indicators, distressed asset analysis, and investment advisory rankings delivered via data feeds, SaaS platforms, client portals, and research publications.

Product overview

Real Capital Analytics operates as a core product within MSCI's Real Assets business segment, providing commercial real estate transaction data and analytics. The platform offers market intelligence including U.S. transaction volume tracking, distress sales analysis, and investment advisory rankings. The product is delivered as part of MSCI's broader real estate data and analytics suite alongside Investment Property Databank (IPD).

Differentiator

Problem solved

Functional benefit

Products and services

• Real Capital Analytics Commercial real estate transaction data and analytics platform providing market intelligence including U.S. transaction volume tracking, distressed asset market share analysis, and real estate investment advisory rankings. Delivered through Real Capital Analytics, Inc. (USA) and Real Capital Analytics Limited (UK) as part of MSCI's Real Assets business segment for institutional clients such as REITs, investment advisors, and asset managers.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Singapore Exchange (SGX)majorStrategic or Co-development PartnerMSCI expanded partnership with Singapore Exchange (SGX) to make MSCI benchmarks more accessible to institutional investors worldwide. MSCI's benchmarks are now more accessible through SGX futures and options products.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• CoStar Group: Largest commercial real estate data and analytics platform globally, offering property intelligence, analytics, and marketplace services that overlap directly with RCA's CRE transaction data and market intelligence offerings.
• Altus Group: Provider of commercial real estate data, analytics, and advisory services (including Reonomy), directly competing with RCA in CRE market intelligence and transaction analytics.
• Yardi Systems: Major CRE software and data platform serving institutional investors and asset managers with property, lease, and analytics solutions that overlap with RCA's institutional CRE data offerings.
• RealPage: Real estate data, analytics, and software provider across residential and commercial segments, competing in the broader real estate intelligence space and increasingly in CRE analytics.

Emerging players

• CompStak: Crowdsourced CRE lease and sale comp data platform focused on transaction comparables - a core adjacency to RCA's transaction tracking and pricing intelligence.
• Cherre: CRE data platform aggregating property, market, and transaction data for institutional investors - directly competing with RCA in CRE intelligence for institutional buyers.
• HouseCanary: Residential and commercial real estate valuation and analytics platform using data-driven methodologies; adjacent competitor in the real estate data and analytics category, primarily U.S.-focused.

Broad incumbents

• JLL (Jones Lang LaSalle): Global CRE services firm that is both an RCA customer (ranked #1 in India via MSCI RCA rankings) and an investor in CRE data and technology platforms, offering overlapping intelligence capabilities at a larger scale.
• CBRE Group: Largest global CRE services firm with proprietary data, analytics, and research offerings that overlap with RCA's institutional intelligence and benchmarking products.
• Cushman & Wakefield: Global CRE services and investment firm producing market research, transaction data, and analytics that compete with RCA's market intelligence and advisor benchmarking products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/realcapital
• YouTubeyoutube.com/user/MSCIChannel
• LinkedInlinkedin.com/company/real-capital-analytics
• Facebookfacebook.com/realcapital

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments4 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Real Capital Analytics