Ominimo
Ominimo is a Budapest-based digital vehicle insurance provider offering AI-priced KGFB and Casco policies to Hungarian consumers as the exclusive online partner of SIGNAL IDUNA Biztosító. The platform delivers sub-minute quotes with claims of up to 30% premium savings versus market average.
- Company typePrivate
- Founded2024
- HeadquartersBudapest, Hungary
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Ominimo does
Ominimo is a Budapest-based digital insurance provider founded in 2024, operating as the exclusive online partner of SIGNAL IDUNA Biztosító in Hungary. The company offers two core products to Hungarian vehicle owners: KGFB (mandatory third-party liability insurance, regulated by the Hungarian National Bank) and Casco (comprehensive vehicle insurance covering collision, theft, natural disasters, glass damage, and rodent damage). SIGNAL IDUNA — a German insurance group founded in 1907 with 30 years of Hungarian market presence and A-class reinsurance backing — underwrites all policies and assumes claims-paying responsibility, while Ominimo handles customer-facing digital operations, marketing, pricing, and distribution.
The company's core technology is an AI/ML-driven pricing engine integrated with three Hungarian public vehicle registries (IGFB, KKNYR, KKSzB). The platform requires only a license plate number and basic inputs to generate quotes in under one minute (sometimes as fast as 30 seconds), with the company claiming average KGFB premiums up to 30% below market for careful drivers. Automated data validation, anomaly detection, and correction handle the majority of cases, with complex scenarios routed for manual review. Distribution is exclusively self-serve through the ominimo.ai web portal and iOS/Android mobile applications, with payment processing handled via Barion (supporting major card networks and digital wallets).
Ominimo's business model is product-led growth (PLG): customers self-serve the entire purchase journey with minimal human contact, generating insurance premium revenue via the SIGNAL IDUNA partnership. Customer acquisition runs through paid digital marketing (Google, Facebook), organic social presence, and listing on Hungarian price comparison platforms (Netrisk). The company employs 51-100 staff across Budapest (HQ), Belgrade, and Novi Sad, and closed an $11.26M funding round led by Zurich Insurance Group in April 2025.
Ominimo firmographics
Firmographics- Name
- Ominimo
- Legal name
- Ominimo Insurance Korlátolt Felelősségű Társaság
- Website
- https://ominimo.ai
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Ominimo is a Budapest-based digital vehicle insurance provider offering AI-priced KGFB and Casco policies to Hungarian consumers as the exclusive online partner of SIGNAL IDUNA Biztosító. The platform delivers sub-minute quotes with claims of up to 30% premium savings versus market average.
- Ownership category
- akta.pro rank
Ominimo industry classification
Industry- Product category
- Digital Auto Insurance
- NAICS
- Direct Property and Casualty Insurance Carriers (524126)
- SIC
- Fire, Marine & Casualty Insurance (6331)
- akta.pro primary industry
- Full-Coverage Personal Auto Insurance (FSAJAAAF)
Keywords
Where Ominimo is headquartered
LocationHeadquarters
- HQ city
- Budapest
- HQ country
- Hungary
- HQ region
- Europe
Offices4 records
Markets served
Ominimo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Insurance Premiums: Ominimo acts as exclusive online partner for SIGNAL IDUNA, earning revenue from insurance policy premiums. Customers pay recurring insurance premiums (KGFB annual, Casco policies) with pricing based on AI-calculated risk assessments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | KGFB (Mandatory Third-Party Liability Insurance) - standardized regulated product |
| Subscription | Annual | Casco (Comprehensive Insurance) - full coverage optional product |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Ominimo product offering
Product offeringCore offering
Ominimo is a digital insurance platform that sells Hungarian motor vehicle insurance—KGFB (mandatory third-party liability) and Casco (comprehensive) coverage—directly to consumers via its website and mobile apps. Insurance is underwritten by SIGNAL IDUNA Biztosító, with Ominimo's proprietary AI/ML pricing engine generating quotes in under one minute from a license plate and minimal user input, integrated with Hungarian vehicle registries (IGFB, KKNYR, KKSzB) for automated verification.
Product overview
Ominimo is a digital vehicle insurance broker powered by SIGNAL IDUNA, offering two core insurance products: KGFB (mandatory third-party liability insurance) and Casco (comprehensive vehicle insurance). The platform provides a fully digital insurance experience with AI-powered quote generation in under a minute. Customers can purchase coverage for passenger cars, trucks under 3.5 tons, motorcycles, mopeds, and trailers through a streamlined digital process. The company also offers a customer portal and mobile application for policy management and claims submission.
Differentiator
Problem solved
Functional benefit
Products and services
- KGFB (Kötelező Gépjármű-felelősségbiztosítás) — Mandatory Third-Party Liability Insurance Statutorily required third-party liability motor insurance covering damages caused by the policyholder's vehicle to other parties. Base coverage is identical across all Hungarian insurers and regulated by the Hungarian National Bank (MNB). Sold via Ominimo's website and mobile apps, with quotes in under one minute based on AI/ML risk assessment, underwritten by SIGNAL IDUNA. Available for passenger cars, trucks under 3.5 tonnes, motorcycles, mopeds, and trailers.
- Casco biztosítás — Comprehensive Vehicle Insurance Optional comprehensive motor insurance that reimburses damages to the policyholder's own vehicle, including collision, natural disasters, vandalism, theft and partial theft, glass damage, and rodent damage. Additional supplementary coverages are available as add-ons. Sold standalone or bundled with KGFB via Ominimo's website and mobile apps, underwritten by SIGNAL IDUNA.
Quantifiable outcome
- Average KGFB quote may be up to 30% below average market price
- +2 more outcomes
Companies that use Ominimo
Customer profileSegments1 record
Ideal customer profiles1 record
Ominimo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability5 records
Feature2 records
Ominimo partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SIGNAL IDUNA BiztosítócoreSIGNAL IDUNA is Ominimo's exclusive partner in Hungary and serves as the underwriter (kockázatviselő) for all insurance policies. SIGNAL IDUNA, part of a German insurance group founded in 1907, has been present in Hungary for 30 years. They are supported by A-class reinsurers including S&P, Moody's, and Fitch-rated companies. SIGNAL IDUNA assumes responsibility for claims payments, while Ominimo handles all customer-facing digital operations, marketing, and sales.
Recent moves5 records
Expansion highlights5 records
Ominimo competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks5 records
Customer concentration
Ominimo social profiles
Digital presenceOminimo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ominimo leadership team
Management profileNumber of profiles
Ominimo funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ominimo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ominimo
What does Ominimo do?
Ominimo is a digital insurance platform that sells Hungarian motor vehicle insurance—KGFB (mandatory third-party liability) and Casco (comprehensive) coverage—directly to consumers via its website and mobile apps. Insurance is underwritten by SIGNAL IDUNA Biztosító, with Ominimo's proprietary AI/ML pricing engine generating quotes in under one minute from a license plate and minimal user input, integrated with Hungarian vehicle registries (IGFB, KKNYR, KKSzB) for automated verification.
Is Ominimo a public or private company?
Ominimo is a private company. It is classified as corporate owned and is currently operating.
When was Ominimo founded?
Ominimo was founded in 2024. It employs 51 to 100 people.
Where is Ominimo based?
Ominimo is headquartered in Budapest, Hungary, in the Europe region.
How does Ominimo make money?
One revenue line is on record: insurance Premiums.
Does Ominimo have an API?
No public API is recorded for Ominimo.
What industry is Ominimo in?
Ominimo's product category is Digital Auto Insurance. Its primary akta.pro industry code is FSAJAAAF, Full-Coverage Personal Auto Insurance. Its NAICS code is 524126 and its SIC code is 6331.