TrademarkNow
TrademarkNow is an AI-native trademark intelligence platform, now a product line within Corsearch, that uses neural-network models for phonetic, semantic, and visual similarity search across 190+ global registries. It serves global law firms, Fortune 500 in-house legal teams, and brand owners in retail, pharma, and consumer goods.
- Company typePrivate
- Founded2012
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What TrademarkNow does
TrademarkNow is an AI-native trademark intelligence platform that helps corporations and law firms create, launch, and defend trademarks globally. The platform is now operated as a product line within Corsearch, following Corsearch's acquisition of the company, and is positioned as Corsearch's "premier AI-native" offering for trademark and brand protection. Its core technology stack consists of proprietary neural-network models that perform phonetic, semantic, spelling, and visual similarity analysis across 190+ global trademark registries, indexing 600M+ searchable records drawn from 1,000+ databases covering trademarks, companies, pharma, regulatory, common-law, and design data. The product is organized as a core TrademarkNow workspace with specialized modules and sub-products: ExaMatch and NameCheck for trademark clearance screening, LogoCheck and LogoWatch for AI-powered visual logo search and monitoring, Corsearch Pharma for unified trademark and regulatory checks for drug names, Industrial Design Search for AI image recognition across designs, and Company Name Solutions for corporate hierarchy and common-law intelligence. Zeal 2.0 is a related product for AI-native brand threat detection and enforcement.
TrademarkNow serves three primary customer segments: global law firms, Fortune 500 in-house legal teams, and brand owners across technology, retail, pharmaceutical, and finance industries, with additional traction in design-focused and pharmaceutical companies via dedicated modules. Named enterprise customers include H&M, Mondelez, Reckitt, New Era, Specsavers, and Lionsgate. The platform uses an enterprise field sales motion with personalized 15-minute demos and expert consultations; no self-service or e-commerce channel is offered, and pricing is not publicly disclosed.
Revenue is generated through enterprise SaaS subscriptions with pricing tied to scope and usage. TrademarkNow is no longer an independent entity, and revenue is consolidated within Corsearch; no standalone financial disclosures are available. The company was founded in 2012 by Jan C. Maier and Heikki Vesalainen, is headquartered in New York, and has 11–50 employees. The company raised approximately $9.4M in venture funding between 2014 and 2017 from Balderton Capital, Lifeline Ventures, Karma Ventures, Montiko GmbH, and Finnvera Venture Capital prior to Corsearch's acquisition.
TrademarkNow firmographics
Firmographics- Name
- TrademarkNow
- Legal name
- TrademarkNow
- Website
- https://trademarknow.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TrademarkNow is an AI-native trademark intelligence platform, now a product line within Corsearch, that uses neural-network models for phonetic, semantic, and visual similarity search across 190+ global registries. It serves global law firms, Fortune 500 in-house legal teams, and brand owners in retail, pharma, and consumer goods.
- Ownership category
- akta.pro rank
TrademarkNow industry classification
Industry- Product category
- Trademark Management Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- IP Search, Watch & Competitive Intelligence (BPAHAMAI)
- akta.pro secondary industries
- Trademark Prosecution & Brand Protection (BPAHAMAB), IP & Patent Information Publishing (Patent/Litigation Analytics, Prior Art) (MPAJACAK)
Keywords
Where TrademarkNow is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
TrademarkNow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: Enterprise SaaS platform providing AI-powered trademark search, screening, and monitoring services. Subscription-based model with enterprise pricing based on scope and usage.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
TrademarkNow product offering
Product offeringCore offering
TrademarkNow is an AI-native SaaS platform for trademark search, screening, clearance, and watch monitoring across 190+ global registries and 1,000+ databases covering 600M+ records. It applies proprietary neural-network models for phonetic, semantic, and visual similarity analysis, and includes specialized modules such as ExaMatch, NameCheck, LogoCheck, LogoWatch, Corsearch Pharma, Industrial Design Search, and Company Name Solutions. The platform is sold primarily to Global Law Firms, Fortune 500 in-house legal teams, and brand owners for trademark clearance, portfolio monitoring, and brand protection.
Product overview
TrademarkNow is Corsearch's premier AI-native trademark platform offering a comprehensive suite of trademark intelligence tools. The core TrademarkNow platform combines AI-powered similarity intelligence with unified workflows for screening, searching, and watching trademarks globally. Supporting modules include Corsearch Pharma (unified trademark and regulatory checks), Industrial Design Search (AI image recognition for designs), and Company Name Solutions (corporate hierarchy and subsidiary intelligence). Key sub-products include ExaMatch and NameCheck for clearance screening, and LogoCheck and LogoWatch for visual logo search and monitoring. Zeal 2.0 is a separate but related AI-native brand protection product for threat detection. The platform accesses over 1,000 databases covering 600 million searchable records to deliver AI-powered trademark clearance decisions up to 40% faster than traditional methods.
Differentiator
Problem solved
Functional benefit
Products and services
- TrademarkNow Corsearch's premier AI-native platform for trademark search, screening, and clearance. Combines neural-network similarity intelligence with unified screening, search, and watch workflows across 190+ global registries and 600M+ records, helping legal teams create, launch, and defend trademarks globally.
- Zeal 2.0 AI-native brand protection product combining automated detection with expert oversight to uncover, prioritize, and eliminate brand threats. Goes beyond takedown counts to provide comprehensive monitoring and enforcement of brand assets online.
- Corsearch Pharma Unified trademark and regulatory checks platform for pharma companies and their law firm partners. Enables moving viable drug names forward faster, safer, and with greater confidence by consolidating pharma trademark and regulatory workflows into one AI-powered system.
- Industrial Design Search Industry-leading AI image recognition engine for industrial design registration searches. Enables IP professionals to swiftly search potential designs based on sophisticated similarity algorithms.
- Company Name Solutions Global company name data search and monitoring for corporate hierarchies, subsidiaries, and locations. Used for common law searches, commercial landscaping, and competitive intelligence.
- ExaMatch Advanced trademark screening tool enabling rapid screening across 190 global registries while summarizing risk and highlighting the most relevant conflicts.
- NameCheck Comprehensive name screening tool across global trademark data for brand clearance decisions, with AI-powered similarity analysis.
- LogoCheck AI-powered image recognition engine for logos that analyzes design elements, shapes, and colors to surface visually similar logo matches worldwide.
- LogoWatch Visual monitoring solution that uses LogoCheck technology with configurable watch strategy calibration to detect visual trademark threats over time.
Quantifiable outcome
- Up to 40% reduction in trademark clearance timelines
- +4 more outcomes
Companies that use TrademarkNow
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
TrademarkNow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature8 records
TrademarkNow partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
TrademarkNow competitors and assessment
Company assessmentDirect peers
- CompuMark (Clarivate): CompuMark, part of Clarivate, is the dominant incumbent in trademark search, screening, and watch services. It directly competes with TrademarkNow across the same IP professional and brand owner segments, with overlapping global registry coverage and complementary SaaS offerings.
- Questel: Questel provides intellectual property management software and services including trademark search, watching, and portfolio management. Directly comparable as a global IP SaaS competitor with patent, trademark, and design offerings to the same enterprise IP buyer.
- Anaqua: Anaqua provides IP management and analytics software for patent and trademark portfolios used by law firms and corporate IP teams. Comparable as a SaaS IP platform competitor targeting similar enterprise and law firm customers with portfolio analytics capabilities.
- IPfolio (CPA Global / Clarivate): IPfolio, now part of Clarivate, is an IP management platform used by corporations and law firms to manage trademark and patent portfolios. Comparable as a direct enterprise SaaS competitor for IP portfolio management and docketing workflows.
Broad incumbents
- Corsearch: Corsearch is the parent platform and a broader brand protection provider offering trademark, brand protection, content protection, and anti-counterfeiting services. Comparable as the integrated enterprise platform within which TrademarkNow now operates and competes for IP and brand protection budget.
- CSC (Corporation Service Company): CSC's Digital Brand Services division provides domain, trademark, and brand protection solutions globally. Comparable as a broad incumbent serving the same Fortune 500 brand owner segment with overlapping trademark monitoring and enforcement offerings.
- LexisNexis IP: LexisNexis IP offers patent and trademark research, analytics, and competitive intelligence tools. Comparable as a broader incumbent in IP research serving similar legal and corporate customers with overlapping search and analytics capabilities.
Emerging players
- Patsnap: Patsnap is an AI-driven IP analytics platform covering patents, trademarks, and scientific literature. Comparable as an emerging AI-native player with overlapping trademark search and analytics capabilities aimed at innovation and IP professionals.
- TM Tribute (Compumark) / Serion IP: Serion IP is a focused trademark management software provider targeting IP attorneys and brand owners. Comparable as a niche emerging SaaS player in the trademark management category serving overlapping customer segments with lighter-weight portfolio tooling.
Others
- WIPO Global Brand Database: The WIPO Global Brand Database is the authoritative free public source for global trademark data. While not a commercial competitor, it is thematically related and referenced as a baseline data source that trademark professionals compare commercial offerings against.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
TrademarkNow social profiles
Digital presenceTrademarkNow financial estimates
Financial estimateRevenue estimate
Valuation estimate
TrademarkNow leadership team
Management profileNumber of profiles
Profiles2 records
TrademarkNow funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TrademarkNow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TrademarkNow
What does TrademarkNow do?
TrademarkNow is an AI-native SaaS platform for trademark search, screening, clearance, and watch monitoring across 190+ global registries and 1,000+ databases covering 600M+ records. It applies proprietary neural-network models for phonetic, semantic, and visual similarity analysis, and includes specialized modules such as ExaMatch, NameCheck, LogoCheck, LogoWatch, Corsearch Pharma, Industrial Design Search, and Company Name Solutions. The platform is sold primarily to Global Law Firms, Fortune 500 in-house legal teams, and brand owners for trademark clearance, portfolio monitoring, and brand protection.
Is TrademarkNow a public or private company?
TrademarkNow is a private company. It is classified as corporate owned and is currently operating.
When was TrademarkNow founded?
TrademarkNow was founded in 2012. It employs 11 to 50 people.
Where is TrademarkNow based?
TrademarkNow is headquartered in New York, United States, in the North America region.
How does TrademarkNow make money?
One revenue line is on record: saaS Platform Subscription.
Who are TrademarkNow's main competitors?
Direct peers on record are CompuMark (Clarivate), Questel, Anaqua and IPfolio (CPA Global / Clarivate). Broad incumbents are Corsearch, CSC (Corporation Service Company) and LexisNexis IP. Emerging players are Patsnap and TM Tribute (Compumark) / Serion IP. WIPO Global Brand Database is listed as an others.
Does TrademarkNow have an API?
No public API is recorded for TrademarkNow.
What industry is TrademarkNow in?
TrademarkNow's product category is Trademark Management Software. Its primary akta.pro industry code is BPAHAMAI, IP Search, Watch & Competitive Intelligence, with a secondary code of BPAHAMAB, Trademark Prosecution & Brand Protection. Its NAICS code is 5132.