What Wyzr does

Wyzr Fintech Limited is a London-based SaaS company that operates an AI-powered CFO platform for UK small businesses, sole traders, freelancers, and early-stage founders. The platform connects to users' bank accounts and accounting software through Open Banking APIs provided by Moneyhub Financial Technology Ltd, enabling automated transaction categorisation, real-time cash flow forecasting, scenario planning, anomaly detection, and conversational financial Q&A via an 'AI CFO' chat interface. Wyzr is registered as a Payment Services Directive Agent of Moneyhub, which is FCA-authorised under reference 809360.

The product is delivered as a web-based subscription service with three tiers: Starter at £35/month for fundraising-focused founders, Standard at £49/month adding bank/accounting connectivity and forecasting, and Pro at £299/month bundling AI with monthly human CFO review meetings and strategic advisory. A 7-day free trial (no credit card required) and a self-serve onboarding flow target a product-led growth motion, with a Calendly demo path available for higher-tier prospects.

Wyzr was founded in 2021 by Yashraj Sharma initially as a personal finance platform and subsequently pivoted to the AI CFO for SMBs use case. Ajit Barik now serves as CEO and Founder. The company raised £400,000 from angel investors via NatWest's Fintech Demo Day in January 2025 — its first disclosed external round — and reported profitability as of November 2025. The platform is restricted to UK residents aged 18+ and operates on Amazon Web Services infrastructure. Headcount is reported at 1-10 employees.

Name

Wyzr

Legal name

Wyzr Fintech Limited

Website

https://wyzr.uk

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Wyzr is a London-based SaaS that provides an AI-powered CFO platform for UK small businesses and freelancers, offering automated cash flow forecasting, conversational financial Q&A, and Open Banking connectivity via Moneyhub on a £35-£299/month subscription model.

Ownership category

akta.pro rank

Product category

SMB Financial Management Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Finance Services (6199)

akta.pro primary industry

Treasury, Cash Management & Liquidity (SME) (FSAGAJAG)

akta.pro secondary industry

Budgeting & Cash-Flow Management (FSAGADAA)

Keywords

• AI financial management
• Cash flow forecasting
• Small business SaaS
• Open banking software
• AI CFO platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription - Starter Plan: Entry-level subscription tier at £35/month offering financial projections for fundraising, downloadable spreadsheets, model fundraising scenarios, stress test assumptions, business plan preparation, and unlimited AI CFO chat. Targets founders in fundraising mode.
2. SaaS Subscription - Standard Plan: Mid-tier subscription at £49/month including everything in Starter plus bank and accounting connections, cash flow forecasting, actual vs forecast reconciliation, smart alerts and risk warnings, real-time KPI monitoring, and scenario planning. Full CFO intelligence without the CFO price tag.
3. SaaS Subscription - Pro Plan: Premium tier at £299/month combining AI CFO capabilities with human CFO oversight including monthly CFO review meeting, strategic advisory, funding readiness review, scenario planning walkthrough, and priority support. Tax advice not included.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Wyzr is an AI-powered CFO-as-a-service SaaS platform for UK small businesses. It connects to users' bank accounts and accounting software via Open Banking (through Moneyhub) to deliver automated cash flow forecasting, real-time KPI monitoring, risk alerts, cost optimization suggestions, and investor-ready financial projections through a conversational AI interface. The product is delivered as a web app with self-serve onboarding and tiered subscription pricing.

Product overview

Wyzr is a unified AI-powered CFO-as-a-service platform for small businesses in the UK, structured as a SaaS subscription with three pricing tiers (Starter at £35/month, Standard at £49/month, and Pro at £299/month). The core platform is the Wyzr AI-powered CFO, which combines an AI chat interface with automated financial data processing, cash flow forecasting, and scenario planning. Key product components include the AI CFO Chat for natural language financial Q&A, Cash Flow Forecasting for automated projections, and Financial Projections for investor-ready business plans. The platform connects to users' bank and accounting data via Open Banking through Moneyhub, providing real-time insights, KPI monitoring, and risk alerts. Wyzr also offers educational blog content covering UK business finance topics.

Differentiator

Problem solved

Functional benefit

Products and services

• Wyzr AI-Powered CFO Platform The Wyzr platform is a SaaS web application that connects to a small business's bank and accounting data through Open Banking and provides a conversational AI CFO, automated cash flow forecasting, real-time KPI dashboards (cash runway, MRR, net profit, burn rate, CAC), risk and anomaly alerts, scenario planning, and investor-ready financial projections. Targeted at owner-managed small businesses, sole traders, freelancers, early-stage startups, and service-based businesses in the UK.

Quantifiable outcome

• Users typically save £1.2K in month 1 by identifying redundant tools, unused licenses, and cost optimization opportunities
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability7 records

Feature5 records

Partnerships

One partnership is on record.

• Moneyhub Financial Technology LtdcoreTechnology or IntegrationWyzr is registered as a Payment Services Directive Agent of Moneyhub Financial Technology Ltd, which is authorised and regulated by the FCA under Payment Services Regulations 2017 (reference: 809360). Moneyhub provides Open Banking API infrastructure enabling Wyzr to access read-only business account data including transactions, balances, and account information. Wyzr uses Moneyhub's Trusted Partner API for secure data transmission.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Xero: Xero is a dominant UK SMB accounting platform with embedded analytics, cash flow summaries, and growing AI features — a broad incumbent that could rapidly absorb Wyzr's positioning if it adds AI CFO layers.
• QuickBooks: QuickBooks (Intuit) is the largest global SMB accounting platform with built-in cash flow tools and AI assistants — a broad incumbent with capital, brand, and integrations to neutralize Wyzr's differentiation.

Direct peers

• Float: Float provides cash flow forecasting and budgeting for SMBs and accountants, directly competing with Wyzr's Standard tier cash flow forecasting and scenario planning capabilities.
• Jirav: Jirav provides AI-powered financial planning, forecasting, and reporting for SMBs — a near-direct competitor to Wyzr's AI CFO, cash flow forecasting, and scenario modeling capabilities.
• Spotlight Reporting: Spotlight Reporting builds dashboards, forecasts, and reports for SMBs and accountants — a directly comparable financial planning and analysis platform targeting the same UK SMB and accounting channel.
• LivePlan: LivePlan offers business planning, financial forecasting, and pitch tools for SMBs and startups — overlapping directly with Wyzr's Starter tier fundraising projections, business plan builder, and investor-ready Q&A.
• Fathom: Fathom offers financial analysis, reporting, and forecasting for SMBs and accounting firms, overlapping closely with Wyzr's investor-ready financials, KPI monitoring, and scenario planning.
• Calxa: Calxa delivers cash flow forecasting, budgeting, and KPI reporting for SMBs and non-profits, providing a direct parallel to Wyzr's forecasting, scenario planning, and real-time KPI monitoring features.

Emerging players

• Pulse (cash flow management): Pulse provides cash flow management and forecasting for SMBs and freelancers, overlapping with Wyzr's budgeting, cash runway monitoring, and forecasting use cases for smaller UK customers.
• Countingup: Countingup combines UK business banking with built-in accounting and tax tools for SMBs — an emerging player in the same UK SMB finance category that could leverage banking rails to outcompete Wyzr on data depth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wyzr