Voxie
Voxie is an AI-powered SMS marketing platform purpose-built for franchise networks and multi-location businesses, providing predictive targeting, intelligent inbox prioritization, and brand-governed localized campaign management for franchise operators.
- Company typePrivate
- Founded2018
- HeadquartersSanford, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Voxie does
Voxie is a US-based private software company that operates an AI-powered SMS marketing platform purpose-built for franchise networks and multi-location businesses. Founded in 2018 and headquartered in Atlanta, Georgia (with a Sanford, North Carolina footprint), the company serves enterprise customers that need to balance centralized brand governance with localized marketing execution across hundreds or thousands of franchisee-operated locations.
The platform centers on Voxie Intelligence, an AI and analytics engine trained on more than one billion engagement data points that powers predictive ROI modeling, real-time audience segmentation, sentiment-aware prioritization, and generative message drafting. The core product suite includes the Intelligent Inbox for prioritized two-way SMS conversations, Budget Optimizer for ROI-forecasted campaign spending, and Message Hub for corporate visibility into franchisee-customer interactions. The October 2024-launched Franchise Hub module extends the platform with franchise-specific features such as optional approval workflows, brand-tailored templates, location-grouped analytics, and TCPA compliance controls. Public APIs and integrations with HubSpot, Salesforce, and mParticle enable Voxie to slot into enterprise marketing stacks.
Voxie generates revenue through custom SaaS subscriptions priced annually based on number of locations, platform cost, and total message segments sent, supplemented by usage-based billing tied to segments sent. The company pursues a sales-led go-to-market targeting franchise corporate decision-makers, with a sales motion described as enterprise field sales supplemented by self-serve web and mobile (iOS Message Hub) access for franchisees. Named customers span QSR, pet care, beauty, education, swim schools, home services, and gifting, with disclosed franchise brand users including Edible Arrangements, Jersey Mike's, European Wax Center, Sonic, Unleashed Brands, Camp Bow Wow, British Swim School, The Learning Experience, and Inspire. The company has raised approximately $21.9M in cumulative disclosed venture funding across 2021 and 2022 rounds.
Voxie firmographics
Firmographics- Name
- Voxie
- Legal name
- Voxie Inc.
- Website
- https://voxie.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Voxie is an AI-powered SMS marketing platform purpose-built for franchise networks and multi-location businesses, providing predictive targeting, intelligent inbox prioritization, and brand-governed localized campaign management for franchise operators.
- Ownership category
- akta.pro rank
Voxie industry classification
Industry- Product category
- SMS Marketing Software
- NAICS
- Advertising, Public Relations, and Related Services (5418), Software Publishers (5132), Software Publishers (513210), Custom Computer Programming Services (541511)
- SIC
- Services-Advertising (7310), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT) (MPAAAIAB)
- akta.pro secondary industries
- Marketing Automation Platforms & Services (BPAFAFAC), Advertising, Marketing & Customer Personalization (HDAAAGAC), Pricing, Revenue Management & Promotion Optimization (HDAAAHAB)
Keywords
Where Voxie is headquartered
LocationHeadquarters
- HQ city
- Sanford
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Voxie business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Subscription-based pricing model based on number of locations, platform cost, and total segments sent. Custom pricing designed to be more cost-effective than traditional pay-as-you-go SMS plans.
- Usage-based (Segments Sent): Pricing based on total segments/messages sent, scaling with business needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom pricing model per franchise/network |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Voxie product offering
Product offeringCore offering
Voxie sells an AI-powered SMS marketing software platform purpose-built for franchise networks and multi-location businesses. The platform combines the proprietary Voxie Intelligence engine for predictive ROI targeting, an AI Intelligent Inbox for prioritizing two-way text conversations, the Franchise Hub module for centralized brand control with localized franchisee execution, and a Budget Optimizer for automated spend allocation. Pricing is delivered as a custom annual SaaS subscription scaled by number of locations and message segments sent.
Product overview
Voxie is a unified AI-powered SMS marketing platform designed specifically for franchise and multi-location businesses. The core Voxie platform is supplemented by the Franchise Hub module, which provides franchise-centric features including grouped location analytics, optional approval workflows, and brand template enforcement. The platform's intelligence layer, called Voxie Intelligence, powers predictive targeting, ROI forecasting, and real-time audience segmentation. Key capabilities include the AI Intelligent Inbox for prioritizing conversations, Budget Optimizer for automated spend optimization, and Message Hub for corporate visibility into franchisee interactions. The platform supports national campaigns with localized deployment using local phone numbers and offers comprehensive compliance features including TCPA management.
Differentiator
Problem solved
Functional benefit
Brands
- Franchise Hub: An SMS marketing solution designed for franchise networks that allows franchisors to maintain brand integrity while giving franchisees the flexibility to create localized campaigns.
Products and services
- Voxie (Core Platform)
Quantifiable outcome
- Edible Arrangements achieved 300% ROAS using Voxie SMS marketing platform
Companies that use Voxie
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles2 records
Voxie technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature6 records
Voxie partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Voxie competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
Voxie social profiles
Digital presenceVoxie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Voxie leadership team
Management profileNumber of profiles
Profiles1 record
Voxie funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Voxie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Voxie
What does Voxie do?
Voxie sells an AI-powered SMS marketing software platform purpose-built for franchise networks and multi-location businesses. The platform combines the proprietary Voxie Intelligence engine for predictive ROI targeting, an AI Intelligent Inbox for prioritizing two-way text conversations, the Franchise Hub module for centralized brand control with localized franchisee execution, and a Budget Optimizer for automated spend allocation. Pricing is delivered as a custom annual SaaS subscription scaled by number of locations and message segments sent.
Is Voxie a public or private company?
Voxie is a private company. It is classified as venture growth investor backed and is currently operating.
When was Voxie founded?
Voxie was founded in 2018. It employs 11 to 50 people.
Where is Voxie based?
Voxie is headquartered in Sanford, United States, in the North America region.
How does Voxie make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are usage-based (Segments Sent).
Does Voxie have an API?
Yes. Voxie provides a public API to enable integration into existing business processes and tech stack. The API allows developers to build custom integrations and connect Voxie's SMS marketing capabilities with other platforms. Developer documentation is at docs.voxie.com/reference/getting-started-with-your-api.
What industry is Voxie in?
Voxie's product category is SMS Marketing Software. Its primary akta.pro industry code is MPAAAIAB, SMS/MMS & Messaging Marketing Services (Text, RCS, WhatsApp/OTT), with a secondary code of BPAFAFAC, Marketing Automation Platforms & Services. Its NAICS code is 5418 and its SIC code is 7310.