Workwise

What Workwise does

Workwise operates a German-language online job marketplace connecting job seekers with more than 2,000 employers in Germany, under the legal entity Campusjäger GmbH headquartered in Karlsruhe. The platform's core product enables candidates to apply using a reusable profile and structured application questions rather than traditional cover letters, while receiving personalized job recommendations and a feedback guarantee on applications. Supporting products include a Candidate Search database allowing employers to proactively source from a pool of over 840,000 candidates, an applicant tracking system (Bewerbermanagement), a recruiting service with personal advisors, and editorial content products such as the Karriereguide career guide and HR-Praxis content hub.

The business model is B2B2C: job seekers use the platform free of charge, while employers pay for job postings, access to the candidate pool, applicant tracking, and recruiting services. The go-to-market combines a product-led, self-service motion on the candidate side with a sales-led motion through hire.workwise.io targeting German employers from startups to large enterprises (e.g., ECE Group Services, VEGA Grieshaber, glueckkanja). Distribution is supported by organic social media presence, content marketing, and a candidate support team.

Workwise was founded in 2013 as Campusjäger by engineering students from the Karlsruhe Institute of Technology and was incorporated as Campusjäger GmbH in 2015. The company operated profitably on bootstrapped capital for seven years, rebranded to Workwise in 2021 to reflect a broader market positioning beyond students, and in March 2022 closed a €12 million Series A led by LEA Partners and Armira Growth to scale headcount and product. The company is privately held under founder control with institutional backing from the Series A investors.

Name

Workwise

Legal name

Campusjäger GmbH

Website

https://workwise.io

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Workwise is a German-language job marketplace connecting over 840,000 job seekers with 2,000+ employers in Germany, allowing applications without cover letters. Employers pay for job postings, candidate sourcing, and recruiting services.

Ownership category

akta.pro rank

Product category

Online Job Marketplace

NAICS

Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)

akta.pro secondary industries

Job Placement, Matching & Career Navigation Services (EDAAAOAL), Professional & Business Services Marketplaces (Freelancers, SMB Services) (BPAMAHAG)

Keywords

• Job marketplace platform
• Recruiting services
• Applicant tracking system
• Talent acquisition software
• Career matching platform

Headquarters

HQ city

Karlsruhe

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Recruiting services for companies: Workwise charges companies for recruiting support, job postings, and access to the candidate pool. The platform is free for job seekers.
2. Job posting fees: Companies pay to post job listings on the platform and gain access to the candidate database

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Workwise operates a German-language job marketplace platform connecting job seekers with over 2,000 companies in Germany. The platform enables profile-based job matching and applications without traditional cover letters, supported by a candidate pool database, applicant tracking system (Bewerbermanagement), job posting services, and full-service recruiting support for employers. The platform is free for job seekers while companies pay for recruiting services and access to the candidate pool.

Product overview

Workwise operates as a unified job marketplace platform with a holistic model connecting job seekers and organizations. The core Workwise Platform enables applications without cover letters and profile-based job matching. Supporting the platform are modules including Workwise Candidate Pool for proactive candidate sourcing, a Bewerbermanagement (Applicant Tracking System) for managing applications, and a Recruiting-Service offering personal consultation. Content products include the Karriereguide (Career Guide) with career advice articles, HR-Praxis for HR professionals, and a Podcast series. Companies can access job posting services through hire.workwise.io. The platform was originally established as Campusjäger in 2015 and rebranded to Workwise in 2021.

Differentiator

Problem solved

Functional benefit

Products and services

• Workwise Platform A German-language job marketplace that connects job seekers with over 2,000 companies in Germany. Features job applications without cover letters, profile-based matching, and personalized job recommendations. Free for job seekers.
• Workwise Candidate Pool A candidate database service allowing companies to proactively search, discover, and contact potential candidates from a pool of 840,000+ job seekers matching their requirements.
• Bewerbermanagement (Applicant Tracking System) An applicant tracking system for managing job applications, candidate communications, and hiring workflows, designed for companies using the Workwise hiring platform.
• Stellenanzeige schalten (Job Posting Service) A job posting service enabling companies to advertise open positions on the Workwise platform and reach the candidate database.
• Recruiting-Service Full-service recruiting support where Workwise advisors assist companies with talent acquisition needs and provide personal consulting to job seekers throughout the application process.

Quantifiable outcome

• 840,000+ candidates on platform
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Xing (New Work SE): German-language professional network and job platform owned by New Work SE; competes directly for both candidates and employer recruiting spend in DACH.
• Kleinanzeigen (Ebay Kleinanzeigen Jobs): Major German classifieds platform with a substantial Jobs vertical; competes with Workwise for entry-level and SME hiring volume in Germany.
• StepStone: One of Germany's leading job marketplaces; competes head-to-head with Workwise for employer job postings and professional candidates across DACH.
• Jobvector: Specialist German job board focused on science, IT and engineering; overlaps with Workwise on employer job-posting inventory in technical verticals.
• Absolventa: German job platform for graduates and young professionals; directly comparable to Workwise's Campusjäger heritage and early-career candidate focus.
• Join.com: European tech-focused job marketplace with similar profile-based matching mechanics; competes with Workwise for tech employer and candidate mindshare in DACH.
• Indeed: Global job marketplace with strong German presence; overlaps directly with Workwise on job-seeker search and employer job-posting inventory.

Emerging players

• Softgarden: German SaaS for employer branding and applicant tracking; competes with Workwise on the ATS and employer-services layer sold to German companies.
• Honeypot: European tech-talent marketplace acquired by Xing; overlaps with Workwise on the candidate-sourcing and matching side for technical roles.

Broad incumbents

• LinkedIn: Global professional network with a large jobs product; competes for high-skill candidates and employer brand spend, though not Workwise's primary SMB/mid-market focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/WorkwiseSocial
• Facebookfacebook.com/WorkwiseSocial
• LinkedInlinkedin.com/company/workwise-gmbh
• Instagraminstagram.com/workwiseofficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Workwise