Cato
Cato Digital operates a self-serve bare metal cloud platform that redeploys second-life Meta and NVIDIA servers into underutilized colocation facilities, offering GPU, application, and storage instances to AI/ML, HPC, and mid-market technical buyers at 60–75% savings versus major cloud providers.
- Company typePrivate
- Founded2013
- HeadquartersMilpitas, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Cato does
Cato Digital, Inc. is a privately held bare metal cloud provider founded in 2013 and headquartered in Wilmington, Delaware, with operational presence in Milpitas, California. The company redeploys second-life high-performance servers originally sourced from Meta and NVIDIA into colocation facilities with stranded or underutilized power capacity, exposing GPU, application, and storage instances to customers via the Cato Metal Console. Its technical differentiation centers on bare metal performance without virtualization overhead, including NVIDIA V100 GPU servers with NVSwitch/NVLink fabric enabling unified memory access across 16 GPUs, a fail-in-place operational model with hot-spare storage configurations, and private VLAN/VXLAN isolation per customer within a pod. Cato also markets a sustainability narrative, citing reduced embedded carbon and being a founding member of the Infrastructure Masons Climate Accord.
Cato's product surface comprises three core lines: GPU servers (V100-based, 8x or 16x configurations up to 512GB VRAM), ephemeral app servers (a0/a1 families with 48 vCPUs and 25–100 Gbps networking), and storage servers ranging from flash arrays to 432TB HDD configurations. Provisioning, lifecycle management, and networking are exposed through a self-serve web console and API at console.cato.digital. The go-to-market is product-led: developers and technical buyers spin up instances directly with no upfront fees, no termination charges, and pay-as-you-go hourly billing. Duration and commitment-based discounts of 15%, 25%, and 40% (1-year prepaid) layer on top, with the company claiming customers typically save 60–75% versus major cloud providers. Enterprise and multi-facility deployments are supported through direct sales engagement.
Revenue mechanics are a mix of subscription (monthly registered servers) and usage-based (hourly on-demand) billing, supplemented by $0.0025/GiB data transfer charges. Distribution is augmented through colocation channel partners (Cyxtera, Hudson Interxchange, Kasi Cloud), a compute marketplace partnership with Cudo Compute, and technology alliances with ITRenew (hardware supply), Schneider Electric, EDJX, DDC Solutions, and others. The company targets AI/ML training and inference, HPC, web application, and storage workloads as a horizontal use-case segmentation, with primary customer segments being developers, startups, and mid-market technical teams seeking lower-cost alternatives to hyperscale virtualized cloud. Leadership comprises CEO Dean Nelson, CTO Karimulla Shaikh, Chief Architect/VP Engineering Brandon Gillespie, VP Business Development Simon Allen, and Director of Operations Breanne Koncurat, supported by an advisory board including the Chairman Peter Gross and Clear Ventures founder Rajeev Madhavan. Cato has disclosed approximately $8.7M in funding (April 2023, investors undisclosed) and 11–50 employees.
Cato firmographics
Firmographics- Name
- Cato
- Legal name
- Cato Digital, Inc.
- Website
- https://cato.digital
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cato Digital operates a self-serve bare metal cloud platform that redeploys second-life Meta and NVIDIA servers into underutilized colocation facilities, offering GPU, application, and storage instances to AI/ML, HPC, and mid-market technical buyers at 60–75% savings versus major cloud providers.
- Ownership category
- akta.pro rank
Cato industry classification
Industry- Product category
- Bare Metal Cloud Infrastructure
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Rental & Leasing (7377)
- akta.pro primary industry
- General-Purpose Compute (VMs & Bare Metal IaaS) (HDABAAAA)
- akta.pro secondary industry
- AI Interconnects & Fabric (NVLink/CXL/PCIe/Switches) (HDAAAAAD)
Keywords
Where Cato is headquartered
LocationHeadquarters
- HQ city
- Milpitas
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cato business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Bare Metal Server Rental: On-demand rental of GPU, application, and storage bare metal servers billed hourly and monthly. Pay-as-you-go with no upfront fees, no termination charges. Duration and commitment-based discount tiers (15% for 1-6 months, 25% for 6-12 months, 40% for 1+ year with prepaid annual). Revenue is a mix of recurring subscription (monthly registered servers) and usage-based (hourly on-demand) billing.
- Usage-Based Billing: Hourly on-demand rate for all server classes (GPU, App, Storage). Additional data transfer charges at $0.0025/GiB for egress/ingress from Pod. Billed monthly in arrears.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | App Servers (a0.large): 48 vCPUs, 256GiB RAM, 256G+900G SSD, 25Gbps — $0.55/hr or $240.90/mo |
| Usage-based | Pay-as-you-go | GPU Servers (g2.medium): 56 vCPUs, 512GB RAM, 8x Nvidia V100 16GB (128GB VRAM), 25Gbps — $6.6290/hr or $2,903.50/mo |
| Usage-based | Pay-as-you-go | Storage Servers (s1.large.f4): 56 vCPUs, 256GB RAM, 1x 512GB SATA SSD + 2x 2TB NVMe — $0.71/hr or $310.98/mo |
| Hybrid | Multi-year contract | Duration Commitment Discounts: up to 40% savings for 1+ year prepaid commitment |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Cato product offering
Product offeringCore offering
Cato Digital provides on-demand, pay-as-you-go bare metal cloud servers (GPU, application, and storage classes) using redeployed high-performance servers from Meta and NVIDIA hosted in colocation facilities. Customers provision ephemeral instances through the Cato Metal Console or API with hourly and monthly billing plus duration/commitment discounts of up to 40%. The platform targets AI/ML training, HPC, scalable web applications, and large-scale storage workloads at 60-75% lower cost than major cloud providers.
Product overview
Cato Digital offers a portfolio of bare metal cloud services under the Cato Metal brand, consisting of three core product lines: GPU Servers (ephemeral servers with NVIDIA V100 GPUs for AI, deep learning, and HPC workloads), App Servers (scalable ephemeral application servers for web platforms, data processing, and transcoding), and Storage Servers (high-capacity storage for ML training data, media, and edge caching). The Cato Metal Console provides centralized management for all server types. Cato differentiates through sustainability-focused second-life hardware and cost advantages of 60-75% savings versus major cloud providers, with flexible pricing including hourly, weekly, monthly, and annual billing options with duration discounts up to 40%.
Differentiator
Problem solved
Functional benefit
Products and services
- GPU Servers Ephemeral, scalable bare metal servers equipped with NVIDIA V100 GPUs (g2.medium, g2.large, g2.xlarge SKUs) connected via NVSwitch and NVLink, providing unified GPU memory access across 16 GPUs for AI model training, deep learning, machine learning, HPC, and advanced data analytics workloads.
- App Servers Ephemeral, scalable bare metal application servers (a0.large, a0.xlarge, a1.large, a1.xlarge SKUs) for modern web applications, data processing, transcoding, test environments, batch workloads, and distributed availability architectures spanning multiple zones and pods.
- Storage Servers High-capacity bare metal storage servers (s1.large.f4/f8, s1.xlarge.f12/f24, s0.large.m144/m288/m432 SKUs) providing NVMe flash and HDD configurations from 144TB to 432TB per server for ML training corpora, file and media servers, and edge caching for content delivery networks.
- Cato Metal Cato Metal is the overarching bare metal cloud platform providing on-demand GPU, application, and storage servers with pay-as-you-go pricing, no upfront fees, no termination charges, and duration/commitment discount tiers of up to 40%.
- Cato Metal Console Web-based management console and API for starting, stopping, configuring Cato Metal servers, managing network ports, VLANs/VXLANs, and accessing server consoles, enabling API-driven provisioning and lifecycle management.
Quantifiable outcome
- 60-75% cost savings compared to major cloud providers
- +2 more outcomes
Companies that use Cato
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Cato technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Cato partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Hudson InterxchangecoreHudson Interxchange selected DDC Solutions to deploy its S-Series V4 cooling cabinets at the 60 Hudson Street Data Center in New York City. Cato Digital is the inaugural customer, offering bare metal GPU servers within DDC cabinets to meet agentic and inference AI requirements. The S-Series cabinets scale from 15kW to over 600kW per cabinet and support combined air and liquid-to-the-chip cooling.
- DDC SolutionscoreDDC Solutions' S-Series V4 cooling platform is deployed at Hudson Interxchange's 60 Hudson Street facility. Cato Digital is the inaugural customer, deploying bare metal GPU servers within DDC cooling cabinets to support high-density inference and agentic AI workloads.
- Cudo ComputecoreCato Digital and Cudo Compute announced a partnership for high-performance, low-cost cloud solutions. The partnership enables Cato to extend reach through Cudo's distributed compute marketplace while offering Cudo users access to Cato's bare metal GPU and compute infrastructure.
- CyxteraminorCato Digital is listed as a partner provider on Cyxtera's marketplace storefront, enabling Cyxtera's customers to access Cato's bare metal services directly through the Cyxtera Marketplace.
- Kasi CloudminorCato partnered with Kasi Cloud as a colo partner to expand geographic coverage of its bare metal platform globally.
- Schneider ElectriccoreSchneider Electric is listed as a technology partner supporting Cato's bare metal and M9 offerings. Schneider Electric also supports the NREL Chip-to-Grid Consortium for seamless integration between data center development and utility systems.
- ITRenewcoreITRenew is a global leader in Circular Cloud and sustainable data center infrastructure. The company supplies Cato with second-life servers and rack-scale server solutions. Cato's ICE Switches are deployed in ITRenew's solutions, enabling software-defined power.
- EDJXcoreEDJX is building a sustainable edge computing platform combining EDJX's serverless platform with integrated rack-scale server solutions by ITRenew equipped with Cato's ICE Switches. The platform aims for 50% price/performance advantage and 70% reduction in embedded carbon vs. conventional cloud.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Cato competitors and assessment
Company assessmentDirect peers
- Lambda Labs: Lambda operates GPU cloud clusters and on-demand instances for deep learning workloads, targeting AI researchers and engineers. Its product model — on-demand and reserved NVIDIA GPU instances — closely mirrors Cato's GPU and App Server offerings, with comparable developer-focused GTM motion.
- Crusoe: Crusoe builds sustainable computing infrastructure using stranded/curtailed energy and second-life assets, providing GPU cloud services for AI. It mirrors Cato's sustainability narrative around underutilized resources while competing for the same AI compute workloads.
- Vast.ai: Vast.ai operates a marketplace for affordable GPU compute, pooling third-party NVIDIA hardware for ML developers. It competes with Cato's GPU Servers on cost-per-hour and developer self-service access, addressing similar AI/ML training and inference customers.
- RunPod: RunPod provides on-demand and reserved GPU cloud instances plus serverless inference endpoints for AI workloads. Its pay-as-you-go GPU pricing and developer-facing console parallel Cato's GPU and App Server products.
- CoreWeave: CoreWeave is a GPU-specialized cloud provider built for AI training and inference workloads, offering bare metal and virtualized NVIDIA GPU instances. It is the most direct competitor to Cato Digital's GPU Server product line, targeting the same AI/ML and HPC developers with on-demand GPU compute.
Broad incumbents
- OVHcloud: OVHcloud offers dedicated bare metal servers, hosted private cloud, and public cloud across global regions with a value-pricing orientation. It competes with Cato in the affordable bare-metal server segment for compute, storage, and now GPU workloads.
- DigitalOcean: DigitalOcean provides a broad cloud portfolio including droplets, managed databases, and bare-metal dedicated servers targeting developers and SMBs. While DigitalOcean is broader in scope, its bare-metal and GPU droplet offerings compete for the same cost-sensitive developer audience.
- Vultr: Vultr provides global cloud infrastructure including bare metal servers, virtual instances, and GPU instances targeting developers. Its self-service console and global metro footprint parallel Cato's API-driven, colo-partner-distributed model.
Emerging players
- Together AI: Together AI offers AI-focused cloud infrastructure with GPU clusters for training and inference. It overlaps with Cato's AI/GPU server segment, particularly for LLM workloads, while also building higher-level inference services that Cato does not offer.
- Hetzner: Hetzner operates low-cost dedicated server hosting and cloud infrastructure with a strong cost-leadership reputation in Europe. While less focused on GPU/AI than Cato, it competes in the affordable bare-metal compute segment for budget-constrained workloads.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Cato social profiles
Digital presenceCato financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cato leadership team
Management profileNumber of profiles
Profiles8 records
Cato funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cato M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cato
What does Cato do?
Cato Digital provides on-demand, pay-as-you-go bare metal cloud servers (GPU, application, and storage classes) using redeployed high-performance servers from Meta and NVIDIA hosted in colocation facilities. Customers provision ephemeral instances through the Cato Metal Console or API with hourly and monthly billing plus duration/commitment discounts of up to 40%. The platform targets AI/ML training, HPC, scalable web applications, and large-scale storage workloads at 60-75% lower cost than major cloud providers.
Is Cato a public or private company?
Cato is a private company. It is classified as venture growth investor backed and is currently operating.
When was Cato founded?
Cato was founded in 2013. It employs 11 to 50 people.
Where is Cato based?
Cato is headquartered in Milpitas, United States, in the North America region.
How does Cato make money?
Two revenue lines are on record. Bare Metal Server Rental is the primary driver. The others are usage-Based Billing.
Who are Cato's main competitors?
Direct peers on record are Lambda Labs, Crusoe, Vast.ai, RunPod and CoreWeave. Broad incumbents are OVHcloud, DigitalOcean and Vultr. Emerging players are Together AI and Hetzner.
Does Cato have an API?
Yes. Cato provides an API that allows customers to programmatically manage servers, including starting, stopping, and configuring server ports and networks, as well as accessing server consoles. The API supports automation for spinning up and retiring instances on demand, enabling customers to scale applications programmatically.
What industry is Cato in?
Cato's product category is Bare Metal Cloud Infrastructure. Its primary akta.pro industry code is HDABAAAA, General-Purpose Compute (VMs & Bare Metal IaaS), with a secondary code of HDAAAAAD, AI Interconnects & Fabric (NVLink/CXL/PCIe/Switches). Its NAICS code is 518 and its SIC code is 7377.