Wirestock
Wirestock operates a multimodal AI training data platform connecting a 700,000+ creator network across 150+ countries with foundation model developers, supplying curated, rights-cleared image, video, and audio datasets via enterprise sales, AWS Marketplace, and custom commissions.
- Company typePrivate
- Founded2019
- HeadquartersSan Jose, United States
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What Wirestock does
Wirestock operates a multimodal AI training data platform built on a two-sided network connecting a global creator supply pool with foundation model developers. Founded in 2019 and headquartered in San Jose, California, with an engineering office in Yerevan, Armenia, the company initially operated as a multi-marketplace stock-content distribution platform before pivoting in 2023 to supply curated, rights-cleared training datasets to AI labs. The platform aggregates uploads from a network of 700,000+ creators across 150+ countries, ingesting approximately 1 million new content pieces per month into a curated library of 50+ million multimodal assets spanning images, video, illustrations, vector art, 3D models, audio, and design assets, with each asset paired with structured metadata (captions, scene descriptions, speaker labels, tags) for multimodal alignment.
The platform architecture combines AI-assisted content moderation with human review and annotation workflows to produce training-grade datasets. Core products include a For Creators portal (uploads, four freelance job boards in graphic design, illustration, photography, and 2D game art, plus a Discord bot that ingests Midjourney-generated art) and a For AI Labs portal (dataset catalog, custom Dataset Deals commissions, and a "Book a Demo" enterprise sales motion). The proprietary Dataset Deals Program licenses bundled content with fractional participation compensation logic, and datasets are also distributed via AWS Marketplace (launched December 2025). Wirestock monetizes primarily through custom-priced enterprise dataset licensing (six undisclosed major foundation model customers as of May 2026), creator subscriptions (Wirestock Premium), and legacy marketplace commissions (new content distribution to stock marketplaces ceased January 20, 2026).
The company reported a $40 million annual revenue run rate as of its May 2026 Series A, with 20x year-over-year growth in creator payouts and $15 million paid to contributors cumulatively. Total funding raised is approximately $25.3 million: a $2.3 million seed round in February 2022 and a $23 million Series A in May 2026 led by Nava Ventures with participation from SBVP, Formula VC, and I2BF Global Ventures. Founders include Mikayel Khachatryan (CEO), Ashot Mnatsakanyan (Chief Scientist), Vladimir Khoetsyan (CTO), Hovhanness Kuloghlyan, and Seb Kiureghian. Strategic technology partners include Datasea Inc. (Nasdaq-listed), and distribution partners include AWS Marketplace alongside the legacy syndication network of Shutterstock, Adobe Stock, Alamy, Dreamstime, Depositphotos, and Pond5.
Wirestock firmographics
Firmographics- Name
- Wirestock
- Legal name
- Wirestock, Inc.
- Website
- https://wirestock.io
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Wirestock operates a multimodal AI training data platform connecting a 700,000+ creator network across 150+ countries with foundation model developers, supplying curated, rights-cleared image, video, and audio datasets via enterprise sales, AWS Marketplace, and custom commissions.
- Ownership category
- akta.pro rank
Wirestock industry classification
Industry- Product category
- AI Training Data Marketplace
- akta.pro primary industry
- Third-Party Model/Vendor Risk & Supply-Chain Assurance (HDAAAMAK)
- akta.pro secondary industry
- Social, Community & Creator Platform Feeds (HDAAAGAD)
Keywords
Where Wirestock is headquartered
LocationHeadquarters
- HQ city
- San Jose
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Wirestock business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Dataset Licensing (Dataset Deals Program): Licenses bundled multimodal datasets (images, video, 3D, design, music) with associated metadata to AI labs and Dataset Partners. Compensation methods include Fractional Participation (50% of payment shared) and Dynamic Calculation for bundled deals. Reached $40M annual run rate with 20x YoY growth.
- Stock Content Marketplace Royalties: Distributes creator content to major stock content marketplaces (Shutterstock, Adobe Stock, Alamy, Dreamstime, Depositphotos, Pond5) and pays 85% of received royalties to creators, retaining 15%. Note: as of Jan 20, 2026, new content is no longer distributed to content marketplaces.
- Wirestock Premium Subscription: Recurring subscription for creators (monthly or annual) offering benefits such as quicker content review and processing, additional easy submissions, and greater storage options.
- Paid Marketplace Content Licenses: Wirestock Marketplace offers Paid Content requiring a subscription to license and download, with revenue earned from subscription fees and ad-based income (separate from Free Content offerings).
- Instant Pay Program (Advanced Rate): Certain content marketplaces pay an advanced fixed rate per image; Wirestock passes 85% of the Advanced Rate Payout to creators and retains 15%.
- Print Sales: Sells physical prints of creator content, paying creators 70% of the amount received and retaining 30% (excluding shipping, processing, and taxes).
- Referral Program Payments: Pays 10% of referred users' royalties up to a maximum of $25 per referral, providing a referral-driven acquisition channel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Wirestock Premium subscription for creators |
| Subscription | Annual | Wirestock Premium subscription for creators |
| Other | Multi-year contract | Custom AI training datasets for AI labs |
| Outcome Based/ Performance | Monthly | Creator earnings (royalty-based) |
| Subscription | Monthly | Wirestock Marketplace Paid Content license |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
Wirestock product offering
Product offeringCore offering
Wirestock operates a multimodal AI training data platform that aggregates image, video, illustration, 3D, music, and design assets from a network of 700,000+ creators and packages them with metadata into rights-cleared datasets licensed to AI labs and foundation model developers. The platform combines AI-assisted moderation with human QA, supports a custom Dataset Deals Program for bespoke dataset commissioning, and provides a creator portal with freelance job matching, premium subscriptions, and royalty-based payouts. It is sold to enterprise AI buyers through direct sales and AWS Marketplace, and to creators as a self-serve monetization platform.
Product overview
Wirestock operates a single unified multimodal data platform with two product surfaces: a For Creators portal (where contributors upload images, vectors, illustrations, photography, video, and AI-generated art to earn money via marketplace licensing, freelance briefs, and AI-lab payouts) and a For AI Labs portal (where foundation-model teams browse, license, and commission training datasets). Built on top of that platform are several add-on modules: a Marketplace distribution engine that pipes accepted uploads to partner agencies (Shutterstock, Adobe Stock, Alamy, Dreamstime, Depositphotos, Pond5), an AI Services text-to-image generation feature, a Wirestock Premium subscription, a Dataset Deals custom-commission program, an Instant Pay payout program, a Referral Program, a Discord Bot for piping Midjourney art into the platform, and four freelance job boards (Graphic Design, Illustration, Photography, 2D Game Art). The full Datasets product line (Pride in Focus, Essential Vectors, Stock Images, High-speed Videography, Stock Videos, Dance Videos, Sport Videos, Raw UGC Clips, Long Form Video, Brand Kit, Virtual Try-On, Before and After Video Edits, Infographics, Product Mockups, Digital Art) is also available through the AWS Marketplace listing.
Differentiator
Problem solved
Functional benefit
Products and services
- Wirestock Multimodal Data Platform Core unified platform aggregating creator uploads and packaging them into aligned multimodal training datasets (images, video, audio, 3D, plus metadata) for sale to AI labs and foundation model companies. Sits above the For Creators and For AI Labs portals.
- Wirestock Datasets Catalog of ready-to-license multimodal training datasets spanning Stock Images, Stock Videos, Essential Vectors, Digital Art, Infographics, Product Mockups, Brand Kit, Virtual Try-On, Pride in Focus, High-speed Videography, Dance Videos, Sport Videos, Raw UGC Clips, Long Form Video, and Before and After Video Edits. Also available via the AWS Marketplace listing.
- Dataset Deals Program Custom-commission program that enables AI labs and foundation model teams to commission bespoke multimodal datasets built to specification from the Wirestock creator network, with full oversight, review, iteration, and compensation methods including Fractional Participation (50% shared) and Dynamic Calculation for bundled deals.
- Wirestock Premium Subscription Recurring monthly or annual subscription for creators offering enhanced earning features, quicker content review and processing, additional easy submissions, and greater storage options on the platform.
- Wirestock Marketplace (Paid Content Licenses) Owned browsable and searchable marketplace offering Free Content and Paid Content for licensing, with revenue earned from subscription fees for Paid Content access; separate from Free Content offerings.
- Wirestock AI Training Data on AWS Marketplace Enterprise distribution channel listing Wirestock's curated AI training datasets on Amazon Web Services (AWS) Marketplace, enabling enterprise AI buyers to procure multimodal datasets through Amazon's cloud marketplace with quote-based / multi-year contract terms.
- Print Sales Service that sells physical prints of creator content, paying creators 70% of the amount received while Wirestock retains 30% (excluding shipping, processing, and taxes).
Quantifiable outcome
- $40 million annual run rate as of Series A announcement (May 2026)
- +5 more outcomes
Companies that use Wirestock
Customer profileSegments4 records
Ideal customer profiles3 records
Wirestock technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability10 records
Feature6 records
Wirestock partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered strategic distribution partner, strategic technology partner and major distribution partner (legacy).
- Amazon Web Services (AWS) Marketplacestrategic distribution partnerWirestock AI training data is now available on AWS Marketplace, enabling enterprise AI buyers to procure multimodal datasets through Amazon's cloud marketplace as announced December 10, 2025.
- Datasea Inc.strategic technology partnerDatasea Inc. (Nasdaq-listed) serves as a key technology partner for the Wirestock multimodal AI data platform, with the Series A funding round validating Datasea's strategic pivot toward AI-focused data services alongside its 5G messaging, smart security, and acoustic technology businesses.
- Shutterstockmajor distribution partner (legacy)One of the leading stock content marketplace partners that licenses creator content uploaded via Wirestock. As of January 20, 2026, new content is no longer distributed to content marketplaces under updated Terms.
- Adobe Stockmajor distribution partner (legacy)Stock content marketplace partner that distributes creator content submitted through Wirestock. As of January 20, 2026, new content is no longer distributed to content marketplaces.
- Alamymajor distribution partner (legacy)Stock content marketplace partner that licenses creator content distributed through Wirestock. New content distribution to this marketplace stopped January 20, 2026.
- Dreamstimemajor distribution partner (legacy)Stock content marketplace partner distributing creator content via Wirestock. New content distribution stopped January 20, 2026.
- Depositphotosmajor distribution partner (legacy)Stock content marketplace partner that licenses creator content submitted through Wirestock. New content distribution stopped January 20, 2026.
- Pond5major distribution partner (legacy)Stock content marketplace partner distributing creator content via Wirestock. New content distribution stopped January 20, 2026.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Wirestock competitors and assessment
Company assessmentDirect peers
- Scale AI: Scale AI provides data labeling and annotation infrastructure for AI training, including multimodal datasets for foundation models. Directly competes with Wirestock's AI Labs portal in serving enterprise model builders with curated training data.
- Labelbox: Labelbox offers a data labeling and evaluation platform for AI teams, including image and video annotation workflows. Directly comparable in serving enterprise AI data needs with human-in-the-loop QA pipelines.
- Pond5 (Shutterstock): Pond5 is a stock video and media marketplace now owned by Shutterstock, with a creator base similar to Wirestock's. Competes for video creator supply and increasingly in AI training video datasets.
- Defined.ai: Defined.ai (formerly DefinedCrowd) provides ethically sourced training data for AI, with a marketplace model for speech, text, and image data. Directly comparable in serving AI labs with rights-cleared, creator-sourced datasets.
Broad incumbents
- Appen: Appen is a long-standing incumbent in training data collection and annotation across image, text, speech, and video. Overlaps with Wirestock's multimodal data services to AI labs but operates at much larger scale and broader modality coverage.
- Shutterstock: Shutterstock is a major stock content marketplace and is building its own AI licensing and dataset business with contributor content. Was a Wirestock distribution partner (legacy channel discontinued Jan 2026) and is now more directly competitive in AI training data.
- Adobe Stock: Adobe Stock distributes licensed stock content and is packaging AI training datasets through Adobe's broader creative ecosystem. Comparable in stock-to-AI data monetization, with substantially larger customer base and brand.
Emerging players
- Surge AI: Surge AI provides high-quality human-labeled datasets for frontier AI labs, with a creator/researcher pool model similar to Wirestock. Competes in the same AI training data supply niche but with narrower modality focus.
- Stockmusic (Audio Network): Audio Network / Stockmusic is a creator-driven music and audio licensing marketplace increasingly used for AI training audio datasets. Overlaps with Wirestock's audio modality offering but is primarily a music licensing incumbent.
Others
- Datasea: Datasea is a Nasdaq-listed technology partner of Wirestock supporting its multimodal AI data platform, with adjacent 5G messaging and acoustic technology businesses. Strategic partner rather than direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Wirestock social profiles
Digital presenceWirestock compliance and trust
Trust signalCompliance2 records
Wirestock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wirestock leadership team
Management profileNumber of profiles
Profiles6 records
Wirestock funding detail
Funding detailFunding overview
Funding rounds3 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wirestock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wirestock
What does Wirestock do?
Wirestock operates a multimodal AI training data platform that aggregates image, video, illustration, 3D, music, and design assets from a network of 700,000+ creators and packages them with metadata into rights-cleared datasets licensed to AI labs and foundation model developers. The platform combines AI-assisted moderation with human QA, supports a custom Dataset Deals Program for bespoke dataset commissioning, and provides a creator portal with freelance job matching, premium subscriptions, and royalty-based payouts. It is sold to enterprise AI buyers through direct sales and AWS Marketplace, and to creators as a self-serve monetization platform.
Is Wirestock a public or private company?
Wirestock is a private company. It is classified as venture growth investor backed and is currently operating.
When was Wirestock founded?
Wirestock was founded in 2019. It employs 51 to 100 people.
Where is Wirestock based?
Wirestock is headquartered in San Jose, United States, in the North America region.
How does Wirestock make money?
Seven revenue lines are on record. Dataset Licensing (Dataset Deals Program) is the primary driver. The others are stock Content Marketplace Royalties, wirestock Premium Subscription, paid Marketplace Content Licenses, instant Pay Program (Advanced Rate), print Sales and referral Program Payments.
Who are Wirestock's main competitors?
Direct peers on record are Scale AI, Labelbox, Pond5 (Shutterstock) and Defined.ai. Broad incumbents are Appen, Shutterstock and Adobe Stock. Emerging players are Surge AI and Stockmusic (Audio Network). Datasea is listed as an others.
Does Wirestock have an API?
No public API is recorded for Wirestock.
What industry is Wirestock in?
Wirestock's product category is AI Training Data Marketplace. Its primary akta.pro industry code is HDAAAMAK, Third-Party Model/Vendor Risk & Supply-Chain Assurance, with a secondary code of HDAAAGAD, Social, Community & Creator Platform Feeds.