What Orlando Science Center does

Orlando Science Center (OSC) is a 501(c)(3) nonprofit science museum founded in 1955, operating a single four-story facility at 777 E. Princeton St. in Orlando, Florida, near Loch Haven Cultural Park. The organization serves approximately 670,000 annual visitors including Central Florida families, K-12 school groups, tourists, and adults, through an integrated portfolio of interactive exhibits (KidsTown, DinoDigs, Kinetic Zone, Life, Our Planet, Food Heroes, PHENOMENA, Fusion Gallery), two theaters highlighted by The Dome by Dr. Phillips Charities (an 8-story domed theater with 8K laser projection), live science programs (KABOOM, Dr. Dare's Lab, The Hive makerspace, Flight Lab, Observatory), and a comprehensive STEM education pipeline spanning an NAEYC-accredited preschool (ages 3-5), youth camps, school field trips, educator professional development, and science competitions for K-12 students. The organization also reaches 152,000+ students and 130,000 free/reduced-price program beneficiaries annually.

OSC operates a diversified revenue model across six streams: per-visit admission tickets ($22-$29 online), recurring annual memberships ($169 individual, $189 duo, $209 family, plus a $35 Science For All EBT/WIC tier), preschool tuition (7:30am-5:30pm weekdays), youth camps and programs, corporate partnerships ($2,500-$50,000 sponsorship tiers), and venue rentals for weddings, corporate events, and birthday parties. Distribution is direct-to-consumer through an online ticket portal, onsite box office, phone sales, and dedicated school/corporate sales teams, with the ASTC Travel Passport Program providing reciprocal access to 350+ partner museums nationally.

The organization is supported by a deep institutional partnership ecosystem including NASA (three-year $795K grant for STEM youth engagement), Dr. Phillips Charities (Dome naming), AdventHealth (STEM Discovery Center presenting sponsor), Lockheed Martin (science competitions), Bank of America, Disney, Duke Energy, and PNC Bank Foundation, alongside government support from the City of Orlando, Orange County, and United Arts of Central Florida. It holds AAM, NAEYC, LEED, and ACA accreditations, and is currently pursuing a $35 million facility overhaul over 5-7 years, with $3.4 million already committed toward an initial $5 million phase expanding KidsTown.

Name

Orlando Science Center

Legal name

Orlando Science Center

Website

https://osc.org

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

101–250 employees

Short description

Orlando Science Center is a nonprofit science museum founded in 1955 in Orlando, Florida, serving over 670,000 annual visitors through interactive exhibits, immersive theaters, STEM education programs, and a NAEYC-accredited preschool, with revenue from admissions, memberships, venue rentals, and corporate partnerships.

Ownership category

akta.pro rank

Product category

Science Museum and STEM Education Services

NAICS

Museums (712110), Museums (71211), Museums, Historical Sites, and Similar Institutions (712), Museums, Historical Sites, and Similar Institutions (7121), Motion Picture and Video Exhibition (51213)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Science & Technology Museums (THAJADAD)

akta.pro secondary industries

Science Camps & Field Programs (Nature, Space, Marine, Geology) (EDAMABAB), Hands-on Science Exploration & Experiments (Lab Kits, Science Clubs) (EDAMABAA), Specialty Museums (e.g., Maritime, Aviation, Sports, Music, Film) (THAJADAF)

Keywords

• Interactive science exhibits
• STEM education programs
• Science museum admissions
• Planetarium theater shows
• Museum membership programs

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. General Admission Tickets: One-time ticket sales for museum entry including four floors of exhibit halls and theater access. Pricing varies by age group with online discounts.
2. Annual Memberships: Recurring annual passes providing unlimited general admission, free parking, member-only events, and discounts. Tiers include Individual ($169), Duo ($189), and Family ($209).
3. Venue Rentals and Events: Private event bookings including weddings, corporate events, birthday parties, and facility rentals for special occasions.
4. Preschool Programs: Full-day STEM-focused preschool programs operating 7:30am-5:30pm, Monday-Friday, serving children ages 3-5 with NAEYC accreditation.
5. Youth Programs: Camps including summer camps and break camps for preschool through grade 6, Girl Scouts programs, and overnight adventures.
6. Corporate Partnerships: Corporate sponsorships ranging from $2,500-$50,000 with year-round recognition, exhibit branding, event sponsorship, and annual fund support.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Orlando Science Center operates a hands-on science museum in Central Florida featuring multiple interactive exhibit halls, immersive theaters including an 8K laser-projection dome, live science demonstrations, and STEM-focused educational programming. It serves general visitors through ticketed admission, annual memberships, and venue rentals, while operating structured educational offerings including an NAEYC-accredited preschool, youth camps, school field trips, science competitions, and corporate/private event hosting.

Product overview

Orlando Science Center is a hands-on science museum offering a unified portfolio of interactive exhibits, live programs, immersive theaters, educational programs, and membership services. The core experience includes multiple exhibit halls (PHENOMENA, Life, KidsTown, Kinetic Zone, DinoDigs, Our Planet, Our Solar System, Fusion, Food Heroes), two theaters (The Dome by Dr. Phillips Charities with 8K laser projection, Digital Adventure Theater), Science Live programs (KABOOM, Dr. Dare's Lab, The Hive makerspace, Flight Lab, Observatory), and events (Science Night Live, Science & Wine, venue rentals, weddings). Educational offerings span the STEM Discovery Center, Science Center Preschool, Youth Programs (Break Camps, Summer Camps, Girl Scouts, Overnight Adventures), School Programs (Field Trips, Offsites, Homeschool, Professional Development), Science Competitions (Curtis Rising Stars, Curtis Kinetic, Dr. Nelson Ying, Lockheed Martin), and Educator Resources (Aviation Adventures, C.A.T.S., Naval STEM Adventures, STEM Satellites). The membership program includes Individual, Duo, Family, and Science For All tiers with benefits like unlimited admission, free parking, and ASTC Passport access.

Differentiator

Problem solved

Functional benefit

Products and services

• PHENOMENA: The Exhibition Interactive exhibit exploring optical illusions and how the brain can be fooled, teaching the science behind perception.
• Life Exhibit All-new exhibit on nature and conservation featuring animals and immersive habitats.
• KidsTown
• Kinetic Zone Exhibit featuring pops, buzzes, zooms and zaps of innovation while learning about the Engineering Design Process.
• DinoDigs Prehistoric exhibit exploring dinosaurs, marine reptiles, and mega fauna through interactive experiences and life-size dinosaur encounters.
• Our Planet, Our Solar System Exhibit exploring the atmosphere, biosphere, geosphere and hydrosphere to discover how they interact to make life possible on Earth.
• Fusion: A STEAM Gallery Gallery featuring art fused together with STEM (Science, Technology, Engineering, and Mathematics) viewed from new and exciting perspectives.
• Food Heroes Exhibit exploring the complexities of the food system and how to make it more sustainable and healthier for everyone.
• The Dome by Dr. Phillips Charities 8-story domed theater featuring 8K laser projection and 30,000 watts of stereo sound, offering planetarium shows and giant screen films.
• Digital Adventure Theater Film and stage theater offering exciting films and dynamic live presentations exploring science, nature, and space topics.
• Science Center Preschool NAEYC-accredited STEM preschool for children ages 3-5 operating 7:30am-5:30pm, Monday-Friday, featuring hands-on classroom and outdoor activities and project-based learning.
• Summer Camps In-depth exploration of favorite science topics for children from Preschool through Grade 6 during summer break.
• Break Camps Full-day programs for children from Preschool through Grade 5 available during school breaks including spring break and holidays.
• Girl Scouts Adventures STEM-focused programming designed specifically for Girl Scouts participants, including STEM badge opportunities.
• Overnight Adventures Custom overnight programs offering unforgettable experiences at the museum designed for groups.
• Field Trips Hands-on, minds-on learning experiences for school groups visiting the Science Center for day or night programs.
• Professional Development Hands-on training provided to PreK-12 educators to enhance STEM teaching capabilities, training over 2,000 teachers annually.
• Family Membership Annual membership at $209 including benefits for up to two adults and all youth under age 18, with unlimited general admission, free parking, member-only events, and ASTC Passport access.
• Individual Membership Annual membership at $169 for one adult age 18 or older with full year of benefits including unlimited general admission.
• Venue Rentals Private event spaces available for corporate events, film screenings, and milestone celebrations.
• Weddings Wedding celebration packages including dining with dinosaurs, dancing under the stars, and unique Science Center venues.
• Birthday Parties All-inclusive party packages designed for children's celebrations at the Science Center.
• Dr. Nelson Ying Science Competition Science competition for students in Grades 9-12 with scholarships and advanced opportunities.

Quantifiable outcome

• 152,000+ students educated annually
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered flagship, core and major.

• Dr. Phillips CharitiesflagshipStrategic or Co-development Partner · 1 June 2026Dr. Phillips Charities provided naming rights for The Dome, an 8-story domed theater featuring 8K laser projection and 30,000 watts of stereo sound.
• NASAflagshipStrategic or Co-development Partner · 14 June 2022NASA awarded Orlando Science Center a three-year $795,000 grant to support a nationwide STEM engagement partnership for underrepresented youth. The project aims to enhance STEM education through engineering challenges related to NASA's Artemis and Mars missions, supporting diversity in STEM careers among females and people of color.
• AdventHealthcoreStrategic or Co-development PartnerAdventHealth is the presenting sponsor of the STEM Discovery Center, the educational hub of the Science Center that empowers students, educators and visitors of all ages.
• Lockheed MartincoreStrategic or Co-development PartnerLockheed Martin sponsors the Lockheed Martin Science Challenge competition for county science fair winners.
• Association of Science-Technology Centers (ASTC)coreStrategic or Co-development PartnerASTC membership enables the Travel Passport Program providing Orlando Science Center members access to 350+ museums and science centers worldwide.
• DisneymajorStrategic or Co-development PartnerCorporate partner supporting Science Center programs and initiatives.
• Bank of AmericamajorStrategic or Co-development PartnerBank of America partners with OSC, offering discounted memberships during the first full weekend of every month for cardholders.
• Duke EnergymajorStrategic or Co-development PartnerCorporate partner supporting STEM education initiatives.
• Boys and Girls Clubs of Central FloridacoreStrategic or Co-development PartnerCommunity partnership for youth STEM outreach programs.
• Code.orgcoreStrategic or Co-development PartnerEducational partnership supporting computer science education.
• City of OrlandocoreStrategic or Co-development PartnerGovernment partner providing funding through Arts & Cultural Affairs Program.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Museum of Science & Industry (MOSI): Tampa-based (Florida) hands-on science museum offering interactive exhibits, IMAX/documentary-style theater, school programs, and member tiers — directly comparable to OSC in geography, scale, mission, and visitor mix of residents and tourists.
• South Florida Science Center and Aquarium: West Palm Beach science center with exhibit halls, aquarium, planetarium, summer camps, school field trips, and memberships — directly comparable as a Florida regional science museum with similar revenue mix.
• Connecticut Science Center: Hartford, CT hands-on science museum with exhibit floors, theater, school programs, summer camps, and memberships — closely comparable in product mix (interactive exhibits + education programs + annual memberships) and mid-sized museum operating model.
• Pacific Science Center: Seattle-based science center featuring IMAX/dome theaters, permanent and traveling exhibits, preschool, school programs, camps, and memberships — directly comparable exhibit-and-education portfolio and subscription revenue model.
• Arizona Science Center: Phoenix science center with 350+ hands-on exhibits, dome theater, My Digital MakerLab, school and youth programs, and family memberships — directly comparable in scale, exhibit rotation cadence, and diversified revenue streams.
• Carnegie Science Center: Pittsburgh-based Carnegie Museums of Pittsburgh science center with four floors of exhibits, planetarium/IMAX, live shows, school programs, and camps — closely comparable in operating model, mission, and member-based recurring revenue.
• Discovery Place: Charlotte, NC science museum featuring interactive exhibits, IMAX theater, camps, preschool, school programs, and memberships — directly comparable in product portfolio and tiered membership structure.
• Liberty Science Center: Jersey City, NJ interactive science center featuring 12 museum galleries, premium IMAX/Dome theater, live programs, K–12 field trips, and youth programs — directly comparable in scale, premium theater differentiator, and education pipeline.

Broad incumbents

• Museum of Science (Boston): Boston's larger, nationally prominent science museum with expansive exhibit halls, Mugar Omni Theater, planetarium, K–12 programs, and broad corporate sponsorship — overlaps with OSC's mission and revenue model but at materially larger scale and brand reach.

Regional players

• Kennedy Space Center Visitor Complex: Florida-based NASA-themed attraction operated near Cape Canaveral, sharing Central Florida tourism geography and NASA partnership overlap with OSC; offers paid exhibits and STEM experiences that compete for the same educational-tourist wallet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/orlandosciencecenter
• Facebookfacebook.com/orlandosciencecenter
• Instagraminstagram.com/orlandosciencecenter
• Xx.com/orlandoscience

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orlando Science Center