Orange Charger
Orange Charger designs and sells affordable Level 1 and Level 2 smart EV charging outlets, EVSE units, and the OrangeOS management platform with proprietary OrangeNet mesh networking, purpose-built for multifamily residential properties in the U.S. and Canada.
- Company typePrivate
- Founded2019
- HeadquartersMenlo Park, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Orange Charger does
Orange Charger is a venture-backed electric vehicle (EV) charging infrastructure company that designs, manufactures, and sells affordable Level 1 and Level 2 smart charging outlets and EVSE units purpose-built for multifamily residential properties in the U.S. and Canada. The company's hardware is differentiated by integrated per-outlet energy meters and OrangeNet, a proprietary Bluetooth mesh networking layer that allows charging in underground garages and parking structures without WiFi or cellular coverage, eliminating the networking infrastructure costs that incumbents require. A custom OSI Layer 5-7 IoT protocol with strong cryptography (Ed25519, X25519, ChaCha20-poly1305), UL approval, and a custom-engineered plug contact designed to survive repeated EV-cord abuse underpin the technology platform.
The company monetizes through three streams: (i) upfront hardware sales, with Level 1 outlets starting at $350 and Level 2 outlets at $600 (allowing roughly four outlets to be installed for the cost of one conventional Level 2 station at ~$7,000 fully loaded); (ii) OrangeOS software subscriptions for property owners, providing tracking, reporting, invoicing, and multi-property management via web and mobile applications; and (iii) usage-based per-kWh fees that Orange retains on top of baseline electricity cost, with property owners setting their own markups. Go-to-market is a sales-led enterprise motion targeting multifamily property owners and managers, developers of new construction, asset managers, and electricians, supported by a strategic distribution partnership with Southwire that opens the electrical-contractor channel. Orange Charger Inc. is headquartered in the San Francisco Bay Area (Menlo Park legal entity), was founded in 2019, has raised $8.8M in total funding from Munich Re Ventures, Climactic, Baukunst, and real-estate-aligned investors, and serves named enterprise customers including Greystar, Avalon Bay, Sares Regis, Essex, and Weidner Apartments, with over 2,000 outlets deployed.
Orange Charger firmographics
Firmographics- Name
- Orange Charger
- Legal name
- Orange Charger Inc.
- Website
- https://orangecharger.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Orange Charger designs and sells affordable Level 1 and Level 2 smart EV charging outlets, EVSE units, and the OrangeOS management platform with proprietary OrangeNet mesh networking, purpose-built for multifamily residential properties in the U.S. and Canada.
- Ownership category
- akta.pro rank
Orange Charger industry classification
Industry- Product category
- EV Charging Infrastructure
- NAICS
- Wiring Device Manufacturing (33593), Current-Carrying Wiring Device Manufacturing (335931)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers) (IMACACAE)
- akta.pro secondary industries
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG), Charging Infrastructure Components (connectors, cables, dispensers, payment/controls) (IMAGAHAH), Home Energy & EV Charging (HEMS, Smart Meters, Batteries, Chargers) (HSAPAQAF)
Keywords
Where Orange Charger is headquartered
LocationHeadquarters
- HQ city
- Menlo Park
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Orange Charger business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Hardware Sales: Sale of smart charging outlets (Level 1, Level 2) and EVSE units to property owners. Pricing starts at $350 for Level 1 outlet, with Level 2 outlets offering best power to cost ratio. Install four or more Orange chargers for the price of a standard Level 2 charging station.
- Software Subscription (OrangeOS): Subscription access to web-based software platform (OrangeOS) for property owners to manage charging stations, track usage, and process payments. Includes mobile app and online portal.
- Usage-Based Charging Fees: Property owners charge residents per kWh for energy used during charging sessions. Orange retains portion of charging fees as compensation for making the service available and collecting payments. No monthly fixed fees for drivers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Level 1 Outlet - Most scalable option for affordable charging |
| Unit Pricing | Pay-as-you-go | Level 2 Outlet - Best power to cost ratio |
| Unit Pricing | Pay-as-you-go | Level 2 EVSE - Most powerful option for rapid charging |
| Usage-based | Pay-as-you-go | Resident Usage-Based Charging |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Orange Charger product offering
Product offeringCore offering
Orange Charger designs, manufactures, and sells affordable Level 1 (120V) and Level 2 (240V) smart EV charging outlets and EVSE units purpose-built for multifamily residential properties. The hardware is paired with OrangeOS, a cloud-based management platform, and OrangeNet, a proprietary Bluetooth mesh networking system that allows charging to operate without WiFi or cellular signal. Property owners buy the hardware and use OrangeOS to track energy usage, bill residents per kWh, and manage charging across their portfolios.
Differentiator
Problem solved
Functional benefit
Brands
- OrangeOS: Web-based software platform for property owners to track and manage outlets and their energy consumption across all properties.
- OrangeNet
Products and services
- Level 1 Outlet A 120V Level 1 smart EV charging outlet with an integrated energy meter, designed as the most scalable and affordable charging option for multifamily property owners. Works with most EVs using mobile adapters and adds 3-5 miles of range per hour. Priced starting at $350 per outlet and installable by any certified electrician.
- Level 2 Outlet A 240V Level 2 smart EV charging outlet with integrated energy meter, positioned as the best power-to-cost ratio option for multifamily properties. Adds up to 40 miles of range in three hours and up to 150 miles overnight. Starts at $600 per outlet, allowing four outlets to be installed for the price of one standard Level 2 charging station.
- Level 2 EVSE The most powerful option in the Orange lineup, available in 40 amp, 60 amp, and 80 amp variants for multifamily properties needing faster charging capabilities. Provides higher-power Level 2 EVSE functionality paired with OrangeOS management and OrangeNet mesh networking.
- OrangeOS A cloud-based management platform for property owners to track, report, invoice, and manage EV charging outlets and energy consumption across all their properties. Handles automated billing, reimbursements, and usage tracking, and is delivered as a subscription service alongside Orange hardware.
- Orange Mobile App A mobile application available on iOS and Android that lets EV drivers locate Orange chargers, start charging sessions, schedule charging during off-peak pricing, and pay per kWh. Property managers use the same app to set pricing markups and monitor charging sessions across their portfolio.
- Adapters and Accessories Accessory products including pedestals, weather protection, and adapters that enable Orange outlets to support multiple EV connector types (J1772, NACS, Tesla) and various installation configurations across multifamily properties.
Quantifiable outcome
- 40 miles of range in 3 hours with Level 2 charging, 150 miles overnight
- +4 more outcomes
Companies that use Orange Charger
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles5 records
Orange Charger technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Orange Charger partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SouthwirecoreStrategic partnership to develop cost-effective EV charging solutions for multifamily housing. Collaboration aims to reduce deployment costs and accelerate nationwide installations by combining Southwire's power infrastructure expertise with Orange's scalable charging platform.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Orange Charger competitors and assessment
Company assessmentDirect peers
- EverCharge: EverCharge specializes in EV charging for multifamily and workplace properties with load management and power-sharing — the closest direct competitor to Orange Charger's multifamily focus and right-sized philosophy.
- SemaConnect: SemaConnect (acquired by Blink Charging) builds networked Level 2 EV charging stations explicitly targeted at multifamily, workplace, and commercial properties — directly comparable in customer base and product category.
- JuiceBar: JuiceBar manufactures Level 2 and DC fast EV chargers for commercial, multifamily, and municipal customers with a focus on U.S.-manufactured hardware — a like-sized competitor in the same commercial charging space.
Broad incumbents
- ChargePoint: ChargePoint is the largest networked EV charging provider in North America with hardware, software, and services across multifamily, workplace, fleet, and public segments — overlapping with Orange at the multifamily intersection but at vastly greater scale.
- Blink Charging: Blink Charging offers Level 2 and DC fast chargers across multifamily, commercial, and public segments globally; it acquired SemaConnect specifically to expand multifamily share, making it a comparable incumbent in Orange's exact niche.
- Wallbox: Wallbox designs and manufactures EV charging and energy management solutions for residential and commercial use globally — overlapping with Orange on the residential/multifamily Level 2 outlet category with Pulsar Plus.
- FLO: FLO is a major North American EV charging network offering Level 2 and DC fast chargers with a vertically integrated hardware-software model — overlapping with Orange in commercial/multifamily networked Level 2 deployments.
Others
- Enphase Energy: Enphase entered EV charging via its IQ EVSE Level 2 charger integrated with its solar and battery platform — strategically adjacent to Orange in residential energy/charging ecosystems and a potential future complement or competitor.
- SmartRent: SmartRent provides smart home and building automation for multifamily properties — the same customer base Orange targets. Orange's Director of Marketing joined from SmartRent, underscoring the proptech ecosystem overlap.
- Latch: Latch builds smart access and building operating systems for multifamily properties — directly comparable customer base to Orange and overlapping in software/services for property operators. Orange's VP Sales joined from Latch.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Orange Charger social profiles
Digital presenceOrange Charger financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orange Charger leadership team
Management profileNumber of profiles
Profiles1 record
Orange Charger funding detail
Funding detailFunding overview
Funding rounds3 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orange Charger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orange Charger
What does Orange Charger do?
Orange Charger designs, manufactures, and sells affordable Level 1 (120V) and Level 2 (240V) smart EV charging outlets and EVSE units purpose-built for multifamily residential properties. The hardware is paired with OrangeOS, a cloud-based management platform, and OrangeNet, a proprietary Bluetooth mesh networking system that allows charging to operate without WiFi or cellular signal. Property owners buy the hardware and use OrangeOS to track energy usage, bill residents per kWh, and manage charging across their portfolios.
Is Orange Charger a public or private company?
Orange Charger is a private company. It is classified as venture growth investor backed and is currently operating.
When was Orange Charger founded?
Orange Charger was founded in 2019. It employs 11 to 50 people.
Where is Orange Charger based?
Orange Charger is headquartered in Menlo Park, United States, in the North America region.
How does Orange Charger make money?
Three revenue lines are on record. Hardware Sales are the primary driver. The others are software Subscription (OrangeOS) and usage-Based Charging Fees.
Who are Orange Charger's main competitors?
Direct peers on record are EverCharge, SemaConnect and JuiceBar. Broad incumbents are ChargePoint, Blink Charging, Wallbox and FLO. Others are Enphase Energy, SmartRent and Latch.
Does Orange Charger have an API?
No public API is recorded for Orange Charger.
What industry is Orange Charger in?
Orange Charger's product category is EV Charging Infrastructure. Its primary akta.pro industry code is IMACACAE, EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers), with a secondary code of TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing). Its NAICS code is 33593 and its SIC code is 3600.