Carsome
Carsome is Southeast Asia's largest integrated used-car e-commerce platform, operating across Malaysia, Indonesia, Thailand, and Singapore. It purchases, inspects (175-point), refurbishes, finances (via Carsome Capital), and sells used vehicles to individual consumers and dealers through 120+ retail showrooms, a digital marketplace, and a B2B bidding platform.
- Company typePrivate
- Founded2015
- HeadquartersPetaling Jaya, Malaysia
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Carsome does
Carsome is Southeast Asia's largest integrated used-car e-commerce platform, founded in 2015 and headquartered in Petaling Jaya, Malaysia. It operates across four markets—Malaysia, Indonesia, Thailand, and Singapore—through a hybrid online/offline model comprising an e-commerce marketplace (website and mobile app), 120+ retail showrooms, certified refurbishment labs (CARSOME Certified Lab), B2B dealer bidding infrastructure, a financing arm (Carsome Capital), and a service center network. The platform serves three primary customer segments: individual consumer buyers and sellers, car dealers who source inventory through the bidding platform and access B2B financing, and fleet operators (including a Grab Malaysia partnership) seeking bulk valuation and replacement. The core transaction flow is proprietary: Carsome purchases vehicles from sellers, subjects them to a 175-point inspection covering flood, accident, and mileage-tampering checks, refurbishes them at CARSOME Certified Labs, and resells them with a 14-day money-back guarantee and a free 1+1 warranty.
Revenue is generated through four interconnected streams: (1) the spread between vehicle acquisition and resale prices on the CARSOME marketplace; (2) interest income and arrangement fees from Carsome Capital auto financing, which has been operationally bolstered by a 49% stake acquired by Japanese consumer finance firm JACCS in April 2025; (3) trade-in services that capture valuation differentials on customer vehicle exchanges; and (4) aftermarket revenue from insurance renewal, extended warranty, and service center operations. With more than 40,000 vehicles transacted annually and over $300 million in annual transaction value, Carsome represented approximately 1% of the Southeast Asian used-car market at the most recent disclosure. FY2025 financials show gross profit of $142 million (up 16% YoY) and EBITDA of $23 million (more than doubled YoY), marking the second consecutive year of positive EBITDA after first operational profitability in Q1 2023.
Underlying the marketplace is a proprietary technology stack that includes the 175-point inspection protocol, 360-degree vehicle photography, online financing application processing, and, more recently, AI-enhanced pricing algorithms and optimized sourcing strategies developed in partnership with Google Cloud (April 2025). Content and marketing assets include the WapCar and AutoFun platforms acquired in May 2022 (6M+ monthly active users), and partnerships with manufacturers and adjacent service providers including Proton (exclusive trading partner for the e.MAS EV brand), Neta Auto (Neta X trade-in partner), Mitsubishi, smart, Petronas AutoExpert, and Carlist.my. Ownership is venture- and sovereign-backed: Qatar Investment Authority, 65 Equity Partners, SeaTown, Gobi Partners, Asia Partners, and Hong Kong Investment Corporation (strategic round March 2026) are institutional shareholders, while AmBank, HSBC Malaysia, and MUFG Bank provide credit facilities supporting Carsome Capital and vehicle inventory financing.
Carsome firmographics
Firmographics- Name
- Carsome
- Legal name
- CARSOME Sdn Bhd
- Website
- https://carsome.my
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Carsome is Southeast Asia's largest integrated used-car e-commerce platform, operating across Malaysia, Indonesia, Thailand, and Singapore. It purchases, inspects (175-point), refurbishes, finances (via Carsome Capital), and sells used vehicles to individual consumers and dealers through 120+ retail showrooms, a digital marketplace, and a B2B bidding platform.
- Ownership category
- akta.pro rank
Carsome industry classification
Industry- Product category
- Used Car E-commerce
- NAICS
- Used Car Dealers (441120), Used Car Dealers (44112)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Automotive Vehicles & Parts C2C (CRAFAKAE)
Keywords
Where Carsome is headquartered
LocationHeadquarters
- HQ city
- Petaling Jaya
- HQ country
- Malaysia
- HQ region
- Asia
Offices8 records
Markets served
Carsome business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Used Car Sales Transaction: Carsome generates revenue through the sale of used cars directly to consumers. The company purchases vehicles from sellers (individuals and dealers), refurbishes them through the CARSOME Certified process, and sells them with warranty to buyers at marked-up prices. Transaction margins are achieved through the spread between acquisition and sale prices.
- Financing Services (Carsome Capital): Carsome Capital, the financing arm, arranges auto loans for customers purchasing vehicles. Revenue is generated through interest income and financing arrangement fees. The company has partnered with JACCS (49% stake acquired April 2025) and secured credit facilities from MUFG Bank and HSBC Malaysia to fund financing operations.
- Trade-in Services: Carsome accepts used cars as trade-ins when customers purchase vehicles, generating margin through the valuation differential and subsequent resale of traded vehicles.
- Aftermarket Services: Additional revenue streams include car insurance renewal services, service center maintenance, and extended warranty products through the Carsome ecosystem.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | CARSOME Certified Cars - Quality assured used vehicles with warranty |
| Unit Pricing | Pay-as-you-go | New Car Sales - Trade-in and purchase of new vehicles |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Carsome product offering
Product offeringCore offering
Carsome operates Southeast Asia's largest integrated used car e-commerce platform, buying used vehicles from individuals and dealers, refurbishing them through a 175-point inspection and certification process, and reselling them to consumers via online listings and 120+ physical showrooms. The platform bundles certified inspection, professional refurbishment, fixed pricing, in-house auto financing through Carsome Capital, trade-in services, warranty, and a 14-day money-back guarantee. It also operates a B2B dealer bidding platform for wholesale transactions and offers new car sales through manufacturer partnerships.
Product overview
CARSOME operates as Southeast Asia's largest integrated car e-commerce platform offering a comprehensive used car marketplace alongside complementary services. The core platform enables consumers to buy and sell used cars online with a 175-point inspection process and professional refurbishment through the CARSOME Certified program. The ecosystem includes trade-in services for vehicle exchanges, new car sales through partnered brands (Proton, Mitsubishi, smart), financing solutions via CARSOME Capital (with JACCS partnership), service center networks, and insurance renewal services. For dealers, Carsome provides a B2B bidding platform and authorized service center infrastructure. The portfolio extends to digital automotive content through acquired platforms WapCar and AutoFun, and partner websites including Carlist.my (Malaysia) and CarTimes (Singapore).
Differentiator
Problem solved
Functional benefit
Brands
- CARSOME Certified: Certified pre-owned cars with 175-point inspection and refurbishment
- Carsome Capital
- Carsome Certified Lab
Products and services
- CARSOME Used Car Marketplace Southeast Asia's largest integrated car e-commerce platform enabling consumers to browse, book, finance, and take delivery of used vehicles. Combines 175-point inspection, professional refurbishment, 360-degree viewing, and fixed pricing with no hidden fees.
- CARSOME Certified Certified pre-owned vehicle program featuring comprehensive refurbishment, 175-point inspection, warranty, and quality assurance for used cars sold through Carsome.
- CARSOME Trade-In Vehicle trade-in service providing inspection, valuation, and rebate credits toward the purchase of another car from Carsome.
- CARSOME New Cars Platform for purchasing new vehicles from partnered brands including Proton, Mitsubishi, and smart, with trade-in integration and exclusive rebates.
- CARSOME Capital Automotive financing arm providing auto loans and dealer financing, backed by partnerships with JACCS, MUFG Bank, HSBC Malaysia, and AmBank Group.
- CARSOME Service Center Authorized service center network providing vehicle maintenance, repair, and after-sales support for Carsome customers.
- Dealer Bidding Platform B2B digital platform where car dealers participate in online vehicle auctions and bid on Carsome's inventory for wholesale resale.
- Insurance Renewal Service enabling customers to renew vehicle insurance through the Carsome platform as part of an integrated ownership experience.
- WapCar Digital automotive content platform operating in Malaysia and Southeast Asia with over 6 million monthly active users, providing automotive news, reviews, and comparison content.
Quantifiable outcome
- Transacts over 40,000 cars annually with more than $300 million in transaction value
- +4 more outcomes
Companies that use Carsome
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles4 records
Carsome technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Carsome partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, strategic, minor and major.
- CarTimes GroupcoreCarsome Group, Singapore's CarTimes Group, and Japan's JACCS formalized a strategic auto financing partnership in Singapore. The collaboration focuses on providing structured financing solutions for consumers and dealers while leveraging JACCS's consumer lending expertise.
- ProtoncoreCarsome is the exclusive trading partner for Proton's e.MAS electric vehicle brand. This partnership positions Carsome as a key player in the EV resale market, addressing challenges of rapid EV depreciation and thin secondary market liquidity in Southeast Asia.
- Grab MalaysiastrategicGrab Malaysia partnered with Carsome for vehicle upgrades, offering Grab driver-partners cash rebates up to RM3,000 for vehicle purchases or trade-ins, plus fuel vouchers up to RM1,000 based on trip completion.
- Petronas AutoExpertstrategicStrategic partnership with Petronas AutoExpert as part of Carsome's ecosystem expansion initiatives to enhance customer value through complementary automotive services.
- Google CloudstrategicCarsome partnered with Google Cloud for AI and cloud infrastructure upgrades to enhance technological capabilities across its platform and operations.
- Neta Auto MalaysiaminorCarsome became the official trade-in partner for the Neta X electric SUV from Neta Auto Malaysia, facilitating EV trade-in programs and promotional activities.
- Tang Internet LimitedmajorCarsome acquired digital automotive content businesses WapCar and AutoFun from Tang Internet Limited. WapCar operates as a subsidiary in Malaysia with over 6 million monthly active users as of late 2021. The acquisition expanded Carsome's content ecosystem and customer engagement capabilities across Southeast Asia.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
Carsome competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Carsome social profiles
Digital presenceCarsome financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carsome leadership team
Management profileNumber of profiles
Profiles16 records
Carsome subsidiaries and ownership
Company hierarchySubsidiaries3 records
Carsome funding detail
Funding detailFunding overview
Funding rounds17 records
Investors42 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carsome M&A and investment
M&A and investmentM&A3 records
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carsome
What does Carsome do?
Carsome operates Southeast Asia's largest integrated used car e-commerce platform, buying used vehicles from individuals and dealers, refurbishing them through a 175-point inspection and certification process, and reselling them to consumers via online listings and 120+ physical showrooms. The platform bundles certified inspection, professional refurbishment, fixed pricing, in-house auto financing through Carsome Capital, trade-in services, warranty, and a 14-day money-back guarantee. It also operates a B2B dealer bidding platform for wholesale transactions and offers new car sales through manufacturer partnerships.
Is Carsome a public or private company?
Carsome is a private company. It is classified as venture growth investor backed and is currently operating.
When was Carsome founded?
Carsome was founded in 2015. It employs 1,001 to 5,000 people.
Where is Carsome based?
Carsome is headquartered in Petaling Jaya, Malaysia, in the Asia region.
How does Carsome make money?
Four revenue lines are on record. Used Car Sales Transaction is the primary driver. The others are financing Services (Carsome Capital), trade-in Services and aftermarket Services.
Does Carsome have an API?
No public API is recorded for Carsome.
What industry is Carsome in?
Carsome's product category is Used Car E-commerce. Its primary akta.pro industry code is CRAFAKAE, Automotive Vehicles & Parts C2C. Its NAICS code is 441120 and its SIC code is 5500.