Sorted

What Sorted does

Sorted (Sorted Technologies Ltd.) is a UK-based AI recycling-technology company that builds computer-vision systems for Material Recovery Facilities (MRFs). Its portfolio consists of three products built on a shared AI vision foundation: Sorted Light, a laser-guided picker-assistance device that scans conveyor belts and highlights target materials to human pickers (installed in under two hours, no facility modifications); SortBot, a robotic sorting arm that automates picking with reported 95% accuracy across 30+ material types and greater than 95% uptime; and Waste Audit Studio, a photo-based waste composition audit tool that generates export-ready composition reports from uploaded images without on-site hardware. The proprietary AI computer vision model achieves up to 99% precision for some material categories and continuously improves through deployment-driven training, supported by CTO Dr. Edward Rosten (inventor of the FAST Corner Detection algorithm) and CEO Arthur Goujon (former Head of Digital at SUEZ UK and CPO at Waste Labs). Sorted sells directly to enterprise MRF operators in the UK (with evidence of activity in France) through a field-sales-led go-to-market, offering free trials and a CapEx-free pricing model — SortBot at £12 per active sorting hour and Sorted Light on a monthly subscription with a 3-month minimum, both including installation, support, part replacement, and software upgrades. Named enterprise customers include SUEZ (Avonmouth MRF, 70,000 tonnes/year), NWH Group (Dumfries MRF, 4,000 tonnes/year), Bywaters, Hills, Biffa, and ESS, with quantifiable outcomes such as 50% improvement in pick rates at SUEZ and 97% reduction in waste audit time at Bywaters. The corporate parent, Sorted Group Holdings PLC, completed a reverse takeover onto AIM in 2024 and announced in April 2026 plans to dispose of the main operating business to become a cash shell, following a restructuring that reduced headcount from 90 to 37 and closed the London office.

Name

Sorted

Legal name

Sorted Technologies Ltd.

Website

https://sortedtech.io

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Sorted (Sorted Technologies Ltd.) is a UK-based AI computer-vision company that builds laser-guided picker-assist devices, robotic sorting arms, and photo-based audit tools for Material Recovery Facilities, with a CapEx-free pay-as-you-go commercial model targeting enterprise waste operators.

Ownership category

akta.pro rank

Product category

Recycling Technology / Waste Sorting Automation

NAICS

Materials Recovery Facilities (56292)

SIC

Refuse Systems (4953)

akta.pro primary industry

Advanced/Optical Sorting & Quality Control Services (NIR, AI, Robotics) (BPALADAH)

akta.pro secondary industries

Commercial & Industrial (C&I) MRFs (EUAIADAC), Single-Stream MRFs (Residential Curbside) (EUAIADAA), Material Recovery Facilities (MRF) & Single-Stream Recycling Processing (IMAIAFAD)

Keywords

• AI waste sorting
• Recycling robotics
• Computer vision recycling
• Material recovery automation
• Picker assistance systems

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. SortBot Robotic Sorting: Pay-as-you-go pricing model where customers are billed only for active sorting hours. Includes 24/7 support, installation, part replacements, and software upgrades. No upfront CapEx required. Starting from £12 per hour of active sorting.
2. Sorted Light System: Monthly subscription-based pricing with flexible pay-as-you-go model. Requires initial 3-month minimum commitment followed by monthly rolling contract. No upfront costs, installation included. Supports up to four pickers working simultaneously.
3. Waste Audit Studio: Photo-based audit tool that generates composition reports. Offered as part of the product suite with pricing integrated into the overall solution offering.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Sorted develops AI-powered computer vision and robotic systems that automate and assist waste sorting at Material Recovery Facilities (MRFs). The company sells three integrated products: Sorted Light (laser-guided picker assistance), SortBot (robotic sorting arm), and Waste Audit Studio (photo-based composition audits). All products are retrofittable, CapEx-free, and offered on subscription or pay-as-you-go pricing.

Product overview

Sorted offers a three-product AI-powered platform for Material Recovery Facilities (MRFs) focused on waste sorting and recovery. The portfolio consists of: (1) Sorted Light - a picker-assist device using computer vision and laser guidance to help human workers identify and recover materials; (2) SortBot - a robotic sorting arm that automates the picking process entirely; and (3) Waste Audit Studio - a cloud-based photo analysis tool for conducting waste composition audits. All products share a common AI computer vision foundation and data platform, enabling facilities to start with audits, add picker-assist technology, and scale to robotic automation as needed.

Differentiator

Problem solved

Functional benefit

Brands

• Sorted Light: AI-powered device that scans conveyor belts in real-time, highlighting recyclable materials with laser guidance and generating actionable insights to boost recovery rates for MRFs and PRFs.
• SortBot
• Waste Audit Studio

Products and services

• Sorted Light

Quantifiable outcome

• 50% improvement in pick rates at SUEZ Avonmouth
• +6 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core and minor.

• SUEZ UKcoreStrategic or Co-development Partner · 9 April 2025Long-standing partnership and early supporter of Sorted. SUEZ UK adopted Sorted's AI-powered sorting technology at their Avonmouth MRF. Jointly shortlisted for Let'sRecycle.com Awards for Excellence 2025 in AI or Technology of the Year category. Collaboration has enabled SUEZ to improve pick rates by 50% and recover 170 additional tonnes per year per picker.
• Smart SolutionscoreStrategic or Co-development PartnerLong-standing partner and early supporter. Jointly shortlisted with SUEZ UK for Let'sRecycle.com Awards for Excellence 2025 in AI or Technology of the Year category. Smart Solutions has been an implementation partner for deploying Sorted's technology solutions.
• WRAPminorStrategic or Co-development PartnerWRAP (Waste and Resources Action Programme) is referenced as an industry organization supporting the sector. Claire Shrewsbury, Director of Insights and Innovations at WRAP, provided a testimonial praising Sorted's technology for enabling rapid scaling in the waste management sector.

Scale indicators13 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Recycleye: UK and Ireland-based AI waste characterisation and robotic picking company. Direct competitor in both the audit/analytics layer (Waste Audit Studio analogue) and robotic picking.
• AMP Robotics: US-based leader in AI-driven robotic sorting for recycling facilities. Directly competes with Sorted's SortBot in MRF robotics, with a comparable pay-per-tonne commercial model and AI vision backbone.
• ZenRobotics: Finland-headquartered pioneer in robotic waste sorting using AI and sensor fusion. Competes head-on with SortBot in autonomous sorting of C&D and DMR streams in European MRFs.
• Greyparrot: UK-based AI waste analytics company providing computer-vision material monitoring for MRFs. Overlaps closely with Sorted's Waste Audit Studio and analytics layer and shares the same UK customer base.
• EverestLabs: US-based AI recycling robotics company deploying pick-and-place robots in MRFs. Closely comparable AI-vision + robotics architecture and recycling-target customer segment.

Broad incumbents

• TOMRA: Norway-listed global leader in sensor-based sorting (NIR/optical) and collection solutions. Sells into the same MRF customers with a much broader portfolio of optical sorters and reverse vending machines.
• Bulk Handling Systems (BHS): US-based MRF equipment manufacturer with NRT optical sorters and robotic picking add-ons. Sells integrated systems into MRFs that increasingly incorporate AI sorting modules.
• Pellenc ST: French manufacturer of optical sorters and AI-driven sorting systems for MSW, C&D, and industrial recyclables. Competes with SortBot and Sorted Light across European MRF customers.
• Machinex: Canadian MRF and C&D sorting equipment manufacturer with optical sorters and robotic systems. Established competitor to Sorted's SortBot in North American and European MRFs.

Emerging players

• Sadako Technologies: Spain-based AI waste-sorting company using deep learning and robotics in MRFs. Smaller, emerging European player addressing the same customer segment and use cases as Sorted.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/sortedtech

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sorted