Baylor University
Baylor University is a private Christian Research 1 university in Waco, Texas, serving over 20,000 students across 12 academic divisions and 19 Division I athletic programs with a focus on research, teaching, and faith-based leadership development.
- Company typePrivate
- Founded1845
- HeadquartersWaco, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Baylor University does
Baylor University is a private, Christian Research 1 university chartered in 1845 by the Republic of Texas and headquartered in Waco, Texas. It is the oldest continually operating university in Texas and serves more than 20,000 students drawn from all 50 U.S. states and over 90 countries across 12 nationally recognized academic divisions, including Arts & Sciences, Business, Law, Education, Engineering and Computer Science, Nursing, Social Work, Music, Honors, the Graduate School, the Diana R. Garland School of Social Work, and the George W. Truett Theological Seminary. The institution blends the personalized experience of a smaller college with the resources of a large research university and supports 19 Division I athletic programs covering approximately 450 student-athletes annually.
The university's core academic delivery platform is the Canvas learning management system, augmented by proprietary research outputs including an acoustic wave-based inspection system co-developed with Lockheed Martin for 3D-printed aerospace components (reducing characterization time by roughly 10x), a Nix Pro wearable sweat-patch hydration monitoring platform deployed across all 19 Division I programs under a two-year partnership with Nix Biosensors, and archaeologically rigorous excavation techniques used at the 2,600-year-old San Giuliano Etruscan site. Recent funding milestones include a $28 million ARPA for Health award to advance bacteriophage-based antibiotic alternatives and a $1 million Lilly Endowment grant to launch the Future Church Leadership Certificate at Truett Seminary. Revenue derives primarily from tuition, endowments, federally funded research grants, and charitable contributions; specific tuition figures and total operating revenue are not publicly disclosed in the available data.
Baylor University firmographics
Firmographics- Name
- Baylor University
- Legal name
- Baylor University
- Website
- https://baylor.edu
- Company type
- Private
- Founded year
- 1845
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Baylor University is a private Christian Research 1 university in Waco, Texas, serving over 20,000 students across 12 academic divisions and 19 Division I athletic programs with a focus on research, teaching, and faith-based leadership development.
- Ownership category
- akta.pro rank
Baylor University industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (61131)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Faith-Affiliated Private Research Universities (EDAHABAJ)
- akta.pro secondary industry
- Online Nonprofit Universities (EDAHALAK)
Keywords
Where Baylor University is headquartered
LocationHeadquarters
- HQ city
- Waco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Baylor University business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Distribution channels4 records
Marketing channels4 records
Baylor University product offering
Product offeringCore offering
Baylor University delivers private Christian higher education across 12 academic divisions, including undergraduate and graduate degree programs in arts and sciences, business, law, nursing, engineering, education, social work, theology, music, and health sciences. It operates as a Research 1 institution in Waco, Texas, enrolling more than 20,000 students from all 50 U.S. states and over 90 countries, and supports this academic mission with NCAA Division I athletics, faculty-led research, and select online professional programs.
Product overview
Baylor University is a private Christian Research 1 university offering higher education across 12 academic divisions including the College of Arts & Sciences, George W. Truett Theological Seminary, Hankamer School of Business, Law School, School of Engineering and Computer Science, Louise Herrington School of Nursing, Moody School of Education, Diana R. Garland School of Social Work, Robbins College of Health and Human Sciences, School of Music, Honors College, and Graduate School. The university provides a broad range of undergraduate and graduate degree programs for over 20,000 students. Additionally, through its athletics programs, Baylor has partnered with Nix Biosensors to deploy the Nix Pro hydration monitoring platform featuring wearable sweat patches across all 19 Division I programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Undergraduate Degree Programs Bachelor's degree programs offered across 12 academic divisions for traditional undergraduate students, combining liberal arts, professional preparation, and Christian mission integration.
- Graduate and Professional Degree Programs Graduate degrees (master's, doctoral) and professional degrees (JD, MD, MBA, MDiv, EdD, DNP, etc.) offered across multiple academic divisions for working professionals and career advancers.
- Future Church Leadership Certificate Non-credit online certificate equipping Christian ministry leaders with practical tools on belonging, collaborative leadership, mental health, burnout, and church innovation, open to Christian leaders globally.
- Online DNP-PMHNP Program
Quantifiable outcome
- No. 70 nationally in TIME's Best Colleges for Future Leaders 2026, No. 4 in Texas, No. 5 in Big 12
- +2 more outcomes
Companies that use Baylor University
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Baylor University technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Baylor University partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor, core and major.
- World Vision InternationalminorCo-host of Global Summit 2026: Fostering Hope for Children scheduled for June 3-5, 2026 at the Pontificium Patristicum Augustinianum in Rome, convening scholars, faith leaders, and policymakers.
- Nix BiosensorscoreTwo-year partnership to deploy Nix Pro hydration monitoring platform across all 19 Division I programs covering approximately 450 student-athletes annually with wearable sweat patches providing real-time data on fluid and electrolyte loss. Partnership also establishes a living lab for data analysis across sports, training demands, and environmental conditions.
- Follett Higher EducationminorOrganized the inaugural Chalked Cast Collegiate Invitational Rocket League tournament with 16 top teams from across North America, with Baylor winning the championship.
- Shopify RebellionminorCo-organizer of the inaugural Chalked Cast Collegiate Invitational Rocket League tournament with Follett Higher Education, providing scholarship prizes and VIP experience at the 2026 RLCS World Championship.
- ClaspminorClasp is positioning around upcoming U.S. student loan rule changes through a webinar featuring speakers from Baylor University, reinforcing its role in higher-education finance and student lending.
- Harvard UniversitycoreCo-partner in the Global Flourishing Study involving over 200,000 people across 22 countries, releasing a practical guide to human flourishing titled 'Human Flourishing: A Field Guide | Be Well, Do Good, Together'.
- GallupcoreCo-partner in the Global Flourishing Study involving over 200,000 people across 22 countries, releasing a practical guide to human flourishing based on research findings.
- Waco ISDminorEngineering outreach partnership with Tennyson Middle School during National Engineers Week, featuring Baylor professor-led demonstrations on drones, robotics, and chemical engineering concepts.
- Marlin ISDminorLaunched K-12 Cyber Security Pathways Program providing students with career and technical education opportunities connected to post-secondary readiness in cybersecurity.
- Lockheed MartincoreBaylor researchers led by Professor David Jack developed an acoustic wave-based inspection system to verify safety of 3D printed aerospace components, potentially reducing characterization time by a factor of 10 or more.
- CordiamajorPredevelopment Agreement to design, build, and operate a new Central Utility Plant to replace Baylor's outdated campus energy system. Project expected to begin construction in 2027 and operate for 30 years.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Baylor University competitors and assessment
Company assessmentDirect peers
- Texas Christian University: TCU is a private faith-affiliated research university in Fort Worth, Texas, and a fellow Big 12 member alongside Baylor. It is the closest head-to-head competitor in size, faith-based mission, Texas geography, and athletic positioning.
- Southern Methodist University: SMU is a private research university in Dallas affiliated with the United Methodist Church, with similar scale, professional schools (law, business), and faith-based identity. It competes directly with Baylor for Texas students and in the American Athletic Conference.
- Rice University: Rice is a private research university in Houston with comparable undergraduate enrollment scale and R1 classification, providing direct competition for top Texas high school graduates and faculty talent.
- University of Notre Dame: Notre Dame is a leading Catholic, faith-affiliated private research university with strong athletic programs and a similar national brand positioning. It is the gold-standard peer for Baylor's faith-plus-research-plus-elite-athletics model.
- Brigham Young University: BYU is a large faith-affiliated private research university with comparable scale (~30,000 students), Division I athletics, and a faith-integrated curriculum, offering a parallel model of combining religious identity with academic and athletic competitiveness.
- Wake Forest University: Wake Forest is a private faith-affiliated (historic Baptist heritage) research university of comparable undergraduate size with strong academic reputation and ACC athletics, making it a structural analogue to Baylor in size, faith roots, and selectivity positioning.
- Vanderbilt University: Vanderbilt is a private research university historically affiliated with the Methodist Church, comparable in scale, with prominent professional schools and SEC athletics. It represents an aspirational peer along Baylor's faith-affiliated research trajectory.
- Emory University: Emory is a private research university in Atlanta historically affiliated with the Methodist Church, with comparable scale, medical and professional schools, and a similar faith-and-research identity model.
Broad incumbents
- Texas A&M University: Texas A&M is a large public R1 university and fellow Big 12/SEC member that competes with Baylor for Texas students, faculty, and research dollars. As a public institution it operates at a different cost base but exerts significant competitive pressure in-state.
- University of Texas at Austin: UT Austin is the flagship public R1 university in Texas and a Big 12 competitor, setting the dominant in-state benchmark for admissions, research, and athletics. It competes with Baylor for top Texas talent and federal research funding.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Baylor University social profiles
Digital presenceBaylor University financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baylor University leadership team
Management profileNumber of profiles
Profiles3 records
Baylor University funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baylor University M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baylor University
What does Baylor University do?
Baylor University delivers private Christian higher education across 12 academic divisions, including undergraduate and graduate degree programs in arts and sciences, business, law, nursing, engineering, education, social work, theology, music, and health sciences. It operates as a Research 1 institution in Waco, Texas, enrolling more than 20,000 students from all 50 U.S. states and over 90 countries, and supports this academic mission with NCAA Division I athletics, faculty-led research, and select online professional programs.
Is Baylor University a public or private company?
Baylor University is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Baylor University founded?
Baylor University was founded in 1845. It employs 1,001 to 5,000 people.
Where is Baylor University based?
Baylor University is headquartered in Waco, United States, in the North America region.
Who are Baylor University's main competitors?
Direct peers on record are Texas Christian University, Southern Methodist University, Rice University, University of Notre Dame, Brigham Young University, Wake Forest University, Vanderbilt University and Emory University. Broad incumbents are Texas A&M University and University of Texas at Austin.
Does Baylor University have an API?
No public API is recorded for Baylor University.
What industry is Baylor University in?
Baylor University's product category is Higher Education. Its primary akta.pro industry code is EDAHABAJ, Faith-Affiliated Private Research Universities, with a secondary code of EDAHALAK, Online Nonprofit Universities. Its NAICS code is 6113 and its SIC code is 8200.