Objectway
Objectway is an Italian fintech providing an enterprise software platform for wealth management, asset management, and banking operations. The Milan-based company serves 250+ financial institutions across EMEA and Canada, administers €1 trillion+ in client assets, and generated €130 million in FY 2025 revenue.
- Company typePrivate
- Founded1995
- HeadquartersMilan, Italy
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What Objectway does
Objectway is an Italian-headquartered fintech that provides an enterprise software platform for wealth management, asset management, and banking operations. The company's core offering is the Objectway Platform, which delivers front-to-back digital capabilities across the entire value chain and comprises four integrated modules: Digital Wealth Solution (front-to-back wealth management), Wealth, Asset & Banking Operations Solutions (operations stack), Objectway On-Cloud (cloud deployment), and an Investment Platform module. The platform incorporates AI-powered portfolio modeling, risk/reward analytics, and performance analytics, and the company is extending the stack with intelligent AI agents and large language model integration announced at OWIN26 in April 2026.
Objectway serves 250+ financial institutions across EMEA, the Middle East, and Canada, spanning private and investment banks, retail and neo banks, wealth managers, investment managers, asset managers, depositary banks, and life and pension insurers. Named enterprise customers include UBS, BNP Paribas, KBC, Amundi, Azimut, RBC Brewin Dolphin, Van Lanschot, BNY Pershing, Fineco Bank, Rathbones, and National Bank of Canada. The platform administers over €1 trillion in client assets and the company operates from 13+ offices across Milan, London, Brussels, Zurich, Munich, Paris, Dublin, Rome, Bari, Brindisi, Birmingham, Dubai, and Toronto, with 800+ employees representing 30 nationalities.
Objectway generates revenue through enterprise software subscriptions (annual billing, quote-based) and associated professional services. FY 2025 revenue was €130 million. The go-to-market is direct enterprise field sales, supplemented by the annual OWIN customer conference series, content marketing (OWINTALK blog, podcasts, research publications), and thought leadership partnerships with Monitor Deloitte and FT Longitude. The company has expanded via acquisitions including Algorfin (2019), Die Software Peter Fitzon / DSW in Germany (2021), and Nest Wealth in Canada (2024). Private equity firm Cinven acquired a majority stake in August 2025 in partnership with founder-CEO Luigi Marciano, who remains CEO and significant shareholder.
Objectway firmographics
Firmographics- Name
- Objectway
- Legal name
- Objectway
- Website
- https://objectway.it
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Objectway is an Italian fintech providing an enterprise software platform for wealth management, asset management, and banking operations. The Milan-based company serves 250+ financial institutions across EMEA and Canada, administers €1 trillion+ in client assets, and generated €130 million in FY 2025 revenue.
- Ownership category
- akta.pro rank
Objectway industry classification
Industry- Product category
- Wealth Management Software
- NAICS
- Trusts, Estates, and Agency Accounts (52592), Software Publishers (5132)
- SIC
- Finance Services (6199), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Digital Wealth Platforms for Advisors (TAMP/Advisor Tech) (FSAGAEAH)
Keywords
Where Objectway is headquartered
LocationHeadquarters
- HQ city
- Milan
- HQ country
- Italy
- HQ region
- Europe
Offices13 records
Markets served
Objectway business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Platform Subscriptions: Objectway generates revenue through software licensing and subscription fees for its wealth management, asset management, and banking platform. The company serves over 250 financial institutions across EMEA and Canada, generating €130 million in revenue in FY 2025.
- Professional Services: Implementation, consulting, and support services associated with platform deployment and customization for financial institutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise software platform for financial institutions |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels13 records
Objectway product offering
Product offeringCore offering
Objectway provides banks, wealth managers, and asset managers with a software and service platform that delivers digital capabilities across the entire value chain, including front-to-back wealth management, asset management, and banking operations. The platform spans client onboarding, portfolio management, risk and performance analytics, operations, and regulatory support, with cloud deployment options and integration into legacy systems.
Product overview
Objectway is a fintech company providing a unified software platform for wealth management, asset management, and banking. The core Objectway Platform integrates Digital Wealth Solution, Wealth Asset & Banking Operations Solutions, Investment Platform, and Objectway On-Cloud modules to deliver front-to-back digital capabilities across the entire value chain. The company has expanded through acquisitions including Nest Wealth (Canadian digital wealth provider, 2024) and DSW (German core banking solutions provider, 2021). Objectway serves 200+ clients across 16+ countries and administers over €1 trillion in assets.
Differentiator
Problem solved
Functional benefit
Brands
- OWIN: Customer conference brand - Objectway's annual customer conference series including OWIN26, OWIN23, OWIN18, OWIN16, OWIN15
Products and services
- Objectway Platform Core software platform providing scalable technology across wealth management, asset management, and banking operations for enterprise financial institutions.
- Digital Wealth Solution
Quantifiable outcome
- Objectway generated €130 million in revenue in FY 2025
- +3 more outcomes
Companies that use Objectway
Customer profileNamed customers17 records
Segments8 records
Ideal customer profiles3 records
Objectway technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
Objectway partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Monitor DeloittecoreObjectway and Monitor Deloitte released joint research revealing that financial institutions in the wealth, banking, and asset management sector are projected to spend €243 billion on technology. The study was based on a survey of 300 financial services professionals across 10 countries and transformation case studies.
- FT LongitudecoreObjectway and FT Longitude published joint research based on a survey of 300 senior professionals across banks, wealth and asset managers in the UK, continental Europe and Canada. The research examines how financial institutions are pursuing scalable growth in a market shaped by rising client expectations, intensifying competition and increasing operational complexity.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Objectway competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Objectway social profiles
Digital presenceObjectway financial estimates
Financial estimateRevenue estimate
Valuation estimate
Objectway leadership team
Management profileNumber of profiles
Profiles4 records
Objectway subsidiaries and ownership
Company hierarchySubsidiaries3 records
Objectway funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Objectway M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Objectway
What does Objectway do?
Objectway provides banks, wealth managers, and asset managers with a software and service platform that delivers digital capabilities across the entire value chain, including front-to-back wealth management, asset management, and banking operations. The platform spans client onboarding, portfolio management, risk and performance analytics, operations, and regulatory support, with cloud deployment options and integration into legacy systems.
Is Objectway a public or private company?
Objectway is a private company. It is classified as private equity controlled and is currently operating.
When was Objectway founded?
Objectway was founded in 1995. It employs 501 to 1,000 people.
Where is Objectway based?
Objectway is headquartered in Milan, Italy, in the Europe region.
How does Objectway make money?
Two revenue lines are on record. Software Platform Subscriptions are the primary driver. The others are professional Services.
Does Objectway have an API?
No public API is recorded for Objectway.
What industry is Objectway in?
Objectway's product category is Wealth Management Software. Its primary akta.pro industry code is FSAGAEAH, Digital Wealth Platforms for Advisors (TAMP/Advisor Tech). Its NAICS code is 52592 and its SIC code is 6199.