BASH
BASH is an Amsterdam-based SaaS platform that provides event organizers with social event pages, WhatsApp-driven community tools, ambassador programmes, and integrated ticketing (Easy Tickets or Weeztix) to drive early ticket sales through personal invites and referrals, primarily serving European festival and club promoters.
- Company typePrivate
- Founded2023
- HeadquartersAmsterdam, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What BASH does
BASH B.V. is an Amsterdam-based SaaS company that operates a social event platform for festival organizers, club promoters, and independent event creators in Europe. Founded in 2023, the platform provides organizer-owned social event pages that consolidate ticketing, guest lists, line-up information, updates, comments, and reactions in a single branded space, with distribution via WhatsApp Business and email. The product portfolio includes Social Event Pages, Community Tickets (personal access with limited +1s), Ambassador Programmes (automatic referral links), Preregistration, Personal Links, an Updates module, and a mobile app for QR check-in; ticketing can be handled natively through Easy Tickets or via the Weeztix integration, with Paylogic listed as coming soon.
The business model is transaction-fee based: BASH charges 3% + €0.83 per ticket on Easy Tickets and 1% + €0.10 per ticket through the Weeztix integration, with payment processing routed through Stripe. Go-to-market is a hybrid of community-led and product-led growth — event organizers self-serve on bash.social while the company provides demo-led onboarding for larger accounts and relies on WhatsApp/email-driven word-of-mouth. The company is venture-backed by angel investors, having raised approximately €2.05M in total (€750K in November 2023 and €1.3M in a May 2025 super-seed), with notable backers including Sjuul Berden (United Wardrobe), Leon Ramakers (Mojo), and Geert-Jan Smits (Flinders); founder Joris Oudejans serves as CEO.
In June 2025, BASH shut down its original event discovery/promotion platform and pivoted to a 'Social Sales' positioning focused on personal invites, exclusive access, and referral rewards with end-to-end tracking; the rebuilt platform was generally released in October 2025. BASH reports 150+ active event organizers and 15,000+ active users in Amsterdam (up from ~5,000 a year earlier), operates with 1–10 employees, and is registered in the Netherlands as Bash B.V. with GDPR-compliant, EEA-only data processing.
BASH firmographics
Firmographics- Name
- BASH
- Legal name
- BASH B.V.
- Website
- https://bash.social
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BASH is an Amsterdam-based SaaS platform that provides event organizers with social event pages, WhatsApp-driven community tools, ambassador programmes, and integrated ticketing (Easy Tickets or Weeztix) to drive early ticket sales through personal invites and referrals, primarily serving European festival and club promoters.
- Ownership category
- akta.pro rank
BASH industry classification
Industry- Product category
- Event Ticketing & Community Management Software
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
- akta.pro secondary industry
- Group Sales & Corporate Ticketing (HSACALAM)
Keywords
Where BASH is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
BASH business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Easy Tickets Transaction Fees: BASH charges a transaction fee on every ticket sold through its built-in Easy Tickets ticketing system. The fee is 3% plus €0.83 per ticket excluding VAT. This is the primary revenue stream.
- Weeztix Integration Revenue Share: When event organizers use the Weeztix ticketing integration, additional booking fees of 1% plus €0.10 per ticket apply, generating revenue through the partnership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Easy Tickets - 3% + €0.83 per ticket |
| Transaction based/ take rate | Pay-as-you-go | Weeztix Integration - 1% + €0.10 per ticket |
| Transaction based/ take rate | Pay-as-you-go | Trial Pricing - 0.5% + €0.05 per ticket |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
BASH product offering
Product offeringCore offering
BASH is a SaaS platform that enables event organizers (festivals, club promoters, event managers) to sell more tickets through community-driven mechanics. It provides social event pages that consolidate ticketing, guest list management, direct WhatsApp communication, personal invites with limited +1 access, ambassador programs with referral tracking, and preregistration flows. The platform integrates with ticketing providers like Weeztix and offers its own built-in Easy Tickets solution with transaction-based pricing.
Product overview
BASH is a social event platform consisting of a core product (Social Event Pages) with integrated modules for community-building and ticket sales. The platform offers organizer-owned social spaces with personal invites, ambassador programmes, and referral tracking. Two ticketing options exist: Easy Tickets (built-in, for simple events) and Weeztix integration (for complex/professional events). Communication features include Updates (email + in-app) and WhatsApp integration. The BASH Mobile App (iOS/Android) handles QR scanning and check-in. Personal Links enable per-person tracking and referral attribution.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Event Pages Core product - dynamic social event pages combining ticketing, updates, guest lists, line-up info, media, comments, and reactions. Each organizer gets a dedicated social space to build owned audiences through personal invites, ambassador programmes, and referral tracking.
- Easy Tickets
Quantifiable outcome
- User base grew from 5,000 to 15,000+ active users in Amsterdam within a year
Companies that use BASH
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles2 records
BASH technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
BASH partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- WeeztixcoreWeeztix is a ticketing integration partner that allows event organizers to sell tickets directly through BASH event pages. The partnership provides an alternative ticketing option with competitive fees of 1% plus €0.10 per ticket, alongside BASH's native Easy Tickets solution.
- StripecoreStripe provides payment processing infrastructure for BASH's ticketing and transaction systems, enabling secure payment collection and processing for ticket sales.
Scale indicators3 records
Recent moves8 records
Expansion highlights6 records
BASH competitors and assessment
Company assessmentBroad incumbents
- Eventbrite: Global self-serve ticketing and event-discovery platform serving SMB organizers. Overlaps with BASH on ticketing and listings, but Eventbrite is a broad incumbent with a generic funnel rather than community/whatsapp-driven social sales.
- Meetup: Large-scale community-driven event platform with organizer tooling and recurring groups. Comparable to BASH on community-led event creation and organizer self-serve, though Meetup is broader and not nightlife-focused.
- Ticketmaster: Global ticketing incumbent for live entertainment and sports. Relevant for the ticketing side of BASH's offering, though Ticketmaster is focused on large venues and primary ticketing rather than community-driven SMB nightlife.
Direct peers
- Partiful: Social-first event platform that grew rapidly in the US/Europe by making invites shareable and viral. Most directly comparable to BASH's social event page, invite, and RSVP flows — both target community-driven attendance with a younger demographic.
- Resident Advisor (RA): Dominant electronic-music event discovery and ticketing platform in Europe. Closely comparable to BASH in target audience (Amsterdam nightlife, club/festival promoters) and overlap in event listing + ticketing, though RA focuses on editorial discovery vs. BASH's community/sales tooling.
- Dice: Mobile-first ticketing app for live music and club events, with strong focus on reducing touting and personalizing recommendations. Competes with BASH for the same promoter and attendee base in European nightlife markets.
- Luma: Event pages platform with strong community, waitlist, and referral mechanics for tech/cultural organizers. Overlaps with BASH on event page hosting, pre-registration, and community-driven attendance, and targets a similar SMB organizer segment.
- Shotgun: Electronic music event discovery and ticketing app popular across Europe. Comparable to BASH on target audience (club/rave promoters and attendees) and ticketing + discovery, though Shotgun positions more as a discovery-and-ticket-shop rather than a community-sales layer.
Emerging players
- Posh.vip: Social/WhatsApp-based community ticketing for nightlife, allowing members to access tickets through trusted community contacts. Closely comparable to BASH's Community Tickets + WhatsApp flows, with a similar nightlife organizer focus.
Others
- Weeztix: European ticketing provider and BASH's core integration partner. Comparable to BASH on the ticketing layer for nightlife/festival organizers; functions as a complementary technology provider rather than a direct competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BASH social profiles
Digital presenceBASH compliance and trust
Trust signalCompliance2 records
BASH financial estimates
Financial estimateRevenue estimate
Valuation estimate
BASH leadership team
Management profileNumber of profiles
Profiles1 record
BASH funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BASH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BASH
What does BASH do?
BASH is a SaaS platform that enables event organizers (festivals, club promoters, event managers) to sell more tickets through community-driven mechanics. It provides social event pages that consolidate ticketing, guest list management, direct WhatsApp communication, personal invites with limited +1 access, ambassador programs with referral tracking, and preregistration flows. The platform integrates with ticketing providers like Weeztix and offers its own built-in Easy Tickets solution with transaction-based pricing.
Is BASH a public or private company?
BASH is a private company. It is classified as venture growth investor backed and is currently operating.
When was BASH founded?
BASH was founded in 2023. It employs 1 to 10 people.
Where is BASH based?
BASH is headquartered in Amsterdam, Netherlands, in the Europe region.
How does BASH make money?
Two revenue lines are on record. Easy Tickets Transaction Fees are the primary driver. The others are weeztix Integration Revenue Share.
Who are BASH's main competitors?
Broad incumbents on record are Eventbrite, Meetup and Ticketmaster. Direct peers are Partiful, Resident Advisor (RA), Dice, Luma and Shotgun. Posh.vip is listed as an emerging player. Weeztix is listed as an others.
Does BASH have an API?
No public API is recorded for BASH.
What industry is BASH in?
BASH's product category is Event Ticketing & Community Management Software. Its primary akta.pro industry code is MPAGAJAL, Event Discovery, Listings & Calendar Platforms, with a secondary code of HSACALAM, Group Sales & Corporate Ticketing. Its NAICS code is 7113 and its SIC code is 7990.