What Fundu does

Fundu Oy is a Finnish alternative finance provider founded in 2014 and headquartered in Jokipii, Finland, that originates unsecured business loans to Finnish small and medium-sized enterprises (SMEs). The company's core product is a Euribor-linked term loan ranging from €25,000 to €2,000,000 with terms up to 60 months, complemented by bridge financing (Siltarahoitus), growth financing (Kasvurahoitus), and credit insurance (Luottovakuutus) add-ons. In April 2025 Fundu expanded into transaction-based revenue by acquiring Finlandia Finance Oy's invoice financing (laskurahoitus/factoring) business, positioning the company as a multi-product SME finance platform.

The underlying technology stack is a digital lending platform with a fully online application process (approximately 5 minutes) and credit decisions delivered in 1-3 business days, supported by an AI-based creditworthiness assessment tool (Rahoitettavuustesti) that produces an eligibility verdict in roughly 30 seconds from a business ID lookup. A distinctive capability is integration with Finnvera, Finland's state-owned financing company, providing government-backed guarantees on qualifying loans — a privilege Fundu secured as one of the first non-bank lenders in the country. Capital is sourced from a €200 million debt facility provided by London-based Pollen Street Capital (September 2024), while institutional shareholders — Varma, Säästöpankkiryhmä, and LähiTapiola — also serve as distribution partners.

Fundu operates as a B2B direct-to-SME lender with a hybrid go-to-market: a digital self-serve funnel anchored by fundu.fi and the rahoitettavuustesti.fi pre-qualification tool, supplemented by a sales team of named financing specialists who offer 15-minute consultation appointments for larger loan requests. Revenue is generated primarily through interest spread on originated loans, supplemented by fees from the new factoring business and marketplace economics connecting institutional capital with SME borrowers. Operations are concentrated exclusively in the Finnish domestic market.

Name

Fundu

Legal name

Fundu Oy

Website

https://fundu.fi

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Fundu Oy is a Finnish fintech founded in 2014 that originates unsecured SME business loans (€25K–€2M) and invoice financing, serving Finnish small and medium-sized enterprises that lack access to traditional bank credit through a digital platform with AI-based credit assessment.

Ownership category

akta.pro rank

Product category

Alternative SME Lending

NAICS

Sales Financing (52222)

SIC

Short-Term Business Credit Institutions (6153), Miscellaneous Business Credit Institution (6159)

akta.pro primary industry

SBA/Government-Backed & Development Finance Loans (FSAKAGAI)

Keywords

• SME business lending
• Invoice financing services
• Alternative SME finance
• Unsecured business loans
• Credit assessment tools

Headquarters

HQ city

Jokipii

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Others, Technology or R&D, Marketing or Sales

Revenue model

1. Loan Interest Income: Fundu generates primary revenue through interest income on business loans issued to SMEs. Loans range from 25,000 to 2,000,000 euros with terms up to 60 months. The interest rate is Euribor-based (market rate) plus a margin, with transparent pricing and no hidden fees.
2. Invoice Financing (Factoring): Following the acquisition of Finlandia Finance's invoice financing business, Fundu earns fees on factoring services where businesses receive advance payment on their invoices. This adds a transaction-based revenue stream alongside the traditional lending business.
3. Platform/Lending Marketplace Fees: Fundu operates as a marketplace connecting institutional investor Pollen Street Capital with SME borrowers. The company earns fees and interest spreads on loans facilitated through the platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Fundu Oy is a Finnish alternative finance company that provides unsecured business loans (Yrityslaina) ranging from €25,000 to €2,000,000 with terms up to 60 months directly to small and medium-sized enterprises (SMEs) in Finland. The loans are priced on a transparent Euribor-based rate with no hidden fees, applied for through a fully digital process (≈5 minutes), and decided in 1–3 business days, with funds potentially available the next business day. Fundu supplements its core lending with invoice financing (factoring) acquired from Finlandia Finance, growth financing, bridge financing, credit insurance, and access to Finnvera government-backed guarantees.

Product overview

Fundu is a Finnish SME-focused alternative finance company operating as a multi-product lending marketplace. Its core offering is the Yrityslaina (business loan) product — an unsecured, Euribor-linked loan ranging from €25,000 to €2,000,000 with terms up to 60 months. This is paired with a digital creditworthiness assessment tool (Rahoitettavuustesti) that uses automated analytics to pre-screen applicants. Fundu has expanded its portfolio through the April 2025 acquisition of Finlandia Finance's invoice financing (Laskurahoitus/factoring) business, adding accounts receivable financing to its cash-flow management toolkit. Supplementary products include Luottovakuutus (credit insurance) for bad-debt protection, Kasvurahoitus (growth financing) as a branded variant of the core loan for expansion use cases, and Siltarahoitus (bridge financing) for temporary liquidity gaps. A distinctive feature is the integration of Finnvera government guarantees (Finnvera-takaus) on qualifying loans, making Fundu one of the first non-bank lenders in Finland with access to state export and investment guarantees.

Differentiator

Problem solved

Functional benefit

Products and services

• Yrityslaina (Business Loan) Unsecured business loan (vakuudeton yrityslaina) for Finnish SMEs, ranging from €25,000 to €2,000,000 with loan terms up to 60 months. Priced transparently with no hidden fees using Euribor-linked interest rates, applied for fully online (~5 minutes) with credit decisions in 1–3 business days and funds potentially available the next business day. Uses include investments, inventory, hiring, equipment, acquisitions, and unexpected expenses.
• Laskurahoitus (Invoice Financing / Factoring) Invoice financing (factoring) service allowing Finnish SMEs to receive immediate payment against their sales invoices, improving cash flow without taking on additional debt. Acquired from Finlandia Finance Oy and operated under the Finlandia Rahoitus brand.
• Luottovakuutus (Credit Insurance) Credit insurance protecting businesses against customer insolvency or payment default, covering the value of invoices and reducing credit risk in domestic and international trade.
• Kasvurahoitus (Growth Financing) Growth financing solution for Finnish SMEs needing capital for investments, expansion, or working capital. Loans scale from €25,000 to €2,000,000 and can be deployed within 24 hours.
• Siltarahoitus (Bridge Financing) Short-term financing solution for Finnish companies awaiting other funding (e.g., subsidy disbursements) or bridging between financing rounds.

Quantifiable outcome

• Loan decisions within 1-3 business days
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature3 records

Partnerships

Five partnerships are on record, tiered core and major.

• Finlandia Finance OycoreStrategic or Co-development Partner · 25 September 2024Fundu acquired Finlandia Finance Oy's invoice financing business (operating under the Finlandia Rahoitus brand). The acquisition expands Fundu's service offerings to include factoring/invoice financing, enabling the company to provide more comprehensive financing solutions to Finnish SMEs.
• FinnveracoreStrategic or Co-development PartnerFinnvera is a state-owned financing company (tytäryhtiö of Business Finland). Fundu partnered with Finnvera to offer government-backed guarantees on loans to Finnish SMEs, making Fundu one of the first non-bank lenders in Finland with access to Finnvera guarantees. This partnership enables Fundu to serve businesses that may not qualify for traditional unsecured lending.
• LähiTapiolamajorChannel Partner/ Reseller/ DistributorLähiTapiola is a Finnish mutual insurance company. They refer their business customers to Fundu for financing needs. Matti Kiviniemi, Head of Business Customer Financing at LähiTapiola, stated: 'We want to be involved in supporting LähiTapiola's business customers' business growth through Fundu's services.'
• VarmamajorChannel Partner/ Reseller/ DistributorVarma is a Finnish mutual pension insurance company and one of Fundu's institutional owners. They collaborate with Fundu to provide financing solutions to Finnish SMEs as part of their business customer service offering.
• Säästöpankkiryhmä (Savings Bank Group)majorChannel Partner/ Reseller/ DistributorSäästöpankkiryhmä is a Finnish banking group and one of Fundu's institutional owners. The partnership enables referrals of SME customers who need financing beyond traditional bank offerings.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Fellows Finance: Fellows Finance is a Finnish peer-to-peer lending platform that connects investors with Finnish SME and consumer borrowers. It directly competes with Fundu in the Finnish SME lending market with a similar digital marketplace model.
• Qred: Qred is a Stockholm-headquartered digital SME lender operating across the Nordics, providing small business loans with fast, fully digital application processes. Comparable business model, target customer (SMEs), and product offering to Fundu, with regional overlap in Nordic markets.
• Capitalbox: Capitalbox is a Nordic-based alternative lender offering short-term business loans and invoice financing to SMEs. Directly comparable product set and customer segment to Fundu, including factoring services.
• iwoca: iwoca is a UK-based fintech providing flexible small business loans and invoice financing to SMEs via a fully digital platform. Closely mirrors Fundu's combination of unsecured business loans and AI-driven credit assessment for underserved SMEs.
• Liberis: Liberis is a UK-based embedded finance provider offering revenue-based financing and small business loans via partnerships. Comparable SME target market and digital-first underwriting approach.

Broad incumbents

• Funding Circle: Funding Circle is a UK-listed SME lending marketplace connecting institutional investors with small business borrowers. Comparable in business model (institutional capital funding SME loans) and digital-first approach, though operating at much larger scale across multiple geographies.
• Säästöpankkiryhmä (Savings Bank Group): Säästöpankkiryhmä is a Finnish banking group that is simultaneously an institutional owner of Fundu and a referral partner. As a traditional Finnish bank offering SME lending, it represents the legacy incumbent channel that Fundu competes against for SME credit.

Regional players

• Kameo: Kameo is a Swedish peer-to-peer lending platform focused on property-backed and SME loans. Comparable marketplace-style lending model connecting institutional capital to Nordic borrowers, though primarily Swedish rather than Finnish.

Others

• LähiTapiola: LähiTapiola is a Finnish mutual insurance company and institutional owner/referral partner of Fundu. While not a direct lender competitor, it is a key distribution and capital partner, making it a strategically relevant ecosystem peer.
• Pollen Street Capital: Pollen Street Capital is a London-based alternative credit asset manager that provided Fundu's €200M debt facility. It is not a peer but a key funder and capital partner whose other SME lending portfolio investments represent comparable alternative-finance models Fundu's business resembles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fundufi

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fundu