Rabbitt AI

What Rabbitt AI does

Rabbitt AI is an enterprise AI data platform that builds custom Large Language Models, provides AI-assisted data annotation and curation services, and develops domain-specific generative AI applications. Founded in 2024 by IIT Delhi alumnus Harneet Singh, the company operates across India, the UK, the US, and the UAE, serving Fortune 500 enterprises, universities, and government/defense organizations. Its core technology combines a 10,000-strong human labeler pool (including PhD-level education data experts) with AI-assisted quality checks, RLHF pipelines, and fine-tuning of third-party foundation models (GPT, Llama) into customer-specific SLMs.

The product portfolio spans the full LLM adoption lifecycle: data annotation and curation services, custom LLM development, LLM consulting, and applied generative AI products including CuratorsAI (voice-driven conversational agents), ChanceRAG (enterprise RAG builder), AI Contact Centre, Knowledge Bot, and BI Bot. Through its Rabbitt Learning subsidiary, the company extends into enterprise workforce transformation with Code Bunny (AI coding mentor), Sales Bunny (AI sales coach), FAIRE (AI readiness assessment), DRIP Cloud Labs, and WIT, plus Rabbitt Campus for university AI-first transformation. Nine sub-brands address customer experience, marketing, and education verticals.

Revenue is generated through a hybrid model combining professional services (data annotation, custom LLM development, consulting) on quote-based multi-year enterprise contracts and subscription/recurring fees for CuratorsAI and Rabbitt Learning platforms. GTM is enterprise field sales targeting Fortune 500 companies, supplemented by self-serve channels for Rabbitt Learning and direct comparison-based displacement marketing against Roboflow, Scale AI, LabelBox, SuperAnnotate, V7, and OpenAI. The company raised $2.1M in seed funding in 2024 from TC Group with backing from executives at Meta, NVIDIA, and Microsoft, and claims a self-reported valuation of $55M.

Name

Rabbitt AI

Legal name

Rabbitt AI

Website

https://rabbitt.ai

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

51–100 employees

Short description

Rabbitt AI is an enterprise AI data platform that builds custom Large Language Models and provides AI-assisted data annotation, curation, and generative AI solutions for Fortune 500 enterprises, universities, and defense organizations across four continents.

Ownership category

akta.pro rank

Product category

Enterprise AI Platform

SIC

Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)

akta.pro primary industry

AI/ML Engineering & Model Development Services (BPAEAHAF)

akta.pro secondary industries

AI-Powered Language Tutors, Chatbots & Speaking Practice Tools (EDAFAOAC), Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

Keywords

• Custom LLM development
• Data annotation services
• Enterprise AI platform
• Generative AI solutions
• AI workforce transformation

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Data Annotation Services: Personalized data annotation services to accelerate AI development, leveraging a pool of 10K+ experienced labelers with AI-assisted quality management
2. Custom LLM Development: Creation of unique LLMs using customer-specific data, including consulting, model development, and ongoing maintenance services
3. Data Curation Services: High-quality curated data for custom LLMs including domain-specific datasets, evaluation datasets, and RLHF data
4. LLM Consulting: Expert consultation at every level of LLM adoption journey from problem definition to model evaluation
5. CuratorsAI - Voice Agent Solutions: Voice-driven conversational AI applications for various business functions including sales, customer service, and recruiting
6. Rabbitt Enterprise / Learning Platform: AI education and workforce transformation platform including AAIRE readiness assessment, Code Bunny, DRIP cloud labs, WIT platform, and enterprise training programs

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Rabbitt AI is an enterprise AI data platform that develops custom Large Language Models using client-specific data, delivers AI-assisted data annotation and data curation services at scale, and builds generative AI solutions for customer experience, marketing, and education domains. The company also operates the Rabbitt Learning enterprise workforce transformation platform offering AI upskilling, AI coding mentor (Code Bunny), AI sales coach (Sales Bunny), AI readiness assessment (FAIRE), and university transformation programs (Rabbitt Campus).

Product overview

Rabbitt AI is an enterprise AI data platform offering a comprehensive suite of products organized around custom LLM development, data annotation/curation, and generative AI solutions. The core platform (rabbitt.ai) provides data annotation services, custom LLM development, LLM consulting, and domain-specific AI solutions for customer experience, marketing, and education. Supporting products include CuratorsAI (voice-driven conversational applications), AI Pool (marketplace for AI models/datasets), and AINama (case study collection). The subsidiary Rabbitt Learning extends the portfolio with enterprise workforce upskilling tools including Code Bunny (AI coding mentor), Sales Bunny (AI sales coach), FAIRE (AI readiness assessment), DRIP cloud labs, WIT (workforce intelligence platform), and Rabbitt Campus (university transformation). The platform leverages generative AI, RAG, NLP, computer vision, and speech/audio capabilities to serve Fortune 500 companies and educational institutions across 4 continents.

Differentiator

Problem solved

Functional benefit

Products and services

• Rabbitt AI Platform (Core)
• Data Annotation Services
• Data Curation
• Custom LLMs
• LLM Consulting
• CuratorsAI
• AI Pool
• Rabbitt Learning (Enterprise Platform)
• Code Bunny
• Sales Bunny
• FAIRE (AI Readiness Assessment)
• Rabbitt Campus
• POWER 50 Generative AI Certification

Quantifiable outcome

• 95% Placement Boost reported for partnered universities
• +5 more outcomes

Named customers27 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature13 records

Partnerships

Six partnerships are on record, tiered core and minor.

• TechCuratorscoreStrategic or Co-development PartnerPartner organization involved in AI consulting and technology services
• TransCuratorscoreStrategic or Co-development PartnerPartner organization for AI transformation and consulting services
• TCXcoreStrategic or Co-development PartnerPartner organization for technology consulting and transformation
• Masters' UnioncoreStrategic or Co-development PartnerAcademic partnership for bringing enterprise AI into classrooms, co-hosting roundtables and events
• IPU (Indraprastha University)minorStrategic or Co-development PartnerPartnership to bring enterprise AI into academic curriculum
• Onskill CommunityminorStrategic or Co-development PartnerDeveloper community integration for skill certification and job discovery

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Labelbox: Labelbox provides data labeling, curation, and evaluation infrastructure for enterprise AI teams. Overlaps directly with Rabbitt's data annotation, curation, and MLOps positioning and is explicitly named on Rabbitt's comparison page.
• Sama: Sama provides ethical, managed data annotation with a global workforce. Comparable to Rabbitt on enterprise annotation services, workforce-led model development, and quality-controlled labeling for AI/ML teams.
• SuperAnnotate: SuperAnnotate offers an AI-data platform combining annotation tooling, workforce, and MLOps for enterprise AI. Comparable on data annotation, curation, and managed labeling services, and listed on Rabbitt's comparison pages.
• CloudFactory: CloudFactory provides managed data annotation and AI workforce solutions for ML teams. Comparable to Rabbitt on the human-in-the-loop labeling service, AI-assisted quality checks, and enterprise ML data preparation workflow.
• Roboflow: Roboflow is a computer-vision focused data labeling and model training platform. Rabbitt explicitly positions against Roboflow in image/video annotation, and the two compete for the same enterprise CV/ML teams.
• Surge AI: Surge AI specializes in high-quality RLHF and human-feedback data for frontier model labs. Directly comparable to Rabbitt's RLHF and human-expert evaluation offering for LLM training and red-teaming.
• Scale AI: Scale AI is the dominant data annotation and RLHF provider for foundation-model labs and large enterprises. Directly comparable to Rabbitt AI's core data annotation and custom LLM development offering, and one of the named competitors on Rabbitt's own comparison page.
• Snorkel AI: Snorkel AI focuses on programmatic data labeling, weak supervision, and data-centric AI for enterprise. Comparable on the data curation and custom model development side of Rabbitt's offering, particularly for enterprises building domain-specific LLMs.

Broad incumbents

• TELUS International (AI Data Solutions): TELUS International's AI Data Solutions division offers large-scale annotation, dataset creation, and managed AI services. A broad incumbent comparable to Rabbitt's enterprise annotation, data curation, and multilingual capabilities.
• Appen: Appen is a long-established data annotation and AI data services provider serving global enterprises. A broader incumbent offering annotation at scale, comparable to Rabbitt's core service but with a much larger, more diversified customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rabbitt-ai
• Instagraminstagram.com/rabbitt.ai

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries9 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rabbitt AI