What Exactuals does

Exactuals is a SaaS payments technology company that operates the Payment Hub® platform, specializing in high-volume, data-rich payment disbursements for the entertainment, sports, and healthcare industries. Founded in 2011 and headquartered in Los Angeles, the company focuses on automating complex payment workflows for royalties and residuals (music, film, TV, publishing), Name-Image-Likeness (NIL) payments for athletes and coaches, and bulk healthcare disbursements. Its core technology emphasizes automation of paper-based processes, real-time payment visibility, PII protection through off-system identity verification, and scalable infrastructure that adapts to growing payee lists.

The company is a wholly-owned subsidiary of City National Bank, which is itself owned by Royal Bank of Canada (RBC). This parent-subsidiary structure means Exactuals' go-to-market is executed exclusively through City National Bank's corporate and commercial banking channels, leveraging the bank's relationship managers and enterprise sales force. Revenue is generated via transaction fees on processed payments. The company's customers are enterprise organizations—including music industry organizations, athletic departments and NIL collectives, and healthcare insurers, providers, and administrators—that require organized, compliant systems for high-volume recurring payouts.

Exactuals has raised approximately $20.6M across two 2017 funding rounds led by City National Bank, Entertainment Partners, and TTV Capital, prior to its full acquisition by City National Bank. The company operates with 11-50 employees and has no publicly disclosed pricing, revenue figures, or AI/ML capabilities documented in available sources.

Name

Exactuals

Legal name

Exactuals

Website

https://exactuals.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Exactuals is a SaaS payments company operating the Payment Hub® platform, automating high-volume royalty, sports NIL, and healthcare disbursements for enterprise clients via its parent City National Bank (owned by RBC).

Ownership category

akta.pro rank

Product category

Payment Disbursement SaaS

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Payouts & Disbursements (Withdrawals, RTP, Mass Payouts) (MPAEALAG)

akta.pro secondary industries

Sync Royalty Administration & Reporting (Cue Sheets, Claims, Audits) (MPAIALAL), Instant Payment Scheme Connectivity & Processing (e.g., FedNow, SEPA Instant, Faster Payments) (FSAMAHAD)

Keywords

• Royalty payment processing
• Residual payment software
• NIL payment platform
• Healthcare disbursement solutions
• Entertainment royalty management

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Payment Processing Services: Revenue generated through payment processing and disbursement services for organizations managing high-volume payments, particularly in entertainment royalties, sports NIL payments, and healthcare disbursements

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Exactuals provides Payment Hub®, a SaaS payment management platform that automates high-volume, data-rich disbursements for organizations in entertainment royalties, sports NIL collectives, and healthcare payouts. The platform replaces manual and paper-based payment workflows with automated processing, real-time tracking, and built-in identity verification that keeps sensitive PII out of client systems. Distribution is handled exclusively through City National Bank's enterprise banking channel under RBC ownership.

Product overview

Exactuals offers a single unified product called Payment Hub by Exactuals®, which is a payment management platform designed for organizations that rely on accurate, data-rich, high-volume payments. The platform serves industries including Entertainment (for royalty and residual payments), Sports (for NIL collectives and athletic payments), and Healthcare (for insurers and provider disbursements). The product focuses on automation, real-time visibility, and security for payment processing.

Differentiator

Problem solved

Functional benefit

Products and services

• Payment Hub® by Exactuals Payment Hub® by Exactuals is a payment management SaaS platform that simplifies complex payment workflows, enabling organizations to manage high-volume, accurate, data-rich payments at scale with automation for reduced manual administrative work. It serves entertainment (royalty/residual), sports (NIL and athletic staff), and healthcare (insurer/provider bulk disbursements) customers, providing real-time payment tracking, built-in identity verification, and PII protection that keeps sensitive data out of client internal systems.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• City National BankcoreOEM/ Whitelabel/ Licensing PartnerExactuals operates as a wholly-owned subsidiary of City National Bank, with its Payment Hub product distributed through City National Bank's corporate banking channels. The relationship provides Exactuals access to City National's enterprise client base in entertainment, sports, and healthcare sectors.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Tipalti: Tipalti provides mass payouts, global payment automation, and AP workflow solutions for high-volume, data-rich disbursements across verticals — directly comparable to Exactuals' core Payment Hub use case, though with a broader mid-market and enterprise customer base.
• Modern Treasury: Modern Treasury operates payment operations infrastructure for moving money at scale, including payouts and disbursements APIs. Comparable in targeting enterprise clients with complex, high-volume payment workflows, though positioned more as infrastructure than vertical-specialized software.
• Hyperwallet (PayPal): Hyperwallet, now part of PayPal, is a mass payouts platform serving marketplaces, gig economy, and royalty-adjacent verticals. Directly comparable as a high-volume disbursement platform, with the added backdrop of a global incumbent owner.
• Trolley (formerly Payment Rails): Trolley provides mass payouts to payees globally with tax form handling and compliance features, serving marketplaces and creator platforms. Comparable to Exactuals in handling data-rich, recurring payouts to large payee populations.
• Dwolla: Dwolla provides account-to-account payment infrastructure and disbursement APIs for platforms. Comparable in offering high-volume payout automation APIs to enterprise clients, with overlap in disbursement use cases.
• Veem: Veem offers B2B payment and disbursement services with a focus on automation for businesses managing complex payouts. Comparable in targeting enterprise payment workflow automation, with overlapping customer profiles.

Broad incumbents

• Bill.com: Bill.com is a broader AP/AR and B2B payments platform used by SMB and mid-market customers. Comparable in automating complex payment workflows, though it focuses on accounts payable rather than specialized high-volume payouts to large payee bases.
• Stripe Connect: Stripe Connect enables platforms and marketplaces to send payments to large numbers of recipients globally. Comparable in mass payout functionality, though positioned as part of Stripe's broader payment stack rather than a vertical-specialized offering.
• Adyen: Adyen is a global payment platform offering accepting and disbursing capabilities to enterprise merchants and platforms. Comparable in handling high-volume, enterprise-grade payments at scale, though with a much broader scope.

Emerging players

• Royalty Exchange: Royalty Exchange operates in the music royalty market with adjacent technology for catalog valuation and payments. Comparable as a vertical-specialized player in entertainment royalties, though focused more on royalty trading than disbursement infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/exactuals
• LinkedInlinkedin.com/company/exactuals-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exactuals