What Foxberry does

Foxberry is a London-based fintech firm that provides front-office index technology to institutional investors through its proprietary foxf9 platform. Founded in 2014 and headquartered in London, the company enables data exposure, index visualization, and index customization for the global investment community, with a particular specialization in ESG and sustainable indexing. Foxberry Ltd is authorised and regulated by the UK Financial Conduct Authority and operates as a UK-registered benchmark administrator, a regulated status that underpins its ability to administer indices for institutional clients. Its brand was built around a series of 2021 industry awards, including Best Specialist ESG Index Provider (ESG Investing), Most Innovative ETF of the Year (ETF Stream), and additional recognitions from Investment Week for sustainable and ESG ETF launches. The company's go-to-market was direct B2B access to its foxf9 platform, distributed globally to investors and asset managers seeking customized portfolio solutions and ESG indexing capabilities; no public pricing or revenue model is disclosed. On April 16, 2024, MSCI Inc. (NYSE: MSCI) completed its acquisition of Foxberry, originally announced on February 7, 2024, with the stated intent of integrating foxf9 into MSCI's index customization capabilities. Post-acquisition, Foxberry operates as a wholly-owned subsidiary within MSCI, and the foxf9 platform is being positioned as a building block for the next generation of MSCI's customized portfolio solutions. The company had an 11–50 employee headcount prior to integration and maintained operations centered on its London headquarters.

Name

Foxberry

Legal name

Foxberry Ltd

Website

https://foxberry.com

Company type

Private

Founded year

2014

Operating status

Acquired

Headcount range

11–50 employees

Short description

Foxberry is a London-based FCA-authorized provider of front-office index technology for institutional investors, offering the foxf9 platform for index customization and ESG indexing. Acquired by MSCI in April 2024, it now operates as an MSCI subsidiary.

Ownership category

akta.pro rank

Product category

Index Technology / Benchmark Administration

NAICS

Portfolio Management and Investment Advice (52394), Open-End Investment Funds (525910)

SIC

Investment Advice (6282), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

ESG Indexing & ESG ETFs (Rules-Based ESG Benchmarks and Passive Products) (FSAAALAE)

akta.pro secondary industries

ESG/Sustainable Investment Advisory (FSAEAAAJ), ESG/SRI & Climate ETFs (FSAAAFAJ), Sustainable Finance & ESG Ratings/Benchmarking Support (EUAHAJAH)

Keywords

• Index technology
• Benchmark administration
• ESG index provision
• Index customization
• Front-office technology

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure

Distribution channels1 record

Core offering

Foxberry provides front-office index technology for investors through its foxf9 platform, enabling data exposure and index customization for the investment community. The company specializes in ESG indexing and sustainable finance solutions, offering tools for index customization, data visualization, and portfolio solutions. As a UK-registered benchmark administrator regulated by the FCA, Foxberry delivers index-based technology and ESG index provision services to investors and asset managers globally.

Product overview

Foxberry operates as a unified platform offering (foxf9) focused on front-office index technology for investment professionals. The company specializes in ESG index provision and sustainable finance solutions, providing tools for index customization, data visualization, and portfolio solutions. Following its acquisition by MSCI in April 2024, Foxberry's technology is being integrated into MSCI's broader index customization ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• foxf9: Foxberry's platform for exposing data and index technology services for investors.

Products and services

• foxf9 Platform foxf9 is Foxberry's flagship front-office index technology platform that enables investment professionals to access, customize, and manage index-based solutions. The platform supports data exposure and index visualization capabilities for investors and asset managers.
• ESG Index Provision Specialist ESG index provision services for the investment community, offering sustainable and ESG-themed index solutions. Foxberry won Best Specialist ESG Index Provider in 2021 from ESG Investing for this offering.
• Benchmark Administration Services Regulated benchmark administration services provided by Foxberry Ltd as a UK-registered benchmark administrator under FCA authorization, serving the global investment community with index administration and governance.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• MSCI Inc. MSCI is Foxberry's parent company and the global leader in index provision. Directly comparable as the dominant index/ESG data and benchmarking provider whose acquisition of Foxberry signals strategic alignment in customized index technology.
• FTSE Russell (LSEG): FTSE Russell, owned by London Stock Exchange Group, is a major incumbent index provider with strong ESG index offerings. Comparable as a broad-based index and benchmarking competitor serving institutional investors.
• S&P Dow Jones Indices: S&P DJI is a top-three global index provider with extensive ESG/thematic index families. Comparable as a broad incumbent offering competing customization and ESG benchmarking solutions to institutional clients.
• Bloomberg Index Services Ltd: Bloomberg Indices provides fixed-income, commodity, and increasingly ESG/thematic indices. Comparable as a broad incumbent benchmarking provider with growing ESG offerings competing for the same asset manager and ETF issuer clients.
• STOXX Ltd. STOXX, part of Deutsche Börse, operates a broad index franchise including ESG (iSTOXX) and thematic custom indices. Comparable as an incumbent index provider competing in ESG benchmark and ETF index space across Europe and globally.

Direct peers

• Solactive AG: Solactive is a German index provider specializing in custom and thematic indices including ESG. Directly competes with Foxberry in the custom index technology space and serves a similar ETF issuer and asset manager client base.
• Scientific Beta: Scientific Beta provides alternative and smart beta index research and custom index design services. Comparable as a specialist in index methodology customization serving institutional investors, with overlap in custom multi-factor and thematic indices.

Emerging players

• Iceberg Data Lab: Iceberg Data Lab provides environmental data and analytics used in ESG index construction. Comparable as an emerging specialist serving the ESG data/index value chain with products consumed by index providers and asset managers.
• ISS ESG (Institutional Shareholder Services): ISS ESG provides ESG ratings, screening, and index governance services. Comparable as an adjacent ESG data and ratings provider whose products feed into ESG index construction methodologies used by Foxberry and similar custom index firms.

Regional players

• Rize ETF (Rize UCITS ICAV): Rize ETF (mentioned in Foxberry's awards as having launched ESG ETFs developed with Foxberry) is a thematic ETF issuer using Foxberry's index technology. Comparable as a downstream user/partner of Foxberry's ESG index expertise in the European ETF market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Foxberry