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Nextory

Full company profile

uuid0002bgv

Namestring
Nextory
Legal namestring
Nextory AB
Websiteurl
nextory.se
Company typeenum
Private
Founded yearint
2012
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersKista, Sweden
HQ citystring
Kista
HQ countrystring
Sweden
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
ebook subscription service, audiobook streaming, digital book platform, book streaming service, online book library
Industry1 code
1E-book Subscription & Bundling Services
CodeMPAJAMABPrimaryYes
NAICS code2 codes
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers51621
  • Web Search Portals, Libraries, Archives, and Other Information Services5192
SIC code1 code
  • Services-Prepackaged Software7372
Product category
Digital Book Streaming
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Subscription Streaming
TypeSubscription Recurring
Description

Monthly subscription revenue from tiered plans (Mini, Standard, Plus, Unlimited) offering different monthly hours of reading and listening. Subscribers pay recurring monthly fees after an initial free trial period.

nextory.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Operations, Technology or R&D, Marketing or Sales, Personnel
Pricing details4 tiers
1Mini: 89 kr/month, up to 10 hours per month, 4 profiles
ModelSubscriptionBilling cadenceMonthly
Notes

Mini plan offers basic access with limited monthly hours. Includes 4 profiles with 1 profile able to read/listen at a time.

nextory.com
2Standard: 129 kr/month, up to 30 hours per month
ModelSubscriptionBilling cadenceMonthly
Notes

Mid-tier plan offering 30 hours of reading and listening per month.

nextory.com
3Plus: 159 kr/month, up to 60 hours per month
ModelSubscriptionBilling cadenceMonthly
Notes

Higher-tier plan offering 60 hours of reading and listening per month.

nextory.com
4Unlimited: 199 kr/month, unlimited hours, 1-4 simultaneous profiles
ModelSubscriptionBilling cadenceMonthly
Notes

Premium unlimited plan with unrestricted access to all content and ability for multiple family members to use simultaneously.

nextory.com
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Nextory is a European book streaming subscription service providing access to over 1.4 million e-books, audiobooks, and magazines through mobile apps (iOS and Android) and web. It offers tiered monthly subscription plans (Mini, Standard, Plus, Unlimited) with a 42-day free trial, family profile support, offline reading/listening, and a dedicated children's content section. The service is available across 10 European markets.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Ranked as second-largest player in France following Youboox acquisition
+1 more record
Product overview1 text field

Nextory is a unified book streaming platform offering e-books and audiobooks through tiered subscription plans (Mini, Standard, Plus, and Unlimited). The core platform provides access to over 1.4 million titles via mobile apps (iOS/Android) and web, with offline capabilities and family profile management. The service includes a dedicated children's section (Nextory för barn) with age-appropriate content. Nextory operates across 10+ European markets including Sweden, France, Spain, Germany, Denmark, Norway, Finland, Netherlands, Belgium, Austria, and Switzerland.

Product and service1 record
1Nextory
Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Grupo Planeta was the former owner of Nubico, Spain's largest audiobook and e-book streaming service. Following Nextory's acquisition of Nubico in June 2021, the partnership continues with Grupo Planeta providing content and market presence in Spain.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Telefónica sold its Nubico ebook service to Nextory in June 2021. The partnership continues post-acquisition with Telefónica maintaining a role in content distribution and market presence in Spain.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Storytel is a Swedish-headquartered book streaming subscription service operating across multiple European and Asian markets. It is Nextory's closest direct competitor, with a similar subscription-based e-book and audiobook offering.

TypeBroad incumbent
Description

Audible is Amazon's audiobook and podcast subscription service, operating globally with the deepest audiobook catalog. It is a broad incumbent that competes with Nextory on content breadth and brand, with the backing of Amazon's distribution and capital.

TypeDirect peer
Description

BookBeat is a Bonnier-owned audiobook and e-book streaming service active primarily in the Nordics and select European markets. It competes directly with Nextory in Swedish and neighboring markets on subscription pricing and catalog.

TypeDirect peer
Description

Scribd operates a subscription-based digital library offering e-books, audiobooks, magazines, and documents. It is a direct peer in the digital-content subscription model, although its geographic emphasis and additional content categories differ from Nextory's book-focused positioning.

TypeDirect peer
Description

Kobo Plus is Rakuten's e-book and audiobook subscription service bundled with Kobo e-readers. It competes with Nextory on subscription-based unlimited reading and serves overlapping European consumer segments.

TypeBroad incumbent
Description

Kindle Unlimited is Amazon's e-book subscription offering integrated with the Kindle ecosystem. It overlaps with Nextory on subscription e-book access, particularly for self-published and indie titles where Amazon's catalog depth is dominant.

TypeEmerging player
Description

Podimo is a European podcast and audiobook subscription platform with localized originals. It is an emerging player in audio subscriptions with partial overlap to Nextory's audiobook streaming offering, particularly in Nordic and Western European markets.

8Nextory (Nubico)
TypeDirect peer
Description

Nubico, now wholly owned by Nextory, was Spain's largest local streaming audiobook and e-book service prior to acquisition. Its continued operation as an acquired brand illustrates the Spanish-market positioning Nextory competes within.

TypeDirect peer
Description

Youboox is a French book streaming subscription service with 400,000 titles, acquired by Nextory in 2021. It represents the French-market competitive landscape where Nextory is positioned as the second-largest player.

TypeDirect peer
Description

Mofibo is Storytel's audiobook/e-book subscription brand focused on the Nordics and select European markets. It overlaps directly with Nextory's core offering in Denmark, Sweden, and surrounding Nordic geographies.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries2 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds8 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors7 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Nextory

Digital Book Streamingnextory.se

Nextory firmographics

Firmographics
Name
Nextory
Legal name
Nextory AB
Website
https://nextory.se
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Nextory industry classification

Industry
Product category
Digital Book Streaming
NAICS
Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Web Search Portals, Libraries, Archives, and Other Information Services (5192)
SIC
Services-Prepackaged Software (7372)
akta.pro primary industry
E-book Subscription & Bundling Services (MPAJAMAB)

Keywords

  • Ebook subscription service
  • Audiobook streaming
  • Digital book platform
  • Book streaming service
  • Online book library

Where Nextory is headquartered

Location

Headquarters

HQ city
Kista
HQ country
Sweden
HQ region
Europe

Offices1 record

Markets served

Nextory business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Operations, Technology or R&D, Marketing or Sales, Personnel

Revenue model

  1. Subscription Streaming: Monthly subscription revenue from tiered plans (Mini, Standard, Plus, Unlimited) offering different monthly hours of reading and listening. Subscribers pay recurring monthly fees after an initial free trial period.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyMini: 89 kr/month, up to 10 hours per month, 4 profiles
SubscriptionMonthlyStandard: 129 kr/month, up to 30 hours per month
SubscriptionMonthlyPlus: 159 kr/month, up to 60 hours per month
SubscriptionMonthlyUnlimited: 199 kr/month, unlimited hours, 1-4 simultaneous profiles

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Nextory product offering

Product offering

Core offering

Nextory is a European book streaming subscription service providing access to over 1.4 million e-books, audiobooks, and magazines through mobile apps (iOS and Android) and web. It offers tiered monthly subscription plans (Mini, Standard, Plus, Unlimited) with a 42-day free trial, family profile support, offline reading/listening, and a dedicated children's content section. The service is available across 10 European markets.

Product overview

Nextory is a unified book streaming platform offering e-books and audiobooks through tiered subscription plans (Mini, Standard, Plus, and Unlimited). The core platform provides access to over 1.4 million titles via mobile apps (iOS/Android) and web, with offline capabilities and family profile management. The service includes a dedicated children's section (Nextory för barn) with age-appropriate content. Nextory operates across 10+ European markets including Sweden, France, Spain, Germany, Denmark, Norway, Finland, Netherlands, Belgium, Austria, and Switzerland.

Differentiator

Problem solved

Functional benefit

Products and services

  • Nextory

Quantifiable outcome

  • Ranked as second-largest player in France following Youboox acquisition
  • +1 more outcomes

Companies that use Nextory

Customer profile

Segments1 record

Ideal customer profiles1 record

Nextory technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Nextory partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor.

  • Grupo PlanetaminorStrategic or Co-development PartnerGrupo Planeta was the former owner of Nubico, Spain's largest audiobook and e-book streaming service. Following Nextory's acquisition of Nubico in June 2021, the partnership continues with Grupo Planeta providing content and market presence in Spain.
  • TelefónicaminorStrategic or Co-development PartnerTelefónica sold its Nubico ebook service to Nextory in June 2021. The partnership continues post-acquisition with Telefónica maintaining a role in content distribution and market presence in Spain.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Nextory competitors and assessment

Company assessment

Direct peers

  • Storytel: Storytel is a Swedish-headquartered book streaming subscription service operating across multiple European and Asian markets. It is Nextory's closest direct competitor, with a similar subscription-based e-book and audiobook offering.
  • BookBeat: BookBeat is a Bonnier-owned audiobook and e-book streaming service active primarily in the Nordics and select European markets. It competes directly with Nextory in Swedish and neighboring markets on subscription pricing and catalog.
  • Scribd: Scribd operates a subscription-based digital library offering e-books, audiobooks, magazines, and documents. It is a direct peer in the digital-content subscription model, although its geographic emphasis and additional content categories differ from Nextory's book-focused positioning.
  • Kobo Plus: Kobo Plus is Rakuten's e-book and audiobook subscription service bundled with Kobo e-readers. It competes with Nextory on subscription-based unlimited reading and serves overlapping European consumer segments.
  • Nextory (Nubico): Nubico, now wholly owned by Nextory, was Spain's largest local streaming audiobook and e-book service prior to acquisition. Its continued operation as an acquired brand illustrates the Spanish-market positioning Nextory competes within.
  • Youboox: Youboox is a French book streaming subscription service with 400,000 titles, acquired by Nextory in 2021. It represents the French-market competitive landscape where Nextory is positioned as the second-largest player.
  • Storytel (Mofibo): Mofibo is Storytel's audiobook/e-book subscription brand focused on the Nordics and select European markets. It overlaps directly with Nextory's core offering in Denmark, Sweden, and surrounding Nordic geographies.

Broad incumbents

  • Audible (Amazon): Audible is Amazon's audiobook and podcast subscription service, operating globally with the deepest audiobook catalog. It is a broad incumbent that competes with Nextory on content breadth and brand, with the backing of Amazon's distribution and capital.
  • Kindle Unlimited: Kindle Unlimited is Amazon's e-book subscription offering integrated with the Kindle ecosystem. It overlaps with Nextory on subscription e-book access, particularly for self-published and indie titles where Amazon's catalog depth is dominant.

Emerging players

  • Podimo: Podimo is a European podcast and audiobook subscription platform with localized originals. It is an emerging player in audio subscriptions with partial overlap to Nextory's audiobook streaming offering, particularly in Nordic and Western European markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Nextory social profiles

Digital presence

Nextory financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Nextory leadership team

Management profile

Number of profiles

Profiles3 records

Nextory subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Nextory funding detail

Funding detail

Funding overview

Funding rounds8 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Nextory M&A and investment

M&A and investment

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nextory

What does Nextory do?

Nextory is a European book streaming subscription service providing access to over 1.4 million e-books, audiobooks, and magazines through mobile apps (iOS and Android) and web. It offers tiered monthly subscription plans (Mini, Standard, Plus, Unlimited) with a 42-day free trial, family profile support, offline reading/listening, and a dedicated children's content section. The service is available across 10 European markets.

Is Nextory a public or private company?

Nextory is a private company. It is classified as venture growth investor backed and is currently operating.

When was Nextory founded?

Nextory was founded in 2012. It employs 1 to 10 people.

Where is Nextory based?

Nextory is headquartered in Kista, Sweden, in the Europe region.

How does Nextory make money?

One revenue line is on record: subscription Streaming.

Who are Nextory's main competitors?

Direct peers on record are Storytel, BookBeat, Scribd, Kobo Plus, Nextory (Nubico), Youboox and Storytel (Mofibo). Broad incumbents are Audible (Amazon) and Kindle Unlimited. Podimo is listed as an emerging player.

Does Nextory have an API?

No public API is recorded for Nextory.

What industry is Nextory in?

Nextory's product category is Digital Book Streaming. Its primary akta.pro industry code is MPAJAMAB, E-book Subscription & Bundling Services. Its NAICS code is 51621 and its SIC code is 7372.

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Contact sales
Live signals
Dagens industriBonnier köper ljudbokskonkurrentBonnier Books acquired the competing audiobook publisher Nextory in a deal criticized beforehand. The acquisition gives Bonnier control of two of three dominant players in the market, while other actors are knocking on the door. The deal's impact on market concentration is not disclosed.MynewsdeskBonnier Books acquires NextoryBonnier Books agreed to acquire Nextory, a European book streaming service, covering its Sweden and international operations. The cash deal, subject to Swedish Competition Authority approval, does not disclose the purchase price. Nextory offers over 1.4 million titles across ten markets.MynewsdeskThe book service Nextory raises SEK 100 million in new fundingNextory, a Stockholm-based streaming service for audiobooks and e-books, announced it has raised SEK 100 million in new funding, with existing investors including Industrifonden, Acacia and LK Finans participating. The company operates in ten European markets, having launched in Spain and France, and reported a 69% rise in paying users in the first quarter of 2022. CFO Johan Simberg said the money will fund its business plan and further expansion.The New Publishing StandardWith the acquisition of Youboox, Nextory blazes a trail beyond Storytel’s shadowNextory acquired the French subscription service Youboox, marking a strategic expansion into markets where rival Storytel does not operate. This move allows Nextory to become the second-largest player in France and lays the groundwork for further growth in francophone regions including Canada and Africa.The New Publishing StandardNextory could leap Storytel and Audible to be Spain’s #1 subscription service this year after Nubico acquisitionNextory has acquired the Spanish streaming service Nubico to enter the Spanish market, inheriting its subscriber base and strategic partnerships with Telefónica and Grupo Planeta. This move positions Nextory to compete directly with Storytel and Audible in Spain, a key growth region for digital reading and listening services.