LAIIER
London-headquartered IoT company providing commercial water leak detection via its patented Severn WLD printed-sensor hardware and LAIIER Cloud monitoring platform, serving real estate operators, REITs, insurance carriers, and facilities managers across the UK and North America.
- Company typePrivate
- Founded2021
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What LAIIER does
LAIIER is a London-headquartered IoT company, founded in 2021, that builds commercial water leak detection systems. Its core product, the Severn WLD, is a smart water leak detector built around patented printed sensor technology with a segmented 12-zone electrode array capable of detecting as little as 0.1 mL of water while suppressing false positives through a per-device dynamic threshold calibration. The device transmits data over LoRaWAN (up to 2 km range, OTAA-encrypted), runs on a 6-year battery, installs via peel-and-stick, and carries an IP65 enclosure rating suited to plant rooms, HVAC closets, and risers. A secondary US office in Denver supports North American operations.
The company sells two integrated components: the Severn WLD hardware and the LAIIER Cloud platform, which provides real-time alerts via dashboard, email, or SMS, pattern analytics, and integration with existing building management systems. The company offers two commercial models: a one-time hardware purchase plus ongoing monitoring (CAPEX) and a Hardware-as-a-Service monthly subscription (OPEX). Both include 24/7 monitoring, unlimited cloud users, and dedicated support, with pricing handled on a quote basis.
LAIIER pursues an enterprise field-sales go-to-market targeting commercial real estate owner-operators and REITs, insurance carriers and brokers, facilities managers, and adjacent verticals including life sciences, multifamily, retail, airports, student housing, hospitality, and construction. Named reference customers include Rentokil Initial, Comcast, AXA XL, Cadillac Fairview, Grosvenor, Henkel, and Cox Engineering. The company is led by co-founders Matt Johnson (CEO), Bibi Nelson (COO), and Isabel Lizardi (CCO), is funded by a January 2025 $4M seed extension led by Closed Loop Partners' Ventures Group with seven other funds, and operates with a sub-50-person headcount from London and Denver.
LAIIER firmographics
Firmographics- Name
- LAIIER
- Legal name
- LAIIER
- Website
- https://laiier.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- London-headquartered IoT company providing commercial water leak detection via its patented Severn WLD printed-sensor hardware and LAIIER Cloud monitoring platform, serving real estate operators, REITs, insurance carriers, and facilities managers across the UK and North America.
- Ownership category
- akta.pro rank
LAIIER industry classification
Industry- Product category
- IoT Water Leak Detection
- NAICS
- Totalizing Fluid Meter and Counting Device Manufacturing (334514)
- SIC
- Totalizing Fluid Meters & Counting Devices (3824)
- akta.pro primary industry
- Commercial/Residential Building Water Management & Leak Analytics Services (HSAHAGAK)
- akta.pro secondary industries
- Water Management, Leak Detection & Smart Plumbing (HSAPAPAL), Real-Time Leak Alarms & Event Management (Analytics Platforms, Workflows) (EUANAKAK), Water Leak Detection & Smart Shutoff Valve Systems (HSAHAGAA), Environmental Monitoring (Water Leak/Freeze/Gas) Services (HSAHAAAK)
Keywords
Where LAIIER is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
LAIIER business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Hardware Sales (CAPEX): One-time payment per device with ongoing monitoring services. Customer owns the hardware and pays for cloud monitoring.
- Hardware-as-a-Service (OPEX): Pay per device monthly with no upfront costs. Includes 24/7 monitoring, unlimited cloud users, and dedicated customer support. Hardware remains with LAIIER while customer pays recurring subscription.
- Cloud Monitoring Services: LAIIER Cloud platform provides real-time monitoring, analytics, and alert capabilities. Included in both OPEX and CAPEX models.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | OPEX Model - Monthly subscription with no upfront costs |
| One time/ perpetual license | Annual | CAPEX Model - One-time device purchase with monitoring services |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
LAIIER product offering
Product offeringCore offering
LAIIER sells commercial water leak detection hardware (Severn WLD smart sensors with patented printed sensor technology and LoRaWAN connectivity) and a cloud monitoring platform (LAIIER Cloud) that delivers real-time leak alerts, analytics, and building management system integration. The solution is targeted at real estate owner-operators, REITs, insurance carriers, and facilities management companies seeking early detection of small water leaks to minimize property damage and unplanned downtime.
Product overview
LAIIER provides a commercial water leak detection solution consisting of two integrated products: Severn WLD™ (the hardware sensor) and LAIIER Cloud™ (the cloud monitoring platform). The Severn WLD sensors use printed sensor technology to detect water leaks of even the smallest size while minimizing false positives, and transmit data via LoRaWAN to the LAIIER Cloud platform where facility managers receive real-time alerts and analytics.
Differentiator
Problem solved
Functional benefit
Brands
- Severn WLD: State-of-the-art smart water leak detector utilizing innovative printed sensor technology that detects water leaks of even the smallest size while avoiding false positives. Features 12 detection zones, 883mm sensor length, LoRaWAN connectivity with up to 2km range, 6-year battery life, and IP65 enclosure rating.
- LAIIER Cloud
Products and services
- Severn WLD A smart water leak detector hardware sensor using patented printed sensor technology with 12 segmented detection zones capable of identifying as little as 0.1 mL of water. The peel-and-stick device runs on a 6-year battery, communicates over LoRaWAN with up to 2 km range and OTAA end-to-end encryption, and is built into an IP65 enclosure rated for -20°C to 60°C operation. It is sold to commercial real estate owners, insurance carriers, and facilities managers for early leak detection across HVAC, plumbing, expansion tanks, equipment rooms, restrooms, kitchens, and other water-risk zones.
- LAIIER Cloud A centralized cloud-based monitoring and analytics platform that ingests data from Severn WLD sensors and provides real-time leak alerts via dashboard, email, or SMS, along with detailed analytics to identify leak patterns and prevent future incidents. The platform supports unlimited cloud users, integrates with existing building management systems, and is included in both the OPEX subscription and CAPEX+monitoring commercial offerings for enterprise customers.
Quantifiable outcome
- Detects as little as 0.1 mL of water, enabling early intervention before leaks cause significant damage
- +3 more outcomes
Companies that use LAIIER
Customer profileNamed customers7 records
Segments10 records
Ideal customer profiles4 records
LAIIER technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
LAIIER partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights7 records
LAIIER competitors and assessment
Company assessmentDirect peers
- Wint: Wint provides AI-powered water management and leak detection for commercial buildings and industrial facilities. It directly competes with LAIIER in the commercial water leak detection market with similar smart sensor + analytics positioning targeting real estate operators and facility managers.
- Alert Labs: Alert Labs offers water leak and temperature sensors for property managers, multifamily, and commercial buildings. Its smart sensor + dashboard approach and property management customer base are closely aligned with LAIIER's core offering.
- Aquana: Aquana provides smart water valves and leak detection sensors primarily for multifamily and commercial properties. Its focus on automated shutoff and leak prevention overlaps with LAIIER's commercial leak detection value proposition.
- Eddy Smart Home Solutions: Eddy Smart Home Solutions offers smart water leak detection and shutoff solutions for residential and light commercial customers. Notably, it hired LAIIER's former VP of Sales in February 2026, indicating direct competitive overlap in smart water leak detection.
- Leakomatic: Leakomatic provides automated water leak detection systems for residential and commercial properties, with continuous monitoring and automatic shutoff. It competes with LAIIER in the smart leak detection category targeting property owners and facility managers.
- FloLogic: FloLogic manufactures intelligent leak detection and automatic shutoff systems for residential and light commercial buildings. Its combination of leak sensing and automatic water shutoff parallels LAIIER's commercial building focus.
- Phyn: Phyn offers smart water monitoring with leak detection and water-use analytics under a joint venture between Belkin and Badger Meter. While more residential-weighted, its smart water sensor + analytics model overlaps with LAIIER's hardware-plus-cloud approach.
- WaterSignal: WaterSignal provides water leak detection and submetering solutions for commercial real estate, multifamily housing, and student housing. Its customer segments (multifamily, CRE, student housing) directly overlap with several of LAIIER's priority verticals.
Regional players
- HWM-Water: HWM-Water is a UK-based provider of water network monitoring, leak detection, and pressure/flow logging equipment, part of the Halma plc group. While primarily serving water utilities rather than buildings, its leak detection technology and UK base make it a comparable regional player to LAIIER.
Broad incumbents
- Honeywell Building Technologies: Honeywell's building technologies division provides integrated building management systems including environmental and water monitoring capabilities. As a broad incumbent with extensive commercial real estate relationships, it could bundle water leak detection into larger BMS contracts as competition for LAIIER.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
LAIIER financial estimates
Financial estimateRevenue estimate
Valuation estimate
LAIIER leadership team
Management profileNumber of profiles
Profiles3 records
LAIIER funding detail
Funding detailFunding overview
Funding rounds1 record
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LAIIER M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LAIIER
What does LAIIER do?
LAIIER sells commercial water leak detection hardware (Severn WLD smart sensors with patented printed sensor technology and LoRaWAN connectivity) and a cloud monitoring platform (LAIIER Cloud) that delivers real-time leak alerts, analytics, and building management system integration. The solution is targeted at real estate owner-operators, REITs, insurance carriers, and facilities management companies seeking early detection of small water leaks to minimize property damage and unplanned downtime.
Is LAIIER a public or private company?
LAIIER is a private company. It is classified as venture growth investor backed and is currently operating.
When was LAIIER founded?
LAIIER was founded in 2021. It employs 11 to 50 people.
Where is LAIIER based?
LAIIER is headquartered in London, United Kingdom, in the Europe region.
How does LAIIER make money?
Three revenue lines are on record. Hardware Sales (CAPEX) is the primary driver. The others are hardware-as-a-Service (OPEX) and cloud Monitoring Services.
Who are LAIIER's main competitors?
Direct peers on record are Wint, Alert Labs, Aquana, Eddy Smart Home Solutions, Leakomatic, FloLogic, Phyn and WaterSignal. HWM-Water is listed as a regional player. Honeywell Building Technologies is listed as a broad incumbent.
Does LAIIER have an API?
No public API is recorded for LAIIER.
What industry is LAIIER in?
LAIIER's product category is IoT Water Leak Detection. Its primary akta.pro industry code is HSAHAGAK, Commercial/Residential Building Water Management & Leak Analytics Services, with a secondary code of HSAPAPAL, Water Management, Leak Detection & Smart Plumbing. Its NAICS code is 334514 and its SIC code is 3824.