Gopal Namkeen
Gopal Snacks Limited is an Indian FMCG company headquartered in Rajkot, Gujarat, manufacturing 84 branded savory snack varieties across namkeen, wafers, pellets, papad, spices, and noodles. The fourth largest player in organized ethnic savouries distributes through 4 lakh+ retailers and major e-commerce marketplaces.
- Company typePublic
- Founded1999
- HeadquartersRajkot, India
- Headcount1,001–5,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Gopal Namkeen does
Gopal Snacks Limited (operating as Gopal Namkeen) is an Indian FMCG company headquartered in Rajkot, Gujarat, that manufactures and markets a portfolio of 84 branded savory snack products across nine categories: namkeen (gathiya, sev, bhujia, chivda, dal), wafers under the Cristos sub-brand, snack pellets/fryums, papad, ground spices, Shot Go instant noodles, GOPS fruit beverages, wafer biscuits, and cupcakes. Founded in 1999 by Bipin Hadvani as Gopal Gruh Udhyog, the company is the fourth largest brand in India's organized ethnic savouries sector and the largest manufacturer of gathiya and snack pellets in India by volume as of Fiscal 2023, per an F&S Report cited on the company website. Manufacturing is conducted across four facilities in Gujarat (Rajkot, Modasa, Gondal) and Maharashtra (Nagpur), with the company planning to consolidate Gondal operations into Rajkot to capture boiler-based power, transport, and labor cost efficiencies following a December 2024 fire at Rajkot that disrupted production until May 2026.
The company operates a multi-channel go-to-market: direct-to-consumer e-commerce via gopalnamkeen.com (₹300 minimum order value), listings on Amazon, Flipkart, Blinkit, BigBasket, Zepto, Shopsy, and Jumbotail, and a traditional distribution network reaching 4 lakh+ retailers across 10 Indian states and 2 Union Territories with strong concentration in western India. Products are priced per unit (₹5-500 depending on category and pack size), making the revenue model a one-time-unit-sale FMCG structure with no subscription or enterprise contracts. Marketing is supported by television commercials (Giant Wheel, Gossip, Exam Pressure themes), social media, and food-industry exhibitions including AAHAR (Delhi) and Gulfood (Dubai). The company holds FSSAI, FDA 21 CFR Part 11, APEDA, Halal India, and Spice Board of India certifications, supporting both domestic organized retail and potential export channels.
In Q4 FY26 Gopal Snacks reported revenue of ₹409.6 crore (29% year-on-year growth), a net profit of ₹29.9 crore against a prior-year loss of ₹39.5 crore, and an EBITDA margin of 7.7%. CFO Rigan Raithatha has guided FY27 revenue of ₹1,800-1,900 crore with 8-9% operating margins. The company listed on NSE and BSE in 2024 with 1.57 lakh+ investors, following an October 2023 secondary-market equity investment by Axis Growth Avenues AIF – I (managed by Axis AMC). Operational efficiency is being lifted by an AI procurement partnership with Procol, which has processed over ₹500 crore in spend and unlocked ₹7.3 crore in savings in approximately 1.5 years through RFQ automation, e-auctions, and supplier-performance analytics.
Gopal Namkeen firmographics
Firmographics- Name
- Gopal Namkeen
- Legal name
- Gopal Snacks Limited
- Website
- https://gopalnamkeen.com
- Company type
- Public
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Gopal Snacks Limited is an Indian FMCG company headquartered in Rajkot, Gujarat, manufacturing 84 branded savory snack varieties across namkeen, wafers, pellets, papad, spices, and noodles. The fourth largest player in organized ethnic savouries distributes through 4 lakh+ retailers and major e-commerce marketplaces.
- Ownership category
- akta.pro rank
Gopal Namkeen industry classification
Industry- Product category
- Indian Savory Snacks (Namkeen and FMCG Snacks)
- NAICS
- Snack Food Manufacturing (31191), Other Snack Food Manufacturing (311919)
- SIC
- Food And Kindred Products (2000), Bakery Products (2050)
- akta.pro primary industry
- Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional) (AFAKAIAO)
- akta.pro secondary industry
- Rice Cakes & Grain Snack Manufacturing (AFAKAIAK)
Keywords
Where Gopal Namkeen is headquartered
LocationHeadquarters
- HQ city
- Rajkot
- HQ country
- India
- HQ region
- Asia
Offices4 records
Markets served
Gopal Namkeen business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Snack Products Sales: Gopal Snacks generates revenue primarily through manufacturing and selling a wide variety of snack products including namkeen, wafers, fryums/pellets, papad, spices, beverages, cupcakes, wafer biscuits, and noodles under the 'Gopal' brand. The company sells through direct retail, e-commerce platforms, and distribution networks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Spice products - various sizes |
| Unit Pricing | Pay-as-you-go | Wafer/Snack products - various sizes |
| Unit Pricing | Pay-as-you-go | Noodles products |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Gopal Namkeen product offering
Product offeringCore offering
Gopal Namkeen (Gopal Snacks Limited) manufactures and sells a diverse portfolio of 84 branded Indian snack products across nine categories, including namkeen (gathiya, sev, bhujia), wafers under the Cristos sub-brand, snack pellets/fryums, papad, spices, Shot Go instant noodles, GOPS fruit beverages, wafer biscuits, and cupcakes. The company operates its own manufacturing facilities in Gujarat and Maharashtra and distributes products through traditional retail, e-commerce, and major online marketplaces.
Product overview
Gopal Snacks Limited is a fast-moving consumer goods (FMCG) company manufacturing a diverse portfolio of Indian snack products under the 'Gopal' brand. The product portfolio comprises 84 distinct product choices across nine categories: Namkeen (traditional savory snacks including gathiya, sev, bhujia, and regional specialties), Wafers under the Cristos sub-brand (potato chips in various international-inspired flavors), Snack Pellets (fried extruded fryums in various shapes), Papad (lentil and rice-based flatbreads), Spices (ground spice powders), Noodles under the Shot Go brand, GOPS Beverages (fruit drinks), Wafer Biscuits, and Cup Cakes. The company is recognized as the fourth largest brand in India's organized ethnic savouries sector and the largest manufacturer of gathiya and snack pellets by volume as of Fiscal 2023. Products are distributed through e-commerce platforms including Amazon, Flipkart, Blinkit, Big Basket, Zepto, and Jumbotail, as well as through traditional retail channels reaching 4 lakh+ retailers across 10 Indian states and 2 Union Territories.
Differentiator
Problem solved
Functional benefit
Products and services
- Namkeen (Gopal Brand) Traditional Indian savory snacks including gathiya, sev, bhujia, dal, chivda, and various regional specialties marketed under the Gopal brand for mass-market consumers.
- Wafers (Cristos Brand)
Quantifiable outcome
- 29% year-on-year revenue growth to ₹409.6 crore in Q4
- +3 more outcomes
Companies that use Gopal Namkeen
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Gopal Namkeen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Gopal Namkeen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ProcolcoreProcol enabled Gopal Snacks to unlock over ₹7.3 crore in savings within approximately 1.5 years by transforming procurement operations through AI-led automation, end-to-end RFQ management, transparent e-auctions, and real-time visibility into spend and supplier performance. The partnership digitized procurement cycle processing over ₹500 crore in spend within 21 days.
Scale indicators13 records
Recent moves7 records
Expansion highlights5 records
Gopal Namkeen competitors and assessment
Company assessmentDirect peers
- Haldiram's: India's largest ethnic snacks and namkeen brand, spanning bhujia, gathiya, sev, papad, and sweets across domestic and international retail. Directly competes with Gopal in the organized ethnic savouries category and sets the benchmark for distribution and brand investment.
- Bikaji Foods International: Listed Indian FMCG company focused on traditional namkeen, sweets, and snacks with strong north and west India presence. Closest like-for-like listed peer to Gopal, competing head-to-head in ethnic savouries with comparable product breadth.
- Balaji Wafers: One of India's largest snack manufacturers with a portfolio spanning wafers, namkeen, and pellets and strong western India penetration. Directly comparable on manufacturing scale, distribution model, and product mix to Gopal's wafers and pellets lines.
- Prataap Snacks (Yellow Diamond): Listed Indian snack company selling pellets, extruded snacks, and namkeen under the Yellow Diamond brand. Direct peer in snack pellets (an area where Gopal is the largest manufacturer by volume) and competes in overlapping retail channels.
- DFM Foods (Crax): Listed Indian snack company manufacturing branded packaged snacks including namkeen and extruded snacks under Crax and other brands. Comparable mid-cap listed peer competing in modern retail and traditional trade.
Broad incumbents
- PepsiCo India (Frito-Lay): Operates Lay's, Kurkure, and Uncle Chipps in India, dominating packaged salty snacks with national distribution and advertising scale. Competes with Gopal's Cristos wafers and overall snack portfolio but at materially larger scale and broader category breadth.
- ITC (Foods Division): ITC's foods portfolio includes Bingo! (chips), YiPPee! (noodles), and a growing snacks range. As a diversified FMCG giant with deep distribution, ITC competes with Gopal across multiple snack categories including the Shot Go noodles line.
- Parle Products: Long-standing Indian FMCG incumbent with brands spanning biscuits, confectionery, and snacks, with deep rural and traditional trade reach. Overlaps with Gopal's wafer biscuits and broader packaged snack portfolio.
- Britannia Industries: India's largest listed bakery and biscuit company with strong distribution and brand investment. Most directly comparable to Gopal's wafer biscuit and cupcake lines, with similar grocery distribution model.
Regional players
- Chitale Bandhu Mithaiwale: Maharashtra-based traditional snacks and sweets manufacturer with strong regional brand equity in western India. Operates in adjacent product categories (bhujia, sweets, traditional snacks) and competes with Gopal in overlapping distribution corridors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Gopal Namkeen social profiles
Digital presenceGopal Namkeen compliance and trust
Trust signalCompliance5 records
Gopal Namkeen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gopal Namkeen leadership team
Management profileNumber of profiles
Profiles2 records
Gopal Namkeen funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gopal Namkeen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gopal Namkeen
What does Gopal Namkeen do?
Gopal Namkeen (Gopal Snacks Limited) manufactures and sells a diverse portfolio of 84 branded Indian snack products across nine categories, including namkeen (gathiya, sev, bhujia), wafers under the Cristos sub-brand, snack pellets/fryums, papad, spices, Shot Go instant noodles, GOPS fruit beverages, wafer biscuits, and cupcakes. The company operates its own manufacturing facilities in Gujarat and Maharashtra and distributes products through traditional retail, e-commerce, and major online marketplaces.
Is Gopal Namkeen a public or private company?
Gopal Namkeen is a public company. It is classified as public and is currently operating.
When was Gopal Namkeen founded?
Gopal Namkeen was founded in 1999. It employs 1,001 to 5,000 people.
Where is Gopal Namkeen based?
Gopal Namkeen is headquartered in Rajkot, India, in the Asia region.
How does Gopal Namkeen make money?
One revenue line is on record: snack Products Sales.
Who are Gopal Namkeen's main competitors?
Direct peers on record are Haldiram's, Bikaji Foods International, Balaji Wafers, Prataap Snacks (Yellow Diamond) and DFM Foods (Crax). Broad incumbents are PepsiCo India (Frito-Lay), ITC (Foods Division), Parle Products and Britannia Industries. Chitale Bandhu Mithaiwale is listed as a regional player.
Does Gopal Namkeen have an API?
No public API is recorded for Gopal Namkeen.
What industry is Gopal Namkeen in?
Gopal Namkeen's product category is Indian Savory Snacks (Namkeen and FMCG Snacks). Its primary akta.pro industry code is AFAKAIAO, Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional), with a secondary code of AFAKAIAK, Rice Cakes & Grain Snack Manufacturing. Its NAICS code is 31191 and its SIC code is 2000.