Manuloc
- Company typePrivate
- Founded1964
- HeadquartersMetz, France
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
Manuloc firmographics
Firmographics- Name
- Manuloc
- Legal name
- Groupe Manuloc
- Website
- https://manuloc.fr
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
Manuloc industry classification
Industry- Product category
- Materials Handling Equipment Rental
- NAICS
- Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Other Commercial and Industrial Machinery and Equipment Rental and Leasing (532490)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Construction, Mining & Materials Handling Machinery & Equip (3530), Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Material Handling Equipment Rental/Leasing (Forklifts, Telehandlers, Reach Trucks) (TLABAFAF)
- akta.pro secondary industries
- Earthmoving & Excavation Equipment Rental/Leasing (TLABAFAA), Lifting & Hoisting Rental & Leasing (IMAHAJAN)
Keywords
Where Manuloc is headquartered
LocationHeadquarters
- HQ city
- Metz
- HQ country
- France
- HQ region
- Europe
Offices7 records
Markets served
Manuloc business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Long-term Equipment Rental (Location Longue Durée): Multi-year rental contracts (60-96 months) with full service or preventive maintenance options. Includes Piano (low utilization), Conserto (full service), Tempo (usage-based flexible), and other specialized contracts.
- Short-term Equipment Rental (Court Terme): Flexible rental from 1 day to 3 years with over 3,000 dedicated machines. Tariffs decrease with longer duration, includes optional specific equipment customization.
- Equipment Sales: Sale of new and used materials handling equipment with multi-brand offerings. Equipment customized according to client specifications.
- Used Equipment Sales: Sale and rental of reconditioned equipment from a fleet of 3,000+ machines with various condition ratings (revised, refurbished, reconditioned to like-new)
- Maintenance and After-Sales Services (SAV): Preventive and curative maintenance services with 24-hour response, spare parts supply, and full-service contracts. Includes Depan'Spot, Preventor, Economan, and Optiman service levels.
- Spare Parts Supply (Multiparts): European spare parts center managing 1.2 million references for all equipment brands with next-day delivery. Supplies parts for both Manuloc fleet and client-owned equipment.
- Equipment Financing and Leasing: Financial solutions for equipment acquisition including financing for energy-saving and decarbonization equipment, following acquisition of Axialease leasing specialist
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Piano contract - Budget-optimized long-term rental for low utilization needs |
| Subscription | Annual | Conserto contract - Full-service rental for centralized fleet management |
| Usage-based | Pay-as-you-go | Tempo contract - Flexible usage-based rental for seasonal/fluctuating needs |
| Unit Pricing | Pay-as-you-go | Used equipment with condition ratings |
| Other | Multi-year contract | CARSAT ergonomic equipment subsidy program |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Manuloc product offering
Product offeringCore offering
Manuloc rents, leases, and sells new and used materials handling equipment — including forklifts, aerial lifts, tractors, airport and port handling machinery, cleaning and mobility equipment — together with preventive and curative maintenance, spare parts, integrated logistics, fleet management software, and equipment financing solutions to industrial, logistics, nuclear, aeronautics, and construction customers.
Product overview
Manuloc is a French materials handling equipment rental and sales company operating as a platform of products and services. The core offering includes long-term and short-term rental services (Location Longue Durée with Piano/Conserto/Tempo contracts, Court terme) alongside equipment sales (new and used). The product portfolio spans 11 equipment categories: Manutention (forklifts), Élévation (aerial lifts), Traction (tractors), TP (construction), Mobilité (electric vehicles), Equipement aéroportuaire (airport), Nettoyage (cleaning), Rail/Route, Sécurité (safety), Accessoires (accessories), and Lithium (battery solutions). Service add-ons include SAV (maintenance), Pièces détachées (spare parts via Multiparts), Suivi et reportings (Mon Parc 4.0 fleet management), Logistique intégrée (MGS integrated logistics), Conversion (fleet buyback), and Financement (CARSAT subsidies). Key subsidiaries include FranceTruck (traction), L2M (western France), Multiparts (spare parts), and Manuloc Roumanie. The May 2024 acquisition of Axialease expanded Manuloc into decarbonization and renewable energy financial solutions.
Differentiator
Problem solved
Functional benefit
Brands
- FranceTruck: Subsidiary specialized in traction and heavy tonnage equipment, particularly for logistics and transport operations
- Manuloc International
- Manuloc L2M
- Manuloc Romania
- SKYLOC
- Multiparts
- Manuloc Global Services (MGS)
- Francetruck
Products and services
- Location Longue Durée Long-term rental of materials handling equipment with multi-year contracts (60-96 months). Includes Piano (low-utilization budget), Conserto (full-service), and Tempo (usage-based flexible) contracts with preventive and curative maintenance options.
- Court Terme Short-term equipment rental service providing more than 3,000 dedicated machines for durations from one day to three years, with tariffs decreasing at longer durations and optional equipment customization.
- Vente (New Equipment Sales) Sale of new materials handling equipment with consultation and accompaniment services for fleet selection. Equipment customized according to client specifications across multi-brand offerings.
- Occasions (Used Equipment) Sale and rental of used and reconditioned materials handling equipment from a fleet of 3,000+ machines, classified into condition ratings (revised, refurbished, reconditioned to like-new) with warranty options.
- SAV (After-Sales Maintenance) Preventive and curative maintenance service with 24-hour response time, spare parts supply, and full-service contracts. Includes Depan'Spot, Preventor, Economan, and Optiman service levels for fleet management.
- Pièces Détachées (Spare Parts via Multiparts) European multi-brand spare parts supply service managing 1.2 million+ part references with 15,000 in stock, offering next-day delivery for all equipment brands for both Manuloc fleet and client-owned equipment.
- MonParc 4.0 (Fleet Management Platform) Digital fleet management platform providing real-time analysis of equipment fleet including dashboards, intervention tracking, engagement monitoring, periodic inspections, contract management, and cost optimization recommendations.
- Logistique Intégrée (MGS - Integrated Logistics) Integrated logistics service combining materials handling operations management, equipment deployment, and flux optimization studies for end-to-end operational support.
- Conversion (Fleet Buyback) Fleet conversion service that allows companies to sell their existing materials handling equipment for cash and transition to Manuloc rental solutions.
- Financement (Equipment Financing) Equipment financing solutions for materials handling acquisition including CARSAT subsidies up to 25,000 EUR for ergonomic risk prevention equipment, plus decarbonization and photovoltaic asset financing via Axialease.
Quantifiable outcome
- 96% carbon emission reduction achieved for DACHSER logistics operations through electric tractor deployment
- +3 more outcomes
Companies that use Manuloc
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles3 records
Manuloc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Manuloc partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights7 records
Manuloc competitors and assessment
Company assessmentDirect peers
- Linde Material Handling: Linde Material Handling (a Kion Group brand) is the leading European manufacturer-captive of forklifts and intralogistics equipment, with a substantial direct rental and full-service contract business that directly competes with Manuloc's rental/leasing model across France and continental Europe.
- Toyota Material Handling Europe: Toyota Material Handling is a global top-three materials handling OEM that operates a captive rental and long-term leasing fleet in Europe, directly contesting Manuloc's short and long-term rental offerings to logistics, industry, and port customers.
- Jungheinrich: Jungheinrich is a leading European intralogistics OEM and direct-rental operator with a large multi-country short-term rental and full-service lease book that overlaps Manuloc's location longue durée and court terme offerings across warehouse and production customers.
- STILL: STILL, the Kion Group's mass-market European materials handling brand, runs its own direct rental and service network in France and southern Europe, competing head-to-head with Manuloc's multi-brand short and long-term rental proposition for industrial and logistics customers.
- Hyster-Yale Group: Hyster-Yale sells forklifts through dealer networks, and Manuloc is the exclusive HYSTER dealer in France (Amonite exclusivity acquired in 2018). As Hyster's contract manufacturer-captive counterpart, Hyster-Yale and its dealer network are the most direct comparator on equipment sourcing, service, and full-service contracts.
- Aprolis: Aprolis is a French and Iberian materials handling rental specialist (acquired by Toyota Industries) operating a multi-brand short and long-term rental fleet. It is one of Manuloc's closest direct competitors in the French market for forklifts and warehouse equipment rental.
Broad incumbents
- Kiloutou: Kiloutou is a major French generalist equipment rental group with a large construction and elevation rental book; it overlaps with Manuloc's Manutention, Elévation, and TP product categories but is materially broader in product scope (tools, scaffolding, aerial platforms).
- Fraikin: Fraikin is one of Europe's largest commercial vehicle and truck rental/leasing groups. While Manuloc operates downstream through materials handling equipment, Fraikin's full-service lease model and fleet management capability overlap in indirect competition for enterprise fleet decision-makers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Manuloc social profiles
Digital presenceManuloc compliance and trust
Trust signalCompliance4 records
Manuloc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Manuloc leadership team
Management profileNumber of profiles
Profiles10 records
Manuloc subsidiaries and ownership
Company hierarchySubsidiaries17 records
Manuloc funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Manuloc M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Manuloc
What does Manuloc do?
Manuloc rents, leases, and sells new and used materials handling equipment — including forklifts, aerial lifts, tractors, airport and port handling machinery, cleaning and mobility equipment — together with preventive and curative maintenance, spare parts, integrated logistics, fleet management software, and equipment financing solutions to industrial, logistics, nuclear, aeronautics, and construction customers.
Is Manuloc a public or private company?
Manuloc is a private company. It is classified as family owned and is currently operating.
When was Manuloc founded?
Manuloc was founded in 1964. It employs 1,001 to 5,000 people.
Where is Manuloc based?
Manuloc is headquartered in Metz, France, in the Europe region.
How does Manuloc make money?
Seven revenue lines are on record. Long-term Equipment Rental (Location Longue Durée) is the primary driver. The others are short-term Equipment Rental (Court Terme), equipment Sales, used Equipment Sales, maintenance and After-Sales Services (SAV), spare Parts Supply (Multiparts) and equipment Financing and Leasing.
Who are Manuloc's main competitors?
Direct peers on record are Linde Material Handling, Toyota Material Handling Europe, Jungheinrich, STILL, Hyster-Yale Group and Aprolis. Broad incumbents are Kiloutou and Fraikin.
Does Manuloc have an API?
No public API is recorded for Manuloc.
What industry is Manuloc in?
Manuloc's product category is Materials Handling Equipment Rental. Its primary akta.pro industry code is TLABAFAF, Material Handling Equipment Rental/Leasing (Forklifts, Telehandlers, Reach Trucks), with a secondary code of TLABAFAA, Earthmoving & Excavation Equipment Rental/Leasing. Its NAICS code is 53241 and its SIC code is 7350.