Shekel Mobility
Shekel Mobility is a Lagos-based B2B marketplace and dealer management software company that provides African auto dealers with inventory financing (up to 70% LTV), cross-border trade infrastructure, AI-driven pricing and valuation, and SaaS tools for inventory, CRM, and invoicing.
- Company typePrivate
- Founded2021
- HeadquartersLagos, Nigeria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Shekel Mobility does
Shekel Mobility is a Nigeria-based B2B marketplace and dealership management software company serving auto dealers across Africa. Its platform connects African dealers with global vehicle exporters (US, Japan, Europe) and offers inventory financing of up to 70% of vehicle value (45-day standard tenure), import funding, customs/clearing funding, and a SaaS suite for inventory, CRM, team, and invoicing management. The product surface spans seven modules: Inventory Sourcing, Lending and Fulfillment, Business Management, Showroom (online marketplace), and Co-Sell (dealer-agent collaboration), plus two branded sub-products - Shekly for cross-border TradeOps (FX, payments, credit, logistics, Buy Now Pay on Arrival) and Shailoq for AI-powered valuation, demand prediction, pricing, image enhancement, and chat.
The company monetizes through four revenue streams: interest on credit facilities extended to dealers, marketplace commissions on facilitated trades, processing fees on Shekly cross-border payments and FX, and subscription access to business management tools. Pricing is quote-based and not publicly disclosed. GTM is hybrid: sales-led (field and inside sales targeting African dealerships) layered with product-led self-serve onboarding via web and native iOS/Android apps, an online showroom, and content marketing through its "Shekel Auto Stories" blog.
The platform reports 2,349+ dealers, 14,110+ cars traded, and $258.9M+ in powered transactions. Backed by Y Combinator, with a $7M Series A in November 2023 led by Ventures Platform and MaC VC and prior seed rounds from Ventures Platform, Voltron Capital, Zedcrest, UAC Nigeria, VFD Group, and others. Operations are headquartered in Lagos (14, Oroleye Crescent Opebi) with active import funding support extended into Kenya and a recent distribution partnership into the Spanish retail market. The company is led by co-founders Sanmi Olukanmi (Co-founder/CEO) and Ben Oladokun (Co-CEO), alongside Valentine Mayaki (CTO) and Seun Okunfolami (CPO), with a stated headcount range of 11-50 employees.
Shekel Mobility firmographics
Firmographics- Name
- Shekel Mobility
- Legal name
- Shekel Mobility Limited
- Website
- https://shekelmobility.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shekel Mobility is a Lagos-based B2B marketplace and dealer management software company that provides African auto dealers with inventory financing (up to 70% LTV), cross-border trade infrastructure, AI-driven pricing and valuation, and SaaS tools for inventory, CRM, and invoicing.
- Ownership category
- akta.pro rank
Shekel Mobility industry classification
Industry- Product category
- Auto Dealership Management Software
- SIC
- Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
- akta.pro secondary industries
- Cross-border B2B/Wholesale Trade Marketplaces (CRAFAJAC), Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces (CRAFAHAO)
Keywords
Where Shekel Mobility is headquartered
LocationHeadquarters
- HQ city
- Lagos
- HQ country
- Nigeria
- HQ region
- Africa
Offices2 records
Markets served
Shekel Mobility business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Credit Facilities Interest: Interest revenue from dealer financing including inventory funding (up to 70% of vehicle value), import funding, and clearing funding. Standard loan tenure is 45 days with potential extensions.
- Marketplace Transaction Fees: Platform fees from facilitating vehicle trades between dealers, agents, and global suppliers through the marketplace.
- Business Management SaaS: Subscription-style access to inventory management, CRM, team management, and invoicing tools for dealers.
- Shekly Payment Processing: Processing fees for cross-border payments, FX conversions, and integrated logistics through the Shekly infrastructure.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Shekel Mobility product offering
Product offeringCore offering
Shekel Mobility operates a B2B marketplace and dealership management platform for Africa's auto trade, connecting global vehicle suppliers (from the U.S., Japan and Europe) with African auto dealers. The platform bundles inventory sourcing, inventory and import financing (up to 70% of vehicle value, 45-day standard tenure), AI-powered pricing and demand intelligence, cross-border payments and FX, logistics support, and an online showroom for dealers. It also sells Shailoq (an AI assistant for valuation and pricing) and Shekly (cross-border TradeOps infrastructure) as distinct branded offerings.
Product overview
Shekel Mobility is a B2B marketplace and dealer management system for Africa's auto trade. The platform connects global suppliers and African dealers with financing, logistics, and digital tools. The core platform is supported by specialized products including Shekly (TradeOps infrastructure for cross-border payments, credit, and logistics), Shailoq (AI-powered valuation and vehicle intelligence), Inventory Sourcing (dealer networks and global marketplace), Lending and Fulfillment (inventory funding, import funding, clearing funding), Business Management (inventory, team, and customer management), Showroom (online vehicle marketplace), and Co-Sell (dealer-agent collaboration).
Differentiator
Problem solved
Functional benefit
Brands
- Shekly: TradeOps infrastructure for Africa's auto trade. An embedded plugin for global suppliers to offer financing, payments, and fulfillment at checkout. Features include dealer wallets, real-time FX and pricing, unified checkout, and Buy Now Pay on Arrival functionality.
- Shailoq
- Showroom
- Co-Sell
Products and services
- Shekel Mobility Platform B2B marketplace and dealer management platform connecting global vehicle suppliers (U.S., Japan, Europe) and African auto dealers, with inventory sourcing, financing, business management tools, an online showroom and a Co-Sell network. Targeted at African auto dealers and global exporters seeking to access African dealer demand.
- Shekly TradeOps infrastructure that unifies cross-border finance, FX, credit and logistics for Africa's auto trade. Embedded into supplier checkouts so dealers can pay, get credit and receive vehicles in a single flow, including dealer wallets, real-time FX pricing, unified checkout and Buy Now Pay on Arrival. For global vehicle suppliers and African dealers handling cross-border vehicle purchases.
- Shailoq AI assistant that uses real-time data and machine learning to predict demand, recommend prices and guide trade decisions. Includes an AI-powered valuation engine, vehicle finder, vehicle sale assistant, chat interface, generative listing content (captions, titles, templates), and computer-vision image enhancement (background cleanup, lighting correction, watermarking). For auto dealers sourcing, pricing and selling vehicles.
- Showroom Online vehicle marketplace where dealers list verified cars with detailed specifications and connect with buyers, with customizable dealer websites, instant listings and integrated market reach. For dealers wanting to sell vehicles online beyond their physical lots.
- Shekel Mobility Mobile App Native iOS and Android applications giving dealers on-the-go access to the Shekel Mobility platform for inventory, financing and operations. Available on the Apple App Store (id1659802149) and Google Play (com.shekel.app). For dealers and agents managing their business from mobile devices.
- Lending and Fulfillment (Inventory, Import and Clearing Funding) Dealer financing service offering up to 70% funding on approved inventory (45-day standard tenure, up to $200k instant financing for qualified dealers), import funding for vehicles sourced from the U.S., Japan and Europe, and clearing funding to cover customs and logistics. Asset-backed with GPS vehicle tracking. For auto dealers across Africa needing working capital to source, import and clear vehicles.
Quantifiable outcome
- Dealer inventory increased by 60%+ (from 3-5 cars to 8-10 cars)
- +3 more outcomes
Companies that use Shekel Mobility
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Shekel Mobility technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature5 records
Shekel Mobility partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Logista StratorcoreDistribution partnership to bring Innovendi Elite autonomous sales solution to Spanish market targeting tobacconists and retail sector. Represents Shekel's market expansion beyond Africa into European markets.
- PaystackcorePayment processing partner integrated into Shekel Mobility platform for handling dealer transactions and wallet settlements.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Shekel Mobility competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Customer concentration
Shekel Mobility social profiles
Digital presenceShekel Mobility compliance and trust
Trust signalCompliance5 records
Shekel Mobility financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shekel Mobility leadership team
Management profileNumber of profiles
Profiles4 records
Shekel Mobility funding detail
Funding detailFunding overview
Funding rounds6 records
Investors18 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shekel Mobility M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shekel Mobility
What does Shekel Mobility do?
Shekel Mobility operates a B2B marketplace and dealership management platform for Africa's auto trade, connecting global vehicle suppliers (from the U.S., Japan and Europe) with African auto dealers. The platform bundles inventory sourcing, inventory and import financing (up to 70% of vehicle value, 45-day standard tenure), AI-powered pricing and demand intelligence, cross-border payments and FX, logistics support, and an online showroom for dealers. It also sells Shailoq (an AI assistant for valuation and pricing) and Shekly (cross-border TradeOps infrastructure) as distinct branded offerings.
Is Shekel Mobility a public or private company?
Shekel Mobility is a private company. It is classified as venture growth investor backed and is currently operating.
When was Shekel Mobility founded?
Shekel Mobility was founded in 2021. It employs 11 to 50 people.
Where is Shekel Mobility based?
Shekel Mobility is headquartered in Lagos, Nigeria, in the Africa region.
How does Shekel Mobility make money?
Four revenue lines are on record. Credit Facilities Interest is the primary driver. The others are marketplace Transaction Fees, business Management SaaS and shekly Payment Processing.
Does Shekel Mobility have an API?
No public API is recorded for Shekel Mobility.
What industry is Shekel Mobility in?
Shekel Mobility's product category is Auto Dealership Management Software. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms, with a secondary code of CRAFAJAC, Cross-border B2B/Wholesale Trade Marketplaces. Its SIC code is 5010.