Staging Labs
Staging Labs builds Saferoot, an automatic transaction-safety platform that integrates with major crypto wallets to detect suspicious activity in real time and transfer digital assets to a secure backup wallet, serving individual crypto and NFT holders and Web3 platforms through a self-serve product.
- Company typePrivate
- Founded2022
- HeadquartersMiami, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Staging Labs does
Staging Labs is a Miami-based, venture-backed startup founded in 2022 by François Le Nguyen and Jake Harwood after Nguyen lost $10,000 in a phishing attack on his Ethereum and NFTs. The company develops Saferoot, an automatic transaction safety platform that integrates with major crypto wallets to monitor transactions in real time and automatically transfer digital assets to a secure backup wallet when suspicious activity, hacks, or scams are detected. The product layers Forta's machine learning-powered threat detection on top of its interception and asset-transfer mechanism to minimize false positives, and offers user-configurable security settings. Pricing is not publicly disclosed and the company appears to be pre-revenue.
The go-to-market motion is product-led and self-serve: users sign up directly through saferoot.io without sales intervention, supported by community engagement on Twitter, Discord, and LinkedIn plus earned media in TechCrunch, betakit, and The Block. The primary customer segment is individual crypto and NFT holders seeking protection against phishing and fraud, with a secondary segment of Web3 platforms and applications that could embed or distribute Saferoot to their users. Staging Labs employs 1–10 people and operates with a horizontal segmentation approach.
The business is early-stage: a $1.1 million oversubscribed pre-seed round closed in March 2023, with The General Partnership, Flourish Ventures, AlphaGrep, and NGC Ventures as named investors, plus scouts from Andreessen Horowitz, Kleiner Perkins, and Greylock, and founders and operators from ConsenSys, Coinbase, Anchorage Digital, Chainalysis, Algorand, Quicknode, and Blockdaemon. The company is also accelerated by Binance Labs. Revenue mechanics are not disclosed but are likely based on a subscription or freemium model aligned with the self-serve funnel.
Staging Labs firmographics
Firmographics- Name
- Staging Labs
- Website
- https://staginglabs.io
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Staging Labs builds Saferoot, an automatic transaction-safety platform that integrates with major crypto wallets to detect suspicious activity in real time and transfer digital assets to a secure backup wallet, serving individual crypto and NFT holders and Web3 platforms through a self-serve product.
- Ownership category
- akta.pro rank
Staging Labs industry classification
Industry- Product category
- Crypto and Web3 Security Software
- akta.pro primary industry
- Fraud Detection, Scam Prevention & Account Takeover (Crypto) (FSADALAF)
- akta.pro secondary industries
- On-Chain Monitoring, Threat Detection & Incident Response (FSAPAJAB), Wallet Risk Scoring, Address Screening & Exposure Checks (FSADALAD)
Keywords
Where Staging Labs is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Markets served
Staging Labs business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Saferoot Security Platform: SaaS-based security solution for crypto wallets. The product likely operates on a subscription or freemium model where users can try the service and subscribe for advanced features. Specific pricing not publicly disclosed.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Staging Labs product offering
Product offeringCore offering
Staging Labs develops and offers Saferoot, an automatic transaction safety platform that integrates with major crypto wallets to monitor transactions in real time. When suspicious activity, phishing attempts, hacks, or scams are detected, the platform automatically transfers digital assets from the user's primary wallet to a secure backup wallet, leveraging Forta's machine learning-powered threat detection to minimize false positives.
Product overview
Staging Labs offers a single unified product called Saferoot, a crypto security platform designed to protect digital assets from theft, scams, and fraud. The product works by monitoring transactions and automatically moving assets to a secure backup wallet when threats are detected. The company was founded after co-founder François Le Nguyen lost $10,000 worth of Ethereum and NFTs in a phishing attack, prompting the development of automated security solutions for crypto users.
Differentiator
Problem solved
Functional benefit
Brands
- Saferoot: Automatic transaction safety platform designed to detect suspicious crypto transactions and protect digital assets by automatically transferring them to a secure backup wallet when threats are identified.
Products and services
- Saferoot Saferoot is an automatic transaction safety platform that monitors crypto wallet activity in real time and automatically transfers digital assets to a secure backup wallet when suspicious transactions, hacks, or scams are detected. It integrates with major crypto wallets to provide proactive protection for individual crypto and NFT holders against phishing attacks and other Web3 threats.
Quantifiable outcome
- Could have prevented $10,000 loss from phishing attack
Companies that use Staging Labs
Customer profileSegments2 records
Ideal customer profiles2 records
Staging Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature3 records
Staging Labs partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FortacoreStrategic partnership integrating Forta's machine learning-powered real-time threat detection technology into Saferoot. This collaboration enhances the product's ability to identify threats as they occur, reduces false positives, and provides users with more comprehensive protection against Web3 threats. The partnership also includes joint educational content, webinars, and community engagement initiatives.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Staging Labs competitors and assessment
Company assessmentDirect peers
- Wallet Guard: Wallet Guard is a Web3 wallet security extension focused on detecting scams, phishing sites, and malicious transactions for self-custody wallet users. It is a direct competitor in the consumer crypto wallet protection category.
- Web3 Antivirus: Web3 Antivirus is a browser security layer that simulates transactions and alerts users to scams and malicious smart-contract approvals, competing for the same crypto wallet security user base as Saferoot.
- Pocket Universe: Pocket Universe is a browser-extension wallet security tool that simulates transactions and flags phishing/drainer attempts before users sign. It targets the same crypto wallet user segment as Saferoot with overlapping automatic pre-signing protection.
- Harpie: Harpie provides on-chain wallet-level protection against theft, draining, and approvals for Ethereum wallets. Its automated 'stop the hack' capability parallels Saferoot's automatic asset transfer to a safe destination.
- Revoke.cash: Revoke.cash helps users monitor and revoke risky token approvals on EVM wallets. While narrower in scope, it addresses the same underlying 'protect your wallet' pain point for crypto users and competes for security-minded wallet users.
- Blowfish: Blowfish provides real-time transaction simulation and scam/wallet drainer detection for Web3 wallets and dApps. It competes directly with Saferoot by warning or blocking users before they sign malicious transactions, using similar API-based integrations with wallets.
- Scam Sniffer: Scam Sniffer focuses on detecting phishing sites and wallet drainers, publishing research on crypto phishing trends. It overlaps with Saferoot on the anti-phishing and scam-prevention use case for crypto wallet users.
Broad incumbents
- Fireblocks: Fireblocks is an institutional digital asset custody and security platform with policy-based transaction controls. While it serves institutions rather than retail users, it competes in the broader crypto transaction security and asset protection category.
- Chainalysis: Chainalysis is a leading blockchain analytics and transaction monitoring platform used by compliance teams to detect fraud and illicit activity. It represents a broader incumbent with overlapping on-chain threat detection capabilities relevant to Saferoot's category.
Emerging players
- Stelo Labs: Stelo Labs (acquired by wallet-extension provider) built a transaction simulation and wallet security extension targeting Web3 users. It is an emerging player in the same wallet-safety category that Saferoot operates in.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Staging Labs social profiles
Digital presenceStaging Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Staging Labs leadership team
Management profileNumber of profiles
Profiles2 records
Staging Labs funding detail
Funding detailFunding overview
Funding rounds2 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Staging Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Staging Labs
What does Staging Labs do?
Staging Labs develops and offers Saferoot, an automatic transaction safety platform that integrates with major crypto wallets to monitor transactions in real time. When suspicious activity, phishing attempts, hacks, or scams are detected, the platform automatically transfers digital assets from the user's primary wallet to a secure backup wallet, leveraging Forta's machine learning-powered threat detection to minimize false positives.
Is Staging Labs a public or private company?
Staging Labs is a private company. It is classified as venture growth investor backed and is currently operating.
When was Staging Labs founded?
Staging Labs was founded in 2022. It employs 1 to 10 people.
Where is Staging Labs based?
Staging Labs is headquartered in Miami, United States, in the North America region.
How does Staging Labs make money?
One revenue line is on record: saferoot Security Platform.
Who are Staging Labs's main competitors?
Direct peers on record are Wallet Guard, Web3 Antivirus, Pocket Universe, Harpie, Revoke.cash, Blowfish and Scam Sniffer. Broad incumbents are Fireblocks and Chainalysis. Stelo Labs is listed as an emerging player.
Does Staging Labs have an API?
No public API is recorded for Staging Labs.
What industry is Staging Labs in?
Staging Labs's product category is Crypto and Web3 Security Software. Its primary akta.pro industry code is FSADALAF, Fraud Detection, Scam Prevention & Account Takeover (Crypto), with a secondary code of FSAPAJAB, On-Chain Monitoring, Threat Detection & Incident Response.