ASPCA - American Society for the Prevention of Cruelty to Animals
- Company typePrivate
- Founded1866
- HeadquartersNew York, United States
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
ASPCA - American Society for the Prevention of Cruelty to Animals firmographics
Firmographics- Name
- ASPCA - American Society for the Prevention of Cruelty to Animals
- Legal name
- The American Society for the Prevention of Cruelty to Animals
- Website
- https://aspca.org
- Company type
- Private
- Founded year
- 1866
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
ASPCA - American Society for the Prevention of Cruelty to Animals industry classification
Industry- Product category
- Animal Welfare Services
- NAICS
- Environment, Conservation and Wildlife Organizations (813312), Veterinary Services (54194), Pet Care (except Veterinary) Services (81291)
- SIC
- Services-Social Services (8300), Services-Educational Services (8200)
- akta.pro primary industry
- Animal Cruelty Prevention, Investigation & Humane Law Enforcement (BPAGAIAG)
- akta.pro secondary industries
- Animal Shelters & Adoption Services (BPAGAIAA), Education & Community Outreach (Responsible Pet Ownership) (BPAGAIAK), Sanctuaries & Long-Term Care (Farm, Equine, Exotic) (BPAGAIAH)
Keywords
Where ASPCA - American Society for the Prevention of Cruelty to Animals is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
ASPCA - American Society for the Prevention of Cruelty to Animals business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure
Revenue model
- Individual Donations and Memberships: Tax-deductible donations from individuals through one-time, monthly, and annual giving programs. The ASPCA has been operating for 160 years through public support.
- Pet Health Insurance Licensing: Exclusive pet insurance partner since 2006. ASPCA receives royalty fees through licensing agreements with PTZ Insurance Agency and underwriters Independence American Insurance Company and United States Fire Insurance Company.
- Cause Marketing and Corporate Partnerships: Strategic cause partnerships where corporations like Subaru donate based on sales events (Subaru Share the Love Event donated over $43 million since 2008). Other partners include BuzzRx ($1 per prescription saved) and product partnerships.
- Adoption Fees: Suggested $150 adoption fee for animals, with additional NYC dog license fees ($8.50-$34.00 depending on spay/neuter status).
- Grants: ASPCA granted over $29 million to shelters, rescues, clinics and agencies supporting vulnerable animals in 2025.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | One-time and monthly donation options |
| Subscription | Annual | Annual membership donation |
| One time/ perpetual license | Pay-as-you-go | Animal adoption fee |
| Subscription | Monthly | Pet Health Insurance |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
ASPCA - American Society for the Prevention of Cruelty to Animals product offering
Product offeringCore offering
The ASPCA is a 501(c)(3) nonprofit organization that delivers animal welfare services through animal rescue and cruelty response, veterinary and behavioral rehabilitation, pet adoption, spay/neuter programs, disaster response, poison control, legislative advocacy, and grant funding for shelters. It operates specialized facilities (Behavioral Rehabilitation Center, Cruelty Recovery Center, Recovery & Rehabilitation Center) and licenses the ASPCA Pet Health Insurance program through a partner agency.
Product overview
The ASPCA is a 501(c)(3) nonprofit organization offering a comprehensive portfolio of animal welfare services rather than a unified technology product. The core offerings include animal rescue and cruelty response (National Field Response, Cruelty Recovery Center, Recovery & Rehabilitation Center, Behavioral Rehabilitation Center), animal adoption (NYC Adoption Center, Mobile Adoptions, Los Angeles Program), veterinary services (ASPCA Poison Control, Community Veterinary Clinics, Spay/Neuter Services), and community engagement programs (Foster Care, ASPCA Grants, ASPCA Pro educational platform, Advocacy Brigade). The ASPCA Pet Health Insurance is a separately licensed insurance program. These services are delivered through physical facilities, hotlines, online platforms, and field operations rather than as software products or modules.
Differentiator
Problem solved
Functional benefit
Products and services
- ASPCA Poison Control
- ASPCA Pet Health Insurance
- ASPCA Adoption Center (NYC)
- ASPCA Mobile Adoptions
- Los Angeles Adoptable Cats Program
- Behavioral Rehabilitation Center (BRC)
- Cruelty Recovery Center (CRC)
- Recovery & Rehabilitation Center (R&R)
- National Field Response
- ASPCA Grants Program
- ASPCA Spay/Neuter Services
- ASPCA Community Veterinary Clinics
- ASPCA Pro
- ASPCA Advocacy Brigade
- ASPCA Foster Care Program
- ASPCA Animal Rescue Transport
- ASPCA Disaster Response
- ASPCA Pet Planning Services
- ASPCA Equine Transition and Adoption Center
Quantifiable outcome
- 70,980 animals found safe and loving homes in 2025
- +4 more outcomes
Companies that use ASPCA - American Society for the Prevention of Cruelty to Animals
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
ASPCA - American Society for the Prevention of Cruelty to Animals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ASPCA - American Society for the Prevention of Cruelty to Animals partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor, flagship and core.
- Walker's ShortbreadminorPartnership relaunched in 2026 to help animals in need through special shortbread products featuring ASPCA branding.
- NylaboneminorSpecial treat deliveries to rescued dogs in honor of ASPCA Giving Day, supporting animal welfare.
- Subaru of America Inc.flagshipLong-standing national partnership since 2008. Subaru is the national partner for Subaru Loves Pets program. Through Subaru Share the Love Event, over $43 million donated to ASPCA, helping nearly 370,000 animals. 2025 event raised $2.4 million. ASPCA qualifies Subaru VIP Signature Program for Guardian/Founders.
- PTZ Insurance Agency / ASPCA Pet Health InsurancecoreExclusive pet insurance partner since 2006. ASPCA receives royalty fees for use of marks. Insurance underwritten by Independence American Insurance Company and United States Fire Insurance Company. Products include cat and dog insurance with customizable coverage options.
- BuzzRxminorFree prescription discount card benefitting the ASPCA. BuzzRx donates $1 every time a user saves on a prescription medication.
- FreshCut PaperminorPop-Up Pets Collection - greeting cards and paper products featuring animal imagery, with portion of proceeds supporting ASPCA.
- ARM & HAMMERminorARM & HAMMER Feline Generous program - proud partner of ASPCA supporting cat welfare initiatives.
- FedExminorCharitable shipping account supporting ASPCA National Field Response team in wake of crises and natural disasters.
Scale indicators18 records
Recent moves6 records
Expansion highlights6 records
ASPCA - American Society for the Prevention of Cruelty to Animals competitors and assessment
Company assessmentDirect peers
- People for the Ethical Treatment of Animals (PETA): Major animal rights advocacy organization with overlapping cruelty prevention, legislative advocacy, and public education programs — competes for donor attention and policy influence in the same space.
- American Humane: National animal welfare nonprofit operating rescue programs, the Red Star Rescue team, and humane certification programs — directly comparable in mission and historical positioning.
- Best Friends Animal Society: National no-kill animal welfare organization running sanctuaries, adoption programs, and spay/neuter initiatives — competes directly with ASPCA's adoption, behavioral rehabilitation, and community clinic offerings.
- Royal Society for the Prevention of Cruelty to Animals (RSPCA): UK-based counterpart with law enforcement authority, animal rescue operations, and cruelty investigation powers — global peer with the most comparable legal/enforcement structure.
- The Humane Society of the United States (HSUS): Largest U.S. animal welfare nonprofit competing for the same donor pool, advocating for stronger animal protection laws, and operating nationwide rescue and shelter programs — directly comparable in mission and revenue scale.
Others
- Petfinder: Adoption listing platform that ASPCA explicitly uses to distribute animals to local shelters; an adjacent ecosystem participant rather than a direct welfare competitor.
Emerging players
- RedRover: National nonprofit focused on emergency sheltering, cruelty investigation support, and disaster response — overlapping mission in cruelty recovery and disaster services where ASPCA also competes.
Regional players
- North Shore Animal League America: Large Northeast-based no-kill shelter and adoption organization with similar mobile adoption, rescue, and spay/neuter programming — directly comparable on the East Coast adoption side.
Broad incumbents
- PetSmart Charities: Affiliated foundation of a major pet retailer funding adoption, spay/neuter, and disaster response nationwide — competes for both donor share and shelter partnership mindshare.
- Maddie's Fund: Major animal welfare foundation that grants funding to shelters and rescue organizations; directly comparable as both a peer and a documented ASPCA grant funder ($200K across 2022–2023).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
ASPCA - American Society for the Prevention of Cruelty to Animals social profiles
Digital presenceASPCA - American Society for the Prevention of Cruelty to Animals financial estimates
Financial estimateRevenue estimate
Valuation estimate
ASPCA - American Society for the Prevention of Cruelty to Animals leadership team
Management profileNumber of profiles
Profiles7 records
ASPCA - American Society for the Prevention of Cruelty to Animals funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ASPCA - American Society for the Prevention of Cruelty to Animals M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ASPCA - American Society for the Prevention of Cruelty to Animals
What does ASPCA - American Society for the Prevention of Cruelty to Animals do?
The ASPCA is a 501(c)(3) nonprofit organization that delivers animal welfare services through animal rescue and cruelty response, veterinary and behavioral rehabilitation, pet adoption, spay/neuter programs, disaster response, poison control, legislative advocacy, and grant funding for shelters. It operates specialized facilities (Behavioral Rehabilitation Center, Cruelty Recovery Center, Recovery & Rehabilitation Center) and licenses the ASPCA Pet Health Insurance program through a partner agency.
Is ASPCA - American Society for the Prevention of Cruelty to Animals a public or private company?
ASPCA - American Society for the Prevention of Cruelty to Animals is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ASPCA - American Society for the Prevention of Cruelty to Animals founded?
ASPCA - American Society for the Prevention of Cruelty to Animals was founded in 1866. It employs 501 to 1,000 people.
Where is ASPCA - American Society for the Prevention of Cruelty to Animals based?
ASPCA - American Society for the Prevention of Cruelty to Animals is headquartered in New York, United States, in the North America region.
How does ASPCA - American Society for the Prevention of Cruelty to Animals make money?
Five revenue lines are on record. Individual Donations and Memberships are the primary driver. The others are pet Health Insurance Licensing, cause Marketing and Corporate Partnerships, adoption Fees and grants.
Who are ASPCA - American Society for the Prevention of Cruelty to Animals's main competitors?
Direct peers on record are People for the Ethical Treatment of Animals (PETA), American Humane, Best Friends Animal Society, Royal Society for the Prevention of Cruelty to Animals (RSPCA) and The Humane Society of the United States (HSUS). Petfinder is listed as an others. RedRover is listed as an emerging player. North Shore Animal League America is listed as a regional player. Broad incumbents are PetSmart Charities and Maddie's Fund.
Does ASPCA - American Society for the Prevention of Cruelty to Animals have an API?
No public API is recorded for ASPCA - American Society for the Prevention of Cruelty to Animals.
What industry is ASPCA - American Society for the Prevention of Cruelty to Animals in?
ASPCA - American Society for the Prevention of Cruelty to Animals's product category is Animal Welfare Services. Its primary akta.pro industry code is BPAGAIAG, Animal Cruelty Prevention, Investigation & Humane Law Enforcement, with a secondary code of BPAGAIAA, Animal Shelters & Adoption Services. Its NAICS code is 813312 and its SIC code is 8300.