ProSentry
ProSentry is a New York-based SaaS and IoT platform that uses a LoRaWAN wireless sensor network to detect water and gas leaks and mechanical issues in residential and commercial multi-tenant buildings, selling hardware plus per-tenant monthly subscriptions to property owners, managers, and boards.
- Company typePrivate
- Founded2024
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What ProSentry does
ProSentry is a SaaS and IoT-enabled risk monitoring platform purpose-built for residential and commercial multi-tenant real estate. The company's core offering is a LoRaWAN-based wireless sensor network that detects water leaks, natural gas leaks, and a range of mechanical and environmental conditions (temperature, humidity, boiler temperature, elevator motion, sump pit levels, roof drains, and more) in real time, then routes alerts through text, email, app notification, and 24/7 UL-certified live-operator call centers. Point-of-Leak sensors are deployed at high-risk fixtures within individual units rather than relying on centralized flow monitoring, and a 10-year battery life and an architecture that does not depend on building Wi-Fi address retrofit and reliability constraints common in older multi-tenant properties. The product portfolio also includes a Local Law 157 compliance solution for NYC natural gas detection requirements and a free Water Damage Prevention Score assessment tool used to drive inbound demand.
The business model combines hardware sales ($60-$80 per sensor, including gateways and network design) with a recurring per-tenant monthly subscription ($4-$9 per tenant per month) and ancillary professional services such as site surveys and installation. Go-to-market is enterprise-led and consultative, with direct field sales targeting property owners, managers, and boards across major US metros (NYC/tri-state, Florida, Chicago, Los Angeles, Seattle), augmented by an inside-sales motion for mid-market properties and a channel partnership with Chubb insurance. Certifications (UL 1484, UL 2075, NFPA 715) and integration with third-party property management platforms such as Mapped via open API round out the platform's compliance and interoperability posture. Founded in 2024 in New York by CEO Nadav Schnall and President John Rusk, with backing from New York Angels, the company sits at an early commercial stage with a small team and limited public customer disclosure.
ProSentry firmographics
Firmographics- Name
- ProSentry
- Legal name
- ProSentry, Inc.
- Website
- https://prosentry.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ProSentry is a New York-based SaaS and IoT platform that uses a LoRaWAN wireless sensor network to detect water and gas leaks and mechanical issues in residential and commercial multi-tenant buildings, selling hardware plus per-tenant monthly subscriptions to property owners, managers, and boards.
- Ownership category
- akta.pro rank
ProSentry industry classification
Industry- Product category
- IoT Building Monitoring
- NAICS
- Totalizing Fluid Meter and Counting Device Manufacturing (334514)
- SIC
- Totalizing Fluid Meters & Counting Devices (3824)
- akta.pro primary industry
- Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT) (EUANAKAB)
- akta.pro secondary industry
- Active Leak Detection & Acoustic Surveying (Ground Mics, Correlators, Hydrophones) (EUANAKAA)
Keywords
Where ProSentry is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ProSentry business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Hardware Sales - Smart Sensors: ProSentry sells wireless smart sensors (water leak, gas leak, and other environmental sensors) at $60-$80 per sensor. These include all necessary networking equipment (LoRaWAN gateways). Sensors have a 10-year battery life expectancy.
- Monthly Monitoring Service Subscription: Recurring monthly subscription service at $4-$9 per tenant per month. Includes ongoing connection to wireless network, personalized dashboard, instant alerts (text, email, app notification, live operator call), and 24/7 round-the-clock service and support from the ProSentry team.
- Site Survey and Network Design Services: Free building survey and building-specific wireless network design by ProSentry's team of experts included with sensor purchase. Professional installation services may also be provided as part of turnkey service.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Smart Sensors - $60-$80 per sensor |
| Subscription | Monthly | Monthly Service Fee - $4-$9 per tenant per month |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
ProSentry product offering
Product offeringCore offering
ProSentry sells a wireless IoT building monitoring platform built on LoRaWAN technology, deploying smart sensors that detect water leaks, gas leaks, and environmental/mechanical issues in real time across multi-tenant residential and commercial properties. Revenue comes from one-time hardware sales ($60-$80 per sensor) combined with a recurring monthly monitoring subscription ($4-$9 per tenant per month) that includes a unified dashboard, instant alerts via text/email/app/live operator calls, and 24/7 UL-certified call center support.
Product overview
ProSentry is a comprehensive building monitoring IoT platform offering proactive risk mitigation for residential and commercial multi-tenant real estate. The core ProSentry Platform unifies detection, insights, and alerts through a single dashboard, supported by a wireless LoRaWAN sensor ecosystem. Key product modules include Smart Water Leak Detection using Point of Leak (PoL) sensors, Smart Gas Detection compliant with UL1484 and NFPA 715, and the Local Law 157 Compliance Solution for NYC requirements. The platform is complemented by the Water Damage Prevention Score risk assessment tool and integrates with third-party systems via an open API. Alert delivery spans live operator calls, text, email, and app notifications, with optional automatic water shutoff valve integration.
Differentiator
Problem solved
Functional benefit
Products and services
- ProSentry Platform The core IoT monitoring platform that delivers real-time building insights and instant alerts through a unified dashboard accessible from any mobile device, for property owners, managers, and boards of residential and commercial multi-tenant buildings.
- Smart Water Leak Detection Wireless water leak detection service using Point of Leak (PoL) sensors placed at high-risk locations (under sinks, behind toilets, near HVAC units, dishwashers, and water heaters) to detect water at the source before major damage occurs, for multi-tenant residential and commercial property operators.
- Smart Gas Detection Wireless natural gas leak detection using smart gas sensors compliant with UL 1484 and NFPA 715 standards, detecting gas at 10% of the Lowest Explosion Limit (LEL) and providing instant notifications and precise leak location information for property owners and managers.
- Wireless Sensor Ecosystem Comprehensive suite of wireless IoT sensors including water leak, natural gas, boiler temperature, exhaust fan, temperature/humidity, elevator motion, roof drain, sump pit level, trash container, water tank level, mouse trap, door/window, automatic water shutoff valve, and smoking/vaping sensors, sold as part of the ProSentry deployment for property monitoring.
- ProSentry Mobile App Mobile application enabling property owners, managers, and staff to access their personalized dashboard, receive real-time alerts, scan QR codes to pair sensors, and customize detection targets and notification settings on the ProSentry platform.
- Local Law 157 Compliance Solution NYC Local Law 157 compliance solution providing natural gas detection with UL-certified monitored systems that meet NFPA 715 requirements for installation and location of natural gas alarms, targeted at NYC Class A and B multiple dwellings.
- Automatic Water Shutoff Valve Automatic water shutoff valve offering remote and automatic water source shutdown when a leak is detected, reducing risks even further beyond just detection for property owners and managers.
Quantifiable outcome
- Northeast condo saved $100,000 in insurance costs using ProSentry system
- +5 more outcomes
Companies that use ProSentry
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles2 records
ProSentry technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature6 records
ProSentry partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ChubbcoreProSentry is proud to collaborate with Chubb, a global leader in property and casualty insurance, on water leak detection initiatives. This partnership underscores ProSentry's platform credibility, performance, and risk-reduction impact. As insurers seek trusted technologies to safeguard high-value properties, this collaboration demonstrates growing alignment between smart building systems and insurance expectations. Buildings with ProSentry systems may receive favorable insurance terms from Chubb.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
ProSentry competitors and assessment
Company assessmentDirect peers
- Phyn: Phyn (acquired by Badger Meter) offers smart water monitoring with leak detection using under-sink sensors and automatic shutoff. Direct competitor to ProSentry's Point of Leak water leak detection platform, targeting residential and light commercial properties with a similar hardware-plus-subscription model.
- LeakSmart: LeakSmart offers water leak detection with automatic shutoff systems for residential and commercial properties. Direct competitor to ProSentry, particularly in the automatic water shutoff valve integration area, serving similar property owner and manager customer segments.
- Moen (Flo): Moen's Flo by Moen product provides smart water leak detection with automatic shutoff valves for residential and small commercial properties. Direct competitor to ProSentry, with comparable point-of-leak detection philosophy and recurring service model, though more focused on single-family residential than multi-tenant buildings.
- Alert Labs: Alert Labs provides water leak, temperature, and humidity sensors targeted at property managers and multi-tenant buildings. Direct competitor to ProSentry in the multi-family and commercial real estate monitoring segment, with comparable hardware sensors and centralized dashboard offering.
- Banyan Water: Banyan Water (now part of RealPage) provides water submetering and leak detection specifically for multifamily housing operators. Direct competitor to ProSentry in the multifamily residential segment, with strong property management software integration via RealPage's platform.
Broad incumbents
- SmartRent: SmartRent (NYSE: SMRT) provides smart home and building IoT platforms specifically for multifamily and rental property operators, including access control, leak sensors, and energy management. Closely comparable target customer (multifamily property owners/managers) but with a broader smart home feature set beyond leak detection.
- Honeywell: Honeywell provides building automation systems (Honeywell Building Technologies) and consumer leak detection products (Lyric). Large incumbent with comprehensive smart building portfolio that includes IoT sensors, but serves building monitoring as part of a much broader industrial and building automation business rather than as a focused offering.
- Resideo: Resideo (Honeywell Homes spin-off) offers water leak detection products (Braukmann/Lyric) alongside a broader portfolio of HVAC controls, security, and home comfort solutions. Broader incumbent with overlapping leak detection capabilities but distributed across a much wider residential products portfolio rather than focused on multi-tenant buildings.
- Siemens: Siemens offers comprehensive smart building solutions through Siemens Smart Infrastructure, including building automation, fire safety, and IoT monitoring. Large incumbent with overlapping capabilities in building sensor monitoring and analytics, but embedded within a much broader industrial automation portfolio rather than focused on multi-tenant leak detection.
Emerging players
- Notion: Notion offers multi-purpose smart home sensors (water leak, smoke, temperature, door) with a central hub-based platform. Comparable sensor platform approach with insurance distribution partnerships, though primarily focused on single-family residential and home insurance rather than multi-tenant commercial real estate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ProSentry social profiles
Digital presenceProSentry compliance and trust
Trust signalCompliance3 records
ProSentry financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProSentry leadership team
Management profileNumber of profiles
Profiles3 records
ProSentry funding detail
Funding detailFunding overview
Funding rounds3 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProSentry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProSentry
What does ProSentry do?
ProSentry sells a wireless IoT building monitoring platform built on LoRaWAN technology, deploying smart sensors that detect water leaks, gas leaks, and environmental/mechanical issues in real time across multi-tenant residential and commercial properties. Revenue comes from one-time hardware sales ($60-$80 per sensor) combined with a recurring monthly monitoring subscription ($4-$9 per tenant per month) that includes a unified dashboard, instant alerts via text/email/app/live operator calls, and 24/7 UL-certified call center support.
Is ProSentry a public or private company?
ProSentry is a private company. It is classified as venture growth investor backed and is currently operating.
When was ProSentry founded?
ProSentry was founded in 2024. It employs 1 to 10 people.
Where is ProSentry based?
ProSentry is headquartered in New York, United States, in the North America region.
How does ProSentry make money?
Three revenue lines are on record. Hardware Sales - Smart Sensors are the primary driver. The others are monthly Monitoring Service Subscription and site Survey and Network Design Services.
Who are ProSentry's main competitors?
Direct peers on record are Phyn, LeakSmart, Moen (Flo), Alert Labs and Banyan Water. Broad incumbents are SmartRent, Honeywell, Resideo and Siemens. Notion is listed as an emerging player.
Does ProSentry have an API?
Yes. ProSentry offers an open Application Programming Interface (API) that enables integration with separate, non-ProSentry building and property management systems. The API allows users to connect existing building management platforms with ProSentry's monitoring solution for unified property oversight.
What industry is ProSentry in?
ProSentry's product category is IoT Building Monitoring. Its primary akta.pro industry code is EUANAKAB, Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT), with a secondary code of EUANAKAA, Active Leak Detection & Acoustic Surveying (Ground Mics, Correlators, Hydrophones). Its NAICS code is 334514 and its SIC code is 3824.