What Sure Valley Ventures does

Sure Valley Ventures is a UK and Ireland-focused venture capital firm founded in 2017 and headquartered in London, with investment operations in Dublin. The firm specialises in early-stage investments in AI software companies, leading and co-leading pre-seed and seed rounds typically in the $1.5 million to $6 million range, often as part of syndicates with other European and US VCs. It manages multiple fund vehicles, including Fund I (which has produced six cash realisations) and Fund III, and is related to the AIM-listed entities Mindflair plc and Sure Ventures plc, which hold economic interests in fund performance.

The firm's portfolio spans a deliberately broad range of AI verticals, with current and recent investments in agentic AI payments (Ralio), agentic operating systems (Alludium), autonomous game testing (ManaMind), financial auditing AI (Audrey AI), reasoning AI for high-stakes decisions (Astut), FHE-based AI cybersecurity (Mirror Security), on-device image verification (Captur), AI-powered fleet intelligence (CameraMatics), and AI-driven education marking (stylus Education). Portfolio companies report material commercial traction, including CameraMatics serving nearly 1,000 fleet customers with logos such as Royal Mail, Calor Gas, Wolseley, XPO, and DFDS, and Captur processing tens of millions of images monthly for enterprise mobile applications. The firm leverages a syndicate network that includes Delta Partners, Atlantic Bridge, Enterprise Ireland, Plug and Play, Ascension, SyndicateRoom, and Rally Ventures, and has co-invested with regional development funds in both the UK and Ireland.

The firm's revenue model is conventional for a venture capital manager: recurring management fees on committed capital across multiple fund vehicles, supplemented by lumpy carried interest crystallised on successful exits. The most material recent monetisation event is the June 2026 €49 million CameraMatics funding round, which generated the sixth cash realisation from Fund I. Customer concentration at the fund-manager level is moderate, with diverse portfolio exposure and LP relationships channelled through public-market vehicles providing some visibility. The go-to-market motion is deal-flow driven through professional networks, syndicate relationships, and industry events, with the firm's go-to-market as a VC rather than as a product company.

Name

Sure Valley Ventures

Website

https://surevalleyventures.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Sure Valley Ventures is a UK and Ireland-focused venture capital firm founded in 2017 that invests in early-stage AI software companies across agentic AI, autonomous systems, cybersecurity, fintech, and enterprise automation, managing multiple funds and leading pre-seed and seed rounds.

Ownership category

akta.pro rank

Product category

Venture Capital Management

NAICS

Other Investment Pools and Funds (5259), Other Financial Vehicles (525990), Miscellaneous Financial Investment Activities (523999)

SIC

Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Sector-Focused Venture Capital (Vertical Specialists) (FSANAAAD)

Keywords

• Venture capital investing
• AI startup funding
• Pre-seed investments
• Seed funding rounds
• Portfolio company building

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Venture Capital Returns (Carried Interest): Sure Valley Ventures generates returns through carried interest on successful portfolio company exits, as evidenced by the €880,000 partial realisation from CameraMatics and €600,000 proceeds to Mindflair from the same round. The firm operates multiple funds including Fund I (which has produced six cash realisations) and Fund III.
2. Management Fees: VC firms typically charge management fees on committed capital under management. The firm's multiple fund vehicles (Sure Valley Ventures Fund I, Fund III, and related party Sure Ventures plc) suggest ongoing management fee revenue.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sure Valley Ventures is a UK and Ireland-focused venture capital firm founded in 2017 that invests in early-stage AI software companies. The firm leads and co-leads pre-seed and seed funding rounds, syndicating with other venture investors, and provides capital to portfolio companies for go-to-market expansion, team growth, and product development. It manages multiple investment funds (Fund I, Fund III) and operates a portfolio spanning agentic AI, fleet intelligence, cybersecurity, image verification, financial auditing, game testing, and enterprise automation.

Product overview

Sure Valley Ventures is a venture capital firm that manages investment funds focused on AI and technology startups. The firm does not appear to offer a unified product or service platform; rather, it operates as a fund manager making equity investments in portfolio companies across various AI verticals including fleet management, gaming, financial auditing, payments, cybersecurity, and education technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Sure Valley Ventures Fund I First investment fund of Sure Valley Ventures, which has produced six cash realisations from portfolio company exits and is the fund in which Mindflair plc holds a 24.4% interest. Targeted at AI and technology startups in the UK and Ireland.
• Sure Valley Ventures Fund III (SVV Fund III) Third investment fund operated by Sure Valley Ventures, used for recent investments in AI startups including Audrey AI, supporting the firm's continued AI-focused investment thesis.

Quantifiable outcome

• Six cash realisations from Fund I within the first half of 2026, demonstrating consistent portfolio exit activity.
• +3 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• G42 Inception AIcoreStrategic or Co-development Partner · 2 December 2025Mirror Security (a Sure Valley Ventures portfolio company) signed a strategic partnership with G42's Inception AI to deploy its AI encryption security technology across enterprise and government platforms.
• IntelcoreStrategic or Co-development Partner · 2 December 2025Mirror Security (a Sure Valley Ventures portfolio company) is collaborating with Intel on FHE-based AI security technology development.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Octopus Ventures: UK-based early- and growth-stage VC investing across software, AI, fintech, and deep tech. Directly comparable as a UK-headquartered, multi-fund manager backing technology-enabled businesses including AI-native companies, with similar cheque sizes at seed and Series A.
• Amadeus Capital Partners: UK deep-tech and AI-focused VC with a long-standing thesis in AI, cybersecurity, and frontier technology. Comparable as a specialist UK fund manager backing AI-native companies from seed to growth, with similar portfolio breadth across AI applications.
• Episode 1 Ventures: UK seed-stage VC focused on B2B SaaS and applied AI startups. Closely comparable cheque sizes and stage focus to SVV, with a similar thesis around AI-enabled enterprise software and a UK-centric deal pipeline.
• LocalGlobe: London-based seed-stage VC backing technology startups across the UK and Europe. Directly comparable in stage focus, geographic scope, and cheque size, with growing exposure to AI-native companies.
• Cambridge Innovation Capital: UK deep-tech VC investing primarily in Cambridge-spinout AI, life sciences, and technology companies. Comparable as a specialist UK technology fund with strong ties to academic research and a sector-focused thesis overlapping with SVV's AI specialisation.
• Speedinvest: European early-stage VC with dedicated AI and deep-tech funds. Comparable in stage focus, AI thematic exposure, and European geographic footprint, though operating at a meaningfully larger AUM scale.
• Frontline Ventures: US/Europe B2B-focused early-stage VC with deep UK and Irish roots. Comparable geographic concentration, stage focus, and B2B software thesis, with increasing overlap in AI-native enterprise applications.
• Notion Capital: UK-based B2B SaaS and enterprise software VC investing from seed to Series B. Comparable in stage range, UK geographic focus, and software thesis, with emerging exposure to AI-vertical applications.
• Parkwalk Advisors: UK university-spinout and deep-tech VC, including AI, robotics, and advanced computing. Comparable in stage focus, UK geographic concentration, and technology-specialist thesis, often co-investing alongside UK institutional funds.

Regional players

• Earlybird Venture Capital: Pan-European early- and growth-stage VC with technology and AI exposure. Comparable in stage range and AI thesis, though headquartered in Germany and operating at significantly larger AUM, providing an adjacent cross-border comparison rather than direct UK competition.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/surevalley

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments58 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sure Valley Ventures