Saveggy
Saveggy AB is a Swedish foodtech company that develops edible plant-based coatings from rapeseed and oat oils to replace plastic packaging on fresh produce, selling B2B to growers, packers, and retailers (commercially launched for cucumbers, with banana, pepper, eggplant, and zucchini in development).
- Company typePrivate
- Founded2020
- HeadquartersLund, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Saveggy does
Saveggy AB is a Swedish foodtech company headquartered in Lund that develops edible, plant-based protective coatings for fresh produce as a replacement for single-use plastic film. The core product is a thin coating made from only two ingredients — fully hydrogenated rapeseed oil and gluten-free oat oil — that is sprayed onto produce post-harvest to slow moisture loss and extend shelf life. For cucumbers, Saveggy reports a shelf-life extension from 3–4 days to 12–14 days (a 3–4x improvement), positioning the technology against the roughly 45% global fresh-produce waste rate cited on the company's materials. The technology was developed in partnership with Lund University, and the company has filed several patents on its formulations and application methods.
Saveggy operates a B2B enterprise go-to-market targeting growers, packers, and retailers along the fresh-produce supply chain. Revenue is generated by applying the coating at industrial scale using dedicated Saveggy application equipment installed at packer facilities (for example, at Odlarna's Landskrona site, which is integrated into existing packing lines), with the protected produce then distributed through retail partners. Commercial validation has progressed through a 2024 pilot with Lidl, a 2025 industrial pilot with ICA and Odlarna that moved 167,000+ cucumbers across 250+ ICA stores over five weeks, and a commercial launch of the cucumber product in October 2025. The product roadmap includes coatings for bananas, peppers, eggplants, and zucchini, all currently in development. The company is privately held, employs roughly 14 people, has raised approximately €3.4M+ across disclosed rounds including a SEK 8M seed (2022), a €1.76M round (2024), and a ~€2.6M EIC Accelerator round (2025), and draws non-dilutive support from EU programs including Eurostars 3/Horizon Europe, EIC, EIT Food, UNOPS, and Sweden's Klimatklivet.
Saveggy firmographics
Firmographics- Name
- Saveggy
- Legal name
- Saveggy AB
- Website
- https://saveggy.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Saveggy AB is a Swedish foodtech company that develops edible plant-based coatings from rapeseed and oat oils to replace plastic packaging on fresh produce, selling B2B to growers, packers, and retailers (commercially launched for cucumbers, with banana, pepper, eggplant, and zucchini in development).
- Ownership category
- akta.pro rank
Saveggy industry classification
Industry- Product category
- Edible food coatings / fresh produce packaging alternatives
- NAICS
- Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112), Fruit and Vegetable Canning, Pickling, and Drying (31142), Fabric Coating Mills (31332)
- SIC
- Plastics, Foil & Coated Paper Bags (2673), Miscellaneous Chemical Products (2890), Miscellaneous Plastics Products (3080)
- akta.pro primary industry
- Biodegradable Coatings & Barrier Layers (paper/packaging barriers) (IMAEAOAH)
- akta.pro secondary industries
- Water-Soluble & Edible Packaging (PVOH-based, Edible Films) (IMALAMAI), Recycled-Content Plastic Packaging (rPET, rHDPE, rPP) (IMALAMAC)
Keywords
Where Saveggy is headquartered
LocationHeadquarters
- HQ city
- Lund
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Saveggy business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales
Revenue model
- Plant-based Protection Coating Application: Revenue generated from selling plant-based protection coating to growers and packers. The coating is applied at industrial scale at packer facilities (e.g., Odlarna's facility) using dedicated Saveggy application systems integrated into existing packing processes. The company works with growers, packers, and retailers across the supply chain.
- Product Sales (B2B): B2B revenue model where Saveggy provides its coating technology to commercial partners (growers and retailers) for application on fresh produce. The company collaborates with ICA and Lidl for retail distribution of protected produce.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Saveggy product offering
Product offeringCore offering
Saveggy produces and supplies an edible, plant-based protective coating made from two ingredients (fully hydrogenated rapeseed oil and gluten-free oat oil) that is sprayed onto fresh produce after harvest to extend shelf life and replace single-use plastic film packaging. The company sells this coating B2B to commercial growers and packers, with industrial-scale application systems integrated at packer facilities, and supplies protected produce through retail partners such as ICA and Lidl in Sweden.
Product overview
Saveggy offers a portfolio of plant-based edible protective coatings for fresh produce. The core product is the Plant-Based Protection for Cucumber, which received commercial launch in 2025 and is validated for industrial-scale use. The product portfolio also includes three crops in active development: Banana, Pepper, and Eggplant. All products use a minimal two-ingredient formulation (fully hydrogenated rapeseed oil and gluten-free oat oil), are free from additives and allergens, and are designed to replace single-use plastic film packaging while extending shelf life by 3–4 times.
Differentiator
Problem solved
Functional benefit
Products and services
- Plant-Based Protection for Cucumber An edible, plant-based protective coating made from fully hydrogenated rapeseed oil and gluten-free oat oil, applied to cucumbers post-harvest at industrial scale to extend shelf life from 3–4 days to 12–14 days and replace plastic film packaging. Sold B2B to commercial growers and packers, with the protected cucumbers distributed through retailers such as ICA and Lidl in Sweden.
- Plant-Based Protection for Banana A plant-based protection tailored for bananas, currently in prototype stage, designed to extend freshness, reduce waste, and eliminate plastic packaging for bananas.
- Plant-Based Protection for Pepper A plant-based protection tailored for bell peppers, currently in prototype stage, designed to extend freshness, reduce waste, and eliminate plastic packaging for peppers.
- Plant-Based Protection for Eggplant A plant-based protection tailored for eggplants, currently in prototype stage, designed to extend freshness, reduce waste, and eliminate plastic packaging for eggplants.
Quantifiable outcome
- Shelf life extended from 3-4 days to 12-14 days (3-4x improvement) for cucumbers
- +4 more outcomes
Companies that use Saveggy
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Saveggy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Saveggy partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Odlarna.secoreSwedish grower organization supplying cucumbers to national grocery retail market. Industrial implementation developed together with Odlarna. Dedicated Saveggy application system installed at Odlarna's facility in Landskrona, enabling integration into regular fresh produce supply chain.
- ICAcoreMajor Swedish grocery retailer. 2025 industrial pilot with over 167,000 cucumbers sold across 250+ stores over 5 weeks, representing first industrial validation of plant-based protection in retail. Products distributed alongside plastic-packaged alternatives for direct comparison.
- LidlcoreInternational grocery retailer. 2024 first retail pilot in Sweden designed to test plant-based protection in real supply chain environment and evaluate technology performance from packing to store shelf.
- Lund UniversitycorePartnered in 2020 with Lund University to develop plant-based protection technology. Located in southern Sweden, the heart of Swedish food production and agriculture.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Saveggy competitors and assessment
Company assessmentDirect peers
- Apeel Sciences: Apeel is the most direct competitor, developing edible plant-derived coatings for fresh produce (citrus, avocados, apples) that extend shelf life and reduce plastic packaging. Both companies pursue the same value proposition — replacing single-use plastic film with edible barriers — and target the same European and global retail customers.
- Mori (formerly Cambridge Crops): Mori applies a protein-based edible coating (derived from silk fibroin) to extend shelf life of fresh produce. It is a direct competitor to Saveggy's plant-oil-based coating, targeting the same retailers and packers in Europe and North America with similar shelf-life-extension and plastic-substitution claims.
- It's Fresh!: It's Fresh! develops shelf-life extension filters and treatments for fresh produce, working with major UK and European retailers. It is a direct competitor offering alternative post-harvest preservation technologies that compete for the same retailer packaging-reduction budgets.
- Hazel Technologies: Hazel Technologies provides 1-MCP-based post-harvest shelf-life extension products (sachets, packaging inserts) for fruits and vegetables. It targets the same problem (post-harvest spoilage) with a different delivery mechanism but competes for the same shelf-life-extension budget at packer and retailer level.
- NatureCoat: NatureCoat develops plant-based edible coatings for fruits, a close direct competitor to Saveggy with a similar technology profile (plant-based, edible, plastic-replacement) targeting European retailers. The companies compete on the same shelves and packer relationships.
Broad incumbents
- AgroFresh Solutions: AgroFresh is a broad incumbent in post-harvest solutions for fresh produce, offering coatings (e.g., NatureShield), fungicides, and SmartFresh quality systems globally. It is a broad incumbent with overlapping coating technology, but serves a wider portfolio of crop protection products beyond the edible-plant niche Saveggy occupies.
- Decco (UPL): Decco (part of UPL) is a broad incumbent in post-harvest coatings, fungicides, and sanitation for fresh produce globally. It offers vegetable and fruit wax coatings as alternatives to plastic, competing with Saveggy's edible coating but as part of a much wider agrochemical portfolio.
- Mondi (sustainable fresh produce packaging): Mondi is a broad incumbent paper-based packaging supplier offering sustainable alternatives to plastic film for fresh produce (e.g., corrugated, kraft paper solutions). It competes for the same retailer plastic-reduction budget as Saveggy, though via a different material system (paper vs. edible coating).
Regional players
- Citrosuco / Louis Dreyfus Citrus: Citrosuco and major citrus processors operate proprietary edible wax coatings (e.g., Carnauba-based) on citrus fruits. While primarily Brazilian and citrus-focused, they compete in the same edible-coating space and represent vertical integration of coating technology by growers.
Emerging players
- Blue Wheel B.V. Blue Wheel is an emerging European developer of plant-based edible coatings for fresh produce, focused on fruit and shelf-life extension. It overlaps with Saveggy's technology and target customer base, though at an earlier commercialization stage.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Saveggy social profiles
Digital presenceSaveggy compliance and trust
Trust signalCompliance1 record
Saveggy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Saveggy leadership team
Management profileNumber of profiles
Profiles14 records
Saveggy funding detail
Funding detailFunding overview
Funding rounds7 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Saveggy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Saveggy
What does Saveggy do?
Saveggy produces and supplies an edible, plant-based protective coating made from two ingredients (fully hydrogenated rapeseed oil and gluten-free oat oil) that is sprayed onto fresh produce after harvest to extend shelf life and replace single-use plastic film packaging. The company sells this coating B2B to commercial growers and packers, with industrial-scale application systems integrated at packer facilities, and supplies protected produce through retail partners such as ICA and Lidl in Sweden.
Is Saveggy a public or private company?
Saveggy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Saveggy founded?
Saveggy was founded in 2020. It employs 1 to 10 people.
Where is Saveggy based?
Saveggy is headquartered in Lund, Sweden, in the Europe region.
How does Saveggy make money?
Two revenue lines are on record. Plant-based Protection Coating Application is the primary driver. The others are product Sales (B2B).
Who are Saveggy's main competitors?
Direct peers on record are Apeel Sciences, Mori (formerly Cambridge Crops), It's Fresh!, Hazel Technologies and NatureCoat. Broad incumbents are AgroFresh Solutions, Decco (UPL) and Mondi (sustainable fresh produce packaging). Citrosuco / Louis Dreyfus Citrus is listed as a regional player. Blue Wheel B.V. is listed as an emerging player.
Does Saveggy have an API?
No public API is recorded for Saveggy.
What industry is Saveggy in?
Saveggy's product category is Edible food coatings / fresh produce packaging alternatives. Its primary akta.pro industry code is IMAEAOAH, Biodegradable Coatings & Barrier Layers (paper/packaging barriers), with a secondary code of IMALAMAI, Water-Soluble & Edible Packaging (PVOH-based, Edible Films). Its NAICS code is 326112 and its SIC code is 2673.