Hasura

What Hasura does

Hasura is a developer-focused data access and API platform company founded in 2017 and headquartered in San Francisco, with operational roots in Bangalore, India. The company's core technology is a metadata-driven API platform that automatically generates GraphQL and REST APIs from connected data sources via a compiler-based query engine designed to eliminate the GraphQL N+1 query problem. Hasura supports 25+ data connectors covering SQL, NoSQL, cloud data warehouses, and SaaS APIs through its open Native Data Connector (NDC) specification, with SDKs available in Rust, Go, Python, and TypeScript. The platform spans three branded product lines: Hasura GraphQL Engine (HGE), the battle-tested original product with over one billion downloads; Hasura Data Delivery Network (DDN), the next-generation metadata-driven API platform launched as v3.x in 2024; and PromptQL, an AI-native spin-off launched in 2025 that translates natural language into executable query plans for AI agents.

Hasura operates a hybrid go-to-market model combining product-led growth through a self-serve free tier and open-source distribution with enterprise field sales targeting Fortune 500 and government accounts. Revenue is generated through SaaS subscriptions for Hasura DDN and GraphQL Cloud (freemium to enterprise tiers with custom annual pricing), enterprise licensing for on-premises deployments, and a high-margin professional services stream through PromptQL deploying AI engineers at $900 per hour. The customer base spans Fortune 100 enterprises across healthcare (Philips Healthcare, Penumbra), aerospace and defense (NASA, Airbus, Matternet), financial services (BBVA, Bank BRI), government (US House of Representatives), and technology (OpenAI, Atlassian, Siemens), with stated adoption by 50% of Fortune 100 companies. Compliance posture includes SOC 2 Type II, HIPAA, GDPR, CCPA, and Data Privacy Framework certifications, supporting regulated enterprise deployments. In February 2022, Hasura raised a $100 million Series C led by Greenoaks Capital at a $1 billion valuation, and in 2025 the PromptQL spin-off itself achieved unicorn status.

Name

Hasura

Legal name

Hasura, Inc.

Website

https://hasura.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

101–250 employees

Short description

Hasura is a developer-focused data access platform that auto-generates GraphQL and REST APIs from 25+ data sources via a compiler-based query engine, serving Fortune 100 enterprises and AI agent deployments through its GraphQL Engine, DDN, and PromptQL product lines.

Ownership category

akta.pro rank

Product category

API Platform

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (54151), Computer Facilities Management Services (541513)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)

akta.pro secondary industries

Knowledge Graphs, Ontologies & Entity Resolution (HDAAADAI), Managed Databases (Relational/NoSQL/In-Memory DBaaS) (HDABAAAE)

Keywords

• GraphQL API platform
• Data access layer
• Database connectors
• API integration tools
• AI data platform

Headquarters

HQ city

Bangalore

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription - Hasura DDN / GraphQL Cloud: SaaS subscription model for Hasura Data Delivery Network (DDN) and cloud-hosted GraphQL Engine. Offers free tier for development and paid tiers for production deployments with SLA guarantees, advanced security, and support. Pricing is tiered based on usage, data sources, and team size.
2. Enterprise Licensing: Enterprise agreements for large organizations with custom pricing, dedicated support, SLAs, and on-premises deployment options. Targets Fortune 500 companies, government agencies, and global enterprises.
3. Professional Services - PromptQL AI Consulting: PromptQL, the AI spin-off from Hasura, deploys AI engineers as consultants at $900 per hour to address enterprise AI transformation failures. Early clients report millions in savings. This is a high-margin professional services revenue stream.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels12 records

Core offering

Hasura provides a metadata-driven universal data access platform that auto-generates production-ready GraphQL and REST APIs from connected databases, warehouses, and SaaS sources. Its two flagship offerings are the Hasura Data Delivery Network (DDN) / GraphQL Engine for API development, and PromptQL, an AI-native data access layer that translates natural language into executable queries for AI agents. Hasura sells subscriptions to its cloud platform and on-premises enterprise licenses, and operates a high-end AI consulting practice through PromptQL.

Product overview

Hasura offers a portfolio of data access products centered on two generations: its established GraphQL engine (Hasura GraphQL Engine / DDN) and its newer AI-native platform (PromptQL). Hasura DDN is a metadata-driven API platform that auto-generates GraphQL and REST APIs from any connected data source, with 40+ official and community connectors. PromptQL is the AI successor product that wraps natural language around the same data access infrastructure, enabling AI agents to query enterprise data via natural language. Both products share the same underlying connector ecosystem and are positioned for developers building modern applications and AI-powered workflows.

Differentiator

Problem solved

Functional benefit

Brands

• Hasura GraphQL Engine (HGE): Battle-tested GraphQL engine that automatically creates CRUD GraphQL APIs with fine-grained authorization for rapid application development.
• Hasura DDN
• PromptQL

Products and services

• PromptQL PromptQL is an AI-native data access platform that translates natural language prompts into structured, executable query plans across enterprise data sources. It maintains a semantic metadata layer derived from introspected databases and prior interactions, enabling AI agents and business users to reliably retrieve, analyze, and act on enterprise data using natural language. It is sold to enterprises deploying AI initiatives and is supported by a high-end AI consulting practice.
• Hasura Data Delivery Network (DDN) Hasura DDN is a metadata-driven universal data access layer that auto-generates GraphQL and REST APIs from connected data sources. It provides a federated query engine, declarative metadata governance, built-in authorization, end-to-end caching, and 25+ data connectors, and is sold via cloud subscription and on-premises enterprise licenses.
• Hasura GraphQL Engine Hasura GraphQL Engine is the open-source, battle-tested GraphQL engine that introspects databases (PostgreSQL, MySQL, SQL Server, etc.) and automatically generates GraphQL schemas and resolvers with fine-grained authorization. It uses a compiler-based query engine to avoid N+1 query problems and delivers up to 3x faster performance than handwritten GraphQL subgraphs.

Quantifiable outcome

• 50% reduction in development timeline (2-4 years to under 1 year for clinical platform at Philips Healthcare)
• +8 more outcomes

Named customers25 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability6 records

Feature10 records

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Apollo GraphQL: Apollo is a leading GraphQL API platform with a federated supergraph architecture. Directly comparable to Hasura as both target enterprise developers building GraphQL APIs at scale, with overlapping features like schema federation and managed runtime.
• Supabase: Supabase provides a managed Postgres platform with auto-generated APIs (REST, GraphQL, Realtime) and is one of Hasura's closest direct competitors. Both target developers wanting instant APIs on top of Postgres with PostgreSQL-first architectures.
• WunderGraph: WunderGraph is an open-source API gateway that builds GraphQL APIs by composing multiple data sources into a single supergraph. Directly comparable to Hasura DDN's federated query engine and metadata-driven approach.
• StepZen: StepZen provides a GraphQL API platform that federates data across multiple backends with declarative schemas. Competes with Hasura in the enterprise GraphQL federation space with similar positioning around unified data access.
• Prisma: Prisma is a database ORM and data access layer that abstracts database interactions for TypeScript/Node.js developers. Comparable to Hasura as a data layer tool for modern application developers, though Prisma is code-first vs Hasura's metadata-driven.

Broad incumbents

• AWS AppSync: AWS AppSync is the hyperscaler's managed GraphQL service bundled into AWS enterprise contracts. Represents the broad incumbent threat — overlapping GraphQL capabilities with the convenience of being part of a larger cloud platform.
• Google Cloud Apigee: Apigee is Google Cloud's enterprise API management platform supporting GraphQL, REST, and gRPC. Competes indirectly with Hasura at the enterprise API governance layer, especially among regulated industries.
• Azure API Management: Azure API Management is Microsoft's hyperscaler-scale API gateway and management platform with GraphQL support. Overlaps with Hasura DDN in the enterprise API governance and federated data access category.

Emerging players

• PostGraphile: PostGraphile auto-generates GraphQL APIs from PostgreSQL schemas with strong performance. Comparable as an open-source GraphQL-from-Postgres alternative; competes with Hasura in the developer community but lacks enterprise GTM.
• Neptune.ai / DataHub (Metadata & AI Platform): Neptune.ai provides metadata and experiment tracking for AI/ML platforms. Adjacent to PromptQL in serving AI-native enterprise data needs, though focused on ML lifecycle rather than natural language data access.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• GitHubgithub.com/hasura
• YouTubeyoutube.com/channel/UCXGQ4i7x7tcd0bKR5/OFFICIAL
• LinkedInlinkedin.com/company/hasura
• Xx.com/hasurahq
• Facebookfacebook.com/hasurahq

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds4 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hasura