What Sertainty Corporation does

Sertainty Corporation is a Nashville-based, privately held technology company founded in 2001 that builds the Sertainty Data Privacy Platform, an enterprise DevSecOps tool centered on its proprietary UXP (Universal Data Exchange Protocol) Technology. UXP Technology transforms ordinary data files into UXP Objects — self-protecting, self-authenticating, self-governing, and self-tracking data entities in which protection policies, authentication logic, and an embedded key management system (combining obfuscation and cloaking with AES 256-GCM encryption) are placed directly inside the data rather than surrounding it. The product portfolio includes the Data Privacy Platform itself, the UXP Object and UXP Identity modules, a Data Protector client utility, and Delegate Services for authentication workflows, with SDK support for C, C++, C#, and UXL on Windows, Mac, and Linux.

The company serves enterprise and government customers in verticals that include healthcare (HIPAA-regulated PHI), defense and intelligence (multi-level classified information), critical infrastructure and industrial IoT, geospatial and UAS mapping, and general DevSecOps-oriented development teams. Named reference customers include Transformations, Inc. and an unnamed geospatial analytics firm, with named technology partners GuardDog AI (Core integration for Protective Cloud Services) and TechMahindra.

Sertainty operates a developer-first, API-led go-to-market supplemented by a partner program and direct enterprise sales. Pricing is not publicly disclosed and is handled through a quote-based contact-sales process, consistent with enterprise platform licensing, professional services for implementation, and potential tiered developer or usage-based pricing for production deployments. The company has raised approximately $68.9M in disclosed funding across four rounds between 2001 and 2016 and remains privately held with a 11-50 employee footprint.

Name

Sertainty Corporation

Legal name

Sertainty Corp.

Website

https://sertainty.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Sertainty Corporation builds an enterprise data privacy platform powered by proprietary UXP Technology that embeds protection, authentication, governance, and tracking directly into data files. It serves DevSecOps, healthcare, defense, critical infrastructure, and geospatial customers via SDKs and direct enterprise sales.

Ownership category

akta.pro rank

Product category

Data Privacy & Cybersecurity Software

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Data Security & Access Governance for Data (Entitlements/Policy Enforcement) (HDAEADAH)

akta.pro secondary industries

Secure Collaboration & Data Sharing (IRM/DRM, Secure Workspaces) (HDADAFAM), Confidential Computing & Hardware-backed Protection (TEE/HSM) (HDADAFAJ)

Keywords

• Self-protecting data
• Data privacy platform
• DevSecOps security
• Zero trust data
• Embedded data governance

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Data Privacy Platform Subscription/Licensing: Enterprise licensing model for the Sertainty Data Privacy Platform. The platform is positioned as a DevSecOps tool requiring implementation and ongoing usage. Based on enterprise software patterns observed, likely involves platform licensing plus professional services for implementation and integration.
2. Developer SDK and Tools: SDK offerings for Windows, Mac, and Linux development environments with code samples, training materials, and API access. May involve tiered developer licensing or usage-based pricing for production deployments.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Sertainty Corporation sells the Sertainty Data Privacy Platform, an enterprise software product built on proprietary UXP (Universal Data Exchange Protocol) Technology that embeds privacy intelligence, access controls, and defensive mechanisms directly into data files. The platform transforms ordinary data into self-protecting UXP Objects that can defend, authenticate, govern, and track themselves throughout their lifecycle, and is delivered alongside a developer SDK supporting Windows, Mac, and Linux environments.

Product overview

Sertainty Corporation offers the Sertainty Data Privacy Platform as its core product, built on proprietary UXP Technology. The platform transforms ordinary data into self-protecting UXP Objects with embedded privacy intelligence, enabling data to defend, govern, track, and authenticate itself. The product portfolio includes UXP Object (protected data file), UXP Identity (authentication module), Data Protector (client application), and Delegate Services (authentication workflows). UXP Technology uses a proprietary protection scheme combining obfuscation and AES 256-GCM encryption with embedded key management. The platform enables DevSecOps teams to implement Zero Trust security at the data layer, with capabilities for Self-Protecting Data, Self-Aware Data tracking, and End-to-End Self-Governance.

Differentiator

Problem solved

Functional benefit

Brands

• UXP Technology: Proprietary technology that embeds intelligence and protection policies for access control into data files, enabling data to be self-protecting, self-governing, and self-tracking.
• Data Privacy Platform

Products and services

• Sertainty Data Privacy Platform Central enterprise platform that embeds privacy intelligence, authentication, governance, and tracking directly into data files, enabling DevSecOps teams and enterprises to put data in charge of its own destiny. Targeted at organizations needing provable data privacy and regulatory compliance (GDPR, CCPA, HIPAA).
• UXP Technology Proprietary technology platform that embeds access controls, risk mitigations, and defensive mechanisms into data files to enable Zero Trust security at the data layer for enterprise and government customers.
• UXP Object An intelligent, proactive protected data file created via UXP Technology that enforces embedded access-control protection policies wherever it resides. Sold as a deployable data format to enterprise developers and integrators.
• UXP Identity Authentication module providing user definitions and challenge-response mechanisms for constructing UXP Objects, enabling Zero Trust authentication and single sign-on sessions for enterprise applications.
• Data Protector Client application utility for working with UXP Objects, provided as part of the developer SDK with demo and training videos for technical teams implementing UXP-based data protection.
• Delegate Services Developer resource providing authentication workflows and delegate ID services for UXP authentication, enabling secure user information retrieval and session management within enterprise integrations.
• UXP Developer SDK Developer SDK for Windows, Mac, and Linux supporting C, C++, C#, and UXL script with code samples, technical documentation, and APIs/Guides for embedding UXP Technology into enterprise and government applications.

Quantifiable outcome

• Data remains secure even when perimeter security fails or systems are compromised
• +2 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Two partnerships are on record, tiered core and minor.

• GuardDog AIcoreTechnology or IntegrationTechnology partnership for Protective Cloud Services (PCS) integration. GuardDog AI's PCS platform scans and analyzes network traffic, proactively automating incident response steps for perimeter breach scenarios. The collaboration addresses AI-powered cyber threats and enhances data-level security capabilities for joint customers.
• TechMahindraminorStrategic or Co-development PartnerTechnology partnership or integration relationship referenced in developer resources. Details of partnership scope not explicitly disclosed in available materials.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Seclore: Seclore provides data-centric security with file-level encryption, usage controls, and persistent protection — directly comparable to Sertainty's UXP Object approach of embedding access policies and tracking directly into data files for protection that travels with the data.
• Vera Security: Vera Security (now part of Concentric AI) delivers data-centric protection with persistent encryption and policy enforcement that travels with files — closely aligned with Sertainty's self-protecting data paradigm and embedded access control model.
• Digital Guardian: Digital Guardian provides data loss prevention and data protection across endpoints, network, and cloud with content-aware controls — addressing similar enterprise data security use cases to Sertainty, particularly in regulated verticals.
• Virtru: Virtru delivers end-to-end encryption and granular access controls for data sharing across email, files, and applications with persistent protection — comparable to Sertainty's model of embedding protection that travels with the data.
• Ionic Security: Ionic Security (now Twingo) provides a data intelligence and security platform focused on policy-based protection of sensitive data — directly aligned with Sertainty's approach of embedding controls and governance into data itself.
• PKWARE: PKWARE offers data encryption and smart encryption solutions that protect sensitive data at the file level — a comparable approach to Sertainty's UXP Object-level embedded protection and key management.
• comforte AG: comforte AG provides data-centric security and tokenization for protecting sensitive data throughout its lifecycle, including format-preserving encryption — comparable to Sertainty's approach of securing data itself rather than relying on perimeter defenses.

Emerging players

• BigID: BigID delivers data intelligence for privacy, security, and governance including data discovery, classification, and policy enforcement — an adjacent data-centric approach to Sertainty's, though focused more on discovery and metadata than embedded file-level protection.

Broad incumbents

• OneTrust: OneTrust is a broad privacy management platform addressing consent, DSAR, and governance use cases — adjacent to Sertainty's compliance and privacy intelligence capabilities, but operating at a wider, less data-embedded layer of the stack.
• Druva: Druva provides cloud-based data protection and backup with built-in security and compliance — a broader data protection incumbent that overlaps with Sertainty's enterprise data security positioning, though without the file-level self-protecting paradigm.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SertaintyTech

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds4 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sertainty Corporation