Lenzing
- Company typePublic
- Founded1936
- HeadquartersLenzing, Austria
- Headcount5,001–10,000
- GTM typeB2B
- OfferingHardware or Manufacturing
Lenzing firmographics
Firmographics- Name
- Lenzing
- Legal name
- Lenzing Aktiengesellschaft
- Website
- https://lenzing.com
- Company type
- Public
- Founded year
- 1936
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Lenzing industry classification
Industry- Product category
- Regenerated Cellulose Fibers
- NAICS
- Artificial and Synthetic Fibers and Filaments Manufacturing (32522), Pulp Mills (322110), Pulp Mills (32211)
- SIC
- Pulp Mills (2611), Broadwoven Fabric Mills, Man Made Fiber & Silk (2221)
- akta.pro primary industry
- Bio-based Textiles & Fibers (lyocell/viscose, cellulose filament, nonwovens) (IMAMALAK)
- akta.pro secondary industries
- Regenerated & Recycled Fiber Production (rPET/rNylon/Regenerated Cellulose) (IMAOAMAD), Biodegradable Fibers & Nonwovens (industrial textiles, wipes) (IMAEAOAG), Dissolving Pulp (Rayon/Cellulose Derivatives Grade) (IMAMADAC), Bio-based Materials & Fibers (e.g., cellulose derivatives, lignin-based materials, nanocellulose) (EUAAAIAD)
Keywords
Where Lenzing is headquartered
LocationHeadquarters
- HQ city
- Lenzing
- HQ country
- Austria
- HQ region
- Europe
Offices9 records
Markets served
Lenzing business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
Revenue model
- Specialty Fibers: Sale of specialty cellulose fibers (lyocell, modal, viscose) to textile and nonwoven manufacturers. Revenue is generated through direct B2B sales with branded products commanding premium pricing. The company focuses on premiumization strategy targeting high-margin segments.
- Dissolving Wood Pulp: Production and sale of dissolving wood pulp (LDCel and Biocel) to fiber manufacturers. LD Celulose joint venture in Brazil produces 500,000 tons annually; Paskov facility produces 300,000 tons annually of softwood pulp.
- Biorefinery Co-products: Co-products from wood processing including LENZING™ Acetic Acid Biobased, LENZING™ Furfural Biobased, LENZING™ Magnesium-Lignosulphonate Biobased, LENZING™ Soda Ash, LENZING™ Sodium Sulphate, and LENZING™ Hemilye.
- Branded Product Licensing: Licensing of branded fibers including TENCEL™, VEOCEL™, LENZING™ ECOVERO™ and LENZING™ brands that signal high product quality and responsible manufacturing practices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Premium specialty fibers for high-value applications |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Lenzing product offering
Product offeringCore offering
Lenzing manufactures wood-based regenerated cellulose fibers (lyocell, modal, and viscose) and dissolving wood pulp for textile, nonwoven, hygiene, and packaging applications. The company operates an integrated biorefinery concept that achieves 100% utilization of wood components, producing branded specialty fibers (TENCEL, VEOCEL, LENZING ECOVERO, LENZING FR) as well as biobased co-products such as acetic acid, furfural, sodium sulphate, soda ash, and lignosulphonates.
Product overview
Lenzing is a leading global producer of sustainable wood-based regenerated cellulose fibers for the textile and nonwoven industries. The company operates a multi-brand portfolio architecture consisting of: (1) TENCEL™ Lyocell, VEOCEL™ Lyocell, and TENCEL™ Filament as flagship textile and nonwoven fiber brands; (2) LENZING™ ECOVERO™ viscose fibers with REFIBRA™ recycling technology; (3) LENZING™ FR for flame-resistant protective wear; (4) LENZING™ DualWipe as an award-nominated plastic-free wipe innovation; (5) LDCel and Biocel dissolving wood pulps for internal fiber production and external sales; and (6) various biorefinery co-products including acetic acid, furfural, sodium sulphate, and lignosulphonates. The portfolio is supported by proprietary technologies including REFIBRA™, Micro, Indigo Color, Eco Filament, and nonwoven-specific technologies (Translucency, Disperse, Dry, Absorbency). Lenzing serves diverse applications spanning apparel, home textiles, protective wear, packaging, automotive interiors, personal care, surface cleaning, and engineered products.
Differentiator
Problem solved
Functional benefit
Brands
- TENCEL: Flagship textile fiber brand known for lyocell and modal fibers with sustainability credentials
- VEOCEL
- LENZING ECOVERO
- LENZING FR
- LENZING DualWipe
- LDCel
- Biocel
Products and services
- TENCEL Lyocell Lenzing's flagship textile fiber brand, derived from wood pulp using a closed-loop production process that recovers 99.8% of the NMMO solvent. Known for natural softness, moisture management, and biodegradability; sold to apparel and home textile manufacturers.
- VEOCEL Lyocell Lenzing's specialty nonwoven fiber brand designed for hygiene, personal care, and cleaning applications. Biodegradable and compostable, suitable for baby wipes, facial masks, and personal hygiene products.
- TENCEL Lyocell Filament Continuous lyocell filament yarn produced using Eco Filament technology, combining smooth, strong, and sustainable properties with lyocell comfort in a ready-to-use yarn format.
- LENZING ECOVERO
Quantifiable outcome
- 60% lower greenhouse gas emissions with Indigo Color technology vs. conventional dyeing
- +6 more outcomes
Companies that use Lenzing
Customer profileNamed customers21 records
Segments7 records
Ideal customer profiles4 records
Lenzing technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature9 records
Lenzing partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core, minor and strategic.
- TreeToTextile ABcoreLenzing acquired a controlling majority stake in Swedish innovation company TreeToTextile AB through new share issuance. The transaction accelerates TreeToTextile's scale-up including increased production at its demonstration plant in Nymölla, Sweden and preparation for first industrial-scale facility. Minority shareholders include H&M Group, Inter IKEA Group, Stora Enso, and LSCS Invest.
- H&M GroupminorH&M Group is a minority shareholder in TreeToTextile AB alongside Lenzing, contributing market and consumer perspectives to the partnership.
- Inter IKEA GroupminorInter IKEA Group is a minority shareholder in TreeToTextile AB, contributing market and consumer perspectives to the partnership.
- Stora EnsominorStora Enso is a minority shareholder in TreeToTextile AB, contributing market and consumer perspectives.
- CircstrategicLenzing is a supply chain partner in Circ's Fiber Club initiative alongside Linz Textil, coordinating production from recycled pulp to fiber to yarn. The program addresses minimum order requirements and pricing barriers for recycled materials.
- Linz TextilminorSupply chain partner in Circ's Fiber Club initiative coordinating production from recycled pulp to fiber to yarn.
- Intrinsic Advanced MaterialsstrategicPartnership to launch sustainable luxury home textiles combining CiCLO® biodegradable polyester technology with TENCEL™ fibers. Targets hospitality and premium home bedding categories with biodegradable, durable textiles certified by OEKO-TEX®.
- LD CelulosecoreJoint venture in Indianópolis, Brazil representing USD 1.38 billion investment for next-generation pulp production. Produces 500,000 tons of dissolving wood pulp annually from FSC-certified eucalyptus plantations.
- VERBUNDminorPartnership to expand photovoltaic capacity at Lenzing site to accelerate renewable energy transition and net-zero goals.
- VPZ Verpackungszentrum GmbHminorCooperation to develop Packnatur® reusable cellulose bag made from LENZING™ Modal fibers as alternative to plastic bags for packaging fruit and vegetables.
- SödrastrategicCooperation agreement signed in 2021 to develop solution for textile waste. Jointly developed OnceMore® pulp from recycled textile waste used as raw material for LENZING™ ECOVERO™ x REFIBRA™ specialty fibers.
- Hyosung TNCminorPartnership for sustainable fibers announced in November 2025.
- Natural Fiber Welding Inc.minorPartnership announced in February 2023 to support MIRUM plant-based leather technology.
- RecoverminorIndustry technology provider scaling solutions for stretch fibers and sustainable textile recycling.
- Kolon CorporationminorPartnership to develop premium ticking fabric using Lenzing fibers.
- Textile ExchangestrategicLenzing serves on the board of Textile Exchange to help develop industry-wide standards for sustainable textiles.
- CascalestrategicLenzing serves on the board of Cascale to help develop industry-wide standards and practices across the fiber and textile industries.
- Renewable Carbon InitiativestrategicLenzing co-founded the Renewable Carbon Initiative to drive transformation toward circular economy in the textile and nonwovens industry.
Scale indicators14 records
Recent moves8 records
Expansion highlights7 records
Lenzing competitors and assessment
Company assessmentDirect peers
- Sateri: Sateri is a leading global producer of viscose and lyocell fibers owned by RGE. As one of the world's largest cellulosic fiber producers, it directly competes with Lenzing across viscose staple fiber and lyocell in textile and nonwoven end-markets, especially in Asia.
- Grasim Industries (Aditya Birla): Grasim Industries operates one of the largest viscose staple fiber businesses globally through its Birla Cellulose division. It is a direct competitor to Lenzing in dissolving pulp, viscose, and increasingly lyocell fibers for textile and hygiene applications.
- Tangshan Sanyou Chemical Industries: Tangshan Sanyou is a major Chinese producer of viscose staple fiber, dissolving pulp, and related chemicals. It is a direct peer in the commodity viscose and dissolving pulp space where Lenzing is restructuring to exit (Indonesian plant sale).
Broad incumbents
- Eastman Chemical Company: Eastman is a major specialty chemicals company that produces cellulose-based products (acetate tow, Tenite cellulosics) used in textiles, filtration, and plastics. While broader in scope, it overlaps with Lenzing in cellulosic-based specialty materials.
- Sappi Limited: Sappi is a global dissolving pulp, paper, and biomaterials producer with significant dissolving wood pulp capacity. It supplies the cellulosic fiber industry and competes with Lenzing Biocel in specialty pulp markets while also developing its own bio-based materials.
- Domtar Corporation: Domtar produces dissolving pulp and other specialty cellulose products, overlapping with Lenzing's Biocel and LDCel pulp operations. Now owned by Paper Excellence, it serves similar end-markets in textile and nonwoven fiber manufacturing.
Others
- Suzano S.A. Suzano is the world's largest pulp producer and a 15% shareholder in Lenzing, with the LD Celulose joint venture for dissolving wood pulp. It is both a key supplier (upstream) and strategic investor, making it an important ecosystem partner rather than direct competitor.
Regional players
- Borregaard ASA: Borregaard is a Norwegian biorefinery company specializing in lignin-based bioproducts and specialty cellulose. While focused on different downstream applications, it shares Lenzing's biorefinery model of extracting value from wood components and serves similar bioeconomy themes.
Emerging players
- Spinnova (Suzano-backed): Spinnova develops sustainable wood-based textile fiber technology using mechanical processes. Connected to Lenzing via Suzano's backing and Stora Enso's earlier investment, it represents an emerging alternative cellulosic fiber platform that could compete in sustainable textile applications.
- Natural Fiber Welding Inc. NFW produces MIRUM plant-based leather, a partnership with Lenzing for cellulosic-based material innovation. It is an emerging player in the broader sustainable materials space and a technology partner, representing adjacent market expansion rather than direct competition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Lenzing social profiles
Digital presenceLenzing compliance and trust
Trust signalCompliance20 records
Lenzing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lenzing leadership team
Management profileNumber of profiles
Profiles12 records
Lenzing subsidiaries and ownership
Company hierarchySubsidiaries9 records
Lenzing funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lenzing M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lenzing
What does Lenzing do?
Lenzing manufactures wood-based regenerated cellulose fibers (lyocell, modal, and viscose) and dissolving wood pulp for textile, nonwoven, hygiene, and packaging applications. The company operates an integrated biorefinery concept that achieves 100% utilization of wood components, producing branded specialty fibers (TENCEL, VEOCEL, LENZING ECOVERO, LENZING FR) as well as biobased co-products such as acetic acid, furfural, sodium sulphate, soda ash, and lignosulphonates.
Is Lenzing a public or private company?
Lenzing is a public company. It is classified as public and is currently operating.
When was Lenzing founded?
Lenzing was founded in 1936. It employs 5,001 to 10,000 people.
Where is Lenzing based?
Lenzing is headquartered in Lenzing, Austria, in the Europe region.
How does Lenzing make money?
Four revenue lines are on record. Specialty Fibers are the primary driver. The others are dissolving Wood Pulp, biorefinery Co-products and branded Product Licensing.
Who are Lenzing's main competitors?
Direct peers on record are Sateri, Grasim Industries (Aditya Birla) and Tangshan Sanyou Chemical Industries. Broad incumbents are Eastman Chemical Company, Sappi Limited and Domtar Corporation. Suzano S.A. is listed as an others. Borregaard ASA is listed as a regional player. Emerging players are Spinnova (Suzano-backed) and Natural Fiber Welding Inc..
Does Lenzing have an API?
No public API is recorded for Lenzing.
What industry is Lenzing in?
Lenzing's product category is Regenerated Cellulose Fibers. Its primary akta.pro industry code is IMAMALAK, Bio-based Textiles & Fibers (lyocell/viscose, cellulose filament, nonwovens), with a secondary code of IMAOAMAD, Regenerated & Recycled Fiber Production (rPET/rNylon/Regenerated Cellulose). Its NAICS code is 32522 and its SIC code is 2611.